Best Brandon Osterbind Podcasts (2025)

1
Scaling Up: A Law Firm's Guide to Growth and Capacity Building ft Brandon Osterbind 30:30

Play Pause

18d ago30:30

30:30

In this episode of Sharp Strategies Sweet Success, I sit down with Brandon Osterbind, co-founder of Osterbind Law in Lynchburg, Virginia. Brandon and I discuss how he and his wife Kelly manage their law practice while raising four kids. We dive into their unique referral-based marketing strategies, the journey of building capacity to handle more ca…

1
Inside Legal Marketing with Matthew Konecky: Newsletters, SEO, and YouTube Strategies 37:59

3d ago37:59

37:59

In this episode of Sharp Strategies Sweet Success, I chat with Matthew Konecky, a personal injury, DUI, and criminal defense attorney in Florida. Join us as Matthew shares his insights on internal marketing strategies, including maintaining an extensive mailing list, leveraging both email and print newsletters, and turning personal stories into pow…

1
Mastering Marketing Systems & Operations with Cassidy Lewis 44:04

4d ago44:04

44:04

In this episode of Sharp Strategies Sweet Success, I chat with Cassidy Lewis, Chief Marketing Officer at Cooper Hurley Injury Lawyers. Cassidy shares her extensive experience in legal marketing, discussing the critical need for marketing systems and operations to scale effectively. We delve into the importance of balancing creative work with operat…

1
How to Master LinkedIn: Specificity, Hooks, and High-Quality Referrals with Tony Albrecht 36:58

14d ago36:58

36:58

In this episode of Sharp Strategies Sweet Success, I chat with Tony Albrecht of Contender, a lawyer turned LinkedIn expert. Tony shares his journey from practicing law in Missouri, Illinois, and Guam to mastering LinkedIn as a marketing tool. We dive deep into the art of crafting compelling hooks, the importance of specificity in posts, and the une…

1
How to Use Google Business & Lead Docket for Law Firm Growth Ft. Lauren Hill 35:53

1M ago35:53

35:53

In this episode of Sharp Strategies Sweet Success, I chat with Lauren Hill, Marketing Director at Ben Glass Law. Join us as Lauren delves into her journey in legal marketing, starting from her PPC background to her current role. She shares invaluable insights on the nuances of marketing for personal injury versus ERISA disability, and the creative …

1
Building a Personal Brand through Social Media in the Legal Industry with Hunter Garnett 31:21

1M ago31:21

31:21

In this episode, I'm joined by Hunter Garnett, a personal injury lawyer from Huntsville, Alabama. We discuss the power and strategy behind using social media platforms like Facebook, TikTok, and LinkedIn to build a personal brand and generate referrals. Hunter shares his insights on maintaining community engagement, nurturing referral relationships…

1
Before You Fire Your Marketing Person, Listen to This 55:48

2M ago55:48

55:48

Before you clean house in your marketing department, hit play. In this solo episode of Sharp Strategies, Sweet Success, fractional CMO Tifiny Swedensky breaks down why so many law firm marketing teams struggle to deliver results—and why the problem might not be the person you hired, but the role you’ve put them in.Whether you’ve got a solo marketin…

1
Grow Your Law Firm: LinkedIn & Local Ads with Rory Safir 36:58

2M ago36:58

36:58

In this episode of Sharp Strategies, Sweet Success, I have a fascinating conversation with Rory Safir, an accomplished DUI defense attorney in Florida. We dive deep into his unconventional yet effective approach to LinkedIn marketing, emphasizing authentic engagement over rigid strategies. Rory shares his successes with Google local service ads and…

1
Strategic Growth: Leveraging YouTube, AI & VAs in Your Law Practice with Andrew Ayers 36:07

2M ago36:07

36:07

In this episode, I'm joined by Andrew Ayers, an esteemed attorney with a focus on estate planning and small business transactions, to discuss innovative legal marketing strategies. Andrew shares valuable insights on handling weird comments on social media, engaging clients through a YouTube channel, and the nuances of working with small business le…

1
Law Firm Marketing Unpacked: Ads, Reviews, SEO & Viral TikTok with Michele Feilmeier 28:57

2M ago28:57

28:57

In this episode, I'm joined by Michele Feilmeier, Marketing Director at Steffens Law Firm in Nebraska. Michele shares her recent success with a Facebook and Instagram campaign promoting a free ebook, revealing how they've acquired 20 leads in just two weeks. We discuss the intricacies of legal marketing, Michele's transition from healthcare to law,…

