Best Visual PR Podcasts (2025)

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Transforming the Customer Journey: How Funnelytics is Redefining Funnel Visualization with Mikael Dia 26:43

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21m ago26:43

26:43

We’re joined by Mikael Dia, founder and CEO of Funnelytics, a visual journey mapping tool built to help marketers optimize conversions and better communicate strategy. Mikael shares how the rise of multi-touch, non-linear customer journeys inspired Funnelytics, and how the platform goes far beyond funnel mapping to uncover what drives results. We e…

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388: A Low-Stress (Dare I say Fun?) Lesson Plan for Day One 18:13

21h ago18:13

18:13

If there's one thing I want for your first day of school, it's for the pressure to be off you. You've got enough to worry about without needing to pull off a 45 minute lecture that magically holds students' attention before they even know you five times in a row. That's why for this lesson, requested for our summer "Plan my Lesson" series, our goal…

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387: A Summer Reading Lesson with Clear Creative Purpose 15:28

8d ago15:28

15:28

A summer reading lesson is a nice chance to start off the year with a creative tone, while creating some of the norms you want to establish. For today's "Plan my Lesson" series episode, I'm answering requests from two different teachers in search of a back-to-school lesson on summer reading. One teacher's class will have read Scythe, another's The …

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The Future of B2B Marketing: Trust, AI & Human Connection – B2B Marketing – Joel Harrison 27:04

8d ago27:04

27:04

We welcome back Joel Harrison, founder of B2B Marketing and a leading voice in the industry. Four years after his last appearance, Joel shares how B2B marketing has evolved – impacted by COVID, political tensions, AI, and tariffs. From the lasting power of podcasts to the shifting balance between brand and performance marketing, he explores the ris…

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"Summer Job Stories" - Episode 6 of Recruitment Unplugged: Inside Responsive Personnel 45:18

13d ago45:18

45:18

Recruitment Unplugged: Inside Responsive Personnel Responsive Personnel Podcast – Episode 6: “Summer Job Stories” & Why Temp Work is a Smart Move In this light-hearted episode, Chris and Dom take a nostalgic (and hilarious!) trip through their own summer job history — from omelette stations and warehouse shifts to meat packing and bar work. But bey…

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386: An Essay-less Argument Lesson Tapping Humor & Visuals 21:47

15d ago21:47

21:47

Students need to be able to make a great argument to find success at school, and in many professions. They need to come up with an idea, find evidence, analyze their evidence, and tie it all together with a well-written bow. Thus, for many decades, students have written essays. We've taught them to write thesis statements, organizing sentences, tra…

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Unlocking Demand Generation – Alex Alexin – Insightful 26:43

22d ago26:43

26:43

Alex Alexin, Head of Demand Generation at Insightful, shares how she found her way into marketing and ultimately into demand gen. She unpacks what demand generation really means today, beyond leads, and why data, analytics, and operations are at the core of effective strategy. Learn how Insightful uses behavioral insights to refine personas, the ev…

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385: Re-engaging Rusty Readers: A Stamina Building Lesson 26:29

22d ago26:29

26:29

There's a lot of conversation happening lately around student reading stamina. Rose Horowitch's Atlantic article, "The Elite College Students who Can't Read Books," helped stir the pot. I'm sure you've seen evidence of the same issues she brings up - that students are struggling to stay focused through books, and often come to you having read a lot…

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Why B2B Needs to Embrace Experimentation – Convert.com – Eddie Casado 27:39

1M ago27:39

27:39

Eddie Casado, Affiliate and Technology Partnerships Manager at Convert.com, an A/B testing tool, joins the podcast to explore the world of B2B marketing and conversion rate optimization. Eddie highlights how Convert.com is carving out a distinct space in the A/B testing world, emphasizes the challenges B2B marketers face, particularly around intern…

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Ep 44 - Soul Powered to Liberate: Welcome To My Next Chapter! 15:13

1M ago15:13

15:13

Amber welcomes you back after a 4 year break from her podcast Soul Powered, with a new name, new brand, and new perspective. She explains what you can expect from this podcast moving forward. Amber also shares aspects of her dark night of the soul, healing journey, and initiations over the last few years that have shaped her into the phoenix rising…

