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40 Minute Mentor

JBM, James Mitra

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40 Minute Mentor is on a mission to raise aspirations and inspire the next generation of category-defining Founders, through powerful career stories and inspirational mentorship. From purpose-led Founders to Olympic champions; learn first-hand from today’s successful leaders on what it takes to be brilliant, all in just 40 minutes. 40 Minute Mentor is one of the UK’s top Business and Careers podcasts and can be found on all popular podcast platforms, including Apple, Spotify, Amazon Music, G ...
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Season 14 of 40 Minute Mentor has been one of our most special seasons yet, and in this short wrap-up episode, James reflects on the pocket-sized mentorship moments throughout this season and over the last 14 seasons. In this season alone, we’ve had some incredible guests joining us, and we covered everything from Co-Founder dynamics, High Performa…
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What does it really take to build and scale Startups in the UK, even when the odds feel stacked against you? Find out from today’s 40 Minute Mentor, Alex Depledge MBE, serial entrepreneur, Co-Founder and CEO of Resi, and Entrepreneurship Advisor to the Chancellor of the Exchequer - the first time an entrepreneur has ever sat at the heart of the UK …
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What does the hiring landscape really look like for 2026, and how can founders attract and retain exceptional talent in a market that’s evolving faster than ever? Continuing on from Wednesday’s episode on People Predictions for 2026, James Mitra is joined by more Amplified People Group team members, Sophie Graci and Zach Rose from JBM, James Adams …
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What does the year ahead really hold for leaders, founders and people teams? In this special 40 Minute Mentor roundtable, James Mitra is joined by Amplified Group’s people experts, Sophie Matthews, Nat Falconer and Mikael Nilsson from Foundation Partners, and Logan Black from Unleashed, to explore the biggest people and talent trends shaping 2026. …
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What does it take to build one of Europe’s fastest-growing startups in a legacy industry? Find out from today’s 40 Minute Mentor, Murvah Iqbal, Co-Founder and CEO of Hived, the UK’s first customer-centric, all-electric, tech-enabled parcel delivery company designed for modern e-commerce. Long before raising a $42 million Series B and rolling out an…
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What does it really take to build an inclusive, high-performance culture in a fast-growing scaleup? Today’s 40 Minute Minute Mentor is Alan Cairns, serial Chief People Officer and most recently CPO at GoCardless, the FinTech helping over 100,000 businesses get paid on time through bank payments and open banking. With 30+ years across operations, pe…
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Today’s 40 Minute Mentor is Shimona Mehta, CEO at F11 - the one-stop platform for digital advertising. Prior to joining F11, Shimona spent 6 years at Shopify, working across the Revenue function and becoming Managing Director of EMEA, where she built the rocketship commercial offering Shopify Plus from 0 to $1 billion. It doesn’t take a lot of digg…
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Today’s 40 Minute Mentor is Duncan Clark, Head of EMEA at Canva, the world-leading visual-communication platform on a mission to empower the world to design. Before joining Canva, Duncan co-founded Flourish, the data-storytelling platform used by newsrooms and organisations worldwide to bring data to life. Duncan’s journey from data journalist at T…
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Today’s 40 Minute Mentor is Asi Sharabi, Co-Founder and CEO of Wonderbly, the world’s leading personalised publishing company. Founded in 2012, Wonderbly is on a mission to inspire boundless self-belief in children through clever and sophisticated personalisation. Over the last decade, Asi and the team have gone from strength to strength, raising m…
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Today’s 40 Minute Mentor is Thomas Plantenga, the CEO of Vinted - Europe’s largest secondhand marketplace and Lithuania’s first-ever unicorn. What started as a small Lithuanian startup in 2008 has evolved into a fast-growth business with millions of users, 2,000+ employees and a €5 billion valuation. In today’s conversation, Thomas shares the ins a…
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Today’s 40 Minute Mentor is Jevan Soo Lenox, the Chief People Officer at WRITER, a leader in agentic AI for the enterprise. Founded in 2020, WRITER helps businesses launch products faster, run deeper financial research and clinical trials. The high-growth startup is backed by some of the best investors, including Balderton, Radical Ventures, ICONIQ…
