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The Artificial Intelligence Show

Paul Roetzer and Mike Kaput

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The Artificial Intelligence Show (formerly The Marketing AI Show) is the podcast that helps your business grow smarter by making AI approachable and actionable. The AI Show podcast is brought to you by the creators of the Marketing AI Institute, AI Academy for Marketers, and the Marketing AI Conference (MAICON). Hosts Paul Roetzer, founder and CEO of Marketing AI Institute, and Mike Kaput, Chief Content Officer, break down all the AI news that matters and give you insights and perspectives t ...
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Practical AI Strategies for Business Growth Are you a business leader interested in using AI for growth but unsure where to begin? Do you want straightforward advice and real-world examples to help you successfully integrate AI into your business? Who is this show for? "AI for Business Leaders: The AI Hat Podcast" is designed for business leaders and decision-makers across all industries who are ready to explore and implement AI solutions for business growth. Whether you're new to AI or seek ...
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AI is moving faster than most people realize—and it’s continuing to reshape the workforce. Paul Roetzer and Mike Kaput dig into Microsoft’s 6,000 job cuts and what they signal about the future of AI-powered automation, they also explain the major copyright report that triggered a high-level firing and they break down new data from the 2025 State of…
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What would you do if your business suddenly faced a catastrophic disruption tomorrow? For most of us, that's a terrifying thought we'd rather not consider. But the reality is, business emergencies don't wait for the perfect moment - they strike without warning, forcing us to adapt or risk losing everything we've built. That's exactly what happened …
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This week, Paul and Mike dissect OpenAI’s latest moves, discuss how AI tools are fueling a cheating crisis in education, and explain why our relationship with search is headed for a hard reset. Rapid-fire covers AI-first CEO memos, new product launches, new funding and more. Access the show notes and show links here Timestamps: 00:00:00 — Intro 00:…
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What if your next star employee never needed a coffee break, could work 24/7, and actually made your human team more creative and productive? That's not science fiction - it's the reality of properly implemented AI in today's business environment. But here's the challenge: most business leaders either overthink AI integration, making it more compli…
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In this episode, I explore how leaders can leverage Gemini to make smarter, faster, and more data-driven decisions. I share my own experience using Gemini to navigate a major business rebrand and provide a practical framework for integrating AI into your leadership workflow. Discover how Gemini can assist with rapid market analysis, data-driven ris…
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Fresh off a wave of “AI‑first” CEO manifestos, Paul Roetzer and Mike Kaput slice into the fallout: Duolingo and Box join Shopify’s AI-first pledge, more signals of AI job disruption emerge, and OpenAI rolls back 4o due to an overly agreeable personality. Then it’s rapid‑fire —Johnson & Johnson bins 90 % of its 900 gen‑AI pilots, Big‑Tech earnings p…
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Imagine if your top expert—maybe even you—could be available 24/7, across multiple languages, without burning out. Sounds like science fiction? For many SMB leaders, the knowledge held by key individuals becomes a bottleneck, limiting growth and overwhelming crucial team members. But what if AI offered a way not to replace, but to amplify that irre…
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In this episode, I unlock the secrets to crafting powerful prompts that get you the exact results you need from Gemini and other large language models (LLMs). I introduce the RICCE framework, a practical system designed to help you communicate effectively with AI and achieve optimal output. Think of RICCE as your training wheels for prompt engineer…
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After a quick spring break, Paul Roetzer and Mike Kaput are back, and the AI world definitely didn’t take a vacation. In this episode of The Artificial Intelligence Show, our hosts catch up on two weeks of major developments, including OpenAI’s surprising release of o3 and o4-mini, the accelerating wave of quiet AI-driven layoffs, and a new federal…
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Are you throwing money at AI without seeing real returns? You're not alone. Businesses everywhere are struggling to turn their AI investments into actual revenue. But what if I told you that AI agents could become your most profitable team members? The challenge isn't just implementing AI - it's making it pay for itself. Many business leaders are i…
