The Virtual CMO podcast offers engaging discussions about marketing strategies and the impact of new technologies on marketing effectiveness. Hosted by Eric Dickmann, the founder of The Five Echelon Group and a fractional CMO, the podcast emphasizes the importance of developing strategic marketing plans and executing successful growth marketing initiatives. Each episode features interviews with industry thought leaders who share their insights and experiences. The show also explores new mark ...
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Virtual CMO Podcasts
The go-to podcast for anyone looking to transform their business! Join host Amanda Desuacido, CEO of My Mountain Mover, as she interviews top industry leaders and business owners who are reaching new heights through premier virtual outsourcing. Expect creative productivity tips, business insights, and testimonials of how virtual assistants have revolutionized businesses around the world.
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Todd Westra interviews Executives and Business Owners who share the key decisions they made to make amazing breakthroughs in their quest to Scale their business.
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Smooth Scaling: System Design for High Traffic focuses on all things scalability, reliability, and performance. Tune in for expert advice on how to scale systems, control costs, boost availability, optimize performance, and get the most out of your tech stack. Host Jose Quaresma is the VP of Technical Engagement at Queue-it, working on the frontlines with some of the world’s biggest businesses on their busiest days, from Ticketmaster to Zalando to Home Office U.K. He’ll be joined by experts ...
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The ASCO in Action Podcast provides analysis and commentary on cancer policy and practice issues. The podcast is hosted by Dr. Clifford Hudis, CEO of the American Society of Clinical Oncology. ASCO in Action, the society's internal wire-service, provides the latest news and analysis related to cancer policy. These updates provide snapshots of ASCO's ongoing advocacy efforts, as well as opportunities for ASCO members and guests to take action on critical issues affecting the cancer community. ...
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Infrastructure as the Product: Designing Data-Heavy Systems with Product VP Maria Petrova
40:14
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40:14Infrastructure is often treated as a backend concern, but in practice it shapes how users experience a product. In this episode of Smooth Scaling, Product VP Maria Petrova explores what it means when infrastructure becomes the product, looking at real-world, data-heavy systems where decisions around compute, data resolution, scheduling, regions, an…
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Building A Business One Avocado at a Time
31:57
31:57
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31:57Ways to connect with C. Peter Cimoroni: 🔗 Website: hhttps://www.avogo.co/ 🔗 YouTube: @c.petercimoroni9465 🔗Company Instagram: https://www.instagram.com/avogofoods/ 🔗 Personal LinkedIn: https://www.linkedin.com/in/cpetercimoroni/ ⭐ Please like, share, and subscribe to our podcast channels! ➡ Twitter: https://x.com/toddwestra ➡ TikTok: https://www.ti…
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Queue-it’s Virtual Waiting Room System Design with Product Architect Moji Sarooghi
38:35
38:35
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38:35In this episode, Moji Sarooghi, Distinguished Product Architect at Queue-it, breaks down the design principles and distributed systems behind Queue-it’s virtual waiting room. He explains how the team handles massive traffic spikes, upholds strict first-in, first-out fairness on request, and maintains reliability at a scale that would overwhelm most…
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How Jody Grunden Transformed Accounting with Virtual CFOs and Weekly Billing!
