Best Bunker Labs Podcasts (2025)

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Radar 8: SCHOOLING AND SURVIVING IN ENGLAND AND SUDAN (+policing/protests, +flags/fakes, +mining and cities on the move) 1:21:21

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5d ago1:21:21

1:21:21

This month we are joined by Drs Christina Tatham & Cathy Wilcock for a post-summer bumper episode. First in England, many children are starting school for the first time, including those with English as a second language, against a backdrop of stubborn spatial inequalities in educational outcomes later in life (31:26). Then, in the face of civil wa…

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Feature 7: URBAN LABS IN TIMES OF CONFLICT AND POST-TRUTH - A conversation with Mona Fawaz & Nausheen Anwar 54:23

22d ago54:23

54:23

In this month’s feature, Beth and Tom are joined by Professors Nausheen Anwar and Mona Fawaz, Directors of the Karachi Urban Lab and Beirut Urban Lab respectively. This feature is a live recording of an in-person event on Urban Research Labs in Times of Conflict and Post-Truth, recorded in July as part of the Sheffield Urbanism Summer Programme. Th…

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Radar 7: URBAN POLITICS OF TRUTH AND WEALTH (+ AI data centres, +extreme heat and more) 1:12:36

1M ago1:12:36

1:12:36

In this episode we are joined by Dr Katie Pruszynski and Professor Rowland Atkinson to explore how political and wealth elites are reshaping cities from New York to London and beyond. We dive into Zohran Mamdani's journey to becoming the Democratic Party's nominee for Mayor of New York City (25:10) and the pros and cons of increasing tax on the sup…

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Feature 6: CYBORG RIGHTS & THE CITY? A conversation on tech & urbanism with Simon Marvin & Allan McCay 47:21

2M ago47:21

47:21

In this month's special feature, Tom and Beth are joined by Simon Marvin and Allan McCay to discuss how advances in neurotechnology - specifically Brain Computer Interfaces (BCIs) - are changing the way we think about urban infrastructures and human-technology relations in the city. We discuss: How can we understand the complex and continuously cha…

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Radar 6: HOUSING SAFETY, TRANS RIGHTS & THE CITY (+ Bunkers, AI protest & more) 59:51

2M ago59:51

59:51

In this month’s episode, we are joined by Jenny Preece to dive into the issue of building safety in the context of the recent anniversary of the Grenfell Tower fire (22:33). Next, we consider trans rights in the context of Pride month and the impact of the UK’s recent Supreme Court ruling (38:40). Also on our radar: Bunkers and new forms of subterr…

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Feature 5: POWERING THE NORTH - A conversation with Andy Burnham and Steve Rotheram 1:07:28

3M ago1:07:28

1:07:28

In this first stand-alone feature, Tom and Beth introduce an uncut conversation with Andy Burnham and Steve Rotheram - the Mayors of Greater Manchester and the Liverpool City Region in the North of England, recorded at Sheffield's Festival of Debate. The conversation was chaired by Beth at the Octagon Theatre, and focussed on Andy and Steve's 10-po…

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Radar 5: POWER & THE POPE (+ Gaza urbicide, gambling cities & more) 54:20

3M ago54:20

54:20

In this month’s Radar, we dive into the issue of community power - the energy kind! - with Dr Jayne Carrick (22:28), before discussing how a new pope (or an AI confession box!) will alter relations between religion, faith and the city with Dr Krzysztof Nawratek (35:26). On our urban radar (02:41) we also consider: The UK government’s Immigration Wh…

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Episode 4: BATS, BUILDINGS & BIG IDEAS (+ local action on water, + the urban impacts of tariff wars, and more...) 1:12:26

4M ago1:12:26

1:12:26

In this month's bumper episode we are joined by Malcolm Tait, Kiera Chapman and Hugh Ellis for a feature (45:13) on the UK government's planning reforms, how we can save nature and whether we need more utopian thinking to engage citizens in planning for sustainable communities. With Liz Sharp and Antonio Navas, Tom and Beth also dive into the local…

