The UK's first Self Storage Podcast We interview the world's leading self-storage experts to help you improve your business Once a week we take a look into my facilities and see what has been working and what hasn't worked in the last 7 days... We share everything from the cost of acquiring a customer to our revenue. Looking forward to sharing this journey with you
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Dean Booty Podcasts
I went through a remarkable journey, experiencing the highs of victory, the lows of loss, and ultimately emerging victorious once again. Along this path, I've gathered valuable insights which I eagerly share with others. From cultivating a positive mindset and sustaining motivation to personal growth, goal-setting, and nurturing relationships, I cover a wide range of topics. One of the unique aspects of my show is the "Challenge of the Week," presented every Sunday. These challenges are spec ...
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Welcome to the Janus Connected Podcast, where you'll find in-depth interviews and exclusive insight into the self-storage industry and its experts!
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#897 - 🚨 Weekly Figures 🚨 VERY QUIET WEEK 🧐
11:43
11:43
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11:43Happy Monday, Store Nation! Welcome to the Hacking Self Storage podcast. I’m your host, Dean Booty. Today, we’re diving into last week’s figures across all our sites: from quotes and reservations to move-ins, occupancy, and revenue. I’ll share what went well, where we fell short, and the key takeaways from the week. Hope you enjoy this one. Give it…
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#896 - Willerby’s Journey: From COVID Bump to the £1M Mark
22:46
22:46
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22:46Good morning, Store Nation! Thank you for tuning in to the Hacking Self Storage podcast. Today we’re talking about Willerby and its growth from 2020 through to 2025, from the COVID bump to cashflow struggles, all the way to breaking the £1M mark. I’ll share the real numbers and what they mean for the business. I hope you enjoy this episode. Please …
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#895 - 🚨 Weekly Figures 🚨 VERY QUIET WEEK 🧐
23:37
23:37
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23:37Happy Monday, Store Nation! Welcome back to the Hacking Self Storage podcast. In today’s episode, we’re talking about last week’s figures, the good, the bad and everything in between. Some weeks are better than others, and this week had a bit of both. I’m sharing what happened, what we’ve learned and how we’re planning to move forward. Hope you enj…
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Happy Friday, Store Nation! Welcome back to the Hacking Self Storage podcast. I'm your host, Dean Booty. In today’s episode, we’re talking about the brand-new Self Storage Starter Kit, why I’m giving it away for free, and how it can help you decide if self storage is the right business for you. The kit is packed with practical tools, templates, and…
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Good morning, Store Nation! Welcome back to the Hacking Self Storage podcast. In today’s episode, we’re talking about the Glasgow monthly review for August, the wins we’re celebrating, the opportunities ahead, and the next steps to keep pushing growth. It’s been another brilliant month for Glasgow, with the site continuing to build momentum and pro…
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#892 - 🚨 Weekly Figures 🚨 Quiet Week ....
17:47
17:47
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17:47Happy Monday, Store Nation! Welcome to the Hacking Self Storage podcast. We had an amazing weekend with the team and their families, and it was a great reminder of how important it is to bring people together outside of work. In today’s episode, we’re talking about the weekly figures across all of our sites, why team culture is so powerful, an upda…
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#891 - 🚨 Weekly Figures 🚨 131 Quotes - OVER 1,300 Sq Ft UP 😎
16:16
16:16
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16:16Good morning, Store Nation! Welcome back to the Hacking Self Storage podcast. The summer holidays are over, and after spending plenty of time with my kids, I’m ready for a focused sprint to hit some big goals. In today’s episode, I share the exciting launch of my free 90-day roadmap to opening a self storage business, why I believe life and busines…
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#890 - The One Sign You’re Dealing With an A Player
8:37
8:37
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8:37Good morning, Store Nation! Welcome back to the Hacking Self Storage podcast. Today, I’m sharing a powerful insight from Shaan Puri on the My First Million podcast about what makes someone an A player and why self-development is the real key to growth. I talk about how I approach learning, what I expect from my team, and why standing still in busin…
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#889 - Does Location Still Matter in Self Storage?
