Best Celonis Podcasts (2025)

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Navigating the enterprise AI battleground : Joseph Steele, Celonis 41:53

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21d ago41:53

41:53

In this episode of The Changemakers, Dave Corlett, Business Director at Shaped By, sits down with Joseph Steele, Lead Brand Strategist at Celonis, to dive deep into brand, technology, and "anarchistic accelerationism". How does a company like Celonis, which was already pioneering AI technology long before it went mainstream, adapt its brand positio…

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Scaling a truly bold brand identity: Scott Smith, Intercom 38:15

6d ago38:15

38:15

In this episode of The Changemakers, which was recorded as part of our virtual summit Bring Your Own Bold, Dave Corlett sits down with Scott Smith, Creative Director at Intercom, to dive deep into a critical question for B2B scale-ups: How do you build and scale a brand identity that’s truly bold? Scott, a champion of exceptional creative vision, u…

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Putting human emotion at the heart of B2B: Alex Walters, Papaya Global 26:09

14d ago26:09

26:09

In this episode of The Changemakers, which was recorded as part of our virtual summit Bring Your Own Bold, Dave Corlett, Business Director at Shaped By sits down with Alex Walters from Papaya Global to tackle the "super meaty topic" of humanising B2B brands. Together they unpack: Why Alex believes 90% of the B2B world is failing to crack the human …

1
Why creative leaders need a seat at the board table : Adam Morgan, VP Brand, Twilio 24:24

27d ago24:24

24:24

In this episode of The Changemakers, which was recorded as part of our virtual summit Bring Your Own Bold, Dave Corlett sat down with Adam Morgan to explore why it’s important to have creatives at the board table and unpack: Why the experience era demands right-brain thinkers in leadership. The difference between a growth marketing and a brand mark…

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Why B2B buyers aren't as rational as they think: Richard Shotton, Author of The Choice Factory 36:41

1M ago36:41

36:41

In this episode of The Changemakers, which was recorded as part of our virtual summit Bring Your Own Bold, we dive deep into the forces that truly drive customer decisions with Richard Shotton, author of the influential book The Choice Factory. Richard's work is celebrated for taking the academic, jargon-filled world of behavioral science and makin…

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Elevating your team from order-takers to strategic partners : Phil Lewis, Phil Lewis Associates 40:30

1M ago40:30

40:30

Too often, creative and marketing teams are seen as executors instead of innovators. This conversation between Phil Lewis (Consultant & Speaker) and Dave Corlett (Business Director at Shaped By), which was recorded as part of our virtual summit Bring Your Own Bold, offers practical tips to shift that dynamic by removing internal barriers that block…

1
Byte-Size: Dave & Nick talk Shaped by AI 24:52

2M ago24:52

24:52

How do you embrace the AI revolution without losing the human touch? Shaped By CEO and Founder Nick Farrar and Business Director Dave Corlett dive into our deliberate and "people-first" journey with artificial intelligence. They share insights from their own AI Manifesto and discuss how AI is being used to improve everything from client research to…

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How emotive storytelling unlocks permission to sell : David Moulton, Palo Alto Networks 44:01

2M ago44:01

44:01

In this episode of the Changemakers, Dave sits down with David Moulton, Senior Director, Content Marketing & Thought Leadership at Palo Alto Networks, to explore the art and the impact of storytelling in B2B marketing and cybersecurity. David shares why emotive storytelling is often overlooked in B2B, how it can cut through complexity, and why it’s…

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Byte-Size: Dave & Alex on what’s new at Bring Your Own Bold ‘25 25:21

2M ago25:21

25:21

In this bite-sized episode of the Changemakers Podcast, Dave Corlett and Alex Waite lift the lid on what’s coming up at Bring Your Own Bold 2025 — the virtual event for bold brand and marketing leaders in B2B tech. They reveal this year’s new 3-day format, fresh content drops, and their personal picks from the upcoming sessions — from building emot…

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Measuring B2B Brand Performance: Emelia Rallapalli, Pebble 55:34

4M ago55:34

55:34

In the Changemakers, we try to cover the broad subject of creativity in B2B from as many angles as possible, and we’ve covered quite a few so far. But one thing we haven't dived into too much until today is the brand measurement and tracking side of things. Emelia is the Founder of Pebble Strategy and has a wealth of experience in all things B2B br…

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Grey Rhinos and Broken SOPs: Consulting in a BANI World 23:20

4M ago23:20

23:20

Meet Mark, a pharma consultant stuck between the boardroom and the back dock. Rising costs, late deliveries, and everyone’s pointing fingers. The SOPs say one thing, interviews say another, and the dashboards? Completely misleading. In this episode of Trust the Process, we unpack how Process Intelligence gives consultants like Mark a new edge and r…

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Inside the CFO Office: A Microscope, Telescope... and a Fire Extinguisher 15:38

