The Artificial Intelligence Show (formerly The Marketing AI Show) is the podcast that helps your business grow smarter by making AI approachable and actionable. The AI Show podcast is brought to you by the creators of the Marketing AI Institute, AI Academy for Marketers, and the Marketing AI Conference (MAICON). Hosts Paul Roetzer, founder and CEO of Marketing AI Institute, and Mike Kaput, Chief Content Officer, break down all the AI news that matters and give you insights and perspectives t ...
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Cathy Mcphillips Podcasts
Are you an established solopreneur, creator, or micro-business owner who's hit a ceiling? You're successful, but you're trapped—drowning in administrative tasks, struggling to keep up with marketing, and realizing that your income is directly tied to the hours you work. You know AI is the answer, but you're overwhelmed by the hype and don't know where to start. "The AI Hat Podcast" is your practical guide to escaping the grind. This isn't another show about abstract AI theory. This is a work ...
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Tired of Flying Solo? How to Build Your AI Co-Founder with Mike Allton
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23:15Ever feel like you're trapped in your own business success? In this solo episode, Mike shares his recent automation disaster in a St. Louis medical center waiting room and reveals why that frustration led to a breakthrough framework for building an AI Co-Founder that actually works. Discover the three "missing partners" every solopreneur needs, lea…
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#164: New MIT Study Says 95% of AI Pilots Fail, AI and Consciousness, Another Meta AI Reorg, Otter.ai Lawsuit & Sam Altman Talks Up GPT-6
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1:17:12AI that feels conscious is coming faster than society is ready for… In Episode 164 of The Artificial Intelligence Show, Paul Roetzer and Mike Kaput unpack the viral MIT study, the brutal reality of companies forcing AI adoption, and Mustafa Suleyman’s warning about “seemingly conscious AI.” Alongside these deep dives, our rapid-fire section gives u…
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#163: AI Answers - AI Environmental Concerns, Agentic Workflows, SEO Impact, The Future of Creative Careers, & Human-First Processes
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1:05:15From the environmental costs of data centers to the cultural biases baked into today’s models, Paul Roetzer and Cathy McPhillips answer your questions from our 50th Intro to AI class. Throughout the episode, they unpack the gray areas of AI-generated content, debate what the rise of agents means for work, and consider how creatives can stay ahead w…
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#162: GPT-5’s Messy Launch, Meta’s Troubling AI Child Policies, Demis Hassabis’ AGI Timeline & New Sam Altman / Elon Musk Drama
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1:17:06The aftershocks of GPT-5’s chaotic rollout continue as OpenAI scrambles to address user backlash, confusing model choices, and shifting product strategies. In this episode, Paul Roetzer and Mike Kaput also explore the fallout from a leaked Meta AI policy document that raises major ethical concerns, share insights from Demis Hassabis on the path to …
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The Creative-Efficiency Sweet Spot: AI Prompts for Business Breakthrough with Jason Keath
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34:59What if I told you that the secret to unlocking your team's creative potential isn't working harder—it's asking better questions? Here's the problem: Most business leaders are getting mediocre results from AI because they're playing it safe. They're asking vanilla questions and getting vanilla answers, then wondering why their competitors seem to b…
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Stop Being a Commodity: The Solopreneur’s Guide to Becoming Irreplaceable with AI with Mike Allton
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16:26What if the biggest threat of AI isn't that it will take your job, but that it will trap you in the wrong job?I see solopreneurs everywhere using AI like a faster typewriter... trying to do their old work quicker instead of building a completely different kind of business. In this episode, I reveal how to escape the "Commodity Trap" that keeps you …
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#161: GPT-5, Google DeepMind Genie 3, Cloudflare vs. Perplexity, OpenAI’s Open Source Models, Claude 4.1 & New Data on AI Layoffs
1:15:25
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1:15:25GPT-5 finally landed, and the hype was matched with backlash. In this episode, Paul and Mike share their takeaways from the new model, provide insights into the gravity of DeepMind’s photorealistic Genie 3 world-model, unravel Perplexity’s stealth crawling controversy, touch on OpenAI’s open-weight release and rumored $500 billion valuation, and mo…
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Trailer: AI for Solopreneurs - Stop Being the Bottleneck in Your Business
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1:25Tired of being the most overworked employee in your own business? You're not alone. Join Mike Allton on AI for Solopreneurs: The AI Hat Podcast, where we cut through the AI hype to show you exactly how to reclaim 15+ hours per week and scale without hiring staff. This isn't about robots or complex theory—it's about practical AI systems that handle …
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Cut Your Support Time in Half: Real Results with Salesforce's Agentforce with Aaron Godby
