Best UpLevel Ops Podcasts (2025)

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How AI Upleveled the Promise of Personalization with Dean de la Peña 50:20

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2d ago50:20

50:20

Text us your thoughts on the episode or the show! In this episode of Ops Cast by MarketingOps.com, powered by The MO Pros, hosts Michael Hartmann, Mike Rizzo, and Naomi Liu speak with Dean de la Peña, VP of Identity, Data Strategy, and SaaS at Resonate. Dean discusses the role of predictive intelligence in marketing and explains how brands can util…

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Will MQAs Replace MQLs? with Andrea Frazier and Jessica Fewless 52:02

10d ago52:02

52:02

Text us your thoughts on the episode or the show! In this episode of Ops Cast by MarketingOps.com (powered by The MO Pros), hosts Michael Hartmann, Mike Rizzo, and Naomi Liu delve into one of the most discussed shifts in B2B marketing and revenue operations: the evolving roles of Marketing Qualified Leads (MQLs) and Marketing Qualified Accounts (MQ…

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Inside the Community-Building Power of Women in Marketing Operations 1:02:03

15d ago1:02:03

1:02:03

Text us your thoughts on the episode or the show! In this episode of Ops Cast by MarketingOps.com, powered by The MO Pros, host Michael Hartmann is joined by co-hosts Mike Rizzo and Naomi Liu to explore the role of community within the Marketing Operations profession. What does community look like for Marketing Ops professionals? Why is it more tha…

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How Can Marketers Partner with Sales in the Boardroom with Kyle Priest and Eric Hollebone 59:57

21d ago59:57

59:57

Text us your thoughts on the episode or the show! On today's episode, we talk with Kyle Priest (former CMO, CRO, COO, and President at multiple SaaS firms and agencies) and returning guest Eric Hollebone (President & COO at Demand Lab) to discuss what it really takes for marketing to have a voice at the leadership table. Together, they explore how …

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Alignment in Action: Turning Metrics into Meaningful Business Results with Pratibha Jain 56:27

24d ago56:27

56:27

Text us your thoughts on the episode or the show! On today's episode, we talk with seasoned B2B marketing leader Pratibha Jain, who has spent nearly two decades driving demand, growth, and operational excellence across multiple industries. From cloud computing to HR tech, she’s seen—and measured—it all. Together, they unpack how to bridge gaps betw…

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Balancing Strategic Projects and Tactical Needs in Ops with Carissa McCall 41:33

1M ago41:33

41:33

Text us your thoughts on the episode or the show! On today's episode, we talk with Carissa McCall, Director of Revenue Operations at Liquibase, to tackle one of the most common challenges in marketing and revenue operations: how to balance strategic projects with the unrelenting pull of daily fires and ad hoc requests. Carissa shares a candid and i…

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The Meaning of Life, the Universe, and MOPs with Andy Caron 54:23

1M ago54:23

54:23

Text us your thoughts on the episode or the show! On todays episode, we down with Andy Caron, President of Revenue Pulse, to explore the unexpected intersections of curiosity, attribution, psychology, and the marketing operations profession. Andy shares her non-linear journey from costume design and publishing to marketing ops leadership, revealing…

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More Than a Retainer: Value-Based Pricing for Ongoing Legal Advice with Collin Smyser 32:15

1M ago32:15

32:15

Advice & Counsel work is due for a rethink. In this episode of the UpLevel View, Value Strategies Founder and pricing guru Ken Callander is joined by Collin Smyser, General Counsel of OptionCare, to explore how legal departments are moving beyond the billable hour with fixed monthly retainers. Discover how strategic advisory work is being redefined…

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Moneyball for Lead Scoring with Lucas Winter 47:38

2M ago47:38

47:38

Text us your thoughts on the episode or the show! On today's episode, we sit down with lead scoring consultant Lucas Winter to explore a refreshing, data-first perspective on building lead scoring models—one that challenges the conventional wisdom and AI hype alike. With storytelling flair and practical insights, Lucas discusses how marketers can u…

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Demand Gen and Ops Working Together with Janelle Amos 44:54

2M ago44:54

44:54

Text us your thoughts on the episode or the show! On today's episode, we are joined by Janelle Amos, founder and chief strategist at Elevate Growth, to explore how demand generation and marketing/revenue operations teams can thrive through better collaboration, mutual understanding, and strategic alignment. With a rich background in revenue marketi…

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Behind the Scenes with the OpsCast Crew 48:25

2M ago48:25

48:25

Text us your thoughts on the episode or the show! On today's episode, hosts Michael Hartmann, Naomi Liu, and Mike Rizzo come together for a candid midyear conversation about everything happening in the MO Pros community and the broader Marketing Ops landscape. From membership model updates and upcoming events to fresh research and evolving roles, t…