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384: A Lesson for "The Paper Menagerie"(and the Cultural Revolution) 21:37

1M ago21:37

21:37

Ken Liu's short story, "The Paper Menagerie," is an easy and powerful add to your curriculum. Not only does it explore family relationships, The American Dream, and identity (themes you can easily connect to other texts as you build units), it introduces - briefly, painfully, powerfully - China's Cultural Revolution. I'll admit I've never studied t…

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Navigating the Future of Content Management - Mark Wheeler - Storyblok 28:29

1M ago28:29

28:29

Mark Wheeler, CMO of Storyblok, shares insights into how Storyblock differentiates itself from other headless CMS providers, discusses the shift from traditional search to AI search, and how an API-first approach can enhance content visibility in the age of generative AI. He offers valuable advice for marketers, encouraging them to focus on persona…

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383: Bleeds, Ghosts, & Flash Verse: A Lesson for Long Way Down 23:52

1M ago23:52

23:52

It’s a rare curriculum book that inspires NO negative comments. Ever. To hear, month after month, year after year, that a certain book turns kids into readers, ignites interest and discussion in class, hooks unengaged students like nothing else has. Long Way Down is one such book. It’s a fast read, a novel-in-verse, by the former U.S. Ambassador fo…

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"Your recruitment partner, welcome aboard!" - Episode 5 of Recruitment Unplugged: Inside Responsive Personnel 47:57

2M ago47:57

47:57

Recruitment Unplugged: Inside Responsive Personnel 🎙️ Episode 5: "Your Recruitment Partner – Welcome Aboard" In this episode of Recruitment Unplugged: Inside Responsive Personnel, we explore what it really means to partner with a recruitment agency - from both sides of the table. Host Chris Dawes chats with Hannah Carter, newly appointed Operations…

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382: An Action-Packed Born a Crime Lesson Especially for Gen Alpha (Bet That) 30:14

2M ago30:14

30:14

Trevor Noah's Born a Crime is trending, and for good reason. I'm seeing the evidence everywhere. This spring, as I ran our curriculum book choice tournament across the high school levels and hundreds of teachers weighed in, I watched it soar to the finals in BOTH the 9th/10th category and the 11th/12th category. Then, as summer began and I opened u…

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From Data to Decisions - Lars Grønnegaard - Dreamdata 31:18

2M ago31:18

31:18

Lars Grønnegaard, COO and Co-Founder of Dreamdata, joins Mike to discuss data utilization in B2B marketing and the importance of understanding what truly drives sales. They talk about the complexities of attribution in B2B marketing, particularly with long buying cycles, and highlight the importance of collecting and analyzing data, even though mul…

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381: What if We're thinking Too Small When it Comes to Short Stories? (And Sometimes, Not Small Enough) 7:21

2M ago7:21

7:21

I never met a short story I liked back in high school. If I was going to read, I wanted to READ. I wanted to get caught up in the plot, get to know the characters, inhabit the action, spend some time in another world. I certainly didn't want to finish half an hour after I began. No matter how lovely the language or innovative the miniature plot. My…

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Navigating Social Media Chaos - Emeric Ernoult - Agorapulse 33:17

2M ago33:17

33:17

Emeric Ernoult, Co-Founder and CEO of Agorapulse, talks about how the company grew from a Facebook contest tool into a full social media management platform. He shares the ups and downs of keeping up with the fast-changing world of social media marketing and how B2B marketers can the get most out of their social media platforms. He encourages B2B m…

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380: The Easiest Last Day in ELA (Community Favorite) 8:19

2M ago8:19

8:19

Last year, at this time, I was preparing to move from Bratislava to California when I released the episode we’re revisiting today, all about the easiest way to approach the last day in ELA. And it turned out to be the most popular episode I’ve ever released, with more than 25,000 teachers tuning in. So it seems only fitting that as the end of the y…

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379: 6 ELA Review Activities for a Strong Finish 13:44

2M ago13:44

13:44

A few engaging review activities for ELA come in handy around this time of year, as the calendar takes over and students pop off to random awards ceremonies, spirit events, and slideshows. Sometimes you see them for one day in a row, sometimes two, but getting in a groove is definitely a challenge! So, in case you're in search of creative review ac…