1
Boosting Your Law Firm: Client Reviews, Local SEO, and Community Engagement with Megan Grothman 35:54

2M ago35:54

35:54

In this episode, I'm pleased to be joined by Megan Grothman from Rankings.io. Megan shares her insights on how law firms can thrive in the competitive landscape of digital marketing, particularly with the aid of AI and SEO. We explore the importance of client reviews, local optimization, and community engagement. Megan explains how new technologies…

1
Law Firm Marketing Secrets: Local SEO, AI & Google Ads with Seth Price 31:06

3M ago31:06

31:06

In this episode, I am pleased to be joined by Seth Price of Price Benowitz and BluShark Digital. Seth shares his insights on the evolving landscape of law firm marketing, the importance of local search, and the challenges of maintaining a competitive edge in SEO. We delve into the impact of AI on search traffic, the nuances of online reviews, and t…

1
Why People Buy YOU (Not What You Do) - Marketing Secrets with Michael Delon 33:01

3M ago33:01

33:01

In this episode, I talk with Michael DeLong, owner of Paperback Experts. Michael shares his marketing philosophy that people buy who you are more than what you do, and explains how he helps attorneys and business owners bring their personal stories to life through unique books. Michael provides a three-and-a-half-minute bio covering his journey fro…

1
"Google Maps is Your #1 Tool": Law Firm SEO & AI Tips with Jay Berkowitz 32:09

3M ago32:09

32:09

In this episode of Sharp Strategy Sweet Success, I'm thrilled to be joined by Jay Berkowitz from 10 Golden Rules. Jay shares his journey from working with big brands like McDonald's and Coca-Cola to leading a pioneering SEO and digital marketing company. We dive into the evolution of SEO, the importance of Google Maps, and cutting-edge AI strategie…

1
Re-think Marketing Strategies for Law Firms with Nicole Rego 39:20

3M ago39:20

39:20

In this episode I'm pleased to be joined by Nicole Rego, Marketing Director of Monteforte Law in Boston. Nicole shares her innovative and creative marketing strategies, such as personalized referral projects and leveraging social media for engagement. Learn about Nicole's journey into legal marketing, the importance of creativity in estate planning…

1
How One Marketer Manages the Personal Brand of 37 Attorneys 29:00

4M ago29:00

29:00

In this episode, I’m pleased to have Ashley Steinberger, marketing and business development manager at Cuddy & Feder LLP, on the podcast. Ashley shares her experience as a solo marketer handling personal branding strategies for a regional full-service real estate firm with 37 attorneys in White Plains, NY. We discuss rebranding of the firm, buildin…

1
Hiring Your First Marketer: Essential Tips for Law Firms 27:49

4M ago27:49

27:49

In this Episode I delve into the critical stage of hiring a marketer for law firms, especially small firms on a growth trajectory. Discover why a dedicated marketer is essential for your firm's growth, what roles and responsibilities they should handle, and the key qualities to look for in an ideal candidate. Learn about the importance of finding s…

1
The Future of Digital Marketing with Amy May 43:35

4M ago43:35

43:35

In this episode, I'm pleased to be joined by Amy May from May Media. Amy shares her expertise in digital marketing for law firms, focusing on the evolving complexities of SEO, video content, AI in marketing, and project management solutions. Learn about Amy's innovative strategies and tools to enhance your firm's digital presence. Follow Sharp Cook…

1
Streamline your Law Firm Operations with Jim Parrish 30:44

4M ago30:44

30:44

In this episode, I'm pleased to be joined by Jim Parrish from the Parrish Law Firm. Jim shares his journey in the legal industry and discusses how implementing Key Performance Indicators (KPIs) has helped streamline operations, improve case management, and grow his business. Learn about Jim's unique approach to balancing work and personal life, the…

1
Consistency into Growth: Legal Marketing Strategies with Ryan McKeen 43:05

5M ago43:05

43:05

In this episode of Sharp Strategy Sweet Success, I'm delighted to host Ryan McKeen from Best Era. Ryan, an experienced personal injury attorney, shares his insights on the importance of effective marketing for law firms. We dive into the significance of hiring operational and marketing personnel, leveraging data for targeted strategies, and the evo…

1
How to get AI & SEO to work with Your Law Firm, with Steven Galli 29:03

5M ago29:03

29:03

In this episode, I'm pleased to be joined by Steven Galli from Hennessy Digital. Steven shares his insights on how AI is transforming SEO, providing innovative marketing ideas, and optimizing SEO strategies for law firms. Learn about Steven's journey into SEO, the top concerns law firms have about digital marketing, and practical tips to improve yo…

