Best Alex Sampson Podcasts (2025)

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Why 75% of Sales Deals Fail (And How AI Can Fix It) | Vanessa Metcalf 44:29

Play Pause

1d ago44:29

44:29

Explore how Vanessa Metcalf, VP of Global Revenue Enablement at Showpad, joins host Guy Rubin on the Revenue Insights podcast to discuss leveraging data, AI, and strategic alignment to transform sales enablement, drive measurable revenue impact, and create sustainable behavioral change.[The Revenue Insights Podcast is sponsored by Mailtrap. Try Mai…

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The AI Sales Revolution: Why B-Players Won't Survive the Next 3 Years | Daryl Weldon 35:38

19d ago35:38

35:38

In this week's eisode of Revenue Insights, Adam Roberts sits down with Daryl Weldon, VP of Sales at Verisys, to discuss her journey from clinician to sales leader and the keys to building high-performing, trust-based teams in today’s AI-driven sales landscape.By Ebsta

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Why 69% of Workers Don't Engage & How Revenue Leaders Can Fix It | Greg Leos 40:19

26d ago40:19

40:19

In this episode of Revenue Insights, Greg Leos, Payments Division Leader at Weave, unpacks the critical breakdown in employer-employee trust and its impact on revenue growth, talent retention, and workplace performance. Drawing on over two decades of global revenue leadership, he shares actionable strategies for building authentic cultures, balanci…

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How High-Growth Companies Nail Sales Qualification 9:49

2M ago9:49

9:49

Discover proven sales qualification strategies in this greatest hits episode of Revenue Insights. Learn how top revenue leaders implement MEDDIC and Acxiom frameworks to improve pipeline quality, drive adoption, and close bigger deals.By Ebsta

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Why Only 1 in 5 Reps Hit Quota—And How Data-Driven Leaders Fix It | Dieter Heren 34:38

2M ago34:38

34:38

In this episode of Revenue Insights, Adam Roberts chats with Popl VP of Sales Dieter Heren about evolving from RevOps to sales leadership, using AI without losing human connection, consolidating tech stacks, and building data-driven, efficient revenue teams.By Ebsta

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How Pavilion Scaled to 10,000 Members—Without Traditional Marketing | Sam Jacobs 42:10

3M ago42:10

42:10

In this episode of Revenue Insights, host Guy Rubin speaks with Sam Jacobs, Founder and CEO of Pavilion, about the evolving challenges of B2B sales and revenue leadership. Sam explains why the SaaS playbook is no longer effective, how AI is reshaping go-to-market strategies, and why customer retention is now the true growth driver. They dive into d…

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How Long to Wait for an Emergency Plumber in Sutton Surrey 0:49

4M ago0:49

0:49

Need an emergency plumber and wondering how long you'll have to wait? In this video, Sutton Plumbing and Heating breaks down typical emergency response times, what factors affect delays, and how to get help fast when a plumbing crisis strikes. Whether you're facing a burst pipe, a major leak, or a boiler breakdown, knowing what to expect can help y…

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Why Traditional Pipeline Management Is Dead with Kyle Morden 44:56

3M ago44:56

44:56

In this episode of Revenue Insights, host Guy Rubin speaks with Kyle Morden, VP of Sales at HiHello, Inc., about how AI and data-driven strategies are transforming modern sales. Kyle shares why 44% of sales contacts never make it to CRM—and what that means for pipeline accuracy and team efficiency. They explore how sales leaders can strike the righ…

1
How Long to Wait for an Emergency Plumber 1:11

4M ago1:11

1:11

Need an emergency plumber and wondering how long you'll have to wait? In this video, Sutton Plumbing and Heating breaks down typical emergency response times, what factors affect delays, and how to get help fast when a plumbing crisis strikes. Whether you're facing a burst pipe, a major leak, or a boiler breakdown, knowing what to expect can help y…

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Why Channel Partners Drive 3X Higher Win Rates—The Hidden Data with Alex Rich 34:23

4M ago34:23

34:23

In this episode of Revenue Insights, host Guy Rubin sits down with Alex Rich, VP of Sales North America at GitGuardian, to discuss how focused channel partnerships can drive scalable revenue. Alex shares his “Focus Partner Model,” insights on avoiding channel conflict, and why well-supported partner managers can outperform individual reps. Perfect …

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The Data-Driven Sales Turnaround: 37% Growth in Under 12 Months ft. Shianne Sampson 34:35