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The Power of Brand Marketing: Transforming B2B Marketing Strategies – Sean Adams – Brand Metrics 28:15

2M ago28:15

28:15

Sean Adams, CMO of Brand Metrics, discusses brand measurement and its impact on how B2B marketers approach their advertising strategies. He highlights the importance of understanding consumer perception through metrics such as awareness, consideration, preference, and action intent, while advocating for a holistic approach that goes beyond last-cli…

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378: Improve Student Evidence Analysis: Meet Mr. Skeptical 8:45

3M ago8:45

8:45

When it comes to evidence in their argument papers, students have a tendency to mic drop way too soon. "Here's my evidence, BOOOOOOOM!" you can almost hear them saying. Because right after the evidence, they move on. Oops. That's not what we want, and I bet you've written "be sure to analyze this evidence and explain how it proves your point" a few…

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"Stories From the Swindon Wildcats Golf Day" - Episode 4 of Recruitment Unplugged: Inside Responsive Personnel 49:06

3M ago49:06

49:06

Recruitment Unplugged: Inside Responsive Personnel Episode 4: Stories from the Swindon Wildcats Golf Day What happens when ice hockey players, business sponsors, and recruiters trade pucks for putters? You get one unforgettable day of laughs, networking, and very questionable golf swings! 🏌️‍♂️😂 In this episode of Recruitment Unplugged: Inside Resp…

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Harnessing Intent Data: How to Drive Effective B2B Campaigns – Riaz Kanani – Radiate B2B 26:25

3M ago26:25

26:25

Riaz Kanani, CEO and founder of Radiate B2B returns to the podcast to discuss the evolving landscape of B2B marketing. Mike and Riaz explore the shift in buyer behaviour, the rise of account-based marketing (ABM), and the importance of intent data in driving effective campaigns. Riaz shares insights on common mistakes in ABM strategies and highligh…

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377: Teaching Students to Write an Argument Introduction with Easy Puzzle Pieces 10:04

3M ago10:04

10:04

Sure, there's no one right way to write an argument paper. It can be three paragraphs, nine, or even seventeen. It can be loaded with research. It can be full of voice and personal anecdotes. It can be intensely academic, with a formal objective perspective and thirty-two sources cited with MLA. We want our students to understand the rich palette o…

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Unlocking ABM Success: How Recotap Empowers Companies on LinkedIn 21:01

3M ago21:01

21:01

Ganesh Chithambalam, Co-founder at Recotap, explores how account-based marketing is evolving and discussed the challenges marketers face when it comes to effectively marketing their products. Learn how Recotap is enhancing ABM by using LinkedIn as a high impact advertising platform and empowering smaller SaaS companies to run personalised campaigns…

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376: Gamifying Argument Basics 11:46

3M ago11:46

11:46

I have to admit my kids have got me fully invested in "Is it Cake?" At some point in England last year, someone begged for us to watch the show while we ate green pesto pasta on the couch after a long day of hiking in the New Forest, and I said sure. It was the beginning of our "Is it Cake?" era. We've gasped, we've squinted, we've cheered. We all …

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Empowering Marketers with AI – Sam Mallikarjunan – agent.ai 27:37

3M ago27:37

27:37

Empowering Marketers with AI – Sam Mallikarjunan – agent.ai Discover how Sam Mallikarjunan, Growth Lead at agent.ai transitioned from being an AI skeptic to an advocate, and learn about the innovative platform that allows anyone to build and customize AI agents, regardless of their technical skills. Mike and Sam explore what AI agents are, share re…

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"Understanding is Key" - Episode 3 of Recruitment Unplugged: Inside Responsive Personnel 44:48

3M ago44:48

44:48

Recruitment Unplugged: Inside Responsive Personnel Episode 3: Understanding is Key In this episode, we explore why true understanding is the secret sauce to successful recruitment. Whether it’s grasping the finer details of a client's role requirements, company culture, or even regional nuances — or getting to know what drives a candidate, their sk…

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375: Try this Engaging Swift-Inspired Prompt with any Text 9:34