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Following Your Passions to Marketing Operations with Ahmad Moore 49:21

2M ago49:21

49:21

Text us your thoughts on the episode or the show! On today's episode, we talk with Ahmad Moore, founder of Pressure Marketing, to unpack his unconventional but deeply inspiring journey into marketing operations. From IT help desk roots to sales leadership and now running his own MOps-focused agency, Ahad shares how leaning into empathy, technical c…

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Future-Proofing Legal – Aligning with Business Goals with April Miller Boise 44:18

3M ago44:18

44:18

What does it take to future-proof legal? Intel's CLO, April Miller Boise, joins host Stephanie Corey to unpack how legal teams can drive business value, embrace AI, and rethink spending with value-based pricing. From leadership insights to flexible staffing strategies, this episode is a blueprint for modern legal transformation. Guest Additional In…

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How Can Marketing Ops help with the "Messy Middle" of the Buyers Journey with Martin Pietrzak 43:48

3M ago43:48

43:48

Text us your thoughts on the episode or the show! On today's episode, Mike Rizzo talks with Martin Pietrzak, founder and president of Pinch Marketing, to unpack what Google and others have called “the messy middle” of today’s buyer’s journey. Gone are the days of the simple, linear sales funnel. Instead, buyers loop through endless cycles of explor…

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Why Should Marketing Ops Pros Care About Customer Marketing and Customer Contact Data with Irwin Hipsman 50:01

3M ago50:01

50:01

Text us your thoughts on the episode or the show! In today's episode, we talk with Irwin Hipsman, founder of Repititos, to explore the often-overlooked world of customer marketing and the critical role of customer contact data. Irwin shares findings from his recent research report on the state of customer contact databases, revealing why so many or…

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The MOps Leap: Transitioning into Strategic Marketing Roles with Rick Collins 47:42

3M ago47:42

47:42

Text us your thoughts on the episode or the show! On todays episode, we talk with Rick Collins, Vice President of Demand Generation at ConnectWise, to explore his unconventional yet inspiring journey from IT to marketing operations and ultimately into executive marketing leadership. Rick shares how he transitioned from managing systems to driving d…

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Email Deliverability in the Age of AI with Mustafa Saeed 47:39

3M ago47:39

47:39

Text us your thoughts on the episode or the show! The rise of AI tools has dramatically changed the landscape of email marketing and sales outreach, creating both exciting opportunities and significant risks. As Mustafa Saeed, co-founder and CEO of Luella, explains in this eye-opening conversation, many revenue teams are now "scared shitless" about…

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Leadership, Culture, and Community in Legal Ops: A Greatest Hits Episode of UpLevel View with Heather Reid 28:16

4M ago28:16

28:16

This special episode, hosted by UpLevel Ops CMO Heather Reid, brings together powerful insights from some of Legal Ops’ most respected voices. From sticky-note strategy sessions to global legal transformation, we revisit five standout conversations that showcase how leadership, culture, and community are redefining modern legal departments. Featuri…

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The Ugly Work Behind a Beautiful CRM 50:48

4M ago50:48

50:48

Text us your thoughts on the episode or the show! Ever wondered why your marketing data isn't delivering the insights you need? The answer lies in what Nicole Alvarez calls "the ugly work" – those essential but unglamorous tasks that create the foundation for beautiful marketing results. In today's episode, Nicole, a Solutions Architect at ClearPiv…

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How to Streamline GTM Execution with Garrath Robinson and Sebastian Hidalgo 51:05

4M ago51:05

51:05

Text us your thoughts on the episode or the show! Join us as we welcome back Garrath Robinson and first-time guest Sebastian Hidalgo from RevXcel for a deep dive into what it really takes to execute a go-to-market (GTM) strategy effectively today. Spoiler: it’s not just about tactics or tools—it’s about speed, trust, and team unity. Garrath and Seb…

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How To Find Use Cases to Use AI to Automate Ops Tasks with Tarun Arora 50:44

4M ago50:44

50:44

Text us your thoughts on the episode or the show! Feeling swamped by marketing operations busy work? AI-powered automation can help you reclaim your time — but knowing what’s real versus hype isn’t easy. In this episode, Tarun Arora, a marketing tech veteran and founder of RevCrew, explains how AI goes beyond traditional rule-based automation by ha…

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How to Create Content at Scale with Satej Sirur 45:43

4M ago45:43

45:43

Text us your thoughts on the episode or the show! When your marketing team needs to produce thousands of content pieces each month, the operational challenges can become overwhelming. In this eye-opening conversation with Satej Sirur, founder and CEO of Rocketium, we explore the emerging field of Creative Operations and how it's transforming how en…