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Welcome back to Season 14 of 40 Minute Mentor! In today’s episode, we’re joined by Claire Davenport, a seasoned tech operator whose career spans investment banking at Goldman Sachs and J.P. Morgan, Chief of Staff at Skype, CEO roles at VoucherCodes, HelloFresh UK and Not On The High Street, as well as board and angel investing. Today, Claire is a p…
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Welcome back to Season 14 of 40 Minute Mentor! We’re so excited to kick off the season this Wednesday, and with that, the launch of episode 300! Before we get into this new season, here is a short preview of the brilliant conversations we’ve got lined up for the coming 10 weeks. If you’re new to 40 Minute Mentor, don’t forget to hit subscribe so yo…
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In this 40 Minute Mentor bonus episode, you'll hear directly from your Host, James Mitra, as he recaps another brilliant 10 weeks of mentorship. James shares some of his own highlights from this season and shares more about our upcoming plans. If you haven't caught up on this season yet, make sure you scroll back through Season 13...and our 250+ ep…
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In today’s 40 Minute Mentor episode, we’re joined by Adriana Restrepo, Co-Founder of crypto FinTech, Deblock. Before building Deblock, Adriana spent 3 years at Revolut, overseeing People Operations and holding the COO role. While she never expected to step into a Founder role, today, Adriana is building the world’s safest account for seamless manag…
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In today’s 40 Minute Mentor episode, we’re joined by the leadership team of Amplified People Group - Dr Andy Meikle, Anouk Agussol and Andrew Richardson. Together, they answer some of the burning questions leaders ask them: from navigating the messy world of people, talent and culture to early-stage blind spots, the UK’s employment landscape and pr…
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In today’s 40 Minute Mentor episode, we’re joined by Tamara Lohan MBE, Co-Founder and CEO of boutique hotel travel specialists Mr & Mrs Smith. Tamara founded Mr & Mrs Smith together with her husband James in 2002. Since then, the pair have been on an incredible journey, including scaling the business to over 1.5 million members worldwide, growing t…
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In today’s 40 Minute Mentor episode, we’re joined by Simon Franks, multi-exited entrepreneur, Managing Partner of early-stage firm, Redbus Ventures and the Founder of Franks Family Foundation, the UK-based charitable organisation. Simon’s career has been filled with building and scaling some of the most successful businesses in Europe, including as…
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In today’s 40 Minute Mentor episode, we’re joined by Nicky Goulimis and Nico Barawid, the Founders of early-stage FinTech Tunic Pay, the only fraud vendor designed specifically for scams. Prior to building Tunic Pay, Nicky scaled Nova Credit, the credit infrastructure and analytics company that enables businesses to grow responsibly by harnessing a…
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In today’s 40 Minute Mentor episode, we’re joined by Dr Ben Maruthappu, Founder and CEO of Cera - the UK’s largest HealthTech and one of the fastest-growing startups in Europe. We’ve all come across the headline of increasing pressures on the NHS and especially hospitals. Cera is revolutionising Healthcare, using technology and AI to shift care fro…
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In today’s 40 Minute Mentor episode, we’re joined by James Collier, a registered Nutritionist, Co-Founder of Huel and author of his brand new book, ‘Well Fed: How modern diets are failing us (and what we can do about it)’’. In today’s episode, you’ll hear about Huel’s growth journey, James’ new book and plenty of simple nutrition advice for you to …
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In today’s 40 Minute Mentor bonus episode, we’re introducing our brand new partnership with Ethos, the next-generation expert network using AI to match industry leaders with earning opportunities. Tune in to find out why we decided to partner with Ethos and more about what James Lo is building, who it is for and why this is such an exciting opportu…
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In today’s 40 Minute Mentor episode, we’re joined by Vivien Wong, Co-Founder of Little Moons, the popular mochi ice cream brand. Vivien started her career in banking before spotting an opportunity in 2010 to bring mochi ice cream to Europe with her brother Howard. Fast-forward to today: Little Moons is a viral brand which launched in big retail bra…
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In today’s 40 Minute Mentor episode, we’re joined by Rafel Jorda Siquier, Founder and CEO of Open Cosmos, the UK-based satellite company on a mission to monitor and combat climate change. Founded in 2015, Open Cosmos delivered its first satellite in record time with a team of just five people. Since then, the business has scaled to over €100 millio…