3M ago9:34

9:34

I miss the Eras tour. Even though it hasn't been that long. My daughter is requesting Wicked songs and Katy Perry in the car all of a sudden, instead of our usual Taylor Swift-a-thon. But I haven't forgotten the joys of the Swiftiverse. And today I want to share a prompt you could use with any poem, short story, or novel that comes from Taylor's mu…

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374: 5 Top Poetry Activities Worth Trying 14:35

4M ago14:35

14:35

It's poetry month, and that means it's time for me to share as many poetry activities, poetry projects, and poetry workshops as I can muster over here! Today, I'm going to walk you through a toolkit of creative poetry options for your ELA classroom. We'll start with one of my favorite introductory activities for any poetry unit, poetry collage, and…

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The Power of Audience Narratives – Francesco D’Orazio – Pulsar 27:45

4M ago27:45

27:45

Francesco D’Orazio, founder of audience intelligence platform Pulsar, joins the latest episode of Marketing B2B Tech to share his journey from studying the internet's impact on society to founding Pulsar, a company that helps brands understand how people engage online. He dives into the challenges of navigating the fragmented media landscape and ho…

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373: The Most Popular Books to Teach 9th and 10th Graders (Tournament Results) 22:27

4M ago22:27

22:27

This winter, inspired by cool bookish tournament projects by Melissa Alter Smith of Teach Living Poets and Jared Amato of Project Lit, I decided to launch my own English teacher-y tournament. I wanted to know - of the hundreds of amazing books out there - which were working BEST in the classroom for the teachers in our community? After polling over…

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Return on Investment or Risk of Ignoring? – Gurmeet Dhaliwal – Diodes Incorporated 31:37

4M ago31:37

31:37

In the next episode of our marketing professionals series, Gurmeet Dhaliwal, Head of Corporate Marketing and Investor Relations at Diodes Incorporated, shares his journey from engineering to marketing, and Diodes' approach to enhancing brand awareness, generating demand, and building strong customer relationships. He offers valuable insights on how…

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372: Teaching Long Way Down? Flash Verse, Colorful Character Analysis, and Outside-the-Box Discussions 32:26

4M ago32:26

32:26

If you’re teaching Long Way Down (and ready for some Long Way Down lesson plan ideas!), let me just start by saying “YAY!” It’s a reader-maker, an incredible book you can teach in a short time with a high impact. Today, I’m going to be sharing some of my favorite ideas and resources for you to pair with this book. We'll talk about discussion format…

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371: Top Middle School Book Recommendations (A Teacher's Perspective) 28:06

4M ago28:06

28:06

Today's guest, middle school teacher Susan Taylor, has repeatedly gone the extra mile to build a reading program that makes an impact. Not only does she guide her students towards the best books available, she guides her teaching network the same way, through her podcast, Wonder World Book Cafe. Today, we're going to go rapid fire through her favor…

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The Evolution of PR – James McCann – Everhaze 26:31

4M ago26:31

26:31

James McCann, CEO of Everhaze, an all-in-one PR platform, shares insights into the challenges PR professionals face today, particularly in proving ROI and managing media relations in a digital world. He discusses how Everhaze aims to transform PR into actionable business intelligence, helping brands and agencies demonstrate the true value of their …

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370: An Easy Win for Differentiating Writing Instruction: Video Lessons 32:30

4M ago32:30

32:30

If you've ever felt stymied over the fact that some of your students aren't sure how to write a thesis while others are ready to tackle counterargument, today's episode is for you. Not so long ago, Kareem Farah of the Modern Classrooms Project was here to share the MCP vision for a differentiated blended classroom, and how it can support all learne…

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"Flexibility Meets Opportunity" - Episode 2 of Recruitment Unplugged: Inside Responsive Personnel 44:42

5M ago44:42

44:42

Recruitment Unplugged: Inside Responsive Personnel Episode 2 – Flexibility Meets Opportunity March 2025 Welcome to episode two of Recruitment Unplugged: Inside Responsive Personnel – your backstage pass to the world of recruitment! In this episode, we dive into the world of flexible recruitment with Responsive Personnel, exploring how businesses ca…

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369: Highlight Real-World Connections for Any Book with this Easy Activity 5:08

