Best WiRC Podcasts (2025)

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Michal Porter on Building Products that Lower Environmental Impact 14:05

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22d ago14:05

14:05

In our latest episode of Women at WIRC, Michal Porter, senior lead scientist at Dupont's performance building solutions business, including their Corian Design brand, spoke with us about her work in advancing sustainable building materials and practices and what other businesses can do to lower their own impact.…

1
Care Costs, Career Costs: The Hidden Price Women Pay As Caregivers 1:03:11

23d ago1:03:11

1:03:11

Decisions made throughout your lifetime can have a big impact on your future financial security. Women especially face unique challenges that put them at greater financial risk, including longevity, lower lifetime earnings, out-of-pocket healthcare costs, and unpaid caregiving. From navigating savings options to managing debt, caregiving responsibi…

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Sara Jorgensen on Designing Homes For Everyone 26:30

30d ago26:30

26:30

Sara Jorgensen, senior designer at Harrell Design + Build believes that homes should be designed to adapt with owners as they age. In this episode of the Women at WIRC podcast, Jorgensen discusses the pros of universal design for all homeowners, no matter their age or ability.By Endeavor Business Media

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The Rise of the Construction Concierge with Melissa Kennedy 30:54

2M ago30:54

30:54

In this episode, Pauline Hammerbeck of Custom Builder talks with Melissa Kennedy, president of Meadowlark Design Build in Southeast Michigan, about the evolution of project management in custom homebuilding. They discuss the rise of the “construction concierge” model, how client expectations have changed post-COVID, and strategies for delivering hi…

1
Continuing Conversations After WIRC With Camille Jenkins 13:34

3M ago13:34

13:34

The 2025 Women in Residential Construction Conference wrapped on Sept. 26, but the work is not over. On the final day of the conference, attendees heard from Camille Jenkins, who provides coaching and consulting services through her business, Camille's Keys. Having attended WIRC over the past several years, Jenkins shares with audience members the …

1
The Post-Covid Home: What Fresh Research Reveals About Buyer Demands 31:56

3M ago31:56

31:56

In this episode of Women at WIRC, we sit down with Teri Slavik-Tsuyuki of tst ink and Nancy Keenen, CEO of Dahlin Architecture, Planning, and Interiors, to unpack the just-released findings from the America at Home Study. The data shows what many in housing are missing: the pandemic permanently reshaped how people want to live. Affordability pressu…

1
Managing Client Expectations With Houzz's Liza Hausman 20:43

4M ago20:43

20:43

Liza Hausman, vice president of industry marketing at home remodeling and design platform Houzz, knows her way around the client. From understanding client expectations to helping housing industry professionals navigate ever-changing AI tools, Hausman has experience with it all. In this episode of Women at WIRC, we talk with Hausman about her role …

1
The Gang's All Here 1:01:35

4M ago1:01:35

1:01:35

Think you know the ARA sisters? Join us for an interactive panel discussion featuring representatives from the five powerhouse organizations under the ARA umbrella—ASPPA, ASEA, NAPA, NTSA, and PSCA. Whether you're just starting out or looking to grow within the retirement industry, this engaging session will spotlight what each group does, how they…

1
Passive Building: Misconceptions, Costs, and the Future with Kat Klingenberg of Phius 33:00

4M ago33:00

33:00

Kat Klingenberg, founder of passive building non-profit Phius, discusses the explosive growth in passive building interest. From building the first certified passive house in Champaign, Illinois, to working on 53-story towers in Brooklyn, she explains how the movement has evolved beyond energy efficiency. Secondary benefits like air quality and gri…

1
Launching a New Division in a Design-Build Business With Mary Peters 25:34

5M ago25:34

25:34

Mary Peters, owner of Sasquatch Contracting in Boise, Idaho, discusses a new division of her business: Yeti Services, launched this year to deliver small home improvement and home maintenance work. Her diligence in verifying the market need, building a dedicated team, and effectively cross-marketing the two businesses offers a roadmap for others lo…

