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Forged In Fire

Nate Pharmer-Eden & Cole Farrell

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Hosted by Nate Pharmer-Eden and Cole Farrell, Forged In Fire is where real entrepreneurship meets raw, unfiltered stories. This isn’t your typical business podcast—we skip the fluff and dive straight into the heat of what it really takes to build, run, and grow a business. From late-night doubts to game-changing wins, we explore the trials, setbacks, and breakthroughs that entrepreneurs experience at every stage of their journey. Whether you’re a seasoned business owner navigating new challe ...
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Secured is the podcast for software security enthusiasts. Host Cole Cornford sits down with Australia's top software security experts to uncover their unconventional career paths and the challenges they faced along the way. Listen in as they share their insights on the diverse approaches to AppSec, company by company, and how each organisation's security needs are distinct and require personalised solutions. Gain insider access to the masterminds behind some of Australia's most successful So ...
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A doctor and physician assistant talk about real estate and self-storage investing. Welcome to "The Bill and Kap Show." Hosted by Jordan Kapper, MD, an ER doctor with a strategic approach to self-storage investing, and Bill Goodland, an Emergency Medicine PA with a keen eye for real estate opportunities, this podcast is a blend of expertise and practical advice. As the founder of Lantern Light Capital, he’s deeply involved in everything from limited partnerships to comprehensive 506c syndica ...
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What happens when the security blanket of a 20-year career gets ripped away in an instant? For Stephen Predmore, a seasoned engineer in the automotive industry, that shocking moment became the catalyst for an extraordinary transformation in his financial future. Stephen's journey begins with a gut punch—his entire department walked out after two de…
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Pricing your products or services is perhaps one of the most emotionally charged decisions entrepreneurs face. In this deeply insightful conversation with Etiosa, CEO of Decision Alpha, we uncover the psychological underpinnings of pricing strategy and how behavioral economics can transform business monetization. When asked what emotions come up ar…
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What does it take to walk away from a stable job and build a multimillion-dollar lending business? Avery Robertson pulls back the curtain on his remarkable journey from cattle rancher to capital provider in this riveting conversation. Avery's story begins in the wide-open spaces of one of America's largest cattle ranches before transitioning to agr…
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What does it really take to build a thriving real estate business while homeschooling kids and maintaining your sanity? Aisha Govani doesn't sugarcoat her answer: "100 hours a week for two years, seven days a week, no days off." But the freedom and future she's building make every grueling moment worthwhile. Growing up watching her contractor fathe…
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What does it really take to thrive for three decades in real estate investment? Matt Burk, founder and CEO of VeraVest, pulls back the curtain on his remarkable journey from desperate entrepreneur to seasoned fund manager in this candid conversation that every investor needs to hear. Starting with just $10,000 borrowed at a staggering 21% interest …
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Episode Summary The Australian Information Security Manual (ISM) just got a major update, and not everyone’s thrilled. In this special episode of Secured, Cole Cornford is joined by Toby Amodio (Head of Professional Services, Fujitsu Cyber) to break down what’s changed, what’s missing, and what it all means for CISOs, AppSec teams and public sector…
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What does it really take to build generational wealth through real estate? Not flashy strategies or market timing secrets, but something far more foundational – something Jonathan Green learned walking properties as a toddler. Jonathan's journey begins with childhood weekends spent at yard sales, where his attorney father would scout potential prop…
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What happens when someone with investigative skills meets the investment world? You get a powerful tool for protecting individual investors from fraud. Shane, founder of Aegis RSI, brings institutional-level due diligence down to earth for everyday investors. Shane's journey began in an unexpected place. Originally pursuing a career in law enforcem…
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Episode Summary With a career that spans mainframes, integration platforms, and developer experience, M Brennan brings a unique lens to the world of application security. In this episode, M joins Cole Cornford to unpack why integration is often the riskiest layer in software systems, how context is everything when choosing security controls, and wh…