34:10
34:10
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34:10Ways to connect with Jody Grunden: 🔗 Website: https://www.summitcpa.net/ 🔗 Personal LinkedIn: https://www.linkedin.com/in/jodygrunden/ 🔗 Company LinkedIn: https://www.linkedin.com/company/anders-cpa/about/ 🔗 YouTube: @andersvcfo ⭐ Please like, share, and subscribe to our podcast channels! ➡ Twitter: https://x.com/toddwestra ➡ TikTok: / toddwestra ➡…
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AI Meets Fashion: How Anya Cheng is Transforming Men's Wardrobes
36:38
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36:38Ways to connect with Anya Cheng : 🔗 Website: https://taelor.style/ 🔗 Facebook: / taelor.style 🔗 Instagram: / taelor.style 🔗 X: / taelorstyle 🔗Company LinkedIn: / taelor 🔗 Personal LinkedIn: / anyacheng Experience effortless style with rental and personal styling services: Taelor: Get 25% OFF your first month of men's clothing subscription. Use code…
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Tom Schwab Reveals Secrets to Dominating Podcast Interview Marketing
34:32
34:32
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34:32The Growth and Scaling Podcast with Todd Westra Join us in this insightful episode as Todd Westra sits down with Tom Schwab, the father of podcast interview marketing. Discover how Tom's innovative approach to leveraging podcast interviews can transform your brand and business. From building trust to finding your ideal audience, Tom shares his jour…
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Michel Langois Reveals the Future of AI: Must-Watch Insights!
28:27
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28:27The Growth and Scaling Podcast with Todd Westra Join us for an insightful conversation with Michel Langois, a seasoned executive from Silicon Valley, as he shares his journey through the tech industry. Discover how Michel's leadership at companies like Cisco, Juniper, and Calix has shaped the commercial internet landscape. In this episode, Michel d…
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Making Capital Raising Easy: Simplifying Funding for Entrepreneurs and Investors
27:04
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27:04Rebecca Cassava — CEO & Co-founder of Dealmaker Dealmaker is a digital fundraising platform that allows founders to easily raise capital by building an online investor funnel—making selling shares as simple as selling products online. ⭐ What We Discuss in This Episode 1. What Dealmaker Actually Does A platform that lets founders set up an online st…
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Unlock Explosive Growth: Anthony Taylor’s Top Secrets for Scaling Your Business
27:38
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27:38The Growth and Scaling Podcast with Todd Westra In this insightful video, Todd Westra shares his expert knowledge on how to make capital raising a seamless process. Discover the strategies and techniques that can transform your approach to securing funds, making it less daunting and more efficient. Whether you're a startup founder or an established…
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Elevate Your Business: Mastering CloudOps and the Tech Growth with Thiago Maior
28:59
28:59
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28:59In this episode, Todd sits down with Thiago Mayor, CEO and founder of EasyOps Cloud, the largest cloud and DevOps outsourcing agency on Upwork. Thiago shares his remarkable journey from working as a cloud engineer in Brazil to building a 70+ person engineering organization serving startups across the United States. With more than 600+ completed Dev…
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Trustpilot’s Journey From Monolith to Event-Driven with Engineering VP Angela Timofte
46:53
46:53
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46:53In this episode, Angela Timofte, former VP of Global Engineering at Trustpilot, shares the decade-long journey of evolving Trustpilot’s architecture from a monolith to an event-driven, serverless-first platform. She reflects on the technical and organizational shifts that made it possible—from early trade-offs and nano-services to guardrails, templ…
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Navigating ISO 27001 and Multi-Cloud with Security Architect Gabor Sivók
24:44
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24:44In this episode, Gabor Sivók, Cloud Security Architect at Queue-it, shares a practical look at what it takes to secure large-scale systems in today’s cloud environments. He walks through Queue-it’s journey to ISO 27001 certification, the real trade-offs between security and performance, and how security practices adapt in multi-cloud setups. Gabor …
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Ep #479 Ernesto Cullari & Barbara Wardell : How Geofencing Helps Cullari & Wardell Drive 5,000+ Store Visits Monthly!