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41:22What if you could double your customer support team's effectiveness without hiring a single new employee? Sounds too good to be true, right? But that's exactly what businesses are achieving with Salesforce's Agentforce platform. Every day, support teams are drowning in tickets, burning out their best agents, and watching their customer satisfaction…
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#160: OpenAI Hits $12 Billion in Revenue, ChatGPT Study Mode, More AI Job Losses, AI Is Coming for Consultants, Big Tech Earnings & Gemini 2.5 Deep Think
1:19:38
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1:19:38This episode may just be the calm before the GPT-5 storm… We’re back with another rapid-fire episode—there was just too much AI news to cover any other way. In this episode of The Artificial Intelligence Show, Paul Roetzer and Mike Kaput dig into the possible release of GPT-5, unveil what’s coming in our reimagined AI Academy 3.0, and examine how A…
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How AI Search Is Rewriting the SEO Playbook (And What You Must Do Now) with Ben Jacobson
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35:09des, we've mastered the art of SEO—keywords, backlinks, page rankings. We've built entire marketing strategies around getting to the top of Google's search results. But here's the uncomfortable truth: AI is fundamentally changing how people discover brands and information. When someone asks ChatGPT, Claude, or Perplexity for business recommendation…
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#159: Trump’s AI Action Plan, AI Could Upend the World Economy, GPT-5 Rumors, AI Tech Layoffs, Advice for College Students & First AI for Therapy
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1:24:34What if the U.S. built its future on AI factories? And what if AGI shows up just in time to run them? Join Paul and Mike as they break down the White House’s aggressive three-part Action Plan, including its call to build more data centers and ban “woke” AI. They unpack what Google's staggering token usage tells us about the pace of AI development—a…
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Why AI Will Make Your Agency Indispensable: The NYT Magazine Article Every Owner Must Read with Robert Capps
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44:52What if the technology that's keeping you up at night could actually become your biggest competitive advantage? Here's what's happening right now: Business owners everywhere are watching AI generate content, create designs, and handle tasks that used to require human expertise. The fear is real because the question feels existential – if your clien…
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#158: ChatGPT Agent, Grok 4, Meta Superintelligence Labs, Windsurf Drama, Kimi K2 & AI Browsers from OpenAI and Perplexity
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1:14:17AI salaries are outpacing NBA MVPs. Grok is turning heads, and stirring controversy, as competition among top AI labs heats up. This week, Mike and Paul unpack OpenAI’s massive update that turns ChatGPT into a full-blown digital assistant, Meta’s $200M+ AI talent raids, and the spiraling drama at Grok. They break down Microsoft’s AI-driven layoffs,…
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Stop Being the Bottleneck: How to Build an AI Second Brain for Your Agency with Mike Allton
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20:57Every successful agency owner faces the same maddening paradox: you built a business to create freedom, but now you're more trapped than ever. You can't take a real vacation because everything runs through you. Every proposal needs your touch, every creative decision requires your approval, and every client crisis demands your personal attention. Y…
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Unlocking AI's Potential: Success Stories from Growing Businesses with Sara Davison
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43:34Now, I know what you're thinking. "Mike, we've heard about AI. We get it. It's revolutionary." But here's the million-dollar question: Are you actually seeing those eye-popping results in your own business? Are you doubling your qualified leads or saving tens of thousands of dollars with a single automation? If you're shaking your head, don't worry…
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#157: Anthropic Wins Key Copyright Lawsuit, AI Impact on Hiring, OpenAI Now Does Consulting, Intel Outsources Marketing to AI & Meta Poaches OpenAI Researchers
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1:17:08AI is reshaping hiring, law, and business strategy. Join Mike and Paul as they unpack Anthropic’s major legal win over authors suing for AI training data use, explore the tsunami of AI-generated resumes flooding recruiters, and analyze why OpenAI is now doing high-ticket consulting. They also weigh Salesforce’s claim that AI does half its work, Met…
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How Smart Business Leaders Are Creating AI Sales Reps That Never Sleep with Natalie de Groot
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46:02
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46:02Have you ever wished you could clone your best sales rep? Imagine having a team member who never sleeps, never takes vacation, and consistently delivers your perfect pitch to prospects 24/7. Sounds too good to be true, right? The challenge facing most business leaders today isn't just about growing their sales - it's about scaling their team's expe…
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#156: AI Answers - Data Privacy, AI Roadmaps, Regulated Industries, Selling AI to the C-Suite & Change Management
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56:01Data integrity, executive skepticism, and turning AI-driven time savings into real gains—Paul Roetzer and Cathy McPhillips answer your questions from our latest Scaling AI class and offer informative, candid answers. Show Notes: Access the show notes and show links here Timestamps: 00:00:00 — Intro 00:04:51 — Question #1: How do we ensure data inte…