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What happens when radio broadcasting skills meet real estate opportunity? Dave Cole's journey reveals how unexpected pivots can lead to entrepreneurial success when you're paying attention to the possibilities others miss. Dave's story begins in Chicago's radio industry, where a station sale forced him to reevaluate his path. This unexpected develo…
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What does it take to go from complete novice to successful commercial real estate investor? Beth Underhill's journey reveals it's not expertise, connections, or money—it's the courage to raise your hand and say "I can do that" even when you have no idea how. Beth and her husband's real estate adventure began unexpectedly in 2018 when a middle-of-th…
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Todd Mitchell transforms cybersecurity for small businesses by bridging the gap between enterprise-level protection and solo entrepreneurs who lack resources but face the same legal requirements. Drawing from 20 years of Navy experience and advanced cybersecurity training, he focuses on protecting the most vulnerable business owners by taking a peo…
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Ever felt that gnawing sensation—the one where you're working at your corporate job until 1 AM, only to go home and hustle on your side business until 4 AM? That entrepreneurial itch that just won't go away? Matt knows this feeling all too well. After nearly 11 years on Wall Street at prestigious institutions like Bank of America and UBS, Matt fina…
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What truly separates effective marketing from forgettable noise? The answer lies in powerful, persuasive copywriting – and few understand this craft better than Holly Seibert, founder of Holly Seibert Copywriting. In this captivating conversation, Holly shares her unconventional path from marketing major to HR professional to successful copywriting…
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Mark Schinski, CEO of Capital Companion, shares his journey from psychology and engineering studies to building a successful real estate investment firm with his business partner Joe. His background in construction combined with strategic partnerships has enabled him to tackle challenging properties that other investors avoid, turning the "worst ho…
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Joe Frederick's real estate journey began with a teenage epiphany in a New Jersey beach house. "This is not the family type that I come from," he recalls thinking at 16, discovering the owner built wealth through real estate. That moment sparked a decade-long path from finance student to savvy entrepreneur. Frederick's tactical approach to building…
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What happens when you find yourself crawling through an attic at 2AM, breathing insulation, and realize "this isn't it"? For Alejandro, that moment sparked a transformation from blue-collar HVAC technician to successful entrepreneur helping others access interest-free capital and harness the power of AI. Alejandro takes us through his journey of in…
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Brian Briscoe never imagined he'd become a multifamily investor with $35 million in real estate holdings. After earning degrees in mathematics and serving 20 years in the military, his path took an unexpected turn when he realized the power of real estate investing. During a military deployment with limited outside communication, Brian found himsel…
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Jonna Weber transforms from a reluctant investor who viewed real estate as risky to a community leader and team builder with a thriving portfolio spanning decades of experience. Her journey illustrates how consistent action over time, learning from others, and pushing through fear creates lasting success in real estate investing. • Sold an underper…
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Episode Summary Scott Contini has a PhD in cryptography with more than a dozen research publications, and has spent the last 15 years focused on solving real-world security problems. After switching from academia to industry in 2008, Scott has identified hundreds of cryptographic implementation flaws across the world, written widely read blogs on c…
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Jerome Myers shares his journey from corporate America dropout to entrepreneurship expert, revealing how he helps founders find post-exit fulfillment rather than just maximizing valuations. • Built a $20 million division for a Fortune 550 company before leaving to pursue entrepreneurship • Created "the eight X's of a founder" framework to guide ent…
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Nate and Cole share personal stories of their most challenging real estate moments and how they transformed these potential disasters into opportunities that strengthened their businesses and mindsets. • Nate recounts managing a duplex that caught fire when a child found a lighter and toilet paper • The catastrophe led Nate to purchase the property…
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Episode Summary Jon-Anthoney de Boer is the Product Security Lead at Transmax, overseeing security for critical infrastructure that manages traffic flow across Australia. Coming from a strong software engineering background, Jon-Anthoney shares his experience transitioning from traditional engineering into product and application security. He highl…
