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Varsity House Podcasts

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The Michigan Man Podcast is produced for die hard Wolverine fans. The show will include weekly interviews with Michigan Bloggers and other special guests. The center piece of the show will be fan feedback. We want fans to phone in audio posts, and email their comments, rants...whatever is on their mind regarding Michigan athletics. The Podcast format will evolve in the coming months. Initially we will have four segments. 1) The View from section 17 - Commentary from host Mike Fitzpatrick 2) ...
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See behind the scenes of our private sector sports performance gym Varsity House. We've helped hundreds of coaches from around the world build successful businesses. We help training businesses improve their coaching development, leadership, operational systems, sales, and marketing.
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In this powerhouse episode of the Business of Strength Podcast, Coach Joe Strong sits down with Matt Wiedemer—champion powerlifter, longtime private-sector coach, trainer to UFC legend Jon Jones, and the owner of BEAT Personal Training, one of the most profitable hybrid gym models in the industry. What starts as a conversation between two lifelong …
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In this powerhouse episode, Coach Joe sits down with Dr. Hunter Waldman — exercise physiologist, metabolic researcher, and one of the sharpest minds in performance nutrition. Connected through Power Athlete’s John Welbourn, Hunter brings real science to the strength world in a way coaches and gym owners can actually use. Hunter pulls back the curta…
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On this Episode of the Business of Strength Podcast, Dan Goodman answers YOUR questions. 1. Budgeting for gyms. 2. How to solve sales roadblocks for newer coaches. 3. What marketing to focus on at the start of the year 4. How to run a challenge without forfeiting your training principles. Our next live event is Trainer School January 23rd - Sign up…
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Clark Lea’s bold vision has reshaped Vanderbilt Football in ways few could have imagined. On the Varsity House Podcast, host Shaun Crawford interviews Vanderbilt’s head football coach to discuss the evolution of the program during Lea’s five-year tenure and the unwavering belief that fueled its transformation. From learning from past mistakes to em…
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Michigan is a double digit underdog to No 1 Ohio State. They were 3 touchdown dogs last year, and we know what happened. My guest today says it's another tall order for this young team, but anything can happen in THE GAME. Joining me today is The Angel of The Big House. Beat writer Angelique Chengelis from The Detroit News.…
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Join Coach Joe Strong and Dan Goodman as they recap the powerful Underground Strength Con 3.0 event. In this episode, they dive into unforgettable moments, insightful lessons from top industry speakers, and behind-the-scenes stories on growing a gym business. Discover the value of live events for networking, building community, and real mentorship.…
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Michigan heads to College Park for the last road game of the year. They are banged up and loaded with freshemen in the starting lineup. Still, we are 8 and 2 with a lot on the line. It should be an adventure. Joining us with his toughts on that and more is Chris Balas from The Wolverine Magazine & The Wolverine ON3…
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My guest today says Maryland has a freshmen phenom at QB and an abundance of young talent. They are also decimated by injuries on both sides of the ball as the season draws to a close. Joining me today is former Terps All American, and now color analyst on The Maryland Sports Network, Steve SuderBy Mike Fitzpatrick
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Northwestern has lost two in a row but they have not been pushed around by anyone in The Big 10 this year. This is a much better team than the one we blew out last year coming out of our bye. Getting us up to speed on this years Wildcat team is the radio play by play voice of Northwestern Football Dave Eanet.…
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This week, Dan sits down with newly appointed BOS coach and gym owner Tony Smith, who’s up 20% this year in a time when most gyms are flat or down. They talk about what really drove that growth, how simplifying, not adding helped him scale, and the leadership lessons that came with it. Topics covered: What fueled 20% growth in a flat market How foc…
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A bunged up Michigna team will head into their final bye week after Saturday nights game. It is coming at a good time. Purdue is a struggling team and Coach Odom has a nightmare rebuiling job on his hands, coupled with a brutal schedule this month. Michigan will have the opportunity to get some things fixed in the passing game and keep their young …
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In this episode of the Business of Strength Podcast, we sit down with Eric Pullman, founder of BreakThrough. Eric has been investing in his own education since he was 20 years old and has built a reputation for putting more money back into his growth, learning, and development than just about anyone in the industry. His discipline in both training …
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In this episode Adam breaks down what we are currently working on at Varsity House as it pertains to product development and attrition. In a service based business there are 5 keys to reducing friction, getting results, and mitigating attrition: Defining our Training Ideology Messaging Externally to Members Training process and data presentation Cu…
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Every year the stakes are high in this rivalry. For Sparty beating Michigan would save their season, and maybe their coaches job. For Michigan a win would keep them on track to accomplish their goals. It's also NBC's National Saturday night game. Joining us with his thoughts on this toxic rivalry and the season to this point is Spartan beat writer …
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Unlock the secret to lasting gym success! In this episode, we dive into the “silent killer” of the fitness industry—client attrition. Learn why retaining members is more important than chasing new leads, discover a proven five-step retention playbook, and get actionable strategies to strengthen your fitness community, boost member loyalty, and buil…
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The youngest team in the B10 is getting their on the job training in a big way this year. There have been ups and downs, and there will be more. What we need to keep seeing is progress. Although there was none last week. A very good Washington team makes the timezone trip to Ann Arbor and offers Bryce and team 146 another chance for a big win. Will…