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In today's episode, I dive into the most important question every business is asking: Gemini or ChatGPT? I provide a balanced and hype-free comparison of Gemini and ChatGPT, exploring their shared capabilities, unique strengths, and ideal use cases. This isn't about declaring a winner; it's about empowering you to make an informed decision and choo…
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Are you juggling five different AI tools just to get through your workday? Trying to remember which login goes with which platform and wondering if you're actually saving time or just creating new headaches? You're not alone. Today we've got the AI whisperer himself, Dustin W. Stout. This guy isn't just another tech founder with fancy promises—he's…
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Tired of AI hype and ready for real results? In this episode of The AI Hat Podcast, I dive into 3 powerful ways you can use Google's Gemini AI to supercharge your business today. Discover actionable strategies to revolutionize your marketing, operations, and customer engagement. What You'll Learn: How Gemini can generate killer marketing content an…
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Returning from Google Cloud Next, Paul and Mike are back with some major AI updates. They kick things off with ChatGPT’s new memory feature and unpack what that means for you. Then it’s onto Shopify’s leaked memo: no new hires until AI proves it can’t do the job. Databox takes that even further by replacing 80% of its support team with a bot, and a…
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Are you tired of wearing all the marketing hats in your small business? Juggling social media, email campaigns, content creation, and analytics while trying to actually run your business? What if I told you there's a new wave of AI that doesn't just help with tasks - it actually takes control and drives results on its own? The challenge for small b…
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OpenAI just raised an astounding $40B to build AGI—and it might not be as far off as you think. In this episode, Paul and Mike break down new predictions about AGI, why DeepMind and Google are bracing for impact, and how Amazon is quietly stepping into the AI agent arms race. Plus: OpenAI’s going “open,” Claude launches a full-on AI education push,…
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Are you running a small business and feeling constantly overwhelmed by all the AI tools, wearing too many hats, and wondering how competitors seem to get so much more done? What if you could multiply your productivity without expanding your team or working longer hours? The struggle of being a solopreneur or small business owner has always been abo…
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This week, Paul and Mike are together again, with 60+-minute podcast episode focused on another wild week in AI. From ChatGPT’s jaw-dropping new image generator and the viral Studio Ghibli craze (and controversy) to Google’s Gemini 2.5 update and the launch of OpenAI Academy—there’s no shortage of major moves. Plus: updates to GPT-4o, the rise of “…
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Have you ever wondered if we're slowly losing our humanity in the rush to adopt AI? Every day, another marketer proclaims they've automated their entire workflow, created the perfect AI system, or generated flawless content. But what if perfection isn't what your audience really wants? The truth is, we're facing an unprecedented challenge in market…
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The future of AI is arriving faster than most are ready for. In this kickoff episode of thr Road to AGI (and Beyond), Paul Roetzer shares why Artificial General Intelligence (AGI) may be only a few years away, why the definition of AGI itself is a moving target, and how leaders can prepare for profound disruption—sooner than they think. Access the …
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This week, Paul and Mike return with a rapid-fire breakdown. From major AI companies' bold policy recommendations to the AI Action Plan to Altman’s teaser of a new creative writing model that blurs the line between human and machine—there’s a lot to unpack. Plus: Google’s AI infrastructure bets, Claude’s web search rollout, and a new study showing …
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Have you ever felt that sinking feeling of launching an event only to realize competitors already seem to be two steps ahead? Perhaps you've noticed others leveraging cutting-edge tech, and you're worried about falling behind. With technology evolving faster than ever before, event planners face mounting pressure. How can you keep pace? How can you…
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Have you ever felt stuck spinning your wheels through months of painstaking, costly traditional branding exercises, only to end up with messaging that doesn't truly resonate—or worse, never sees the light of day? That's painful for you, frustrating for your audience, and costly for your business—and it's happening in far too many companies today. B…
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AGI remains a major focus for government officials and AI experts alike, and this week on The Artificial Intelligence Show, Mike and Paul weigh in with their insights. Our hosts break down the latest AGI news, the strategy behind superintelligence, OpenAI’s rumored $20,000-per-month AI agents, Andreessen Horowitz’s latest Top 100 Gen AI Apps, Googl…