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Episode 3: CITIES & AUTHORITARIANISM (+ addressing urban air pollution, + cities and the UK asylum crisis, and more) 56:36

6M ago56:36

56:36

This month’s special feature focuses on the rise of authoritarianism in cities (34:48). What are the strategies and tactics that authoritarian regimes might use to control their capital cities? Beth and Tom are joined by David Jackman to discuss the insights provided in his edited book with Tom, as well as a discussion of urban political dynamics i…

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Episode 2: MANCHESTER'S DEVELOPMENT MODEL (+ German elections, + UK local government reform, and more) 40:26

6M ago40:26

40:26

In this month's feature (21:09), Tom & Beth turn their attention to Manchester’s model of property-led development. As the UK government pins hopes on enabling greater private sector investment to boost economic growth, can the 'Manchester model' deliver the expected outcomes? They are joined by Adam Leaver and Richard Goulding to discuss their new…

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Episode 1: CITIES & CLIMATE CHANGE (+ human rights for mountains, + foreign aid cuts and more) 53:43

7M ago53:43

53:43

On this month's Urban Radar, Beth & Tom zoom in on: Why recognising the rights of a New Zealand mountain is an urban issue Conflict in Eastern Democratic Republic of Congo and its impacts on the city of Goma How cutting US international development funding will impact cities Whether ‘more-than-schools’ can offer community level responses to the cri…

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Urban Radar: Trailer 3:15

7M ago3:15

3:15

In this trailer, we set out the background to Urban Radar, the format of the show and the main questions that we will explore. Urban Radar is a podcast series which reflects on current events and emerging trends through the lens of cities and urban life. It is brought to you by Sheffield Urbanism, a community of urban researchers in the Faculty of …

1
What To Do When Design Is The Bottleneck 28:05

1+ y ago28:05

28:05

What happens when design is the bottleneck? You came up with a great business idea, maybe even raised some capital for it, and then decided to hire an outside design agency, like ours at The MisFits, to build your brand identity. You had good momentum at first, but you can’t agree on the right design yet. Now what. This is a frustrating challenge f…

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Lean Marketing: More Leads, More Profit, Less Marketing with Allan Dib, Author of Lean Marketing & The One-Page Marketing Plan 50:30

1+ y ago50:30

50:30

When I first took the leap into entrepreneurship full-time, back in 2018, one of the first books I recommended was Allan Dib's, The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd. In the book, Allan gives a step by step process for creating a marketing plan that converts warm prospects into paying customers.…

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Killer Creative with Robert Mains, CMO at Guardian Revial & CEO of Rebel Victory Media 32:40

1+ y ago32:40

32:40

How do you drive traffic to your website? I know this is a question that I’ve been pondering lately as we continue to grow the MisFits and think of ways to help our clients. One way is through Killer Creative, badass videos, and other forms of content that catch your perfect customers' attention, leading them down a rabbit hole that eventually conv…

1
Innovate or Die 45:49

1+ y ago45:49

45:49

The moment you start to get comfortable and complacent, you’re already dead; you just don’t realize it yet. Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kgBy IRONBOUND Media, IRON Mike Steadman

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You Are Not Serious People 41:54

1+ y ago41:54

41:54

If you’re afraid to invest in your brand, in the words of Logan Roy from the HBO show Succession, You are not serious people. I’m all about staying lean, driving sales, and maximizing profitability. I’m a bootstrapper and proud of it. Truth be told, you can start a business these days with a Google Doc, a menu of products and services, and a hit li…

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Killer Video Storytelling with Sean Bell, Founder of Loud Media 32:34

1+ y ago32:34

32:34

Drew and I chop it up with fellow veterans and video storyteller extraordinaire Sean Bell, Founder of Loud Media, which helps brands tell epic stories through video content. On the show, Sean shares how he thinks about storytelling, why he’s so passionate about video, Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.do…

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What Two Local Businesses Have Taught Me About Brand Loyalty 19:46

1+ y ago19:46

19:46

I share what a local bar and barbershop taught me about brand loyalty. Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kg Checkout our new website: www.IRONBOUNDMedia.comBy IRONBOUND Media, IRON Mike Steadman

