Best All That Dazzles Podcasts (2025)

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Have you worked with clients from Europe who sold their products/services to US customers? Is it more difficult for Europeans to sell on the US market? 2:37

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2d ago2:37

2:37

So Simon asks, have I worked with clients from Europe who sold their products/services to US customers? And is it more difficult for Europeans to sell on the US market? Yes I have, and the answer is no.By Frank Kern

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Do you think there's any connection between the MK-Ultra experiments and modern marketing methods, especially the ones that have a background in NLP? 4:13

9d ago4:13

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Do you think there's any connection between the MK-Ultra experiments and modern marketing methods, especially the ones that have a background in NLP. Okay. Number one, I don't know...By Frank Kern

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If you were to go back to when you were 20, do you think you would still choose the same lifestyle? 3:09

16d ago3:09

3:09

If you were to go back to when you were 20, do you think you would still choose the same lifestyle that you have now. And the answer is yeah, absolutely. I would have done a lot of stuff differently though...By Frank Kern

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Is the majority of your business still from selling info or consulting? Which business model do you prefer? 3:13

23d ago3:13

3:13

Mike says, is the majority of your business still from selling info or consulting? Which business model do you prefer? Right now, it's info. And there's a deliberate reason for that. There are two deliberate reasons for that. #1 - it's personal preference, which was spawned by me being wore out...By Frank Kern

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What are people buying online today? Online courses? White papers? Just curious what are the hot products right now. 3:39

1M ago3:39

3:39

What are people buying online today? And then the question goes a little deeper...is it online courses, white papers? Just curious what the hot products are right now. The short answer to that is everything.By Frank Kern

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Is High End Continuity still a significant part of your business model? 3:32

1M ago3:32

3:32

Is high-end continuity still a significant part of your business model? No, high-end continuity isn't and it never really has been. By high-end, I'm assuming you mean multi-thousand dollar consulting engagements...By Frank Kern

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What was the SINGLE biggest obstacle overcame to get where you are today? 4:15

1M ago4:15

4:15

What was the single biggest obstacle I overcame to get where I am today? That's a serious question. There are a lot of them, so I'll just tell you all the dumb stuff that I do. And then I'll let you decide what the biggest obstacle is.By Frank Kern

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When you bringing back the sassy dazzle videos? 2:10

2M ago2:10

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That question could be translated into "do fancy videos work better than non-fancy videos?" And you know, what? The non-fancy videos work better.By Frank Kern

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What courses of yours are a good fit for a very advanced, well-established internet marketer? 2:09

2M ago2:09

2:09

What courses of yours are a good fit for a very advanced, well-established internet marketer? Really depends on the desired outcome. I consider myself to be a very advanced, well-established internet marketer, and what I always go back to is the fundamentals or...By Frank Kern

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An unusual childhood experience (that might have made me millions) 7:38

2M ago7:38

7:38

I want to share an unusual belief that was, I'm going to put this in air quotes, forced on me growing up that forever changed my life for the better. I say forced on me, again in air quotes, because I was never given an option to consider it. It never occurred to me that it might not be true. It was literally repeated to me over and over and over a…

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Would an e-com store brand benefit from the maximizer? 3:21

2M ago3:21

3:21

Would an e-com store brand benefit from the maximizer? Yeah! With e-com, where you guys fall off...By Frank Kern

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For a general contractor wanting to target commercial business owners only, do you have any recommendations on the copy and target audiences he should use? 3:43

3M ago3:43

3:43

I think it's a great question because he's trying to target B2B. So he has a general contractor who wants to target commercial business owners only. Do you have any recommendations on the copy and target audiences that he should use? Okay. So they own the office building, I would assume? They own or lease and need a general contractor...…

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How long should we be leaving each ad on for this challenge? 2:36

3M ago2:36

2:36

How long should we be leaving each ad on for this challenge? I like three days, generally speaking. So if I'm willing to pay...By Frank Kern