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#155: The New Jobs AI Will Create, Amazon CEO: AI Will Cut Jobs, Your Brain on ChatGPT, Possible OpenAI-Microsoft Breakup & Veo 3 IP Issues
1:23:21
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1:23:21This week, Paul and Mike unpack the New York Times’ list of 22 upcoming roles (from “AI auditors” to “personality directors”), weigh Andy Jassy’s memo that generative AI will mean leaner teams, and dissect the viral MIT study about what ChatGPT might be doing to your brain. Rapid-fire hits include Meta’s billion-dollar talent raid, Apple’s rumored …
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The Human Behind the Algorithm: Amy Landino's Approach to AI-Enhanced Content Creation
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40:07Are you struggling to create consistent content for your YouTube channel because scripts and outlines take forever to produce? You're not alone. Most creators hit this wall, trying to balance quality with production speed, while wondering if AI could help without making their content feel generic or robotic. Today you'll discover exactly how to use…
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#154: AI Answers: The Future of AI Agents at Work, Building an AI Roadmap, Choosing the Right Tools, & Responsible AI Use
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1:08:16In this episode of AI Answers, Paul Roetzer and Cathy McPhillips tackle 20 of the most pressing questions from our 48th Intro to AI class—covering everything from building effective AI roadmaps and selecting the right tools, using GPTs, navigating AI ethics, understanding great prompting, and more. Access the show notes and show links here Timestam…
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#153: OpenAI Releases o3-Pro, Disney Sues Midjourney, Altman: “Gentle Singularity” Is Here, AI and Jobs & News Sites Getting Crushed by AI Search
1:29:17
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1:29:17o3 Pro is here. Sam Altman thinks the singularity might be too. This week, Paul and Mike dive into OpenAI’s o3 Pro reasoning model and what makes it fundamentally different. They explore Sam Altman’s bold claim that the singularity has begun, Meta’s superintelligence ambitions, and Disney’s high-stakes lawsuit against Midjourney. They also brea…
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Why Latina Voices Are Critical for the Future of AI with Dr. Nayana Guerrero
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49:01Have you ever wondered why some of the most innovative AI solutions still miss the mark for large segments of the population? The answer might lie in who's actually building and implementing these technologies. Today, we're diving into a crucial conversation about representation in AI - specifically, why having Latina voices at the table isn't just…
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#152: ChatGPT Connectors, AI-Human Relationships, New AI Job Data, OpenAI Court-Ordered to Keep ChatGPT Logs & WPP’s Large Marketing Model
1:27:42
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1:27:42What happens when AI feels too human? This week, Paul and Mike unpack OpenAI’s newest releases, the growing emotional bonds people are forming with AI, and fresh data on how AI is reshaping jobs—for better and worse. They also reexamine AGI timelines, AI cybersecurity, and why verifying AI output might be the next big challenge. Plus: Reddit sues A…
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Scale Like PayPal: Simple AI Strategies That Actually Work for Small Business with Mike Todasco
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41:06Are you spending countless hours trying to figure out how to make AI work for your business, while bigger companies seem to have it all figured out? What if you could learn how one of the world's most innovative companies actually implements AI, and discover how to scale those same strategies in your business - without the enterprise budget? The tr…
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#151: Anthropic CEO: AI Will Destroy 50% of Entry-Level Jobs, Veo 3’s Scary Lifelike Videos, Meta Aims to Fully Automate Ads & Perplexity’s Burning Cash
1:13:06
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1:13:06Anthropic’s CEO says AI could wipe out half of all entry-level white-collar jobs—and people are finally paying attention. We unpack why this moment feels like a tipping point, look at new data that backs it up, and talk about what needs to happen next. Plus: Meta’s AI shake-up, Miami schools go all-in on Gemini, the rise of grief bots, and AI video…
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No Code, No Problem: Revolutionizing Marketing with AI Tools with Mike Russell
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38:13Have you ever felt left behind in the marketing tech race because you don't know how to code? Maybe you've watched colleagues implement amazing automation or create sophisticated workflows, while you're still struggling with basic tools. What if I told you that the coding barrier in marketing is crumbling, thanks to artificial intelligence? The tru…
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#150: AI Answers - AI Roadmaps, Which Tools to Use, Making the Case for AI, Training, and Building GPTs
1:06:31
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1:06:31Welcome to Episode 150 of The Artificial Intelligence Show—a special milestone that marks the launch of a brand-new series: AI Answers. In this episode, Paul Roetzer is joined by Cathy McPhillips to debut a fresh format designed to systematically answer the best questions we get during our live AI education sessions. Over the past few years, our fr…