1
Cammie Beckert's Journey from Production Building to Cameron Custom 19:23

5M ago19:23

19:23

Cammie Beckert, managing director and co-owner of Cameron Custom in Scottsdale, Arizona, shares her experience of transitioning from a highly successful, family-owned luxury production builder to leading the start-up (and suffering the growing pains) of a new division with a very different business model.…

1
Unlocking the Potential of Women-Led Mentorship 54:53

10M ago54:53

54:53

Get Involved: Thrive Mentoring Program Get Involved: NOW Mentoring Program Looking to take your career to the next level while building connections that matter? Join us for a dynamic virtual event on the importance of mentoring in shaping successful careers for women in the retirement industry. A panel of three accomplished women professionals will…

1
Crush it on LinkedIn: Attract More Prospects & Win More Business 1:03:57

1y ago1:03:57

1:03:57

Discover the revolutionary strategies to elevate your LinkedIn presence and unlock new professional opportunities with insights from LinkedIn Lindsay, a renowned global speaker and credibility consultant. Hosted by Melissa Hoffman and Donna Kaluuya, this episode is a treasure trove for women in the retirement industry, featuring actionable advice f…

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Leading a New ESOP with Candice Rania of LEFF Design Build 21:07

1y ago21:07

21:07

In this episode of Women at WIRC, Candice Rania, president of LEFF Design Build, discusses the transition of the company to an Employee Stock Ownership Plan (ESOP) from a sole ownership model. With LEFF two years into this change, Candice shares insights into the cultural transformation, operational logistics, and goals for the company's future. Sh…

1
Not Just a Pretty Face 1:00:10

1y ago1:00:10

1:00:10

Sponsored by: Commonwealth Financial Network In this episode of Women in Retirement: Third Thursdays, the vital role of how branding plays in both personal and corporate success. Featuring insights from Jennifer Lawrence, Director of Retirement Operations at Element Financial, Kelli Beckstrom, Brand Manager at Legacy Planning, Valerie McClendon, Fi…

1
Building to Move the Industry Forward with Woman of the Year Alaina Money-Garman of Garman Homes 24:23

1+ y ago24:23

24:23

In this episode of Women at WIRC, Editor Caroline Broderick interviews Alaina Money-Garman, CEO and co-founder of Garman Homes (garmanhomes.com), who was honored as Woman of the Year at the WIR+CC Conference (womensconstructionconference.com).Alaina believes that accepting projects that don't monetarily move the company forward pays dividends by mo…

1
Neuroaesthetics: How Good Design Can Heal with Ginger Curtis of Urbanology Designs 19:34

1+ y ago19:34

19:34

In this episode of Women at WIRC, Custom Builder Online Editor Caroline Broderick interviews Ginger Curtis, founder and CEO of Urbanology Designs, about the emerging field of neuroaesthetics. Ginger shares her personal journey through significant life challenges, including her daughter's leukemia and her own battle with breast cancer. She discusses…

1
Transforming West Baltimore with Bree Jones of Parity Homes 19:02

1+ y ago19:02

19:02

In this episode of Women at WIRC, Bree Jones, founder and CEO of Parity Homes, shares her transformative journey from Wall Street to affordable housing development. Driven by incidents of racial injustice and gentrification in her Bronx neighborhood, Bree purchased and renovated an abandoned building in the Bronx, providing a deeply affordable home…

1
Retirement Reality Check: Gender & Wellbeing 53:52

1+ y ago53:52

53:52

When it comes to saving for retirement, women face a different set of challenges. In this fireside chat with Carrie Schroen, BlackRock’s Head of the US DC Intermediary Business, and KC Boas, BlackRock’s Head of Retirement Marketing and Thought Leadership, we unpack the retirement gender wealth gap. Part- retirement content, part- career development…

1
No More Boring Meetings! with Morgan Thomas of LEFF Design Build 16:43

1+ y ago16:43

16:43

LEFF Design Build Director of Operations Morgan Thomas is tired of ineffective, boring meetings. At LEFF, Thomas has learned—and taught—how to maximize everyone's time through engaging, productive meetings. After all, design-build remodeling thrives on communication, so you better do it correctly.On this episode, Thomas shares her background in con…