4M ago15:38

15:38

What happens when your company goes public - but your processes don’t show up? In this episode, we follow Emma, a young analyst in the CFO office, as she uncovers a costly pattern hidden deep in the data. Featuring finance transformation experts Martin Wolleswinkel (EY) and Gori von Hirschhausen (PwC), we explore how Process Intelligence gives CFOs…

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Byte-Size: Alex & Justin on brand voice in an AI world 28:31

5M ago28:31

28:31

Here's another of our Byte-Size episodes! These are little chats between the team at Shaped By, sometimes about creativity in B2B, sometimes about something completely different. In this one, Alex Waite (Strategy Director) sits down with Justin Ballantine (Associate Creative Director, Messaging) to talk brand voice in an AI-saturated world. They co…

1
Driving Change at BMW - A Changemaker Playbook 23:30

5M ago23:30

23:30

In this episode of Trust the Process, we go inside one of the world’s largest Process Intelligence transformations. From a struggling paint shop in Munich to a global Center of Excellence, we follow BMW’s Patrick Lechner as he rewrites the playbook for changemakers. Learn how Patrick and his team turned a grassroots pilot into a company-wide moveme…

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Mastering B2B messaging magic: Chris Silvestri, Conversion Alchemy 41:33

5M ago41:33

41:33

Our guest on this episode of The Changemakers is Chris Silvestri, also known as The Conversion Alchemist. With a background as a software engineer in industrial automation, Chris made a sharp turn into digital marketing, bringing a unique perspective to his work as a SaaS message-market fit specialist and conversion copywriter for B2B SaaS brands l…

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The Ethics of Process Intelligence 20:42

5M ago20:42

20:42

When AI decides who gets care first, who gets left behind? In this episode, we unpack the ethics of Process Intelligence - why it's not just about efficiency, but fairness, transparency, and trust. From hospital algorithms to the human decisions that still matter most, we explore how to build systems that help - without harm. Featuring Wil van der …

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Making in-house a home: David Wall, Tines 43:32

6M ago43:32

43:32

In this episode of The Changemakers, Dave is joined by David Wall, Creative Director at Tines and President of the Institute of Designers in Ireland. David shares his unique career trajectory, moving from agency and independent studio practice to leading in-house brand design for a fast-growing tech company. He delves into the parallels between run…

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Process Delay: From Check-In to Boarding 17:33

6M ago17:33

17:33

Think a flight delay is just about the weather? Think again. In this episode, we dive into the high-stakes world of airport operations to explore the four forces that can make - or break - your journey. From last-minute aircraft changes to overloaded baggage systems, we unpack how Munich Airport and Lufthansa use process intelligence to keep passen…

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From X-Ray to MRI: What are your processes hiding? 21:16

6M ago21:16

21:16

Think you know your processes? Think again. In this episode, we explore how Object-Centric Process Mining (OCPM) shifts the view from simple process snapshots to a fuller picture of how things really work. With a real-world example from BMW, we take a behind-the-scenes look at how BMW uses OCPM to rethink their customer journey. Featuring Wil van d…

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The inseparable link between brand and product design: Rachel Gogel, Creative Executive Consultant 45:25

6M ago45:25

45:25

In this episode of The Changemakers, Dave chats with Rachel Gogel, a seasoned creative executive consultant. Having built brands at titans like The New York Times, Meta, and Airbnb, Rachel knows a thing or two about transforming brand from a 'nice-to-have' into a vital business engine, and dives into her diverse career journey, from her graphic des…

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What makes Process Intelligence essential for AI? 19:20

7M ago19:20

19:20

AI might be the biggest buzzword in tech - but without process context, it’s just guessing. AI is like a GPS, it only works when it knows the road ahead. In this episode, we explore how Process Intelligence gives AI the context it needs to operate in the real world - making it not just smart, but business-savvy. Featuring Steve Brown (Futurist & ex…

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What Process Intelligence does that Process Mining can’t 18:51

7M ago18:51

18:51

Is Process Intelligence truly the next evolution of Process Mining? In our debut episode, we explore the origins and transformation of process mining through the lens of a grocery store navigating decades of change - from empty milk shelves in the 1970s to the rise of AI-powered supply chains in 2025. Featuring Wil van der Aalst (RWTH Aachen), Lars…

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Rethinking how brands show up through thought leadership: Melissa Rosenthal, Outlever 26:22

8M ago26:22

26:22

In this episode of The Changemakers, Dave welcomes back Melissa Rosenthal - marketer, media veteran, and now co-founder of Outlever - for a conversation that unpacks how companies can truly own their voice through thought leadership. With experience leading creative at ClickUp, along with shaping the rise of media brands like BuzzFeed and Cheddar, …

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Byte-Size: Jess & Nick on What B Corp Means to Us 18:53

9M ago18:53

18:53

Here’s another of our Byte-Size episodes! These are little chats between the team at Shaped By, sometimes about creativity in B2B, sometimes about something completely different. In this one, Nick Farrar, Founder and CEO of Shaped By, and Jess Evans, Head of Delivery, get into B Corp. Why did we become a B Corp? What does it mean for us as an agenc…