34:25
34:25
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34:250:00 - Introduction and Welcome 0:52 - Company Background and Services 1:30 - Unique Technology and Approach 3:39 - Targeting Ideal Clients 6:49 - Advertising Delivery Methods 8:30 - Performance and Results 11:08 - Growth Journey and Partnership 18:19 - Overcoming Challenges 27:20 - Mentorship and Inspiration 31:49 - Advice and Closing Thoughts Hos…
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Mastering MACH Architecture & Orchestration with Sezin Cagil of Dr. Martens & the MACH Alliance
39:22
39:22
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39:22In this episode, Sezin Cagil, Head of Unified Commerce Technology at Dr. Martens and MACH Alliance ambassador, shares hard-won insights on implementing and scaling MACH architecture in real-world environments. She explores how to approach modular migrations, manage complex vendor ecosystems, and prepare systems for high-traffic events. Beyond the t…
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Hype Event Protection: How Akamai & Queue-it Stop Bots at Scale, with Ilia Bromberg & Martin Larsen
48:47
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48:47By Queue-it
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Handling 200k Requests Per Second Surges with Zalando SRE Manager Johannes Boumans
43:06
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43:06In this episode, Johannes Boumans, Engineering Manager in Zalando’s SRE team, shares how Lounge by Zalando handles daily surges of up to 200,000 requests per second. He discusses the shift from monoliths to microservices, the “you build it, you run it” model, SRE champions, and the trade-offs behind reliability, fairness, and cost. From bot defense…
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Special Episode: The Digital Experiences that Build & Break Trust, with CMO Jillian Als
31:55
31:55
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31:55In this episode of Smooth Scaling, Jillian Als, CMO at Queue-it, unpacks The Age of Online Trust report. She explores why reliability is the license to operate, how trust is earned in drops but lost in buckets, and what 1,000 consumers revealed about their expectations for fairness, transparency, and resilient digital experiences. For technical lea…
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Lessons from Supporting Hundreds of Peak Traffic Events with Praveen Thakur
38:15
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38:15In this episode of Smooth Scaling, Jose is joined by Praveen Thakur, Queue-it’s Head of Technical Engagement, APAC who shares what it takes to prepare for and succeed during high-traffic online events. From coordinating mission control rooms to navigating bot threats and post-event analysis, Praveen shares lessons learned from years of hands-on exp…
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Scaling Ticketing Systems for traffic bursts & bots with Line-Up's Barnaby Clark
40:05
40:05
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40:05In this episode, Barnaby Clark, CEO of Line-Up, reveals the engineering practices behind resilient ticketing systems that handle real-world demand. Barnaby explains how Line-Up rebuilt their platform from the ground up to meet the complex needs of live events, from unique inventory structures and API scaling to predictive load handling and third-pa…
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Multi-Cloud & Hybrid Cloud Strategies & Considerations with Usman Mir
39:29
39:29
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39:29In this episode, Usman Mir, Senior Engineering Manager at Queue-it, shares insights into how to evaluate and implement hybrid and multi-cloud strategies. Usman draws on his 10+ years experience in automation and cloud infrastructure, diving into real-world definitions, legal and cost considerations, vendor lock-in risks, and the growing need for cl…
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From Chaos to Reliability with Gremlin CEO Kolton Andrus
44:52
44:52
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44:52In this episode, Kolton Andrus, Founder and CEO of Gremlin deep dives into all things chaos engineering and reliability testing. Kolton shares his journey from leading reliability efforts at Amazon and Netflix to founding Gremlin, an enterprise reliability platform. They discuss what it really takes to build resilient systems, the cultural shift re…
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The Cost of Scaling for Peak Demand with Head of Engineering Martin Jensen
30:05
30:05
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30:05In this episode, Martin Jensen, Head of Engineering, breaks down the true cost of scaling for peak demand. He explains the limits of autoscaling, when pre-scaling makes sense, and how tools like virtual waiting rooms are used to handle sudden spikes in traffic. Martin also discusses system bottlenecks, performance trade-offs, and practical strategi…
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Running High-Traffic Product Drops at Rapha with Tristan Watson
46:40
46:40