4M ago34:35

34:35

In this episode of Revenue Insights, host Guy Rubin talks with Shianne Sampson, Global VP of Sales at Eventbrite, about turning around underperforming sales teams through data-driven leadership and culture-first coaching. Discover how side-by-side coaching, clear expectations, and tough personnel decisions can create a high-performance sales cultur…

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Why Top Sales Leaders Get Coaching Wrong—And How an Olympian Fixes It with Matt Hemingway 46:18

5M ago46:18

46:18

In this episode of Revenue Insights, host Guy Rubin talks with Matt Hemingway, VP of Sales & Operations at Axcient and Olympic silver medalist, about applying disciplined coaching and culture-first leadership to build high-performing sales teams. Learn how the SPAC framework, strategic hiring, and internal promotion drive sustainable revenue growth…

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The Untold Truth of RevOps—How Only 20% of Teams Drive 80% of Impact with Ian Wessel 38:14

5M ago38:14

38:14

In this episode of Revenue Insights, host Guy Rubin, CEO of Ebsta, sits down with Ian Wessel, VP of Revenue Operations and Strategy at Monta, to discuss how RevOps drives business transformation. Ian shares insights on proving ROI, aligning cross-functional teams, and leveraging data for strategic decision-making. With over 17 years of experience a…

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How Top Performers Handle Objections 80% Earlier—And Win More Deals with Hervé Timsit 41:14

6M ago41:14

41:14

In this episode of Revenue Insights, host Guy Rubin, CEO of Ebsta, sits down with Hervé Timsit, Chief Revenue Officer at EDB, to explore the evolving landscape of enterprise software sales. Hervé shares insights on leading global sales teams, implementing data-driven strategies, and the critical role of the MEDDIC methodology in modern sales proces…

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Why Your ICP is Wrong—And How to Fix It with Dan Sylvester 38:29

6M ago38:29

38:29

In this episode of Revenue Insights, host Adam Roberts, Sales Director at Ebsta, speaks with Dan Sylvester about the evolving dynamics of B2B sales and customer success. Dan shares insights on aligning value across teams, balancing automation with human engagement, and redefining ideal customer profiles for sustainable growth. With extensive experi…

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Why Sales Training Fails - And How AI is Fixing It with Ivy Holt, Head of Global Revenue Enablement at PagerDuty 40:46

6M ago40:46

40:46

In this episode of Revenue Insights, host Guy Rubin speaks with Ivy Holt, Head of Global Revenue Enablement at PagerDuty, about the evolving role of enablement in driving sales success. Ivy shares insights on the distinction between revenue operations and enablement, measuring effectiveness, and the impact of AI and remote work on modern sales stra…

1
Why Remote-First Sales Leadership Actually Works 45:54

6M ago45:54

45:54

In this episode of Revenue Insights, Adam Roberts talks with Raja Agrawal, VP of Sales at BrowserStack, about his journey from a rural Indian village to global sales leadership. They explore the evolution of B2B buying behaviors, managing a 100% remote sales team, the role of AI in sales operations, and the importance of cultural intelligence in gl…

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How Top Sellers Outperform Their Peers [Webinar Replay] 31:22

7M ago31:22

31:22

In this data-driven episode of Revenue Insights, Guy Rubin and Adam Roberts analyze 4.7 million sales opportunities worth $57 billion to uncover what sets elite sellers apart. They discuss why top performers close 30% of deals at discovery, the importance of early stakeholder engagement, and strategies to elevate B and C players.Guy Rubin, CEO of E…

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“Why I Eliminated Discovery”: Lauren Boynton’s Bold Sales Strategy 39:09

7M ago39:09

39:09

In this episode of Revenue Insights, host Guy is joined by Lauren Boynton, VP of Sales at Qstream, to discuss her career journey from project management to sales leadership. They delve into the role of customer success in driving revenue and how innovative sales methodologies are reshaping the industry.Lauren Boynton, VP of Sales at Qstream, has ov…

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Your Revenue Health Blueprint for 2025 (Webinar Replay) 36:59

8M ago36:59

36:59

In this episode of Revenue Insights, host Guy is joined by Jonny Adams, Managing Consultant at SBR Consulting, to explore revenue acceleration, challenges in meeting sales quotas, and the impact of data-driven insights on sales performance. Jonny shares strategies for improving sales processes, understanding buyer personas, and using technology to …

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From Philosophy to Sales: Navigating Career Transitions with Dan Drees, Global VP of Sales at Endpoint Protector 38:04