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We are back with another POWERFUL episode of the BOS podcast. Join Coach Joe Strong and Dan Goodman today as they sit down to teach you how you can build a 7-figure gym… A special thanks to our partner, TurnKey Coach. Check them out here https://turnkey.coach/business-of-strength/ Get your tickets to the next BOS event, Underground Strength Con 3.0…
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We've said this a few times this season, but it's true for Saturday. It's a pivotal game for Michigan Football and their season. Win...and things look better. Lose..and things could get ugly. Joining us with her thoughts on a very good Washington team is Huskies Radio Network sideline reporter Elise Woodward.…
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Can USC get their high octane offense in gear against Wink's defense? Will Bryce Underwood and the offense be able to put up enough points to win in a shootout? Joining me with his thoughts on those questions and more is Anthony Broome from The Wolverine ON3By Mike Fitzpatrick
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Wisconsin visits The Big House for Homecoming on Saturday and they are struggling. Michigan is coming off a bye week and looking to keep improving in every phase of the game. October is a critical month for Team 146. Either they will prove to be contenders, or a team that is just not ready. Joining me with thoughts on that and more is beat writer T…
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It might be too early to say Luke Fickell is on the hot seat in Madison, but the Badger faithful booed loudly and left early during the Maryland loss. They are not happy. Joining me today with his thoughts on that and more is the radio play by play voice of Wisconsin football Matt LePayBy Mike Fitzpatrick
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We're 3-1 entering our first bye week of the season. Team 146 is a work in progress, and that is perfectly fine at this stage of the season. Let's get to work and heal up for the next stretch of games. Joining us today with his thoughts on that and much more is beat writer Austin Meek from The Athletic.…
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Join us as we sit down with Andrew Jackson from Turnkey Coach to explore how their innovative platform is changing the fitness industry. Discover insights on building strong business partnerships, delivering exceptional hospitality, and using technology to boost efficiency and client connection. Whether you’re a gym owner, coach, or fitness enthusi…
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Just winning Saturday won't erase what happened in Norman last week. Cleaning up most of the mistakes and winning would be a good start though. Biff Poggi is the interim head coach and he'll be at the helm as Central Michigan visits The Big House. Joining us with his thoughts on that and so much more is beat writer Aaron McMann from MLive.…
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We are back with another POWERFUL episode of the BOS podcast. Join Coach Joe Strong today as he sits down with Mike Lisi, owner of RAF Strength & Fitness, NXT4 Life Training, and Ignite Entrepreneurs… Mike shares his journey of scaling from a single gym to multiple successful locations. Learn the secrets of building a thriving fitness business that…
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On today’s episode Dan shares a simple lesson learned from a high-end restaurant and how it applies directly to running your gym.Too many owners overlook the little details, the way clients are greeted, the consistency of service, the presentation of the product. But those are exactly the things that separate the “good” gyms from the great ones.If …
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Coach Joe Strong shares practical strategies for gym owners to master time management, boost productivity, and prioritize business growth. Tune in for actionable tips and insights from industry leaders!Don't forget - Sept 18th and 19th at the Canopy hotel in Scottsdale AZ we are hosting our annual 2 Day BOS Retreat. This years theme is all about co…
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There is a big difference in being a leader and an operator. Leadership boils down to 3 components. 1. Organizational Leadership 2. Operational Leadership 3. Behavior Leadership Adam breaks down each of these in detail on today's episode. Dont forget - Sept 18th and 19th at the Canopy hotel in Scottsdale AZ we are hosting our annual 2 Day BOS Retre…
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Oklahoma looked good against Illinois State on Saturday, while Michigan put on a failry solid performance against New Mexico. How much can we take from those two games? Not much I'm afraid. We will certainly learn more about both teams Saturday night in Norman. Joining us today with his thoughts on that and more is the radio play by play voice of T…
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Is Michigan a Big10 contender? We won't find out this Saturday against New Mexico, but we'll have a baseline idea of just where they are after tangling with The Lobos. With me to discuss that and more is The Angel of The Big House, beat writer Angelique Chengelis from The Detroit News.By Mike Fitzpatrick
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Dan Goodman and Joe Riggio are standout figures in the fitness industry, each bringing unique strengths to their partnership at Varsity House, a prominent gym brand they've developed together. Dan began his career at the front desk of Parisi Speed School at 16 and quickly ascended the ranks, eventually partnering with Joe in 2009 to establish Varsi…
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Coach Joe Strong, Dan Goodman, and Adam Menner break down the three biggest employee hurdles gym owners face when scaling their businesses. They share leadership strategies, tips for building a strong team, and the importance of clarity around core values, mission, and business economics. Join us in this year's annual BOS retreat in Scottsdale AZ! …
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The Michigan Man listener lines are open 24/7 for your calls at 313 351-2631. That's 313 351-2631. Tell us your name, where you are calling from, then give us your bold prediction on the season. We would love to hear from you. Joining us today with another preview of Meeechigan Football is beat writer Austin Meek from The Athletic. #goblue…
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In this episode, Joe Pearson of The Strength Feed shares his journey from struggling gym owner to building a thriving fitness business in Raleigh, North Carolina. Joe and host Coach Joe Strong discuss the challenges of clarifying a gym’s mission, restructuring staff roles, and implementing effective marketing strategies. Get practical tips on staff…
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