13:23
13:23
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13:23Good morning, Store Nation! Welcome back to the Hacking Self Storage podcast. Today, we’re diving into one of the biggest debates in the industry: Does location still matter, or can a strong digital presence beat a prime roadside site? I share my thoughts, lessons from industry leaders, and insights from the US market. Hope it gets you thinking. Gi…
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#888 - How Much You Should Really Spend on Marketing
8:14
8:14
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8:14Good morning, Store Nation! Welcome back to the Hacking Self Storage podcast. Today, I’m breaking down exactly how much I spend on marketing across all six of my sites, and what percentage of revenue that works out to. You’ll hear why mature sites spend less, how economies of scale play a big role, and the ideal ad spend percentage you should aim f…
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Happy Friday, Store Nation! Welcome back to the Hacking Self Storage podcast. Today, we're diving into one simple move that could add thousands to your bottom line: Charging insurance. We’ll also explore why saying “requirement” works better than “mandatory.” Hope you gain some new knowledge and insight from this episode. Please give it a listen! T…
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Happy Wednesday, Store Nation! Thanks for tuning in to the Hacking Self Storage podcast. Today, I’m diving into why I share everything I’ve learned about self storage, and the real reason this podcast exists. It’s not just about giving back or leaving a legacy for my kids. It’s about protecting the industry from its biggest threat: uneducated opera…
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Happy Friday, Store Nation! Welcome back to the Hacking Self Storage podcast. Today, we're talking about why an empty unit is better than a bad tenant. They drain your team's energy, slow down progress, and create unnecessary stress. You might not agree at first, but by the end of this episode, you just might. Hope it gets you thinking. Give it a l…
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#884 - If You’re Not Learning From Them, Don’t Hire Them
8:59
8:59
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8:59Happy Wednesday, Store Nation! Thank you for tuning in to the Hacking Self Storage podcast. Today, we’re talking about why you should hire people who are smarter than you. If you’re not learning from them during the interview, they’re the wrong hire. This one’s all about building a team that raises the bar. Hope you take away some new knowledge and…
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#883 - 🚨 Weekly Figures 🚨 Solid Week - Revenue Was Great 💰
13:30
13:30
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13:30Happy Monday, Store Nation! Welcome back to the Hacking Self Storage podcast. I'm your host, Dean Booty. Today, we're diving into the weekly figures. From site performance and reservations to move-ins, insurance, and cash flow, it's all here. Some sites had a solid week, while others need attention. We’re keeping it real with both the wins and the …
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Happy Friday, Store Nation! Welcome back to the Hacking Self Storage podcast. Today’s episode is all about something simple but powerful: it’s free to be nice, and being rude can cost you a whole lot more. This applies to both life and business. Whether it's how you treat your team, your customers, or your barista, small moments of kindness can hav…
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#881 - Is Your Team Member a Profit or a Loss?
9:26
9:26
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9:26Happy Wednesday, Store Nation! Welcome back to the Hacking Self Storage podcast. I'm your host, Dean Booty. Today, we're talking about a powerful two-step framework for evaluating team members, inspired by entrepreneur Bedros Keuilian. From measuring ROI to applying the GWC filter (Get it, Want it, Capacity), this is a sharp way to assess whether s…
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#880 - 🚨 Weekly Figures 🚨 It was a MEH week 🤨
10:06
10:06
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10:06Happy Monday, Store Nation! Welcome to the Hacking Self Storage podcast. I'm your host, Dean Booty. Last week was a bit of a meh week. Nothing great, but nothing too worrying either. Conversion rates dipped slightly, which we’ll be keeping an eye on. That said, it follows a solid few weeks overall. Hope you enjoy this episode. Give it a listen! Tha…
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Good morning, Store Nation! Welcome back to the Hacking Self-Storage podcast. Today, we’re diving into the monthly figures for our Glasgow site. We saw our highest-ever move-ins and revenue this month, with strong quote volume backing it all up. But conversion rates still need work, and churn was higher than we’d like. Hope you enjoy the episode. G…
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#878 - Mansfield June Monthly Figs - Not Great
17:04
17:04
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17:04Good morning, Store Nation! Welcome back to the Hacking Self-Storage podcast. Today, we’re reviewing the monthly figures for our Mansfield site. Conversions were strong this time, and reservations hit an all-time high. But churn was still too high, and there’s plenty of room for improvement. Overall, a step in the right direction after a tough coup…
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#877 - How Much Should You Really Spend on CCTV? With Adrian from Active CCTV & Surveillance
35:33
35:33
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35:33Good morning, Store Nation! Today I’ve got a special guest on the podcast — Adrian from Active CCTV & Surveillance. Adrian isn’t just someone I work with; he’s become a mate, and I genuinely wouldn’t use anyone else. We chat about: ✅ What CCTV really costs for a new site ✅ Why phasing your cameras makes sense when cash is tight ✅ Mistakes I made (s…
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#876 - Beverley June Figures - How Much Churn 🧐
11:55
11:55
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11:55Good morning, Store Nation! Thank you for tuning in to the Hacking Self-Storage podcast. Today we’re looking at the monthly figures for our Beverley site. It was a solid month with record quotes and strong move-ins, but conversion rates still left room for improvement. We finished with more space occupied, steady reservations, and one of our best r…
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#875 - 🚨 Weekly Figures 🚨 Very Very Solid Week 🥳
7:56
7:56
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7:56Happy Monday, Store Nation! Welcome to the Hacking Self Storage podcast. I'm your host, Dean Booty. Today, we’re diving into our latest figures. Quotes were solid, move-ins were steady, and revenue held strong across all sites. Some sites smashed it, others still have room to grow, but overall, it was a very solid week, and there’s lots to take awa…
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#874 - Clough Rd June Figures - BEST EVER 🧐
10:35
10:35
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10:35Good morning, Store Nation. Thank you for tuning in to the Hacking Self Storage. Today we’re looking at Clough Road’s June figures, and what a month it was. We hit our highest ever square footage moved in, the lowest churn in over three years, and the best net square footage increase we’ve ever recorded. Conversions were strong, and reservations an…
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Good morning, Store Nation. Welcome to the Hacking Self Storage podcast. Today, we’re diving into Willerby’s June figures. It was a mixed month with plenty of positives and a few areas that need work. Conversions were fantastic, quotes were strong, and revenue landed in our third-best month ever. But the square footage moved in was lower than we’d …
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