5M ago5:08

5:08

It all started with 1984, as so many things do. I wanted students to see how the ideas in the book were splashed across the world around them - yes, in their magazines and ads, but also in the current events they saw on the news and the news sites covering them. So I asked them to create collages, connecting 1984 to their lives. As we put the colla…

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368: The Glue: One Thing You Need in Every ELA Unit 4:46

5M ago4:46

4:46

You’ve probably heard me talk about my first poetry slam. The project that became my go-to vehicle for teaching poetry every year that followed. The book I was handed - 6 American Poets - was chock full of great poetry. Dickinson, Whitman, Hughes… but I knew that I, like every paper worth reading, would need a solid hook. That’s how I ended up stay…

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Episode 1 – Series Kick-off: Meet Responsive Personnel 57:34

5M ago57:34

57:34

Summary: Get an inside look at Responsive Personnel in this debut episode of Recruitment Unplugged! Hosted by Chris Dawes, we meet Danny Kimber (the boss man!), Hazel, and Dominic. Discover their unique approach to recruitment, focusing on personal touch, client relationships, and candidate care. Learn about their journey, company culture, and futu…

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367: Gamify ELA Review with a Colorful Memory Game 8:04

5M ago8:04

8:04

I can still remember the faded, chipped blue print of my childhood game of Memory. The thick cardboard squares we flipped in search of pairs, thrilled when we found a match, frustrated when we accidentally revealed a match to our opponent. I’ve played a million games now as a parent too, watching my children’s eyes light up when they rack up more m…

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366: ELA Electives with a Twist: Outside-the-Box Ideas to Inspire You 18:37

5M ago18:37

18:37

Teaching an ELA elective that you've dreamed up yourself is such a joy. Today I want to stir up some ideas together for the next time you've got the chance to put your own spin on an older course or propose a new course altogether. So let's start with a few questions: Would you rather take a course called "Theater" or "Contemporary Theater: The Tri…

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Navigating Programmatic Advertising – David Nelson – Limelight Inc 27:08

5M ago27:08

27:08

Mike is joined by David Nelson, Co-Founder and CEO of Limelight Inc, to discuss programmatic advertising. David shares insights from his career, starting in the insurance industry and transitioning into digital marketing and ad tech. He explains how Limelight operates as a programmatic advertising trading platform, connecting publishers and adverti…

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365: 3 Easy Ways to Help Kids Build Better Arguments 26:29

6M ago26:29

26:29

Like most of us, Christina Schneider didn't find teaching writing one bit easy at first. Despite her background as a journalist, putting all the puzzle pieces together in the classroom to help her students understand how to build a thesis, introduce and analyze evidence, and express their ideas felt like a pretty tough task. But over time she had o…

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364: Contemporary Authors to Feature this Black History Month (and all year long) 12:14

6M ago12:14

12:14

It's February, the perfect time to feature work by contemporary Black authors in your book talks, poetry clip showings, First Chapter Fridays, book displays, and bulletin boards. It's also a good time to look ahead to next year and consider whether you want to order some of these books for book clubs and whole class texts in the 2025-2026 school ye…

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363: The Secret Sauce to Help Students Care 14:00

6M ago14:00

14:00

How many times have you sat in a PD meeting that didn't apply to you? One where you were learning an 11 letter acronym for a strategy you'd never use, a 3 point plan for a new program that wouldn't fit with your curriculum, or a training you'd already had? A PD meeting that was... irrelevant. In their book, Disrupting Thinking: Why How We Read Matt…

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How to Make B2B Marketing Exciting – Dan Ruby – Nobl9 26:49

6M ago26:49

26:49

Mike is joined by Dan Ruby, VP of Marketing at Noble9, a leading reliability platform that helps manage and monitor application reliability. Dan discusses the challenges of marketing a product that aims to keep issues unnoticed by end users and how storytelling can make a traditionally "unexciting" product compelling and engaging. The conversation …

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362: Art as Influencer: The Reason my Orwell Unit Failed and Why it Matters for your Students 23:39

6M ago23:39

23:39

I've been reading Kylene Beers and Bob Probst's Disrupting Thinking: How Why We Read Matters this week, and one of their points that has really come home for me is how often the standards and the pressure to boil books down to skills leads to pulling plot-based facts and point-based evidence out of a book, blocking opportunities for students to thi…