Best Advantage Media Solutions Podcasts (2025)

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#679: Growing a brand by focusing on the details that matter with Dominic Minogue, Dirty Water 23:23

4h ago23:23

23:23

There are a lot of great ideas for products and brands out there, but sometimes the difference between success and failure lies in getting the details right and understanding the customers and users of your product. Today we’re going to talk about growing a brand by focusing on the details that matter. To help me discuss this topic, I’d like to wel…

1
The Perfection Trap with Thomas Curran 55:41

9h ago55:41

55:41

🎧 In this episode we are honored to welcome Dr. Thomas Curran, acclaimed social psychologist and Associate Professor at the London School of Economics. Dr. Curran's groundbreaking research focuses on perfectionism and its alarming rise among young people in the 21st century. His pioneering work examining the psychological impact of neoliberalism, c…

1
#678: AI gains emotional intelligence with Joshua Goldberg, Zenapse 23:56

2d ago23:56

23:56

Have you ever wondered why, despite having access to advanced AI tools, your marketing strategies still don’t hit the mark? Could it be that you’re focusing on the wrong data and missing the emotional connections that truly drive consumer behavior? Today we’re exploring the intersection of AI, emotional intelligence, and marketing with Joshua Goldb…

1
#677: Why thought leadership is more important than ever with Benjamin Shapiro, host of the MarTech Podcast 36:19

5d ago36:19

36:19

If content rules, why does it feel like there are 100,000 royal families? In a world drowning in blog posts, videos, and AI-generated everything, content has never been more abundant—or more commoditized. So how do brands cut through the noise? Today’s guest has a few thoughts on that—and more. Ben Shapiro, host of the MarTech Podcast, has had fron…

1
Above & Beyond the 8-Bit: A Discussion Around Modern Document Assembly Software with Samuel Smolkin 28:30

5d ago28:30

28:30

I spoke with the founder of a document assembly program about the latest software upgrades in the space. Episode Highlights 05:40 - Eric Burdon’s document drafting woes 09:47 - Genesis of Office and Dragons 18:52 - Importance of tailored document automation 21:22 - Limitations and role of AI in law 23:30 - Ensuring accuracy with AI-assisted process…

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#676: The consumer is no longer navigating the map—they are the map, with Ken Hughes, the King of CX 36:22

7d ago36:22

36:22

The consumer is no longer navigating the map—they are the map. Welcome to the era of the Blue Dot Consumer: always centered, always scrolling, and always expecting the world to orbit around them. What does that mean for your brand? Everything. From the rise of instant gratification to the evolution of seven—yes, seven—active generations, the custom…

1
EP 171: AI talent pipelines: Strategies for sustainable hiring in an era of rapid change with Lupe Colangelo, Director of Alumni Engagement & Employer Partnerships at General Assembly. 32:50

8d ago32:50

32:50

In this episode host James Mackey sits down with Lupe Colangelo, Director of Alumni Engagement & Employer Partnerships at General Assembly. They provide insights into the evolving tech talent landscape with a special focus on AI hiring trends and challenges faced by employers and job seekers alike. Lupe shares key findings from GA's State of Tech T…

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#675: Being true to customers and your values with Phyllis Rothschild, CMO at Pete & Gerrys 30:10

9d ago30:10

30:10

Consumers today aren’t just buying products, or even experiences—they’re buying into values. As more people align their shopping habits with brands that reflect their personal beliefs, how can companies authentically connect with their audience without coming across as performative? Joining us today is Phyllis Rothschild, Chief Marketing Officer at…

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Trust the Process (Management): All About the Modern World of CRM with Wendy Wylde 29:59

10d ago29:59

29:59

I talked with an implementation consultant about how to best leverage your law firm CRM. Episode Highlights 03:32 - Wendy Wylde’s approach to problem-solving. 05:26 - Transition from Lawmatics to independence. 06:33 - From chemistry teacher to legal tech consultant. 09:36 - Importance of starting with simple automations. 11:02 - Overcoming resistan…

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#674: The continued evolution of e-commerce with Eitan Koter, Vimmi 36:57

12d ago36:57

36:57

With the rapid rise of shoppable video, AI-driven recommendations, and immersive technologies like AR and VR, are traditional e-commerce strategies becoming obsolete? Today, we’re joined by Eitan Koter, Co-Founder and Co-CEO of Vimmi, a shoppable video SaaS company revolutionizing e-commerce. Eitan is also the host of the "Mastering eCommerce Marke…