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46:40In this episode, seasoned platform engineer Tristan Watson shares his learnings from handling peak traffic at Rapha and Booking.com. Tristan reveals the key challenges, trade-offs, and best practices involved in preparing infrastructure for high-traffic product drops and collaborations. Whether you're navigating traffic surges or optimizing for res…
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Designing Features For Scale with Head of Product & UX Karen Risvig
34:30
34:30
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34:30What does it take to build product features that hold up under massive traffic while still delivering a great user experience? Karen Risvig, Head of Product & UX at Queue-it, joins Smooth Scaling to share how her team designs for scalability, resilience, and security from day one. From invite-only waiting rooms to real-time visitor analytics, Karen…
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Load Testing for Peak Traffic with Radview's Yam Shal-Bar
36:20
36:20
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36:20In this episode, Yam Shal-Bar, CTO at Radview, discusses the the evolving world of load testing and how it's used to prepare for peak traffic. He covers the most common system bottlenecks, the importance of iterative testing, and strategies for accurately simulating user journeys. Yam shares insights into common misconceptions around testing, best …
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Simple is Scalable with Product Architect Mojtaba Sarooghi
24:29
24:29
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24:29What makes a system scalable? In this episode, Mojtaba Sarooghi explains why simplicity is the secret to scalability. Saroonghi explains why avoiding complexity helps minimize the risk of failure while improving troubleshooting, deployment, and the overall scalability of a system. He walks though how Queue-it has maintained simplicity as it has gro…
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Design for Failure with Product Architect Martin Larsen
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27:35
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27:35No system has 100% reliability. Failures and faults are inevitable. At scale, everything breaks. In this episode, Martin Larsen explains the design for failure approach behind Queue-it’s architecture and how it increases the platform’s availability and resilience. Larsen explores the principles behind designing for failure, the tradeoffs involved, …
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Ep #478 Eli Portnoy: Unlock Growth with Customer Feedback
28:41
28:41
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28:41Eli Portnoy is a serial B2B tech founder focused on solving business problems through customer insight. He’s the CEO of BackEngine, a SaaS platform that uses AI to analyze customer conversations and deliver real-time feedback to teams, such as marketing, product, and customer success. Eli emphasizes the power of customer insight to drive B2B growth…
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Ep #477 Andrew Hartman: Beat Overwhelm & Master Your Time
33:17
33:17
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33:17Andrew Hartman, founder and CEO of TimeBoss, is a former COO who turned his personal battle with overwhelm into a solution for leaders and teams. Through group coaching, workshops, and one-on-one sessions, TimeBoss helps them achieve results without burnout. Andrew highlights his TimeBoss method: treating time as a valuable asset, cutting multitask…
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Ep #476 Bertus Paris: Scale a Fitness Franchise to 100 Units
28:25
28:25
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28:25Bertus/Bert Albertse, CEO and President of JETSET Pilates, is driving the company's growth with a focus on fitness, health, and wellness. Under his leadership, JETSET Pilates has reached 100 units in development in just three years. The brand offers a modern, accessible Pilates model centered on small-group fitness, appealing to new business owners…
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Ep #475 Nick Raschke: Scale with Paid Marketing
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31:48
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31:48Nick Raschke is the Co-Founder & COO of Doe Media, a company specializing in paid marketing and advertising. With a strong entrepreneurial background, Nick has extensive experience scaling e-commerce and tech companies. Nick highlights Doe Media's growth, aiming to lead paid marketing by improving strategies for successful brands. During the pandem…
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Ep #474 Ana-Paula Issa: Scale with Cloud Energy Solutions
38:07
38:07
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38:07Ana-Paula Issa is the CEO of Encycle, a company she founded nearly 15-16 years ago. Originally a salesperson, she transitioned into energy entrepreneurship, driven by her passion for sustainability and energy management. Ana-Paula highlights that Encycle's technology, inspired by emergence theory and nature's collaborative systems, helps businesses…
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Ep #473 Nahed Khairallah: Boost Your Business: How HR Drives Growth!