1
The Evolving Workscape 57:08

1+ y ago57:08

57:08

With the aging population growing so rapidly and birth rates declining, many industries could be up against labor shortages. As many employers face a coming wave of baby-boomer retirements, the resulting gaps in unique skills, experience, and institutional knowledge may be difficult to fill. Keeping mature workers engaged may help ensure that your …

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Bonus Track: Stephanie Dailey Shares Her Instagram Story + Tips for Contractors 9:06

2y ago9:06

9:06

Stephanie Dailey of Steven Dailey Construction has more than 110,000 followers @stephaniebuildsit on Instagram—and most of that happened within the past year.On this bonus track for Women at WIRC, Dailey shares her Instagram growth story and actionable tips for contractors looking to up their social media game.00:00 Opening Question on Social Media…

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Selling Your Company’s Unique Story with Stephanie Dailey of Steven Dailey Construction 16:03

2y ago16:03

16:03

Every business needs a story. Steven Dailey Construction's story is its people, its reputation, and its community. On this episode of Women at WIRC, Vice President Stephanie Dailey shares how the contractor shares its story to gain clients through its website, community involvement, social media, and more."We don't do any marketing. The most market…

1
Revamping Your Pre-Construction Process with Bridget Bacon of Red House Design Build 14:59

2y ago14:59

14:59

On this episode of Women at WIRC, Bridget Bacon, development manager at Red House Design Build (https://redhousecustombuilding.com/), discusses the journey she underwent to systematize the pre-construction process at the Rhode Island-based remodeling company.Bacon identified issues all contractors have faced: slippage, a delayed design process, and…

1
Leading with Effective Communication with Laura Burnes of Adams + Beasley Associates 14:27

2y ago14:27

14:27

Laura Burnes is the director of project planning and design at Adams + Beasley Associates in Carlisle, Mass. On this episode, Laura delves into her approach to leadership and project management, which relies on an emphasis of effective communication, in addition to sharing insights into the company's winning culture. Laura shares insights into conf…

1
Preparing for Remodeling Business Contraction with Kourtney Davis of Medford Remodeling 14:32

2y ago14:32

14:32

Remodeling goes through ups and downs, depending on the economy. It’s inevitable. But not everyone can withstand those ups and downs. But Medford Remodeling can, as long as they follow their plans.The company uses its airtight systems, detailed analytic tracking, and thorough scale up and scale down plans to prep for contraction and expansion.On th…

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Sometimes You Have to Slow Down to Speed Up 45:31

2y ago45:31

45:31

PenChecks COO Alexandra Gerritsen has been a hard charger her entire career, delivering exceptional performance for her employers. Her journey was full of eye-opening “Oh S@%$” moments that impacted her growth as a manager and leader. What started out as a metrics and performance-driven mindset evolved into one that builds relationships and team al…

1
Strategically Growing a Remodeling Business with Alison McLennan of McLennan Contracting 14:05

2y ago14:05

14:05

On this episode of Women at WIRC, Alison McLennan joins us to talk about making the decision to strategically grow a remodeling business.Though McLennan co-founded the business, McLennan Contracting (https://www.mclennancontracting.com/), with her husband, she remained in a supporting role for the first 15 years of operation. But five years ago, wh…

1
The Naked Professional 41:27

2y ago41:27

41:27

In personal branding, we’re encouraged to be authentic and diverse but then criticized when we open up, making us wonder—what does the world really want from us? How can we express ourselves in a way that we’re comfortable with, that’s “real and true,” but not scare away our target audience? In what ways can we be vulnerable and strong? If creating…

1
Big Plan, Little Plan. Does Plan Size Matter? 1:00:39

2+ y ago1:00:39

1:00:39

Big Plan, Little Plan. What do they have in common, and what are their unique differences? What are the needs and resources of the plan sponsors of each? While it might be counterintuitive, even a “Mega Plan sponsor” who may seem like they command superior resources finds that they need the expertise of their service partners even more! This lively…

1
SAFER Act: Retirement Savings Saving Lives 1:01:11

2+ y ago1:01:11

1:01:11

We discuss the Safer Act, which became a provision in SECURE 2.0 allowing penalty-free withdrawal from retirement plans for victims of domestic abuse. Given the breadth and scope of domestic violence, this educational session offers background information on the Safer Act and its importance. We look towards 2024 when the provision will go into effe…