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A Media Company For The Misfits & Underdogs 41:05

1+ y ago41:05

41:05

I discuss IRONBOUND Media’s rebrand and category expansion to serve ‘Underdogs & Misfits’ (Challenger brands led by Veterans, Black women, and anyone else use to being one of one). Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3…

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Data-Driven Beauty with Shante Frazier, Founder of WellCapped 46:34

1+ y ago46:34

46:34

Do you ever come across a founder with an idea that makes you think to yourself, “damn, I really think they’re onto something here.” That’s how I feel about today’s podcast guest, Shante Frazier, Founder of WellCapped, a data-driven beauty company that provides online wig rentals through a monthly subscription. I’m not a venture capitalist yet, but…

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Internal Branding & The Business of Design with Dan Janssen, Owner / Creative Director at Lincoln Design Company 56:23

1+ y ago56:23

56:23

Today on Dog Whistle Branding, my boy Drew O’Brien, from the design company “We Make Cool Shit,” chop it up with Legendary designer and studio owner, Dan Janssen, Owner/Creative Director of Lincoln Design Co., a Portland-based branding and design studio that represents the gold standard for modern designers, whose clients include Nike, Hot Wheels, …

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Billion Dollar Dreams with Marc Krauthamer, CEO of AMP Neutraceuticals 53:39

1+ y ago53:39

53:39

What does it take to build a billion-dollar company? If you’re like most people, you probably assume it requires raising venture capital, building some sort of SAAS product, and scaling it to millions of users. The last thing you’d probably think of us is maxing out your credit cards to start a manufacturing company that produces supplements stocki…

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You Think You Need Marketing When You Really Need Sales! 21:16

1+ y ago21:16

21:16

In this episode of Dog Whistle Branding, I discuss the problem with focusing on marketing when you should be focusing on sales. Trust me, this problem is more common than you think. Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/…

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What Are Your Priorities For 2024? 22:57

1+ y ago22:57

22:57

With another year in the books and another one head, have you thought long and hard about what you’re hoping to accomplish in the next twelve months? Either way, today’s episode is for you. Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kg Learn More about Bunker Labs by visiting: www.BunkerLabs.org…

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Ten Thousand True Fans 16:54

1+ y ago16:54

16:54

In this episode of DWB, I reflect on my goal for the new year goal of acquiring 10,000 True Fans, as opposed to 1,000 as recommended by Kevin Kelly in his essay, “1000 True Fans. Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gm…

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The Truth About Launching A Startup with Lee Mills, Founder & CEO of Pixly 47:38

1+ y ago47:38

47:38

In this episode of the Transition, I catch up with Navy Veteran Lee Mills, Founder & CEO of Pixly, a visual documentation & collaboration platform for Construction, Insurance, Facilities and Field Service Professionals. In 2022, Lee won the Veteran Funds 100k Pitch Competition at the Military Influencer Conference. Since then, Lee and I frequently …

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Stop Brainstorming, Start Painstorming 17:40

1+ y ago17:40

17:40

In this episode of DWB, I discuss why “painstorming” is the new brand storming. Before we jump into the show, make sure you subscribe to my newsletter at the link in the show notes and also Download the official Dog Whistle Branding playbook at ironboundmedia.com Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhis…

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Bootstrapping An American-Made Jean Company with Patrick Mate, Founder & CEO of Patriot Jean Co. 43:33

1+ y ago43:33

43:33

In this episode of the Transition, I sit down with Patrick Mate, Army Veteran and Founder of Patriot Jean Company, An Arizona-based American-made apparel company that produces 100% grown, sewn, and built Jeans. Manufacturing is a hard business, but that’s not stopping him. Although he’s still in the startup phase, Patricks invested over six-figures…

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How To Create An Authority Machine For Your Business 25:53

1+ y ago25:53

25:53

Today on DWB, I share my thought process for creating an authority machine at IRONBOUND Media, a process for sharing thoughts and ideas in a systematic way that positions us as an authority on brand building. I share a framework I came up and hopefully, you can apply it in your own business. Before we jump into the show, make sure you subscribe to …