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Why Marketing Ops Professionals Should Understand Product Marketing with AJ Driscoll 43:31

5M ago43:31

43:31

Text us your thoughts on the episode or the show! What does it take to elevate marketing operations from a technical support function to a strategic business driver? AJ Driscoll reveals how understanding product marketing fundamentals transformed his career trajectory from system administrator to co-leader of an entire marketing department. The jou…

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The Importance of GC/Legal Ops; What’s Next for the LINK Community x L Suite with Greg Raiten and Shaun Sethna 45:28

5M ago45:28

45:28

Legal Ops is evolving—are you ready? In the March episode of the UpLevel View Podcast, ULO CEO Stephanie Corey is joined by two standout leaders from The L Suite—Greg Raiten, Co-Founder, and Shaun Sethna, General Counsel—for an honest conversation about the evolving relationship between General Counsel and Legal Operations. Together, they explore w…

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Taming the Data Dumpster Fire: How to Make Marketing Metrics Make Sense with Eric Westerkamp 49:27

5M ago49:27

49:27

Text us your thoughts on the episode or the show! Marketing leaders face a painful dilemma: they need to prove their impact through data, but marketing data is notoriously messy compared to the cleaner, more discrete data available to sales and finance teams. This gap creates what Eric Westerkamp, CEO of CaliberMind, calls a "data dumpster fire" th…

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Practical Tips for First-Party Data and Identity Resolution with Jeremy Katz 48:54

5M ago48:54

48:54

Text us your thoughts on the episode or the show! What happens when all your digital breadcrumbs—personal emails, professional accounts, device IDs, and physical addresses—get connected into a single identity? Jeremy Katz, SVP of Product Solutions, Identity and Data at Merkle, takes us deep into the fascinating world of identity resolution and firs…

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Tips and Tricks for Finding a New Ops Role with Ryan Murphy 50:03

5M ago50:03

50:03

Text us your thoughts on the episode or the show! The modern job hunt is broken—but Ryan Murphy, Managing Partner at UpfrontOps, has cracked the code. After being forced to resign from his position during a cross-country move, Ryan found himself frantically applying to hundreds of jobs with zero responses. Through experimentation and insight from H…

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Garbage In, Garbage Out: How Bad UTMs Wreck MAP, CRM & CDP Attribution with Dan McGaw 52:33

6M ago52:33

52:33

Text us your thoughts on the episode or the show! Ever feel like your marketing data is giving you half-truths? You're not alone. In this eye-opening conversation with Dan McGaw, founder and CEO of UTM.io, we dive deep into the critical but often overlooked foundation of all marketing attribution: UTM parameters and proper data governance. We explo…

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The Evolution of Video Production with Christian Schu and David Siciliano 52:27

6M ago52:27

52:27

Text us your thoughts on the episode or the show! The landscape of video production has undergone a seismic shift over the past decade. What was once a straightforward process of creating a single, polished piece of content has evolved into a complex ecosystem where every production must function across multiple platforms while maintaining its emot…

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The Value of Sales and Sales Ops Experience for Marketing Ops Pros 50:05

6M ago50:05

50:05

Text us your thoughts on the episode or the show! In a dynamic exploration of the intersection between sales and marketing operations, we dive deep into the journey of Kanwal Ibrahim, a seasoned Marketing Operations Manager at OffSec. Her background in sales armed her with unique insights that many marketing professionals may overlook. Kanwal share…

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Redefining Value in Legal Operations for 2025 with Maureen Harms 35:29

6M ago35:29

35:29

What does value mean in legal operations, and how is it evolving in 2025? Join Stephanie Corey, Co-Founder and CEO of UpLevel Ops, Maureen Harms, VP and Associate General Counsel, Transition Management at 3M, and Ken Callander, Managing Principal of Value Strategies—now an UpLevel Ops company—for an exclusive discussion on the future of legal opera…

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How to Run 350 Events a Year with Anna Tumanova 52:57

6M ago52:57

52:57

Text us your thoughts on the episode or the show! Join us for an enlightening conversation with Anna Tumanova, the Events Marketing Lead at Gorgias, as we unravel the complexities of managing large-scale events. With her impressive track record of orchestrating over a thousand events, Anna offers a unique perspective on how to elevate brand presenc…

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Career Growth and the MAGIC Framework with Carrie Fabris 55:23

6M ago55:23

55:23

Text us your thoughts on the episode or the show! Unlock the secrets of harnessing energy for personal and professional success with our special guest, Carrie Fabris, founder and Chief Reframer of CareerFrame. Together, we redefine the concept of Return on Energy (ROE), offering a fresh perspective on how to evaluate the energy we invest in our dai…

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The Impact of AI in Operational Efficiency with Kobi Stok 49:50