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Are your creative teams drowning in endless feedback loops, version control nightmares, and bottlenecks that seem to multiply by the day? You're not alone. Marketing teams everywhere are struggling with the growing demands of content creation, with 76% reporting they need to create more content than ever before, but with the same or fewer resources…
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AI is getting smarter—and more emotionally aware. This week, Mike and Paul highlight the biggest AI news and releases, with a major focus on how artificial intelligence is evolving to understand emotions. They break down the latest updates on GPT-4.5 and Claude 3.7 Sonnet, Amazon’s Alexa+ revamp, the significance of deep research as a use-case, and…
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Remember your first email marketing campaign? Or maybe you're old enough to remember when "digital marketing" meant updating your GeoCities website? Well, just like those marketers who dismissed email as a fad in the '90s, there are those today who are missing the signs of AI's transformative power in marketing. Every day, I talk to marketers who a…
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Welcome to "The AI Hat Podcast: Unlocking the Power of AI for Business Growth" Are you a business leader looking to harness the power of AI for growth but feeling overwhelmed by the complexity? Do you want practical advice and real-world strategies to successfully integrate AI into your business? Who is this show for? "The AI Hat Podcast" is design…
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What if I told you that the business you're running today could operate with just 20% of your current staff? It sounds impossible, right? Maybe even a little scary. But here's the thing - businesses across the globe are discovering that with the right AI implementation, they can not only maintain their operations but actually improve them with dram…
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This week on The Artificial Intelligence Show, we explore the latest developments in the world of artificial intelligence. From OpenAI's anticipated release dates for GPT-4.5 and GPT-5 to Grok 3’s debut week, we’ll discuss the real-world impact on the future of work. Plus, don’t miss updates on Microsoft’s new quantum chip, DeepSeek’s latest strate…
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Ladies, have you ever felt like the tech world was designed without you in mind? You're not alone. While artificial intelligence is revolutionizing the way we do business, there's a concerning trend: women entrepreneurs are significantly less likely to adopt AI tools than their male counterparts. But here's the thing - when women do embrace AI, the…
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Have you ever looked at your content creation process and thought, 'There has to be a better way'? Maybe you're drowning in content requests, struggling to maintain consistency across channels, or simply feeling overwhelmed by the constant demand for fresh, engaging content. If this sounds familiar, you're not alone. These were exactly the challeng…
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Mike Kaput and Paul Roetzer analyze the ripple effects of Elon Musk's bid to acquire OpenAI, JD Vance’s keynote address at the AI Action Summit in Paris, the latest GPT-4o update from OpenAI, and the unfolding drama surrounding xAI. They also explore the growing impact of robotics, along with other pressing topics in our rapid-fire segment. Access …
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Have you ever wondered what it would be like to have a personal assistant that never sleeps, never takes a coffee break, and is always learning? Now, imagine that assistant not only helps you at work but follows you home, helping you become a better version of yourself. Sounds like science fiction, right? Well, for marketers like our guest today, t…
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Have you ever wondered why some marketing teams seem to effortlessly integrate AI into their strategies while others struggle to get started? The answer might not lie in the technology itself, but in the mindset of the team using it. Today, we're diving into the fascinating world of AI adoption in marketing, and how a simple shift in thinking can l…
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This week our hosts, Paul Roetzer and Mike Kaput, unpack Sam Altman’s bold claims about the rapid pace of AI advancements, OpenAI’s latest moves in the world of reasoning models, and new safety measures from Anthropic, Google, and Meta to keep AI development in check. They also explore the California State University system's ambitious ChatGPT inte…
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If you're leading a sales team right now, you're probably wondering how the heck to use AI without turning your team into robots. I get it - you want the efficiency AI promises, but not at the cost of those personal connections that actually close deals. That's exactly why I invited Tamra Moroski from the Marketing AI Institute to break this down f…