1
Unlocking Successful Legal Marketing Strategies with Annette Choti 28:25

5M ago28:25

28:25

In this episode, I'm joined by Annette Choti, an attorney and founder of the marketing agency Law Quill. Annette discusses her journey from practicing law to starting her own agency, which focuses on providing ethical and effective marketing solutions for law firms. We dive into important topics such as the pitfalls of predatory legal marketing age…

1
Streamlining Law Firm Intakes with AI: "Meet Gabbi" and Erik Ovesny 36:26

5M ago36:26

36:26

In this episode I'm joined by Erik Ovesny to talk about his company; Meet Gabbi. Learn about Erik's background in the legal industry, the challenges of speeding up lead processing, and how Meet Gabbi is bridging communication gaps. We also delve into the importance of competition in the AI space, and how AI is poised to transform legal marketing. F…

1
Mastering Legal Marketing & AI with Brad Scott 39:42

5M ago39:42

39:42

In this episode, I'm thrilled to chat with Brad Scott from Scott Vicknair Law. We dive into effective legal marketing strategies and the importance of establishing a strong local presence. Brad also shares his firm's innovative use of AI for intake, marketing, and process efficiencies. Learn from Brad's 20+ years of experience and discover how to b…

1
Exclusive Interview with John Grisham! 32:22

6M ago32:22

32:22

This episode is very special, because we invited John Grisham onto the podcast and he accepted! Tune in for our super special April 1st episode. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribeBy Tifiny Swedensky

1
Legal Marketing & SEO Mastery with Nalini Prasad 57:23

6M ago57:23

57:23

In this episode I chat with legal marketing and SEO authority Nalini Prasad from BluShark Digital. We Deep Dive into strategies for optimizing Google business profiles, understanding Google's search quality evaluator guidelines, trends in website content, the impact of reviews, and the importance of video content. This is a public episode. If you'd…

1
Fusing Organic Marketing with Powerful AI Tools - Conversation with Ben Glass 33:39

7M ago33:39

33:39

In this episode, I am pleased to welcome my old boss and mentor Ben Glass. Ben is a renowned expert in legal marketing, and on the show he talked about how he leverages unpaid organic marketing to increase leads for his law firm, BenGlassLaw. Ben is also a pioneer of using AI tools in a modern law firm, and he's building some very interesting thing…

1
Mock Trial and Error: How Tim Semelroth captures the hearts and minds of his local community 40:49

7M ago40:49

40:49

In this episode, I talk to Tim Semelroth from RSH Legal in Iowa. Tim is an amazing person and an amazing attorney, and if you are trying to build a personal injury practice, you should pay attention to what he's doing! We discuss his journey in marketing his firm, the importance of having an in-house marketing team, and how to leverage various mark…

1
Modernizing Legal Marketing ft. Kyle Hebenstreit 29:14

7M ago29:14

29:14

In this episode, I interview Kyle Hebenstriet from Practice Made Perfect. We discuss the evolution of digital marketing in the legal field, the importance of community engagement, and the innovative strategies driving PMP's success. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit…

1
PPC for Law Firms ft. Ghulam Nabi 43:42

8M ago43:42

43:42

In this episode, I talk with Ghulam Nabi from Hennessy Digital about the nuances of managing PPC campaigns for law firms. We discuss differences in costs, common mistakes, the importance of keyword research, and strategies for achieving better results with Google Ads. This is a public episode. If you'd like to discuss this with other subscribers or…

1
Throwing Out The Rulebook ft. Jason Epstein 37:48

8M ago37:48

37:48

Ths week, I interview Jason Epstein from Premier Law Group. We discuss breaking traditional legal practices, the importance of personal authenticity in marketing, and the unique approach of having attorneys handle all intake calls at Jason's firm. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus …

1
Mastering Marketing Messaging ft. Kia Arian 40:12

8M ago40:12

40:12

This week, I interview Kia Arian about her journey with Zine Marketing, the evolution of marketing, and the importance of strong messaging. We discuss the challenges of lead generation, the significance of authentic brand development, and the impact of community engagement on marketing. This is a public episode. If you'd like to discuss this with o…

1
How to Break Into Spanish Marketing ft. Liel Levy 35:48

8M ago35:48

35:48

This week, I interview Liel Levy from Nanato Media. We discuss Liel's journey into legal marketing, the importance of understanding cultural differences within the Latino community, and the common mistakes law firms make when targeting this market. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus…

1
LSA Deep Dive ft. Thomas Glasgow 37:16

9M ago37:16

37:16

This week we talk to Thomas Glasgow, legal LSA expert and owner of 1122 Marketing. We delve into the ever-changing world of Local Service Ads and strategies for staying ahead of it as a law firm. This includes discussing the importance of focusing on cost per case signed, and how LSAs' role in providing valuable leads compares to traditional PPC ca…