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Bryan Clayton transforms a high school lawn mowing side hustle into an 8-figure landscaping company before creating GreenPal, the "Uber of lawn care" now serving 300,000 weekly users nationwide after a decade of determined building. • Started mowing lawns in high school and grew it into a company with 150 employees over 15 years • Sold first landsc…
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Linda from Married to Real Estate shares her journey from property management to owning 193 units and developing commercial properties. Her story reveals how networking, mindset shifts, and embracing uncertainty transformed her from managing properties for others to building a substantial real estate portfolio. • Started in property management for …
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Episode Summary In this episode of Secured, host Cole Cornford chats with Laura O'Neill from Fujitsu Cyber. Laura shares her journey from a pure maths and cryptography background through management consulting into the world of cybersecurity. She explains how she helped grow MF&A from a small team into a 70-person company before its acquisition by F…
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Anthony Markey – Business Profit Advocate & Connector With over seven years of experience as a self-employed professional, Anthony Markey specializes in helping businesses uncover hidden financial opportunities to save and maximize profits. Beginning his career in the life and health insurance industry, he transitioned into the B2B space, where he …
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Michelle Marion, a seasoned property management expert with 25 years of experience, started her journey as a single mother, unknowingly stepping into a lifelong career. Specializing in value-add properties, she has transformed underperforming assets into thriving investments. Her passion for real estate investing began with a $7,500 property, teach…
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Episode Summary Cole Cornford speaks with Kat McCrabb, founder of Flame Tree Cyber, about navigating cybersecurity compliance and risk, particularly within education, government, and mission-driven organisations. Kat shares insights from her experience in federal government and as CISO at Brisbane Catholic Education, highlighting the strengths and …
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In this episode of Forged in Fire, Jacqueline Landry shares how she transitioned from the corporate grind to financial freedom through real estate. After a major business setback, she and her husband pivoted to multifamily syndications, leveraging their experience to rebuild and scale. Today, Jacqueline is actively involved in 16 syndications acros…
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Episode notes Olivia Acton is the owner and lead photographer at Olivia Acton Photography, a premier studio based in Janesville, Wisconsin. In this episode of Forged in Fire, Olivia shares her journey from nursing to entrepreneurship—starting from scratch, signing her first clients, and growing her business into a thriving luxury photography brand.…
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Episode Summary Kiera Farrell, Cyber Analyst at David Jones, shares her journey from studying a Bachelor of Cybersecurity to landing a role in cybersecurity operations. She reflects on the challenges of breaking into the industry, the lessons learned from risk management, and the importance of networking in career growth. Kiera and Cole discuss the…
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Episode notes Today, we’re joined by Rachel Cohen, who takes us through her journey, who transformed her life from being paralyzed to building a thriving real estate career. Starting as a college athlete, Rachel’s life took unexpected turns, from managing a business with her ex-husband to facing a life-altering injury in 2006. After realizing she h…
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Willie Enriquez, a Dominican-Puerto Rican based in Connecticut, has had an entrepreneurial mindset since childhood, earning his first dollars sweeping barber chairs for his father. In high school, he won an entrepreneurship award and later pursued business management in college while working full-time to support his family. After spending nearly se…
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Eddie Esparza is a real estate investor and the co-founder/CIO of Diversified Equity Partners, where he helps professionals achieve financial freedom through real estate investments. His journey into real estate began at a young age, as he was born into it. His father had a property portfolio, and Eddie and his brother started by working in demolit…
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Episode Summary In this special solo episode, host Cole Cornford reflects on the journey of the Secured podcast over the past two years. He shares behind-the-scenes insights, from the unexpected challenges of cicada season disrupting recordings to the podcast’s growth, hitting 45 episodes and over 7,000 downloads. Cole discusses listener feedback, …
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Frank’s journey began in the humble surroundings of Maui, where he took his first entrepreneurial steps by selling spam musubis to fund his passion for fishing. But after high school, life seemed to push him into a conventional path—work or college. He chose work, diving into the excavation industry and aiming for the top: a blade operator, a covet…