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To kick off 40 Minute Mentor’s Season 13, we’re joined by Adrienne Adhami, leading wellbeing coach, podcast host and author. Listed as one of the ‘Top 25 Black Entrepreneurs to watch’ by HSBC and UKBBS, Adrienne is a trailblazer inspiring individuals and organisations to reach their full potential. In today’s episode, we won’t just explore Adrienne…
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In today’s 40 Minute Mentor episode, our final episode of our VC feature series, we’re joined by Pooja Sikka, General Partner at KHP Ventures. KHP Ventures is a collaboration between King’s College London, King’s College Hospital NHS Foundation Trust, and Guy’s and St Thomas’ Hospital NHS Foundation Trust. The fund offers equity investments with He…
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In today’s 40 Minute Mentor episode, we’re joined by Vegard Medbø, Co-Founder and COO at Antler, the global early-stage fund helping entrepreneurs go from zero to one. Before founding Antler, Vegard spent his early career in the Coastal Ranger Command of the Norwegian Armed Forces and at McKinsey, where he worked with the world’s top energy compani…
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In this final 40 Minute Mentor VC bonus episode, we’re joined by Corinne Thompson, Founder of Ecap Financial. Today’s episode follows a slightly different format, with Corinne sharing a quick-fire checklist for you next fundraise. From the key metrics and data points investors really care about, to the biggest red flags and crucial questions Founde…
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In today’s 40 Minute Mentor episode, we’re joined by George Robson, Partner at Sequoia, the fund helping daring Founders build legendary companies from idea to IPO and beyond. From Investment Banking to Revolut and becoming a Partner at Sequoia at the age of 25, George’s CV is nothing but impressive and minutes into today’s episode, you’ll understa…
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This 40 Minute Mentor VC feature season, we’re bringing you a special three-part bonus feature, brought to you by Ecap Financial and their Founder, Corinne Thompson. In today’s episode, Corinne shares helpful advice for setting up your company and team for an exit. We’ll discuss: ✅ What it actually means to “set up for an exit” as a Founder ✅ When …
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In today’s 40 Minute Mentor episode, we’re joined by Molly Alter, Partner at Northzone, the multi-stage fund partnering with Founders from Seed to Growth, across Europe and the US. Molly started her career in VC in 2016, straight out of Harvard University. Since then, Molly has worked with some of the biggest funds in the industry, including Insigh…
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This 40 Minute Mentor VC feature season, we’re bringing you a special 3-part bonus feature, brought to you by Ecap Financial and their Founder, Corinne Thompson. In today’s episode, Corinne helps us take it all the way back to the beginning of the fundraising journey. We’ll discuss: ✅ The key steps you need to follow before your investor meeting ✅ …
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In today’s 40 Minute Mentor episode, we’re joined by Dinika Mahtani, Partner at Cherry Ventures, the early-stage VC firm led by a team of entrepreneurs with experience building fast-scaling companies, such as Zalando and Spotify. Prior to her move into VC, Dinika was an Operator, working across Banking, UberEats EMEA and Uber’s JUMP e-bike product …
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In today’s 40 Minute Mentor episode, we’re revisiting our popular episode with Ian Hogarth, Co-Founder and former CEO of Songkick, Partner at Plural Platform and Chair of the UK AI Safety Institute. In this episode, we talk about his rollercoaster ride with Songkick and how mentorship got him through the worst days, and what led him to building Plu…
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In today’s 40 Minute Mentor episode, we’re revisiting our popular episode with the brilliant Alice Bentinck MBE, Co-Founder of Entrepreneur First and author of “How to be a Founder”. Frustrated by a business landscape that found latent talent shackled by predetermined career paths, Alice set out to challenge cultural norms when she co-founded Entre…
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The hiring market has seen some major shifts over the past few years, and as businesses continue to navigate economic changes, evolving workplace trends, and shifting candidate expectations, staying ahead of these trends has never been more important, than in 2025. In today’s 40 Minute Mentor episode, we’re diving deep into the key hiring and talen…