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#673: Predictive and proactive customer experiences, with Vinod Muthukrishnan, Cisco 28:51

14d ago28:51

28:51

Customer expectations have skyrocketed—people now demand instant, personalized, and seamless interactions across every touchpoint. But are companies truly meeting these expectations, or are they still stuck in reactive customer service models? What if AI could completely transform the customer experience into something proactive, predictive, and ev…

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#672: What can we learn from teaching others about AI? Featuring Greg Shove, CEO of Section 37:46

16d ago37:46

37:46

AI is no longer just a tool—it’s reshaping business strategy, workforce morale, and even personal productivity. But are executives truly prepared to treat AI as a strategic thought partner, or are they still viewing it as just another tech trend? Joining us today is Greg Shove, CEO of Section, an AI education company on a mission to train the next …

1
#671: Going national while staying true to your local roots with Jay Rushin, H&H Bagels 22:27

19d ago22:27

22:27

How do you take something that's iconically local and make it feel authentic—everywhere? That’s the challenge facing every regional brand trying to scale. When your name is practically synonymous with a place—like H&H is with New York City—growth isn’t just about expansion. It’s about staying true to what made you iconic in the first place. Today, …

1
#670: Embracing Chaos to Get Better Results with Mark DeCarlo 41:39

21d ago41:39

41:39

We talk a lot about agility, and today, we’re going to talk about how lessons of agility can come from unexpected places - like the set of Seinfeld - where - for those superfans like me - our guest played Alec Berg - which should be said in more of a Jon Houseman manner, and while guest starring there (plus other shows like Curb Your Enthusiasm, Tr…

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Revolutionary: Why AI Will Rewrite Legal Institutions with Justin Cary 29:35

21d ago29:35

29:35

I spoke with an attorney about how AI is changing, and will continue to change, the practice of law. Episode Highlights 03:29 - Trust issues with AI at law firms. 05:50 - Tribal law insights. 08:36 - AI in law: Career impact. 11:06 - Challenges of upskilling with AI. 14:10 - Data preparation importance. 18:34 - Dangers of premature regulation. 23:1…

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#669: It's already time to start planning for the holiday shopping season with Carey Cockrum, Cella by Randstad Digital 28:52

23d ago28:52

28:52

Retailers are facing a rapidly evolving landscape where consumer expectations, AI advancements, and social media platforms like TikTok are redefining engagement. It feels like the holiday shopping season just ended, but when do retailers start planning for the next one, and some retailers already behind the curve for this season? Joining us today i…

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#668: The Five Levels of AI with Courtney Baker, Knownwell 33:26

26d ago33:26

33:26

As AI continues to evolve, how can marketing leaders ensure they’re staying ahead of the curve instead of simply keeping up with it? And how do you navigate the complexities of using AI while maintaining a personal, human touch in your campaigns? Joining us today is Courtney Baker, Chief Marketing Officer at Knownwell and co-host of the AI Knowhow …

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EP 170: Georgetown's entrepreneurial ecosystem with Benjamin Zimmerman 36:13

25d ago36:13

36:13

Georgetown University is redefining entrepreneurial education by building a mission-driven ecosystem where innovation thrives. In this episode, our host, James Mackey, and Ben Zimmerman, Managing Director of Georgetown Entrepreneurship, share Georgetown’s unique approach to fostering an environment that helps startups succeed. From student programs…

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#667: The Evolving Role of Visual Data in Construction with Marca Armstrong, Sensera 25:22

28d ago25:22

25:22

When you think of cameras in construction, do you see them as just security tools—or could they be the key to unlocking full jobsite intelligence? Joining us today is Marca Armstrong, Chief Marketing Officer at Sensera Systems, a leader in jobsite intelligence solutions. Over the past decade, Sensera Systems has transformed how construction teams u…

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Take Off: Launching a Technology-Focused Personal Injury Law Firm with Rob Hartigan 30:01

28d ago30:01

30:01

I spoke with a personal injury attorney, who has started a technology-first law practice. Episode Highlights 04:26 - Discussion on AI tools for document referencing. 07:00 - Rob discusses starting a successful law practice. 10:28 - Experimenting with legal tech as a new law firm. 11:59 - Efficient management of PI medical records. 13:34 - Use of AI…