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Episode notes Bill O'Donnell, a retired Air Force veteran, moved from feeling unfulfilled in healthcare to finding purpose and success in financial advising, all through the guiding hand of God. After years of working in roles that didn’t align with his passion, a transformative spiritual moment led him to embrace a new direction. Bill’s journey to…
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Mel Kaye transitioned from a decades-long corporate sales career to founding his own agency, Life Insurance Safe Zone, after becoming disillusioned with the industry's focus on closing deals. Rejecting traditional hard-sell tactics, he built his business on authenticity, transparency, and putting clients’ needs first, leading to a successful and fu…
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Episode Summary Madhuri Nandi is the Head of Security at Till Payments and a trailblazer in the Australian cybersecurity industry. As co-chair of the Australian Women’s Security Network, she brings decades of experience to the table, breaking barriers for women in tech and redefining what leadership looks like in cybersecurity. Madhuri shares how a…
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In this episode of Forged in Fire, Alison, a business owner and bookkeeper, shares her journey of starting from scratch, signing her first client, and hiring her first employee. She discusses the challenges of balancing business growth with family life as a stay-at-home mom. Alison emphasizes the importance of delegation and using systems like Asan…
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In this power-packed episode of Forged in Fire, Jim Pfeifer, a seasoned real estate syndicator and founder of PassivePockets, spills the secrets to his success in the world of passive investing. From a financial advisor to a real estate mogul, Jim’s journey is full of valuable lessons on avoiding rookie mistakes, building your dream network, and fi…
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Episode Summary In this episode of Secured, host Cole Cornford chats with Neha Malik, Head of Product Security at REA Group, about building and scaling effective application security (AppSec) programs. They delve into the importance of empathy, communication, and relationship-building between security teams and developers. Neha shares her journey f…
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In this episode of the Forged in Fire Podcast, we’re joined by Jonathan Chambless, Founder & CEO of LV8RLABS. He shares his vast knowledge of Asset & Risk Management, focusing on how blockchain technology is revolutionizing industries. With over a decade of experience in CRE Management & Development, Jonathan discusses his journey from Mid-Rise Por…
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Nate Pharmer and Cole Farrell discuss the importance of setting clear goals and tracking progress in business. They emphasize the need for a documented plan, including the "why" behind goals, and the significance of tracking key performance indicators (KPIs) such as revenue and marketing effectiveness. They highlight the importance of flexibility, …
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David Creel is known as The Blindspot Coach and is the Founder of The HOPES Tribe. He guides and inspires people to achieve greatness and become the person God created them to be. His one-line business plan is "Be Curious, Not Judgemental." His life motto comes from Zig Ziglar, "You can have everything in life you want, if you will just help enough…
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Episode Summary In this special christmas episode of Secured, Cole Cornford does something a little different to usual and answers listener questions. Lots of topics are covered, including new years resolutions, cybersecurity trends of 2024, career and life advice, and plenty more. A huge thank you to everyone who sent in questions! We had so many …
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In this episode of Forged in Fire, Nate and Cole dive deep into the power of mindset and how it plays a crucial role in setting the foundation for success—whether you're a real estate investor or just someone looking to level up in life. Get ready for an action-packed conversation filled with strategies for personal growth, goal setting, and the im…
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Matthew Baltzell knows a thing or two about real estate and getting things done. He hosted Real Estate Journeys, a Top 400 Business Podcast with 114 episodes, and built up a portfolio of 743 units along the way. He previously worked as an Asset Manager at Boardwalk Wealth, a private equity firm out of Dallas. Now, as the founder of CAP X MEDIA, he …
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Episode Summary Elizabeth Stephens is CEO of DBS Cyber, where her team deliver IT solutions for clients in various industries. A retired Marine Corps Major and author of the book Building a Resilient Digital Future: A Comprehensive Guide to Cyber Risk Monitoring, Elizabeth draws from her diverse experience in her work. In her conversation with Cole…
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