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#149: Google I/O, Claude 4, White Collar Jobs Automated in 5 Years, Jony Ive Joins OpenAI, and AI’s Impact on the Environment
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1:17:49This week was a masterclass in how fast AI is moving. Join us as Paul and Mike break down everything from Google’s massive I/O announcements (Gemini, Veo, Live, and more), to Claude Opus 4’s impressive—and borderline alarming—capabilities and Paul shares a wild experiment that shows how current AI tools may already be enough to automate white-colla…
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Inside LinkedIn's AI Marketing Strategy: A Senior Leader's Perspective with Hava Maloku
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34:37Have you ever wondered how the world's largest professional network approaches artificial intelligence in their marketing? We all see the innovations and changes happening on LinkedIn's platform, but what's happening behind the scenes? How are they actually implementing AI in their marketing strategies, and what can we learn from their approach? Th…
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#148: Microsoft’s Quiet AI Layoffs, US Copyright Office’s Bombshell AI Guidance, 2025 State of Marketing AI Report, and OpenAI Codex
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1:23:25AI is moving faster than most people realize—and it’s continuing to reshape the workforce. Paul Roetzer and Mike Kaput dig into Microsoft’s 6,000 job cuts and what they signal about the future of AI-powered automation, they also explain the major copyright report that triggered a high-level firing and they break down new data from the 2025 State of…
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From Disaster to Digital Recovery: A Business Owner's AI Journey with Judi Fox
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39:09What would you do if your business suddenly faced a catastrophic disruption tomorrow? For most of us, that's a terrifying thought we'd rather not consider. But the reality is, business emergencies don't wait for the perfect moment - they strike without warning, forcing us to adapt or risk losing everything we've built. That's exactly what happened …
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#147: OpenAI Abandons For-Profit Plan, AI College Cheating Epidemic, Apple Says AI Will Replace Search Engines & HubSpot’s AI-First Scorecard
1:11:56
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1:11:56This week, Paul and Mike dissect OpenAI’s latest moves, discuss how AI tools are fueling a cheating crisis in education, and explain why our relationship with search is headed for a hard reset. Rapid-fire covers AI-first CEO memos, new product launches, new funding and more. Access the show notes and show links here Timestamps: 00:00:00 — Intro 00:…
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Making AI Your Most Valuable Team Member: A Leaders Guide with Liza Adams
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46:26
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46:26What if your next star employee never needed a coffee break, could work 24/7, and actually made your human team more creative and productive? That's not science fiction - it's the reality of properly implemented AI in today's business environment. But here's the challenge: most business leaders either overthink AI integration, making it more compli…
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Gemini for Leadership: AI-Powered Decision-Making with Mike Allton
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18:34In this episode, I explore how leaders can leverage Gemini to make smarter, faster, and more data-driven decisions. I share my own experience using Gemini to navigate a major business rebrand and provide a practical framework for integrating AI into your leadership workflow. Discover how Gemini can assist with rapid market analysis, data-driven ris…
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#146: Rise of “AI-First” Companies, AI Job Disruption, GPT-4o Update Gets Rolled Back, How Big Consulting Firms Use AI, and Meta AI App
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1:25:35Fresh off a wave of “AI‑first” CEO manifestos, Paul Roetzer and Mike Kaput slice into the fallout: Duolingo and Box join Shopify’s AI-first pledge, more signals of AI job disruption emerge, and OpenAI rolls back 4o due to an overly agreeable personality. Then it’s rapid‑fire —Johnson & Johnson bins 90 % of its 900 gen‑AI pilots, Big‑Tech earnings p…
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AI Digital Clone: How to Augment Your Team's Expertise with George B. Thomas
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49:21Imagine if your top expert—maybe even you—could be available 24/7, across multiple languages, without burning out. Sounds like science fiction? For many SMB leaders, the knowledge held by key individuals becomes a bottleneck, limiting growth and overwhelming crucial team members. But what if AI offered a way not to replace, but to amplify that irre…
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Gemini Prompt Engineering: Get the Results You Want with Mike Allton
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15:18In this episode, I unlock the secrets to crafting powerful prompts that get you the exact results you need from Gemini and other large language models (LLMs). I introduce the RICCE framework, a practical system designed to help you communicate effectively with AI and achieve optimal output. Think of RICCE as your training wheels for prompt engineer…
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#145: OpenAI Releases o3 and o4-mini, AI Is Causing “Quiet Layoffs,” Executive Order on Youth AI Education & GPT-4o’s Controversial Update