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#666: Balancing AI-driven efficiency and responsibility with Pasquale DeMaio, Amazon Web Services 27:29

1M ago27:29

27:29

For many brands, AI is revolutionizing customer experience, but with increased adoption comes widespread concerns about job displacement, ethical risks, and trust. Is AI truly enhancing human capabilities, or is it simply replacing them? And how can companies balance efficiency with responsibility in AI-driven CX? Joining me today is Pasquale DeMai…

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#665: Developing strategies that cut through the omnichannel noise, with Arianna Vogel, Foursquare 28:59

1M ago28:59

28:59

With the increasingly complex omnichannel customer journey, it seems like attribution is getting harder than ever—do you know which of your marketing tactics are really driving sales, or are you flying blind when it comes to measurement? Joining us today is Arianna Vogel, Senior Director of Product Marketing at Foursquare, a leader in location inte…

1
EP 169: What’s Next for AI and Automation in Recruiting: Insights from Jason Heilman, Sr VP of Product, Automation, and AI at Bullhorn 36:30

1M ago36:30

36:30

Jason Heilman, Senior Vice President of Product, Automation, and AI at Bullhorn, and our host James Mackey, offer a masterclass in AI and Automation for recruiting organizations. Drawing from Jason’s experience as co-founder of Herefish (acquired by Bullhorn in 2019), Jason reveals how automation serves as the essential foundation for effective AI …

1
#664: Tying CX outcomes to commercial goals with Markus Engel and Linzi Hindle at DHL 24:10

1M ago24:10

24:10

Recorded live at Medallia Experience in Las Vegas. Having a great customer experience is critical for many reasons, but some companies have had a hard time tying their success with CX to tangible ROI. Today we will talk about taking customer experience further and tying CX outcomes to commercial goals. To help me discuss this topic, I’d like to wel…

1
Trial by Fire - Artificial Intelligence as a Competitive Advantage for Litigation Firms with Kim Bookout 28:42

1M ago28:42

28:42

I spoke with an expert in the technology space about how law firms can better leverage AI for a competitive advantage. Episode Highlights 02:14 - Defining this week’s challenge: AI effectiveness in law firms. 03:50 - Guest introduction: Kim Bookout, Director at Opus2. 05:10 - Opus2’s approach to AI integration. 09:40 - Legal Week insights: AI adopt…

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#663: AI in retail marketing with Uldis Baumerts, Bryj 27:23

1M ago27:23

27:23

As AI reshapes the retail advertising landscape, are you leveraging it as a competitive advantage, or are you at risk of being left behind in a data-driven world? Today, we’re joined by Uldis Baumerts, Chief Operating Officer of Bryj Technologies, a leader in driving AI-powered innovations for the retail industry. Uldis has extensive experience in …

1
#662: Making your returns strategy a competitive advantage with Katherine Lehman, ReturnBear 18:24

1M ago18:24

18:24

We are here at ShopTalk 2025 at the Mandalay Bay in Las Vegas and seeing and hearing all about the latest in retail, e-commerce, and more. How much are your product returns costing your business—and how much opportunity are you leaving on the table by treating returns as a cost center instead of a competitive advantage? Today, I’m excited to welcom…

1
Stephan Meier - The Employee Advantage 1:01:04

1M ago1:01:04

1:01:04

🧐 We are delighted to welcome Professor Stephan Meier, the James P. Gorman Professor of Business Strategy and Chair of the Management Division at Columbia Business School, to this episode of BE GOOD! podcast. In this episode, we explore how employee-centered management and workplace behavioral economics create thriving businesses: 📖 Professor Meier…

1
#661: Creating a world-class student experience with Mike Milliron, IMG Academy 24:46

1M ago24:46

24:46

We are recording live at Qualtrics X4 in Salt Lake City and seeing and hearing all about how to create and enable amazing customer experiences. If the student experience is the heart of a world-class academy, what happens when you realize there is room for improvement—and what do you do about it? Today’s guest is Mike Milliron, Chief Operating Offi…

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Artificial Flavor - How AI Has & Will Irrevocably Change the Practice of Law with Stephen Embry 37:26

1M ago37:26

37:26

I talked with a legaltech journalist about the many ways in which artificial intelligence will impact the legal vertical. Episode Highlights 01:04 - Unique tech solutions for law firms. 01:43 - Generative AI’s impact on law practice. 03:00 - Stephen Embry joins as guest expert. 05:55 - Threat to the traditional law firm model. 09:40 - Shifting from…