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35:50📍Full episode details here: https://links.growthandscaling.com/473 Nahed Khairallah is the founder and host of the Organized Chaos Podcast and an HR consultant who helps seven-figure companies scale to nine figures by transforming HR into a key growth accelerator. He views HR as a critical catalyst for success, driving growth by aligning people, pr…
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Ep #472 Scott Hayford: How to Help Tech Startups Succeed in Government Acquisitions
33:28
33:28
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33:28📍Full episode details here: https://links.growthandscaling.com/472 Welcome back to The Growth and Scaling Podcast! Join us as Scott Hayford, Founder and CEO of BlackHays Group, discusses how his firm helps tech startups secure government contracts with a focus on sustainability and long-term relationships. From a solo venture to a team of 22,…
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Ep #467 Asim Razzaq: How to Save Money on Cloud Software: Smart Strategies!
36:14
36:14
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36:14📍Full episode details here: https://links.growthandscaling.com/467 Asim Razzaqis the Co-founder and CEO of Yotascale, a tech entrepreneur focused on solving critical problems. He believes in creating "painkiller" solutions—essential products customers can’t live without—rather than nice-to-have features. Asim advises founders to target a niche, ens…
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Ep #471 Rajiv Jadhav: The Friendly Neighborhood Assassin: Killing Problems, Not People!
32:01
32:01
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32:01📍Full episode details here: https://links.growthandscaling.com/471 Rajiv Jadhav is the founder and CEO of R Squared Media Inc., a company focused on online reputation management. He helps individuals and businesses, especially high-net-worth clients, remove harmful content from search engines like Google to rebuild and protect their online reputati…
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Ep #470 Christian Brown: From Zero to Influencer Hero: CMO of Glewee's Story!
41:42
41:42
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41:42📍Full episode details here: https://links.growthandscaling.com/470 Christian Brown, 26, is the co-founder and CMO of Glewee, a platform that connects small to mid-sized businesses with influencers on social media. He oversees SEO and platform management, simplifying influencer marketing. Christian started at 17 with e-commerce projects and co-found…
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Ep #469 Ken Gavranovic: The Smart Way to Solve Business Problems Effortlessly!
36:49
36:49
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36:49📍Full episode details here: https://links.growthandscaling.com/469 Join in as Ken Gavranovic, CEO of Product Genius, shares his journey from self-taught coder to founding Interland, which grew to $200 million and went public with Microsoft backing. He’s also led transformations at Cox Communications and advised a Fortune 20 healthcare company on cl…
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Ep #468 Derrick Mains: Process Mapping for Success and His Proven Strategies!
41:07
41:07
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41:07📍Full episode details here: https://links.growthandscaling.com/468 Transform your struggling business with Derrick Mains, CEO of Process Triage. With 15 years of experience, Derrick addresses operational challenges directly, collaborating with employees to drive real change and impactful results. He stresses the importance of listening to frontline…
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Ep#466 Scott Duke: An Entrepreneur's Guide: Transforming Businesses into Sellable Assets
38:55
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38:55📍Full episode details here: https://links.growthandscaling.com/466 Ready to transform your business into a sellable asset and unlock its full potential? 🚀 Join Scott Duke, the founder and lead M&A advisor at OpnRoad, for exclusive insights into how you can turn your privately held company into a profitable, high-value asset! With years of experienc…
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Ep#465 Jessica Price: Learn How Jessica Price Is Turning Struggles into Triumphs in the Massage Industry!