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Leadership, Strategy, and Delegation 26:34

2y ago26:34

26:34

In this episode of the Transition, I share a simple framework to set you and your team up for success heading into the new year. Be sure to subscribe to the Transition Newsletter on Substack here: https://bit.ly/37Bb8Ne Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kgBy Bunker Labs, IRON Mike Steadman

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Maybe It’s Time To Build A Better Mouse Trap? 18:54

2y ago18:54

18:54

Today on the Transition, I challenge conventional wisdom by challenging you to build a better mouse trap (i.e. build upon an existing product or service already in the marketplace) rather than trying to come up with market a new idea out the gate, especially if you’re a first-time founder or find yourself in a bit of a revenue lull. Apply for the n…

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A Coffee Company Run by Firefighters with Luke Schneider, Founder & CEO of Fire Department Coffee 44:37

2y ago44:37

44:37

Today on DWB, I’m joined by Navy Veteran and retired Firefighter, Luke Schneider, Founder & CEO of Fire Department Coffee, a veteran-owned and firefighter-run coffee company that is dedicated to roasting high-quality coffee while giving back to first responders and other heroes in need. Inspired by the vital role that coffee plays in helping firefi…

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Entrepreneurship Through Acquisition (ETA) with Jeff Evenson, CEO of Flawless Acceleration & Thayer Gate Project 48:08

2y ago48:08

48:08

One topic that consistently comes up in my conversations with aspiring entrepreneurs is pursuing entrepreneurship through acquisition, a fancy way of saying buying a business as opposed to building one from scratch. There’s an old saying that, “There are multiple ways to skin a cat,” and as great as it is to start a business, buying one can be just…

1
Premium Sparkling Soda with A Health Twists Feat. Blake Berman, Co-Founder of Spade 47:55

2y ago47:55

47:55

Almost a year ago, I had an opportunity to teach a branding workshop to the Founders Institute, The World’s Largest Pre-Seed Accelerator. After the workshop, one of the participants reached me on Linkedin, asking for advice and to keep me updated on his journey. The founder, Blake Berman, was in early stages of launching a San-Diego based premium s…

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The 20-Mile March: The Key To Surviving and Thriving in Tough Times 18:35

2y ago18:35

18:35

In this episode of the Transition, I discuss how to survive and thrive during tough times using Jim Collin’s Framework of the Twenty Mile March. Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kgBy Bunker Labs, IRON Mike Steadman

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What Stop Drinking Alcohol Taught Me About Competitive Alternatives and Pricing 12:36

2y ago12:36

12:36

Today on DWB, I share what stop drinking alcohol taught me about competitive alternatives and pricing. Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kgBy IRONBOUND Media, IRON Mike Steadman

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Enlisted Marine To Bunker Labs Ambassador with Patryk Stanczak, Founder & CEO of Geek Heros 49:07

2y ago49:07

49:07

In this episode of the Transition, I’m joined by Marine Corps Veteran and Chicago Bunker Labs Ambassador, Patryk Stanczak, Founder & CEO of GeekHeros, a digital marketing agency providing a plethora of services from website and logo design, to SEO support and beyond. I met Patryk a few years ago online and we finally caught up in-person at the Bunk…

1
Take All The Risk Off The Table With A Brand Guarantee 13:11

2y ago13:11

13:11

Today on DWB, I’m going to teach you how to close your perfect customer, by taking all the risks off the table and giving them a brand guarantee. Visit our website to Download your free copy of the Dog Whistle Branding Playbook here: https://ironboundmedia.com/ Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistl…

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The Importance of Physical Activity and Leading Yourself First With Mike Erwin, Founder of Team Red, White, & Blue 54:16

2y ago54:16

54:16

In the following episode of the Transition, I’m joined by Army Veteran, Published Author, and Serial Entrepreneur, Mike Erwin, Founder & Executive Director of Team Red, White, and Blue. Founded in 2010, Team RWB is a nonprofit organization with chapters all across the country, that delivers consistent, local opportunities for veterans and the commu…