9M ago38:04

38:04

This week on the Revenue Insights Podcast, Guy Rubin, CEO of Ebsta, speaks with Dan Drees, Global Vice President of Sales at Endpoint Protector, part of Netbricks. In this episode, Guy and Dan explore the evolution from philosophy graduate to global sales leader, the importance of strategic career planning, and the challenges of leading teams throu…

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Data-Driven Growth: Revolutionizing Sales Performance with Brad Cross, CRO at Upflow 35:50

9M ago35:50

35:50

This week on the Revenue Insights Podcast, Guy Rubin, CEO of Ebsta, speaks with Brad Cross, Chief Revenue Officer at Upflow. In this episode, Guy and Brad explore the evolution from product-led to value-led sales, the importance of effective qualification, and strategies for improving sales team performance through data-driven insights.Brad Cross i…

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Lessons in Scaling Cybersecurity Sales with Dean Hickman-Smith 35:52

10M ago35:52

35:52

This week on the Revenue Insights Podcast, Guy Rubin, CEO of Ebsta, speaks with Dean Hickman-Smith, Chief Revenue Officer at HackerOne. In this episode, Guy and Dean explore the evolution of sales leadership, the power of community in B2B sales, and how AI is transforming sales enablement and performance. With over 20 years of experience scaling In…

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Building High-Converting Teams with Sean Murray of Lead IQ 38:21

10M ago38:21

38:21

This week on the Revenue Insights Podcast, Graham Smith speaks with Sean Murray, Senior Director of Sales and Sales Development at LeadIQ. In this episode, Sean shares his journey to tech sales, discusses his approach to building high-performing SDR teams, and explains why quality outreach trumps quantity in today's sales landscape.Sean Murray is S…

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Transforming Productivity Metrics with Mike Perrone, Chief Operations Officer at Prodoscore 24:06

10M ago24:06

24:06

This week on the Revenue Insights Podcast, Guy Rubin, founder and CEO of Ebsta, speaks with Mike Perrone, Chief Operations Officer at Prodoscore. In this episode, Guy and Mike discuss data-driven productivity scores, bridging employee flexibility with executive accountability, and how to empower sales teams through actionable insights and tailored …

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Beat The Benchmarks #2: How B2B Tech Sales Leaders Can Drive Better Relationships and Engagement 27:57

11M ago27:57

27:57

In this episode, Guy and Adam discuss enhancing B2B sales relationships and engagement, particularly in light of the challenging economic landscape that characterized 2023 and early 2024. They also explore the importance of consistency in the sales process, leveraging executive networks, and utilizing AI technology for deeper engagement insights. G…

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Greatest Hits: The Four Pillars of Revenue Operations with Jake Hofwegen, VP of Global Revenue Operations and Enablement at Contentful 1:00:06

11M ago1:00:06

1:00:06

In this greatest hits episode of the Revenue Insights Podcast, host Lee Bierton is joined by Jake Hofwegen, VP of Global Revenue Operations and Enablement at Contentful. Jake provides an overview of revenue operations (RevOps) as well as insight into how it can be demystified to create a successful organization. He also explores his experiences sca…

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Building High-Performance Sales Cultures in Technology with Joe McNeill, Chief Revenue Officer at Influ2 39:37

12M ago39:37

39:37

This week on the Revenue Insights Podcast, Guy Rubin, founder and CEO of Ebsta, speaks with Joe McNeill, Chief Revenue Officer at Influ2. In this episode, Guy and Joe explore the shift towards person-based advertising, the importance of genuine connections with decision-makers, and the evolving landscape of B2B sales cycles. They also discuss the n…

1
Sales & Marketing Synergy: Secrets to Revenue Growth with Brady Holcomb 27:02

12M ago27:02

27:02

This week on the Revenue Insights Podcast, Guy Rubin, founder and CEO of Ebsta, speaks with Brady Holcomb, Fractional CRO at Matium. In this episode, Guy and Brady explore the critical need for aligning sales and marketing teams through shared revenue goals, insights on effective lead qualification, and the transformative role of AI in sales. Brady…

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Data-Driven Strategies for B2B Sales Success with Ron Gupta, Chief Revenue Officer at EvolutionIQ 38:45

12M ago38:45

38:45

This week on the Revenue Insights Podcast, Guy Rubin, founder and CEO of Ebsta, speaks with Ron Gupta, Chief Revenue Officer at Evolution IQ. In this episode, Guy and Ron explore the intricacies of revenue generation, customer retention, and the evolving role of technology in sales. They discuss how Ron shaped effective go-to-market strategies, and…

