Best Carly Wujcik Podcasts (2025)

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The Art of the RFP and its Role in Helping Your Business Find & Hire the Right Marketing Partners 13:54

Play Pause

6y ago13:54

13:54

Hiring new contractors, agencies or freelancers to market your business? Put these battle-tested must have's into your next Request for Proposal and find your unicorn with ease.

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7 Steps To Take Before You Build Your Annual Marketing Plan 9:07

6y ago9:07

9:07

Strategic marketing plans are so necesarry but so HARD to do well without really clear insights on how the current year is going. Here are 7 critical steps for marketing executives and business owners to take today to make their 2020 marketing plan easier to prepare and more effective than ever before.…

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5 Factors To Consider When Identifying Influencers For Your Brand 5:30

6+ y ago5:30

5:30

Influencers. They're on Instagram, Twitter, LinkedIn, Facebook. Writing blogs. Self publishing content to millions of followers and they carry big time clout. There's one, or a hundred, influencers out there for every business's clients. They are the signal that your clients rely on and are influenced by when making purchasing decisions today. It's…

1
Why Marketing Tests Fail 8:56

6+ y ago8:56

8:56

Testing new marketing tactics, media channels and campaign creative is a critical part of business growth. But 2/3 of those tests will fail, costing businesses time and money. The reasons they fail are surprising and avoidable. Tune in to learn the mistakes you must avoid when running marketing tests.…

1
3 Best Practices For Building Brand/Agency Partnerships That Work 7:47

6+ y ago7:47

7:47

Whether you're onboarding a new marketing/creative agency for your business or you're an agency welcoming new clients; these three simple yet crucial best practices will ensure that your relationship is valuable and lasting.

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How Do We Scale Our Marketing Efforts? In-House? Agency Partners? Freelance? 12:11

7y ago12:11

12:11

Business growth is reliant on successful marketing efforts. But what if there's not enough skill or manpower on your internal teams to scale those marketing efforts? How do you know if it's best to build out your in-house team and hire new employees, contract freelance talent, or bring on agency partners?There's no one right answer, but there's a v…

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Marketers: It's Time To Rock The End-Of-The-Year Report 6:01

7y ago6:01

6:01

We lovingly call it the J.O.E. Report, which stands for "Justify Our Existence" and it's part of life at the end of every year and every project for marketing professionals.Before you overwhelm yourself or your leaders with meaningless data, here's how to prepare one that will successfully communicate the business value of your marketing efforts.Le…

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The Simplest Ways to Make Your Next Marketing Strategy Meeting Useful 4:03

7y ago4:03

4:03

Marketing strategy meetings...the name alone sometimes reads: "total waste of my time" to potential attendees. This quick episode gives you two tips you can implement today to make sure your next marketing planning meeting actually creates clarity and progress. No special skills or resources required. Listen, implement, win.…

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Profile Your Customers Or Walk Outside With a Lighter and Literally Burn Your Ad Dollars 8:34

7y ago8:34

8:34

The fastest way to burn through your advertising dollars with no business return is to skip the customer research and profiling step. Need some good analogies to sell customer research up the chain internally or for your next client pitch? This episode has you covered AND shares the two most brilliant advertisements of the last decade that absolute…

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Storytelling Requires a Full Heart 2:52

7y ago2:52

2:52

As marketers today we're challenged with the art of telling compelling stories. But you can't tell a great story with an empty heart. Fill it up!

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Let's WURCK: the introduction 0:45

7y ago0:45

0:45

What's this 'Let's WURCK' marketing podcast all about?

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Critical Media Planning Mistakes You Can't Afford to Make 3:22

7y ago3:22

3:22

A quick of review of the 3 biggest media planning mistakes we're seeing at WURCK Consulting and real, actionable, matter-of-fact ways to avoid them.www.wurckconsulting.com