1
Transitioning Out of the Business Through Leadership Teams with Dolores Davis of CG&S Design-Build 14:38

2+ y ago14:38

14:38

Dolores Davis of CG&S Design-Build (https://www.cgsdb.com/) joins us on this episode of Women at WIRC. Dolores chats about her approach to transitioning out of the business through developing leadership teams. We talk about the best ways to get buy in from employees, why this approach works for her company, and what her role looks like as she trans…

1
Balancing Work/Life in Your Family-Run Business with Jessica Cargile of North Ridge Contracting 12:14

2+ y ago12:14

12:14

Jessica Cargile is the Co-Owner & CFO of North Ridge Contracting Inc, a Custom Home Design/Build firm operating out of North Idaho, which she and her husband Dale own and operate together. That dynamic requires an ongoing effort to strike a healthy work/life balance, especially when running a business in challenging times.Learn more:North Ridge Con…

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Artificial Intelligence and Home Building with Karlie Fike of Togal.AI 11:13

2+ y ago11:13

11:13

As head of marketing, operations, and investor relations at Togal.AI, Karlie Fike is introducing artificial intelligence to the home building industry as a tool that she says isn't meant to replace jobs, but to make them easier. "AI is not going to replace you, but the person using AI will be the one to replace you," says Fike.Learn more:Togal.AI: …

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Delivering the Best Customer Experience with Heather Tankersley of Tankersley Construction 13:50

2+ y ago13:50

13:50

Repeat and referrals are everything for a remodeling company, and with a great customer experience comes a great reputation. On this episode of Women at WIRC, Heather Tankersley of Tankersley Construction shares how she and her crew go the extra mile to ensure superb customer service."One of the things we always talk about with with potential clien…

1
Defining and Executing Profitable Growth with April Bettinger of Nip Tuck Remodeling 14:33

2+ y ago14:33

14:33

Today, we’re defining profitable growth with April Bettinger of Nip Tuck Remodeling (https://niptuckremodel.com). Keep listening to learn more about April, her business, and key elements to successful financial planning."that's really the mindset, I think that a lot of contractors don't have is that you can have 10% profit, no matter what you're do…

1
Leading the Charge 1:00:24

2+ y ago1:00:24

1:00:24

How Advocacy and Leadership can Increase Women’s Participation in the Financial Industry with Rock the Street Wallstreet Join Third Thursdays with Women in Retirement in a fireside conversation with Ashley Leftwich, Chief Operating Officer of Rock the Street, Wall Street. Rock The Street, Wall Street is a financial and investment literacy program d…

1
Leading Your Construction Company with HEART with Allison Iantosca of F.H. Perry Builder 12:03

2+ y ago12:03

12:03

Welcome back to Women at WIRC, a podcast featuring influential women in the residential construction industry, brought to you by Pro Remodeler and Pro Builder magazines. On this episode, we talk to Allison Iantosca, owner and president of F.H. Perry Builder. Allison recently published her first book, Leading with HEART, a collection of essays from …

1
The Top Legal Issues Facing Contractors with Karalynn Cromeens of The Cromeens Law Firm 13:28

2+ y ago13:28

13:28

Welcome back to Women at WIRC, a podcast brought to you by Pro Remodeler and Pro Builder magazines. On this podcast, the editors talk to standout women in residential construction to highlight the vast experiences and expertise women in the industry offer.On this episode, we talk to lawyer Karalynn Cromeens. Listen to learn how to control the never…

1
Embracing Equity and Thriving 58:13

2+ y ago58:13

58:13

In celebration of March’s International Women’s Day and the theme of #EmbraceEquity, help us “give equity an embrace” and join us to learn how ARA is encouraging women to Thrive in financial fields through education, mentoring, and professional development! Women continue to be underrepresented in financial services roles, above entry level, with w…