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1:17:57After a quick spring break, Paul Roetzer and Mike Kaput are back, and the AI world definitely didn’t take a vacation. In this episode of The Artificial Intelligence Show, our hosts catch up on two weeks of major developments, including OpenAI’s surprising release of o3 and o4-mini, the accelerating wave of quiet AI-driven layoffs, and a new federal…
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Google Cloud Expert Reveals: Making AI Agents Work for Your Bottom Line with Eva Dong
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40:30Are you throwing money at AI without seeing real returns? You're not alone. Businesses everywhere are struggling to turn their AI investments into actual revenue. But what if I told you that AI agents could become your most profitable team members? The challenge isn't just implementing AI - it's making it pay for itself. Many business leaders are i…
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Gemini vs. ChatGPT: Choosing the Right AI for Your Business with Mike Allton
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14:14In today's episode, I dive into the most important question every business is asking: Gemini or ChatGPT? I provide a balanced and hype-free comparison of Gemini and ChatGPT, exploring their shared capabilities, unique strengths, and ideal use cases. This isn't about declaring a winner; it's about empowering you to make an informed decision and choo…
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One Platform to Rule Them All: The Magai Approach to AI Integration with Dustin W. Stout
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56:02Are you juggling five different AI tools just to get through your workday? Trying to remember which login goes with which platform and wondering if you're actually saving time or just creating new headaches? You're not alone. Today we've got the AI whisperer himself, Dustin W. Stout. This guy isn't just another tech founder with fancy promises—he's…
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Gemini for Growth: 3 AI Breakthroughs for Your Business with Mike Allton
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12:18Tired of AI hype and ready for real results? In this episode of The AI Hat Podcast, I dive into 3 powerful ways you can use Google's Gemini AI to supercharge your business today. Discover actionable strategies to revolutionize your marketing, operations, and customer engagement. What You'll Learn: How Gemini can generate killer marketing content an…
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#144: ChatGPT’s New Memory, Shopify CEO’s Leaked “AI First” Memo, Google Cloud Next Releases, o3 and o4-mini Coming Soon & Llama 4’s Rocky Launch
1:31:51
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1:31:51Returning from Google Cloud Next, Paul and Mike are back with some major AI updates. They kick things off with ChatGPT’s new memory feature and unpack what that means for you. Then it’s onto Shopify’s leaked memo: no new hires until AI proves it can’t do the job. Databox takes that even further by replacing 80% of its support team with a bot, and a…
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Marketing Automation 2.0: Why Agentic AI is a Game-Changer for Small Business with Alex Carlson
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38:17Are you tired of wearing all the marketing hats in your small business? Juggling social media, email campaigns, content creation, and analytics while trying to actually run your business? What if I told you there's a new wave of AI that doesn't just help with tasks - it actually takes control and drives results on its own? The challenge for small b…
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#143: ChatGPT Revenue Surge, New AGI Timelines, Amazon’s AI Agent, Claude for Education, Model Context Protocol & LLMs Pass the Turing Test
1:14:38
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1:14:38OpenAI just raised an astounding $40B to build AGI—and it might not be as far off as you think. In this episode, Paul and Mike break down new predictions about AGI, why DeepMind and Google are bracing for impact, and how Amazon is quietly stepping into the AI agent arms race. Plus: OpenAI’s going “open,” Claude launches a full-on AI education push,…
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The AI Advantage: How Small Businesses Can Punch Above Their Weight Class with Phil Pallen
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43:07Are you running a small business and feeling constantly overwhelmed by all the AI tools, wearing too many hats, and wondering how competitors seem to get so much more done? What if you could multiply your productivity without expanding your team or working longer hours? The struggle of being a solopreneur or small business owner has always been abo…
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#142: ChatGPT’s New Image Generator, Studio Ghibli Craze and Backlash, Gemini 2.5, OpenAI Academy, 4o Updates, Vibe Marketing & xAI Acquires X
1:13:00
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1:13:00This week, Paul and Mike are together again, with 60+-minute podcast episode focused on another wild week in AI. From ChatGPT’s jaw-dropping new image generator and the viral Studio Ghibli craze (and controversy) to Google’s Gemini 2.5 update and the launch of OpenAI Academy—there’s no shortage of major moves. Plus: updates to GPT-4o, the rise of “…
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The You-niverse: How to Stay Human in an AI Marketing World with Mark Schaefer
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44:21Have you ever wondered if we're slowly losing our humanity in the rush to adopt AI? Every day, another marketer proclaims they've automated their entire workflow, created the perfect AI system, or generated flawless content. But what if perfection isn't what your audience really wants? The truth is, we're facing an unprecedented challenge in market…
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