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Beat the Benchmark: 2024 B2B Sales Benchmarks and How to Improve Rep Quota Attainment [Live Webinar Replay] 29:58

1y ago29:58

29:58

This week on the Revenue Insights Podcast, Adam Roberts, Sales Director at Ebsta, and Guy Rubin, Ebsta’s founder and CEO, explore key insights from analyzing billions of dollars of pipeline data, focusing on the challenges sales teams face, the importance of prioritizing the right opportunities, and how to handle objections.Guy Rubin is the founder…

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What’s Driving Performance for the Most Successful Teams in H1 2024? 19:41

1y ago19:41

19:41

This week on the Revenue Insights Podcast, we’re excited to share a talk by the redoubtable Guy Rubin, Founder and CEO of the Revenue Operations Community.In this episode, Guy dives deep into the power of clean data and how it transforms sales strategies. On stage at GTM EMEA 2024 hosted by Pavilion, Guy emphasizes the importance of focusing on you…

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90 Days to Make an Impact with Louis Poulin of Buildertrend 31:35

1y ago31:35

31:35

This week on the Revenue Insights Podcast, we are joined by Louis Poulin, Vice President of Revenue Operations at Buildertrend.In this episode, Guy and Louis explore improving the efficiency and effectiveness of revenue generation by consolidating and aligning operations teams. Discover how to make an impact in just 90 days, understand what factors…

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Happy Customers Lead to More Customers with Kathleen Booth of Pavilion 29:19

1y ago29:19

29:19

This week on the Revenue Insights Podcast, we are joined by Kathleen Booth, SVP of Marketing and Growth at Pavilion.In this episode, Guy and Kathleen explore community-led marketing and its impact on pipeline growth, how data can be used to drive a community-led GTM strategy, and how to improve customer retention through cohort analysis.As Senior V…

1
You Can’t Sell to Someone Who Can’t Buy with Michael Dalley, CRO at Aerial Vantage 32:54

1+ y ago32:54

32:54

This week on the Revenue Insights Podcast, we are joined by Michael Dalley, CRO at Aerial Vantage.In this episode, Guy and Michael explore the lessons Michael has learned over his twenty years of sales leadership experience. Discover the importance of forecasting accuracy, the potential of the Challenger methodology, and why you can’t sell to someo…

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From Inbound to Outbound: The Sago Sales Transformation with CRO Katharine Reagan 25:34

1+ y ago25:34

25:34

This week on the Revenue Insights Podcast, we are joined by Katharine Reagan, Chief Revenue Officer at Sago.In this episode, Guy and Katharine explore how Sago have pivoted from an exclusively Inbound-led to an Outbound sales motions, touching on the four ‘metrics that matter’, when to introduce qualification methodologies, and the four stages of t…

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How Top Sellers Use Data to Win Big with JD Miller 31:52

1+ y ago31:52

31:52

This week on the Revenue Insights Podcast, we are joined by JD Miller, Chief Revenue Officer at Kantata. In this episode, Guy and JD dive into the importance of leveraging data analysis in sales to become a top performer, as well as the impact of technology and data on sales teams. JD shares the attributes of top performers, the importance of perso…

1
Mastering Sales and Customer Lifecycle Through Value Hypothesis with the GTM Team from Mabl 51:32

1+ y ago51:32

51:32

This week on the Revenue Insights Podcast, we are joined by Anthony Palladino, Chief Revenue Officer, Blake Kelly, Head of Enablement and Partnerships and Kirsten Vonck, Head of Customer Success at Mabl.In this episode, Lee, Anthony, Blake and Kirsten explore how the Value Hypothesis framework goes beyond basic discovery to drive sales success and …

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Active Listening, Intent Data, and Events as Pipeline Game Changers with Leslie Venetz of The Sales-Led GTM Agency 34:28

1+ y ago34:28

34:28

This week on the Revenue Insights Podcast, we are joined by Leslie Venetz, Founder of The Sales-Led GTM Agency.In this episode, Lee and Leslie explore the impact of intent on win rates, including how to effectively use data and intent signals throughout the sales process, the role of events in sales, and the importance of active listening.Leslie is…

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A Single Funnel Approach to PLG Motions with Kristen Habacht, CRO at Typeform 41:26