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Direct-To-Consumer Performance Apparel for Modern Female Warriors with Haley Marie McClain Hill, Found & CEO of Torch Warriorwear 38:37

2y ago38:37

38:37

A few years ago, I met an inspiring young female officer, Haley Marie McClain Hill, who was building an apparel line specifically for female warriors. She was still in the early days of launching her venture, while also preparing to transition out of the military. From the moment I met her, I knew that given her background as an Air Force Officer, …

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Consumer Tech in Health & Wellness with Army Veteran Neil Whitney, CEO of Plankk 53:49

2y ago53:49

53:49

Today on DWB, I’m joined by Army Veteran Neil Whitney, CEO of Plankk, a tech company helping today's fitness brands turn their following into revenue with custom fitness & wellness apps. Prior to becoming CEO of Plankk, Neil founded and exited, Menud’s, which provided personalized & curated meal plans, allowing users to shop for a week's worth of g…

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The Importance of Getting Back to Why 21:33

2y ago21:33

21:33

Today on the Transition, I talk about the importance of getting back to “why.” When you get caught up in the day to day of running your business, and all the blocking and tackling that comes with chasing revenue, managing your team, and dealing with your personal life, it can start to wear on you. It’s all fun and dandy the first few months, when y…

1
Redefining Sports Marketing In The Age of Name, Imagine, and Likeness (NIL) with Dominique Wright, Founder of FAND 52:26

2y ago52:26

52:26

I get hit up by countless veteran entrepreneurs seeking advice on their entrepreneurial journey. Some take my advice and run with it, others not so much. All I try to do is point people in the right direction. Today’s guest, Dominique Wright reached out to me over two years ago, in order to discuss her idea for an app serving collegiate athletes. W…

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Addressing an Unmet Need In The Nonprofit Sector By Leveraging Technology with Jack Fanous, CEO of Mission Plus 41:40

2y ago41:40

41:40

I know it’s been a while since I’ve been on the Mic, but make no mistake, I’ve been work hard behind the scenes on all things IRONBOUND and DWB. I launched a new series FRAGO Friday, which I drop each week via our newsletter. I got a fellowship to the Fund For New Leadership, a social impact fellowship supporting change makers across the country, a…

1
Blue Ocean Strategy 12:17

2y ago12:17

12:17

Today on the Transition, I discuss Blue Ocean Strategy, a method of thinking that allows you to identify uncontested market opportunities. Apply for the next cohort of Breaking Barriers in Entrepreneurship here: https://bunkerlabs.org/breaking-barriers/ Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kg…

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An Open Talk About Mental Health 27:31

2y ago27:31

27:31

On today’s episode, we talk about mental health. Mike reflects on recent events in his life, how they impacted him, and what the reality of managing mental health looks like for many of us. Be sure to subscribe to the Transition Newsletter on Substack here: https://bit.ly/37Bb8Ne Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gm…

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Clock Building vs Time Telling 19:28

2y ago19:28

19:28

For first-time founders, it’s easy to fall in love with your idea and build a company that places you as the hero of the story. Jim Collins, renowned business author and famous for his books, Good To Great and Built To Last, believes that in order to build an enduring company, you have to be willing to do the hard work of building a company that do…

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Make Sure You Spend Some Time To Carve Your Ideal Workweek 19:32

2y ago19:32

19:32

Do you ever feel there’s never enough time in the day to get things done? I know I do, but one thing that’s been helpful for me, is carving time to build an ideal workweek. So for this episode of the Transition, I walk through my ideal work week template and how I structure my time, and share guidance on how you can do the same in your own business…

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Strong Leaders Generate Stronger Profits with Army Veteran Sean Patton, Founder of Stronger Leader Stronger Profits 1:06:01

2y ago1:06:01

1:06:01

On this episode of the Transition, I’m joined by Army Veteran, Leadership Coach, and Serial Entrepreneur, Sean Patton, Founder of Stronger Leader Stronger Profits, which helps companies increase their profitability by developing stronger leaders. I met Sean last year when the Bunker Labs Crew flew into Nashville, TN for a team fly-in. After hearing…