1
#660: Enabling and accelerating customer experience improvements using AI with Isabelle Zdatny, Qualtrics 26:56

1M ago26:56

26:56

We are recording live at Qualtrics X4 in Salt Lake City and seeing and hearing all about how to create and enable amazing customer experiences. Today we’re going to talk about enabling and accelerating customer experience success by augmenting your teams and processes with AI. To help me discuss this topic, I’d like to welcome Isabelle Zdatny, Head…

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#659: The current state of the job market with Sue Keith, Landrum Talent Solutions 26:45

2M ago26:45

26:45

This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. We’ve talked about volatile job markets before on this show, but has it been anything like what is currently going on? What should marketers looking for employment be expecting, and what should employers looking to hire…

1
#658: Winning retail by reducing customer frustration with Jean-Christophe Pitié, ContentSquare 22:42

2M ago22:42

22:42

We are here at ShopTalk 2025 at the Mandalay Bay in Las Vegas and seeing and hearing all about the latest in retail, e-commerce, and more. If customer acquisition costs are rising and conversion rates are falling, how will your brand survive the next wave of digital disruption—and who’s already getting it right? Today, I’m thrilled to be joined by …

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EP 168: Navigating staffing in uncertain times: Insights from Hugo Malan, President of Kelly Science, Engineering, Technology & Telecom 35:37

2M ago35:37

35:37

In today’s unpredictable economy, businesses must navigate shifting market conditions while maintaining efficiency and resilience. Our host James Mackey and Hugo Malan, President of Kelly Science, Engineering, Technology, and Telecom, explore the power of a mixed labor strategy - a dynamic approach that blends full-time hires with temporary and pro…

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#657: Augmenting front-line employees with AI for better experiences, with Fabrice Martin, Medallia 22:42

2M ago22:42

22:42

We are here recording live at Medallia Experience at the Wynn in Las Vegas, and have been seeing and hearing some amazing things about how AI can enhance the customer experience as well as enable teams at organizations to create more meaningful connections with customers. Today we’re going to talk about how AI can help to create better experiences …

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Site Unseen - How to Build & Maintain a Quality Law Firm Website with Michael Pratt 34:34

2M ago34:34

34:34

I talked with an expert in the space about how to create + keep updated a law firm website. Episode Highlights 01:21 - Real-life law firm scenarios. 02:04 - Building and maintaining law firm websites. 05:50 - Subscription model for websites. 06:56 - Website as a service (WaaS) strategy. 07:50 - Transitioning from trades to tech. 13:03 - Modern webs…

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#656: Integrating CX and EX to create better customer outcomes with Sasha Fard, Capital One 27:04

2M ago27:04

27:04

We are here at Medallia Experience at the Wynn in Las Vegas and seeing some examples of amazing customer experience and employee experience and the latest updates from Medallia. Companies often separate Customer Experience (CX) and Employee Experience (EX) into different silos, but what if the real key to competitiveness and long-term success is in…

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#655: AI and Automation in the supply chain with Nick Stuart, RSM 23:18

2M ago23:18

23:18

We are here at eTail Palm Springs and seeing and hearing the latest and greatest in e-commerce and retail. AI and automation are transforming retail operations, from customer experience to supply chain efficiency. But as we move into 2025, retailers face increasing tariffs, labor shortages, and cost pressures. How can AI not just improve margins bu…

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EP 167: Revolutionizing staffing through network intelligence with Brad Beach, CEO & Founder of Tailored Management & Jobvious 38:16

2M ago38:16

38:16

Join host James Mackey as he chats with Brad Beach, Founder and CEO of Tailored Management and Jobvious. Brad shares his journey from the early days in staffing to building a cutting-edge platform that’s reshaping contingent labor. They dive into the challenges of traditional hiring models, the power of network-driven recruitment, and how technolog…

1
#654: Translating research into cross-functional strategic change with Adam Hagerman, Indeed 22:56

2M ago22:56

22:56

We are recording live at Qualtrics X4 in Salt Lake City and seeing and hearing all about how to create and enable amazing customer experiences. It’s important to collect customer experience data, but if it’s not driving change across your organization, is it really helping your business? Today we’re going to talk about making meaningful cross-funct…

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#653: Accelerating speed to insights using synthetic feedback with Ali Henriques, Qualtrics 30:54