1+ y ago41:26

41:26

This week on the Revenue Insights Podcast we are joined by Kristen Habacht, Chief Revenue Officer at Typeform.In this episode, Lee and Kristen explore product-led growth (PLG) motions, touching on Typeform’s single funnel approach and where zero party data feeds into it. They further discuss why PLG salespeople need to avoid falling into the bad ha…

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Excellence in Execution with Jarred Young, VP of Sales at Maropost 41:21

1+ y ago41:21

41:21

This week on the Revenue Insights Podcast we are joined by Jarred Young, VP of Sales at Maropost.In this episode, Lee and Jarred discuss what defines top performing sales reps, including how Jarred helps to move his reps from good to great, why it’s important to focus on execution, and how partnerships can be an effective channel.Jarred is VP of Sa…

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Adapting to B2C Trends in the B2B Market with Chris Turner-Green of TechnologyAdvice 36:23

1+ y ago36:23

36:23

This week on the Revenue Insights Podcast we are joined by Chris Turner-Green, Vice President of Sales, EMEA at TechnologyAdvice.In this episode, Lee and Chris explore B2B media sales, discussing how it differs from wider B2B sales and how it is shifting towards being more similar to B2C sales. They also touch on how to become a thought leader and …

1
Optimizing Sales Operations Success with Akira Mamizuka of LinkedIn 29:23

1+ y ago29:23

29:23

This week on the Revenue Insights Podcast we are joined by Akira Mamizuka, Vice President of Global Sales Operations at LinkedIn. In this episode, Lee and Akira explore LinkedIn’s sales ops structure, quota setting philosophy, and strategies for driving performance improvement, as well as the characteristics of top performers and how LinkedIn optim…

1
The Power of Partnerships with Willem Hendrickx, CRO of Vectra AI 35:33

1+ y ago35:33

35:33

This week on the Revenue Insights Podcast we are joined by Willem Hendrickx, CRO at Vectra AI.In this episode, Lee and Willem explore Vectra AI’s sales function, including their approach to partnerships, combining quality and quantity for the 2024 pipeline, and Willem’s approach to leadership.Willem is CRO at Vectra AI, an AI-driven threat detectio…

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How to Close 7+ Figure Deals with Paulo Veloso, CRO at Digibee 44:06

1+ y ago44:06

44:06

This week on the Revenue Insights Podcast we are joined by Paulo Veloso, CRO at Digibee.In this episode, Lee and Paulo discuss the importance of outcome-based selling, why finding the right fit is crucial to building a high-performing team, and how to think outside the box when selling.As CRO at Digibee, Paulo leads the global sales and business de…

1
Closing the Sales Performance Gap with Fractional CRO John Hammond 48:39

1+ y ago48:39

48:39

This week on the Revenue Insights Podcast we are joined by Fractional CRO John Hammond.In this episode, Lee and John explore the 2024 B2B Sales Benchmark Report findings and discuss their own experiences of top performers, the current state of sales coaching, and how to effectively lead high performance teams.As a fractional Chief Revenue Officer, …

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The Attributes of Top-Performing Reps according to 7 Revenue Experts 21:21

1+ y ago21:21

21:21

This week on the Revenue Insights Podcast we are bringing you a very special episode all about what sets apart top performers. Featuring insights from our previous guests Sean Frazer, Chris Elliott, Jennie Drimmer, Adrian Davis, Bob Marsh, Collin Mitchell, and Aaron Hill, this is an episode you don’t want to miss out on.…

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Analysis of $54 billion in revenue: Insights from the 2024 B2B Sales Benchmark Report 21:00

1+ y ago21:00

21:00

In this exclusive episode of the Revenue Insights Podcast, Guy presents the key insights from the 2024 B2B Sales Benchmark Report and reveals how top sales performers are achieving success, delves into how technology can streamline the qualification process and improve sales team performance, and why effective objection handling, relationship build…

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Crafting an Effective Sales Kickoff with Jennie Drimmer, CRO of Thomas International 30:21

1+ y ago30:21

30:21

In this episode, Lee and Jennie explore sales kickoffs, discussing how to make them engaging and effective as well as how to communicate business impact during them. They further dig into why sellers need to slow down during discussions with clients.By Ebsta

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Effective Leadership, Evolving Go-To-Market Strategies, and Self-Sourcing with Chris Elliott, CRO of BizLibrary 38:01

1+ y ago38:01

38:01

In this episode, Lee and Chris explore the evolving sales landscape and how this is affecting BizLibrary’s go-to-market strategy, how self-sourcing sets top-performing salespeople apart, and how to make a balanced work environment that lets people thrive while still delivering results.By Ebsta