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What is the best way to create a segmentation/target on Facebook for web design services? 4:30

3M ago4:30

4:30

My question is...I am doing web design, you know, landing page on websites, so I was wondering what is the best way to create a segmentation on Facebook for that? To create a segmentation? By segmentation, do you mean target?By Frank Kern

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As a physician and therapist, working with PTSD and trauma, what is the best way to do an old-school ad? 4:15

3M ago4:15

4:15

So I've got a physician and a therapist and she's working with PTSD and trauma. Wondering what the best way to do an old-school ad would be with this. Oh, "read this if you..."By Frank Kern

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What do you think about building a lead generation ad that is actually a conversion ad on Facebook? 2:14

4M ago2:14

2:14

What do you think about building a lead generation ad that is actually a conversion ad on Facebook? First step is the freebie/lead collection. Next page is a low ticket offer and order bump, then upsell. It's fine. You just have to be prepared for them to a. not click to the next page...By Frank Kern

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HOLD FAST – The Cure For Distraction 10:31

4M ago10:31

10:31

Today, I have 10 words for you that can polarize or they can unify. My hope is that they unify. Here they are. The words are...By Frank Kern

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Using your case study, what's that high level thinking that you use from the beginning all the way to the end result of a campaign? 5:00

4M ago5:00

5:00

Really my question is wrapped around the case study that you used in the direct presentation that you used to get us into this class where day one was the $1.80 ad spend and then eventually you showed the 30 days in May where you spent about $3.50 and generated $600,000 in sales. So I guess really, I'd love to have a walkthrough of the 30,000 foot …

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Frank Got Really Lucky 14:20

4M ago14:20

14:20

It's not like it happens every day. It's not like the whole campaign was a 100X return on ad spend and it's not like that is happening at scale. It still looked cool though! So that's pretty good and I've never had that happen before. No kidding, it was really pretty freakin' crazy!By Frank Kern

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How can I build clientele for my wife’s salon targeting a 50-mile radius? 3:21

5M ago3:21

3:21

How can I build clientele for my wife's salon targeting a 50-mile radius? Dude, this fits in perfectly with the earlier question of what would you do if you lost everything and only had $10K and had to start all over. I would service businesses like the one referenced. So dude, here's what you do...By Frank Kern

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2 Ad Sets Got 100X Return on Ad Spend (Which is Just Ridiculous) 10:09

5M ago10:09

10:09

First thing I want to point out is that is not really normal. A little bit of a fluke there, doesn't happen every day. Just happened to have 2 of them do that yesterday, which was great! So when I put those little videos up...By Frank Kern

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I keep getting unqualified leads from Facebook. Do I need to use LinkedIn for this type of audience? 3:21

5M ago3:21

3:21

So he had a question about his lead quality. His audience is executives and entrepreneurs. He said in the past, he kept getting unqualified leads from Facebook. He was wondering, are they active on Facebook or does he need to use LinkedIn for this type of audience? OK. So to you, I would say kind sir, welcome to the club...…

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The Magic Question That Makes Everything Easier 5:56

5M ago5:56

5:56

So today's episode is about one magic question that can change everything. I really crack myself up with these titles sometimes, but there's really some validity to the statement. I promise. So, I'll reveal the magic question in a minute. This will be a short episode, but let me set the scene for you....…

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You do NOT need motivation (because this works better) 5:29

5M ago5:29

5:29

What's happening, hope you're well. So what we're going to talk about today is the one thing that beats motivation, hands down, every single time. Personally, love motivational stuff. Love it. Huge fan, like reading it, like listening to it. I don't know who my favorite is...By Frank Kern

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An IMPERFECT Morning Routine (works great) 6:55

6M ago6:55

6:55

Have you ever heard of that book Miracle Morning by Hal Elrod? I listened to that a couple of years ago on audio book, and I can't remember exactly what it said, but I'm mentioning the book because probably some of what I'm going to share with you is inspired by what I read or more accurately listened to in that book. I want to give credit where cr…