30:24
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30:24Full episode details here: https://links.growthandscaling.com/465 Welcome back to The Growth and Scaling Podcast! Join us as we explore the journey of Jessica Price, CEO and founder of AustinDEEP and The DEEPACADEMY School of Massage in Austin, Texas! Jessica is transforming the massage industry with a focus on consistency and quality, offering a u…
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Ep#464 Mark Mears: Mastering Leadership, Fueling Growth, and Creating a Legacy
30:52
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30:52Full episode details here: https://links.growthandscaling.com/464 Join us as Mark Mears, Chief Growth Officer at LEAF Growth Ventures in Kansas City, shares valuable insights from his extensive marketing experience with brands like Pizza Hut and McDonald's. As the author of The Purposeful Growth Revolution, Mark advocates for intentional kindness a…
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Ep#463 Steven Montgomery: How Steven Montgomery Went From Broke to Building a Thriving Franchise Empire
32:16
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32:16Full episode details here: https://links.growthandscaling.com/463 Welcome back to The Growth and Scaling Podcast! Get inspired by Steven Montgomery, founder and CEO of ResiBrands, as he shares his journey from being broke to building a thriving franchise empire in the home service industry. Starting at 21, he built one of Texas’s largest businesses…
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Ep#462 Matt McLean: From Groves to Glory: How Uncle Matt's Organic Became America's Top Orange Juice Brand
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32:30Full episode details here: https://links.growthandscaling.com/462 Welcome back to The Growth and Scaling Podcast! Join us for an inspiring episode as Matt McLean, CEO and founder of Uncle Matt's Organic, shares his journey in building America’s leading organic orange juice brand, now found in over 15,000 stores. As a fourth-generation Florida citru…
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Ep#461 Neil Twa: E-Commerce Secrets: How a Father of Four Built a Multi-Million Dollar Empire
33:27
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33:27Full episode details here: https://links.growthandscaling.com/461 Join Neil Twa, CEO of Voltage Holdings, LLC, as he reveals his 17 years of e-commerce success in physical products and branding! Discover how he used Amazon FBA, TikTok, and Shopify to drive growth and achieved seven figures in revenues by 2014-2015 with multiple businesses. Learn hi…
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Ep#460 Michael Jacobson: Think Florals Are Simple? Discover the Secrets to Cracking the $19B Industry Code
33:56
33:56
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33:56Full episode details here:https://links.growthandscaling.com/460 Join Michael Jacobson, CEO of French Florist, as he shares his inspiring journey from helping his uncle's struggling floral shop to leading the largest florist in Los Angeles, projected to hit $10 million in revenue this year! Discover how French Florist's innovative online fulfillmen…
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Ep#459 Joshua Monge: Transforming Chaos into Clarity: How a Fractional COO Transforms Growing Businesses 🚀
32:27
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32:27Full episode details here: https://links.growthandscaling.com/459 Welcome back to The Growth and Scaling Podcast with Todd Westra! Feeling overwhelmed by rapid growth and constant bottlenecks? In this episode, Joshua Monge, Managing Owner and Executive Consultant, explains how a fractional COO can streamline operations, align teams, and eliminate i…
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Ep#458 Kevin Lavelle: Behind the Scenes: Building a Brand That Helps Families Rest Easy
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33:03Full episode details here: https://links.growthandscaling.com/458 Welcome back to The Growth and Scaling Podcast! What if you could reclaim a billion hours of sleep? Kevin Lavelle, a father, husband, and two-time founder, made that possible with Harbor’s world-leading baby monitor and Remote Night Nanny service. He also revolutionized menswear with…
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Ep#457 Lewis Cook: How Lewis Cook Took Catapult Print from Startup to Leading Food Label Innovator in the U.S.
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33:00Full episode details here: https://links.growthandscaling.com/457 Welcome back to The Growth and Scaling Podcast! Ever wonder how a small company can disrupt a multi-billion-dollar industry? Lewis Cook, CEO of Catapult Print, reveals how he took his company from a design agency to a $65M leader in the food label industry. Specializing in labels for…
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Ep#456 Dr. Jeff D. Standridge: How to Turn Your Business Dreams into Reality: What You Need to Know!
32:29
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32:29Full episode details here: https://links.growthandscaling.com/456 Welcome back to The Growth and Scaling Podcast! Join us for an inspiring episode with Dr. Jeff Standridge, managing director of Innovation Junkie. With a background as an angel investor and co-founder of Cadron Capital Partners, Dr. Jeff helps startups and organizations turn their dr…
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