2M ago30:54

30:54

We are recording live at Qualtrics X4 in Salt Lake City and seeing and hearing all about how to create and enable amazing customer experiences. How long would you like to wait to get customer insights? Weeks or minutes? Today we’re going to talk about how increasing the speed to insights can be a game changer for brands, and how synthetic feedback …

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#652: The power of multimodal AI with Dani Yogatama, Reka 22:21

2M ago22:21

22:21

Is your organization just jumping on the AI bandwagon, or do you have a solution that will support your company’s needs in the short and long term? Welcome to this episode, brought to you by Reka, a developer of industry-leading, multimodal, AI models that enable individuals and organizations to deploy generative AI applications. Today we’re going …

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#651: AI and in-house creative teams with Jen Rapp, Superside 29:27

2M ago29:27

29:27

With AI’s ability to augment in-house creative teams, how does that change the way organizations should approach both their creative strategies and how they evaluate the value of creative as a business function? Today, we’re joined by Jen Rapp, Chief Marketing Officer at Superside. Jen has had key roles at iconic brands like Patagonia, Arc’teryx, D…

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Team Up - How General Counsel & Legal Ops Can Work Together; LINK Acquired by L Suite with Stephanie Corey and Shaun Sethna 46:33

2M ago46:33

46:33

I spoke with general counsel and a legal operations professional about how those two disparate sets of professionals can work better together! Episode Highlights 04:22 - Miscommunication: every problem looks like a nail. 06:06 - Bridging gaps with strategic operations. 18:36 - Origin story of Link and L Suite. 28:50 - Reality check: Legal Ops vs to…

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#650: Maximizing your ad spend with Matt Wasserlauf, Blockboard 16:46

2M ago16:46

16:46

We are here at eTail Palm Springs and seeing and hearing the latest and greatest in e-commerce and retail. This year, many advertisers - especially retailers -- are being asked to do more with less. At the same time they have smaller budgets, they also must contend with an astonishing amount of waste: nearly 2/3 of every ad dollar spent actually go…

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#649: How to look at ROAS with Mitsu Kikuchi and Rocco Baldasarre of Shirofune 20:12

2M ago20:12

20:12

We are here at eTail Palm Springs and seeing and hearing the latest and greatest in e-commerce and retail. In digital advertising, are we chasing the wrong metrics? While short-term ROAS might look impressive, are we missing the bigger picture—whether those customers actually return? What happens when we shift our focus to Lifetime ROAS instead? To…

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#648: Breaking down silos between paid and organic search with Matt Shenton, Croud 22:32

2M ago22:32

22:32

We are here at eTail Palm Springs and seeing and hearing the latest and greatest in e-commerce and retail. Retailers are constantly shifting budgets between paid search and SEO—but are they missing opportunities by treating them as separate silos? In 2025, with search evolving faster than ever, the real question isn’t "which channel is better?"—it’…

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Match Point - Are Point Solutions All They're Cracked Up To Be? with Cain Elliott and Keegan Chapman 41:42

2M ago41:42

41:42

I spoke with two experts in the legaltech space about the value of unified software platforms for attorneys. Episode Highlights 03:17 - Overwhelmed by numerous tech solutions. 05:09 - Impact of AI on tech-business convergence. 06:06 - The cable-cutting analogy for software solutions. 07:16 - Merging law firms’ tech stacks. 08:54 - Change management…

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#647: Achieving retail media success with Ben Dutter, Power Digital 24:40

3M ago24:40

24:40

We are here at eTail Palm Springs and seeing and hearing the latest and greatest in e-commerce and retail. Retail media plays a critical role, but are advertisers wasting money without realizing it? Many brands are spending big on retail media ads—but how many of those customers would have bought the product anyway? Today, I’m joined by Ben Dutter,…

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EP 166: The Future of recruitment technology and automation for the Staffing and Recruiting industry with Sean Mallapurkar, CEO of Recruit CRM 34:40

2M ago34:40

34:40

Sean Mallapurkar joins host James Mackey to discuss the pivotal role technology is playing in shaping the future of staffing. Sean shares his remarkable journey from launching Recruit CRM to growing it into a global organization. Sean and James explore how recruitment professionals can benefit from integrating various technological solutions to str…

Podcasts Worth a Listen

Advantage Media Solutions Podcasts

Podcasts Worth a Listen