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Is Clubhouse Worth Messing With? (yes, but NOT how you might think) 9:52

6M ago9:52

9:52

Hope everybody's well. Happy whatever today it is...Saturday. I want to answer a question that was on my mind. It's been on a lot of people's mind, what's the deal with this Clubhouse thing, is it worth messing with? There's a lot of debate on it. So here's the thing about Clubhouse...By Frank Kern

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How do you inspire to create new stuff and trainings for your clients without modeling the new guy, modeling the new guy? 2:00

6M ago2:00

2:00

He says, how do you inspire to create new stuff and trainings for your clients without modeling the new guy, modeling the new guy? Dude, I don't care what the new guys are doing. I care about what I learned from that guy, Albert Lasker. And from that other guy, David Ogilvy. And from that guy, Claude Hopkins. And from that guy, Gary Halbert. And Da…

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When would you use campaign budget versus ad set budget? 2:11

6M ago2:11

2:11

When would you use campaign budget versus ad set budget? Later...By Frank Kern

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Avoid this ONE “mindset mistake” at ALL COSTS 10:30

7M ago10:30

10:30

What's happening y'all? This is an honest to God, real live actual planned podcast episode. So let's dig right on into it. I got a question, a good question, the other day. I forgot who asked me so I can't credit them that, but whoever you are, thanks for asking it. The question was, what three beliefs do you wish you had when you were 20? Which wa…

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So you lead with the lead magnet and you have to email them, obviously. Do you have any recommendations on the first email you send after the opt-in via the lead ad? 6:40

7M ago6:40

6:40

So you lead with the lead magnet and you have to email them, obviously. Do you just email them both the lead magnet and a link to the VSL? Or do you have any recommendations on the first email you send after the opt-in via the lead ad? Yeah. First of all, if you have a VSL and it's educational, then your lead magnet can be the video itself...…

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How do you inspire yourself to create content? 1:58

7M ago1:58

1:58

How do you inspire yourself to create content? Dude. It's fun! So, this is like...this, debauchery and food, and, you know, inappropriate things to talk about on a livestream that all other dudes think about it. This is the only thing that I ever think about. Ever.By Frank Kern

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I would like some advice on how to form my copy, so it gets approved. 4:28

7M ago4:28

4:28

I had some problems with the ad approval. I'm selling mortgage and basically I'm trying to base my ad upon the refinancing of the mortgage. So I would like to ask you for some advice, for my copy, so it doesn't get not approved.By Frank Kern

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You have WAY more value than you know 16:32

8M ago16:32

16:32

Let's get to work. OK, try to do these every day. Share some new insights. Some picking up along the way. Crazy thing happened on Clubhouse yesterday, which is increasingly addicting, by the way. Who knows what will happen with this thing? So many questions around the topic of Clubhouse. Is it going to replace this or that or the other? The answer …

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How would you make an ad for "the low-hanging fruit?" 2:06

8M ago2:06

2:06

One more question. A friend of mine asked me to help with an ad for a water purification system he sells, but this will be very hard to try to get leads for that. So the lowest hanging fruit is going to be an individual who's thinking about buying...By Frank Kern

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I'm getting a good quantity of leads, but they are not scheduling consults or responding at the rate that I would like. So my question is, what's the number one thing I should do next? 12:50

8M ago12:50

12:50

I'm getting a good quantity of leads, but they are not scheduling consults or calling or emailing at the rate that I would like. So my question is what's the number one thing I should do next? OK. What's the thing you sell?By Frank Kern

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How do I expand and find different targets within a sub-niche? 3:32

8M ago3:32

3:32

So my niche is a sub-niche, it's dreadlocks, which is a sub-niche of natural hair. And so if I were targeting natural hair, there are lots of influencers and products and brands that I could target, but not so much, being the case for specifically dreadlocks. So I'm trying to think about how do I expand and find different targets when there's reall…