1
Legal Marketing with Authenticity ft. Grace Clark 26:59

9M ago26:59

26:59

In this episode, Tifiny interviews Grace Clark, the marketing director at Donahoe Kearney law firm. Grace shares her career journey, emphasizing the importance of being authentic and relatable in marketing, and discusses her holistic approach to community outreach and organic content creation in a competitive legal market. This is a public episode.…

1
How Marketing has Evolved ft. Brian Glass 27:32

9M ago27:32

27:32

This week we talk with Brian Glass, an attorney and coach, about the evolution of marketing strategies in the legal field, leadership techniques, and balancing professional and personal life. Learn how quick, efficient client intake processes and strategic personal development can drive success in both business and life. This is a public episode. I…

1
From the Lens of Two Fractional CMO’s ft. Ron Latz 35:24

10M ago35:24

35:24

In this episode, Tifiny interviews Ron Latz, a legal marketing strategist and fractional CMO. They discuss the evolution of legal marketing, challenges in hiring marketing professionals, and common mistakes firms make. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiede…

1
Marketing Strategies and Life Management ft. Cassidy Lewis 27:22

10M ago27:22

27:22

In this episode, Tifiny interviews Cassidy Lewis from Cooper & Hurley. Cassidy shares insights on balancing work and personal life, marketing strategies at Cooper Hurley, and Cassidy's new project, the CMO Academy, which aims to coach marketing leaders. This is a public episode. If you'd like to discuss this with other subscribers or get access to …

1
Navigating Short-Form Content 1:08:55

11M ago1:08:55

1:08:55

In this weeks episode, Tifiny & Kristine delve into various aspects of TikTok and other social video platforms. They discuss the significance of authentic videos, and the role of algorithms in user experiences. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substa…

1
3 Takeaways From The GLM Summit 15:38

11M ago15:38

15:38

This week, Tifiny does a solo episode where she talks about her 3 takeaways/lessons she took from her recent trip to the 2024 Great Legal Marketing Summit. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe…

1
Fact or False 1:19:36

12M ago1:19:36

1:19:36

In this week's episode, Tifiny and Kristine play a game of "Fact or False" where Kristine has to guess whether these commonly asked legal marketing statements. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe…

1
Guess the Benchmark 1:02:18

12M ago1:02:18

1:02:18

This week, Tifiny and Kristine play another game called "Guess the Benchmark" where Kristine has to guess the averages and goals of different law firm marketing metrics. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe…

1
Marketing Is Manipulation 50:25

1y ago50:25

50:25

Tifiny and Kristine talk about different marketing strategies, how they work, and marketing is in essence...manipulation. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribeBy Tifiny Swedensky

1
Can You Guess The Fake Taglines? 47:29

1y ago47:29

47:29

Tifiny and Kristine play a game this week, where Kristine tries to guess wether the tagline for a law firm is real or made up. Do you think you can guess correctly? This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe…

1
Why it could be a good idea to get a marketing audit 1:08:55

1y ago1:08:55

1:08:55

Tifiny and Kristine talk about marketing audits: what they are, how it works, and why they might be beneficial for a law firm. Along with answering commonly asked questions how to boost your marketing efforts. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substac…

1
What should a law firm marketing department look like? 42:05

1y ago42:05

42:05

Tifiny tries out a first draft of her Great Legal Marketing BootCamp presentation on building a law firm marketing department! Visit her website to join her newsletter and request her slide deck! This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscrib…

1
Five (or Six) Essential Lessons for Legal Marketers 56:38

1y ago56:38

56:38

Tifiny shares the essential lesson's she's learned as a legal marketer and how law firms can use these to make their marketing more effective (and easier to implement!) This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe…

1
Social Media Strategies for Law Firms 1:15:39

1y ago1:15:39

1:15:39

Tifiny and Kristine discuss social media marketing and discuss how Tifiny's company helps law firms grow their social media presence. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribeBy Tifiny Swedensky

1
How to get a legal marketing job and keep it 36:28

1y ago36:28

36:28

Tifiny and Kristine discuss their experiences starting in business and marketing and how someone who is interested in marketing can find a good business where they can start and grow their career. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscri…

1
Hiring Marketers & Building a Marketing Department 59:15

1y ago59:15

59:15

If you want to grow your law firm, you need to build a marketing team. Here are our best tips for finding marketers, and the skills you should look for. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit sharpcookiedev.substack.com/subscribe…