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How are your New Year’s resolutions coming along? Research shows that most of us drop our New Year’s resolutions by the second Friday in January. As we’re approaching the end of January, we’re resharing some of the best wellbeing and healthy habits advice we’ve received on the podcast from subject matter experts: Dr Rupy Aujla, Founder of The Docto…
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James Lo, one of our most popular 40 Minute Mentors and Co-Founder of Ethos, joins us for today’s 40 Minute Mentor, Where Are They Now feature. A lot has happened since the last time James came on the podcast. In today’s episode, we dive into every twist and turn in his journey since building and eventually exiting education platform, Mana, all the…
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Tom Elvidge, Co-Founder of UK-focused solar energy company, Synth Solar, joins us for today’s 40 Minute Mentor, Where Are They Now feature. In today’s episode, Tom shares the ins and outs of his transition from being an Operator to founding Synth Solar, and all the key lessons he’s learned on that journey. Plus, Tom gives us an exclusive sneak peek…
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Anouk Agussol, Founder of Unleashed, an Amplified People Group business, joins us on today’s 40 Minute Mentor Where Are They Now series. Following her initial appearance on the show, in Season 9, Anouk joins us today to share how Unleashed has evolved since almost going into administration and being acquired by Amplified People Group. Plus, she sha…
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Happy New Year and welcome back to 40 Minute Mentor! For our first episode of 2025 we’re taking one last chance to look back on the fantastic year of pocket-sized mentorship we’ve had. At the end of last year, we asked YOU to vote for your favourite 40 Minute Mentor of 2024. 🌟 For the first time ever, we collected votes across three categories: 🏆 T…
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Before the 40 Minute Mentor team heads into hibernation until 2025, your Host, James Mitra shares a short festive message with you. Tune in to hear some of James’s favourite moments on the podcast this year and some of the biggest milestones the JBM team have achieved this year. 🥂 Happy Holidays from all of us at 40 Minute Mentor, JBM, and Amplifie…
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For the final episode of Season 12 of 40 Minute Mentor, we are looking back on the last 10 weeks of pocket-sized mentorship and revisiting some of James’s favourite moments. If you haven’t fully caught up on this season yet, or you’re a brand new listener, make sure you check out each of the episodes after this roundup episode and our 40 Minute Men…
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“[We’re] actually using TikTok in a positive way. The whole reason we exist is to combat misinformation, which there is a lot of on TikTok, but it can be used positively.” In today’s 40 Minute Mentor episode, we’re joined by Jas Schembri-Stothart, Co-Founder of luna, the world’s first digital health companion for teenage girls. Working with leading…
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“If you’re not learning something new every day, even if it’s the smallest thing, you can start to almost become stationary. Find ways to push yourself out of the limits of what you feel comfortable with.” In today’s 40 Minute Mentor episode, we’re joined by Dr Dupe Burgess, Founder & CEO of Bloomful. Launched in 2021, Bloomful is a HealthTech on a…
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“It’s really important to sell your business when there’s still a lot of growth left. You really shouldn’t be looking to sell it at its absolute peak.” In today’s 40 Minute Mentor episode, we’re joined by Mary Bonsor, Founder of Flex Legal, a bespoke online platform created to connect law students with law firms and in-house legal teams on a flexib…
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“Feedback is the only way you will develop as a Leader. It is the only way people develop, full stop.” If you’ve been following JBM’s journey or been listening to 40 Minute Mentor for a while now, you will know that we’ve recently joined forces with Amplified People Group - the people services supergroup, supporting tech companies from inception to…
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“People think VC is about chasing the next big thing…but actually, it’s not about making quick money. It’s about the long game and deep relationships.” We often talk to Investors on 40 Minute Mentor, but today we’re taking a deep dive into an increasingly important role within VC, the Platform role. To help us explore what a Platform role can look …
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“I have more than 70% of equity in the business. Unfortunately, female Founders are actually encouraged to give up more equity in the early stages, which I would have never agreed with…” The fashion industry is the third most polluting industry in the world. Today’s 40 Minute Mentor is on a mission to change that. We are joined by Eshita Kabra, For…
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