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Forget “Money Goals” - try this instead 6:52

8M ago6:52

6:52

Let's talk about money goals. They say you're supposed to have 'em and they say you're supposed to set financial targets. I got to tell you, I'm not sure I agree. I mean, to some degree, obviously it's a pretty good idea, but here's something I'll share with you from personal experience, might help you have yourself more fun and a better life...…

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After best roll with Facebook ads, and then having to move all of the business into another account, the cost per lead went up 10x the normal cost and conversions sank. Same pixel, same audience. What ... 13:05

9M ago13:05

13:05

He had, from April to July, his best roll on Facebook ads. He had 13x return on ad spend, and then he screwed up. He had to set up all of the business into another account. His cost per lead went up 10x the normal cost on conversions sank. Same pixel, same audience. What could be some of the reasons that he should look over to see why that happened…

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Most Successful Promo Ever? (Part 2) 8:17

9M ago8:17

8:17

There's something I forgot to mention to you, which is how absolutely horrible the sales page is. Seriously, look at it...By Frank Kern

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What do you recommend for the in-between time? They publish their ads, what should they be doing for the next three days while they're waiting? 2:51

9M ago2:51

2:51

A lot of people are curious about the in-between...they publish their ads, what should they be doing for the next three days? Just while they're waiting for the ads? Any recommendations?By Frank Kern

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The Most Powerful “Persuasion Technique” On Earth 7:44

9M ago7:44

7:44

Let's talk about one of the most powerful, mass-influence methods ever. I wanted to say weapons, but that just sounds weird. I don't want to weaponize this kind of thing. You know, technique, strategy, tactic, how 'bout that? Anyway, before I tell you about this, I want to warn you, this cannot be faked...…

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How To Write Real Good And Stuff: 20 Years in Under 20 Minutes Part 8 13:49

10M ago13:49

13:49

Here is some of Frank's best advice on "how to write good."By Frank Kern

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Repeated Catastrophic Failures (The #1 Secret To Success): 20 Years in Under 20 Minutes Part 7 13:58

10M ago13:58

13:58

How do Frank's Catastrophic Failures help you with your marketing skills?By Frank Kern

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The Single Most Important Thing In Copy ...Plus My REVENGE! : 20 Years in Under 20 Minutes Part 6 19:44

10M ago19:44

19:44

What does Copy have to do with Frank's revenge?By Frank Kern

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When Weiner Pics Go Wrong: 20 Years in Under 20 Minutes Part 5 11:44

10M ago11:44

11:44

What do weiner pics and email marketing have in common? Why are you listening to Frank Kern about these things?By Frank Kern

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The Fastest and Easiest Way to Increase Revenue: 20 Years in Under 20 Minutes Part 4 16:31

11M ago16:31

16:31

Part 4 of Frank's 20 Years in Under 20 minutes series, with this one discussing revenue.By Frank Kern

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Literally the Most Powerful Way to Influence People, Ever: 20 Years in Under 20 Minutes Part 3 15:36

11M ago15:36

15:36

How do you successfully influence people??By Frank Kern

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My Thing with Taylor Swift: 20 Years In Under 20 Minutes Part 2 18:03

11M ago18:03

18:03

Did Frank have a thing with Taylor Swift???By Frank Kern

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About Your Sex Tape: 20 Years In Under 20 Minutes Part 1 12:59

11M ago12:59

12:59

What you can learn (and implement) from celebrity sex tapes.By Frank Kern

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Apple and Facebook aren't getting along right now, what does that mean for the rest of us? 4:08

12M ago4:08

4:08

The question is, with iOS 14 blocking so many things, is it going to make stuff break? Now he's specifically referencing, is intent-based branding going to be changed? That's a method of getting attention and then retargeting people, and if so, what do you think is going to go on? So the short version of the question, hey Apple did some weird stuff…