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The subtle power of motion design and systems: Joshua Baron, Jasper AI & Peter Dickinson, Skyscanner 1:01:31

10M ago1:01:31

1:01:31

Motion design is often the unsung hero of brand and product storytelling - especially in B2B tech. But what does it take to bring complex, sometimes ‘unsexy’ products to life? And how can you move beyond one-off animations and build a scalable, strategic motion system that strengthens a brand over time? First, Joshua Baron, Senior Brand Designer – …

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Byte-Size: Dave & Alex discuss Building a Founder-Led B2B Brand 20:42

10M ago20:42

20:42

Welcome to another byte-size episode! In this one, Dave and Alex, Shaped By's marketing director, chat about the upcoming webinar on the challenges of working with founders to build a strong brand. They cover the common roadblocks - like navigating emotional attachments, getting buy-in from disengaged founders, and aligning leadership on brand dire…

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How different cultures shape creative careers: Dave Breckon, Carta - Part 2 57:28

11M ago57:28

57:28

So here it is, the first ever “Part 2” in the history of The Changemakers. And it’s nothing less than a pleasure to bestow that honour on our guest, Carta’s creative lead Dave Breckon. In Part 1, our Dave’s (we’ll call him Dave C) conversation with Dave B explored his wonderfully diverse career path, delving into the various lessons he learnt as he…

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S5 | Episode 1 | Alex Weber: Founder in Stealth 47:23

11M ago47:23

47:23

In this episode, Timo sits down with Alex Weber, former Chief Growth Officer at N26. Alex shares insights from his tenure at N26 and discusses the significance of company culture and effective leadership, drawing parallels between lessons learned from sports and entrepreneurial success. Now embarking on his own startup journey, Alex delves into the…

1
How different cultures shape creative careers: Dave Breckon, Carta - Part 1 1:08:54

11M ago1:08:54

1:08:54

Most of our previous episodes to date on The Changemakers have focused on a particular area of B2B tech marketing or branding that has the power to be elevated by creativity. For this one, we’re taking a bit of a departure from that, and going deep into one creative leader’s journey. Why? Because it’s equally inspiring, especially for designers out…

Celonis Podcasts

1
Trust the Process

Celonis

1
The Changemakers

Shaped By

1
Boldt Flavours

Timo Boldt

1
Navigating the enterprise AI battleground : Joseph Steele, Celonis 41:53

1
Scaling a truly bold brand identity: Scott Smith, Intercom 38:15

1
Putting human emotion at the heart of B2B: Alex Walters, Papaya Global 26:09

1
Why creative leaders need a seat at the board table : Adam Morgan, VP Brand, Twilio 24:24

1
Why B2B buyers aren't as rational as they think: Richard Shotton, Author of The Choice Factory 36:41

1
Elevating your team from order-takers to strategic partners : Phil Lewis, Phil Lewis Associates 40:30

1
Byte-Size: Dave & Nick talk Shaped by AI 24:52

1
How emotive storytelling unlocks permission to sell : David Moulton, Palo Alto Networks 44:01

1
Byte-Size: Dave & Alex on what’s new at Bring Your Own Bold ‘25 25:21

1
Measuring B2B Brand Performance: Emelia Rallapalli, Pebble 55:34

1
Grey Rhinos and Broken SOPs: Consulting in a BANI World 23:20

1
Inside the CFO Office: A Microscope, Telescope... and a Fire Extinguisher 15:38

1
Byte-Size: Alex & Justin on brand voice in an AI world 28:31

1
Driving Change at BMW - A Changemaker Playbook 23:30

1
Mastering B2B messaging magic: Chris Silvestri, Conversion Alchemy 41:33

1
The Ethics of Process Intelligence 20:42

1
Making in-house a home: David Wall, Tines 43:32

1
Process Delay: From Check-In to Boarding 17:33

1
From X-Ray to MRI: What are your processes hiding? 21:16

1
The inseparable link between brand and product design: Rachel Gogel, Creative Executive Consultant 45:25

1
What makes Process Intelligence essential for AI? 19:20

1
What Process Intelligence does that Process Mining can’t 18:51

1
Rethinking how brands show up through thought leadership: Melissa Rosenthal, Outlever 26:22

1
Byte-Size: Jess & Nick on What B Corp Means to Us 18:53

1
The subtle power of motion design and systems: Joshua Baron, Jasper AI & Peter Dickinson, Skyscanner 1:01:31

1
Byte-Size: Dave & Alex discuss Building a Founder-Led B2B Brand 20:42

1
How different cultures shape creative careers: Dave Breckon, Carta - Part 2 57:28

1
S5 | Episode 1 | Alex Weber: Founder in Stealth 47:23

1
How different cultures shape creative careers: Dave Breckon, Carta - Part 1 1:08:54