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Ever feel like you're barely scratching the surface with AI in your business? Sure, you've got ChatGPT churning out blog posts, but what if I told you that's like using your smartphone just to make calls? What if you're missing out on 90% of AI's true potential to transform your business and marketing operations? Here's the thing - while everyone's…
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One week after DeepSeek’s disruptive introduction, we are back with more news and insights about the lasting impact of this open-source model. Join Paul Roetzer and Mike Kaput as they explore the latest advancements in AI, including OpenAI’s mini-o3 and deep research developments, the U.S. Copyright Office’s pivotal report on AI-generated works, Me…
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Have you ever looked at a competitor's polished video content and thought, 'We could never afford to produce something like that?' Here's the thing - that assumption is probably wrong. The rules of video marketing have completely changed. While big brands used to dominate with expensive production crews and six-figure budgets, artificial intelligen…
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DeepSeek has sent shockwaves through Silicon Valley, shaking up conversations about tech companies futures, and what’s next for policies and infrastructure. Join Mike and Paul as they unpack the far-reaching implications of DeepSeek, the growing AI rivalry between the US and China, bold claims from Anthropic's CEO about AI capabilities, the potenti…
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Join Mike and Paul as they navigate through a week in tech that's too big for just one episode. They unpack Project Stargate, OpenAI's Operators program, and explore SmarterX's ambitious push to democratize AI education. Plus, Trump’s actions on AI in his first week in office, Perplexity Assistant, Zapier Agents and more in our rapid-fire section. …
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Now is the time to unlock the true potential of AI for your business. But here's the catch - you don't need to be a tech wizard or data scientist to do it. What you need is AI literacy, and it's about to become your new secret weapon. AI literacy is more than just understanding the basics of artificial intelligence. It's about developing the knowle…
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OpenAI has just unveiled its "Economic Blueprint," outlining a bold vision for America’s AI future with a potential $175 billion investment in AI. Meanwhile, Google is offering Gemini at surprisingly accessible terms, while Microsoft shakes up the market with new Copilot pricing. Plus, Altman confirms the imminent release of OpenAI’s o3-mini model,…
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Ever feel like you're trying to pilot the Millennium Falcon through an asteroid field of AI tools? You're not alone. The marketing galaxy is expanding faster than lightspeed, with new AI platforms popping up like droids in a Jawa sandcrawler. But here's the plot twist: what if mastering AI was less about decoding complex algorithms and more about c…
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A groundbreaking World Economic Forum report reveals massive shifts ahead in how we work, while Sam Altman drops major hints about AGI and superintelligence in a new Bloomberg interview. Plus, surprising new data on why enterprises are choosing proprietary AI over open source, unpack a $20B investment in U.S. data centers, and examine Anthropic's m…
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Is your company's AI initiative feeling more like a costly experiment than a game-changing transformation? You're not alone. While 92% of enterprises are investing in AI, a staggering 85% of AI projects fail to deliver on their promises. But why? The truth is, most organizations are approaching AI implementation backwards. They're buying expensive …
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Paul and Mike are back to catch you up on everything you missed over the holidays. From OpenAI’s o3 model breaking human-level reasoning barriers to Sam Altman dropping cryptic hints about superintelligence, we’ve got all the updates. Plus, discover Google’s new “AI mode,” and why Microsoft is betting $80 billion on next-gen data centers. Start 202…
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Are you feeling the pressure to jump on the AI bandwagon? You're not alone. As small and medium-sized businesses race to adopt AI, many are overlooking a critical step that could make or break their success. What if I told you that the key to unlocking AI's true potential for your business isn't in the latest chatbot or predictive analytics tool, b…
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Join our hosts, Mike Kaput and Paul Roetzer, for a special year-end episode of The Artificial Intelligence Show! In this audience-focused finale, they address your most pressing questions about AI, tackling the top 25 questions submitted directly from our audience. We're grateful for your thoughtful questions and continued support in 2025. Access t…
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