1
Running Process Improvement Plan Meetings with Diana Pauro of Rebel Builders 11:05

2+ y ago11:05

11:05

Diana Pauro loves process. The founder of Rebel Builders in Newton, Mass. brought much of her passion for process from the construction industry in Argentina. One way she improves process at her company is through applying lean thinking.We welcome Pauro this episode who talks to us all about how she runs lean process meetings, which involve every t…

1
The Power of Mentorship with Emma Wilson of Marathon Craftsmen 9:36

3y ago9:36

9:36

Welcome back to Women at WIRC, a podcast by Pro Remodeler and Pro Builder magazines highlighting standout women in residential construction. Today, we welcome a special guest, Emma Wilson. Emma is a 19-year-old foreman whose journey into carpentry was highlighted by Mike Rowe, and whose story garnered a lot of support online. This conversation show…

1
New Home Sales and Online Selling with Anya Chrisanthon of Anewgo 22:19

3y ago22:19

22:19

Anya Chrisanthon is the Chief Brand Officer at Anewgo. Anewgo helps home builders carry out their shopping journeys online with interactive digital content, data analytics, and sales conversion tools. Anya is a host of Anewgo of New Home Sales—a weekly podcast where she discusses the hottest innovative sales and marketing technologies for the home …

1
Filtering Out Red Flag Clients with Allyson Anderson of Integro Builders 10:15

3y ago10:15

10:15

By asking the correct questions and listening at the correct times, you can filter out red flag clients fast. Allyson Anderson, owner of Chicago and Michigan-based Integro Builders, says it can be difficult for contractors to deny potential clients, but by doing so, contractors will save themselves time and money.On this episode of Women at WIRC, A…

1
Home Builder Marketing and The House that SHE Built with Mollie Elkman of Group Two 10:16

3+ y ago10:16

10:16

Mollie Elkman is the owner and president of Group Two, a full-service marketing partner for home builders. She is the author of the best selling children’s book, The House That She Built, published by NAHB BuilderBooks in collaboration with The Professional Women in Building Council and NAHB’s workforce development team. She was recognized at The 2…

1
Rebranding a Legacy Company with Lisa Sten of Harrell Remodeling 10:47

3+ y ago10:47

10:47

Lisa Sten is CEO of the Palo Alto-based Harrell Remodeling. The iconic company is undergoing a rebrand, so Sten sits down with Pro Remodeler Managing Editor Caroline Broderick to give insight into the decision."It is a namesake brand, but we're in many ways a different company, and in many ways, the same company," says Sten.Join Sten and hundreds o…

1
Infusing the Soul in Building with Nancy Keenan of DAHLIN Architecture | Planning | Interiors 17:52

3+ y ago17:52

17:52

Nancy Keenan has led expert design teams in the development of architectural and planning solutions across three decades and multiple continents. The president and CEO of DAHLIN Architecture | Planning | Interiors, Nancy is passionate about finding thoughtful, creative ways to infuse the soul of design and livability into residential projects while…

1
Sustainability as Part of Company Culture with Lindsay Helmick of Allen Construction 8:34

3+ y ago8:34

8:34

Santa Barbara-based Allen Construction focuses on sustainable construction, and they've made it a strong part of their company culture. On this episode of Women at WIRC, CFO Lindsay Helmick talks the benefits of a uniting core value, strengthening it within the company, and women's role in sustainability."Every year we'll survey what are people exc…

1
Taking Over the Family Business and Pivoting with Lena McNally of HIVEX Basement Finishing Co. 8:50

3+ y ago8:50

8:50

On this episode of Women at WIRC, Lena McNally of HIVEX Basement Finishing Co. shares her perspective of her family company's ownership transition and how she made the company her own.Changes include going from an all-encompassing home improvement company to a specialty basement contractor—a result of recognizing an opportunity gap in her market. T…

1
Qualifying Leads Quick in Today’s Market with Jenny Rice of Icon Building Group 9:36

3+ y ago9:36

9:36

On this episode of Women at WIRC, Pro Remodeler's Director of Content Erika Mosse takes over with guest Jenny Rice, co-owner of Chicagoland-based Icon Building Group.Rice's work at Icon resulted in a 300% backlog increase in just two years, and on a day-to-day basis, she focuses on sales and design for the company's remodeling division—which she st…