7M ago49:50

49:50

Text us your thoughts on the episode or the show! Join us as we unravel the transformative power of AI in business with Kobi Stok, the visionary entrepreneur behind Forwrd.ai. Discover how his journey from WalkMe to launching Forwrd.ai is reshaping the landscape of data science automation. This episode promises insights into how AI can act as a tea…

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Innovative Marketing with AI and Human Insight with Deirdre Mahon 53:12

7M ago53:12

53:12

Text us your thoughts on the episode or the show! Unlock the secrets to building a formidable marketing operations function with insights from our expert guest, Deirdre Mahon. Deirdre, a trusted advisor in product marketing and growth, reveals the essential steps early-stage companies must take to set up their marketing operations for success. From…

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Precision at Scale: How to Maximize Demand Generation ROI with Clemens Deimann 52:59

7M ago52:59

52:59

Text us your thoughts on the episode or the show! What if your marketing strategy could be supercharged by AI? Clemens Diemann, a leading AI growth consultant from Algomarketing, joins us to share his expertise on navigating the complex world of marketing operations. He brings to light the struggles marketers endure when relying on historical data …

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How to build a Marketing Ops career on a budget with Jannelle Roscoe 50:55

7M ago50:55

50:55

Text us your thoughts on the episode or the show! Curious about how a fitness instructor transitions into a marketing ops powerhouse? Join us for a fascinating conversation with Jannelle Roscoe, the Associate Director of Digital Marketing and Marketing Systems at Lonza. Jannelle shares her unique journey from the world of fitness to mastering marke…

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The Future of Martech: How AI is Revolutionizing Marketing Operations with Luke Crickmore 42:37

7M ago42:37

42:37

Text us your thoughts on the episode or the show! Unlock the secrets to transforming your marketing strategies with the power of AI, featuring insights from Luke Crickmore of Algomarketing. Learn how artificial intelligence is not just a tool but a game-changer that elevates data analysis and campaign strategy to new heights. Luke shares his expert…

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Where are all of the B2C Marketing Ops Pros? with Cory Huff 49:50

7M ago49:50

49:50

Text us your thoughts on the episode or the show! Explore the journey from stage acting to marketing operations with Cory Huff, Marketing Operations Manager at Discogs, as he shares insights on storytelling, personalization, and emotional intelligence in marketing. The episode highlights collaboration and the nuances between B2C and B2B marketing e…

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The Evolved Marketer: The Emerging Breed of Marketing Ops Professionals with Yomi Tejumola 49:49

7M ago49:49

49:49

Text us your thoughts on the episode or the show! What if AI could redefine the very essence of creativity and fulfillment in marketing? That's exactly what Yomi Tejumola, the visionary founder and CEO of Algo Marketing, explores with us. Imagine a world where marketers aren't bogged down by routine tasks but are instead empowered to tap into unpre…

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Blurring the Lines: Exploring B2B and B2C Marketing Operations with Beth Horrigan 55:34

7M ago55:34

55:34

Text us your thoughts on the episode or the show! This episode dives into the dynamic realms of B2C and B2B marketing operations, highlighting their interconnectedness and the emotional versus rational appeals that differentiate them. Beth Horrigan shares her extensive career journey, emphasizing the importance of curiosity and collaboration across…

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Flexible Solutions, Lasting Impact: ALSPs and the Future of Legal Operations with Monica Zent 33:40

8M ago33:40

33:40

In the January episode of the UpLevel View, UpLevel CEO Stephanie Corey and Monica Zent of ZentLaw discuss the transformative role of ALSPs in legal departments. They tackle misconceptions, highlight ALSP benefits like reducing contract backlogs and fostering collaboration, and share real-world success stories. The conversation explores how ALSPs p…

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From Twinkle, Twinkle to MOps and Mimosas: 4 Years of OpsCast Moments 56:30

8M ago56:30

56:30

Text us your thoughts on the episode or the show! Ever wondered how a podcast can thrive amidst chaos and unexpected interruptions? From fire alarms to lullabies, our journey with OpsCast over these past four years has been anything but ordinary. Born amidst the uncertainty of the COVID-19 pandemic, our podcast grew from a live talk radio concept t…

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Analytics Should not be a Million Dollar Problem with Janet Gehrmann 57:15

8M ago57:15

57:15

Text us your thoughts on the episode or the show! Ever wondered how small to medium-sized businesses can harness the power of business intelligence without breaking the bank? Join us for an enlightening chat with Janet Gehrman, co-founder of Scoop Analytics, who reveals the untapped opportunities in marketing analytics designed specifically for SMB…

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How to Create a Culture of Experimentation with Brendan Burke 50:38

8M ago50:38

50:38

Text us your thoughts on the episode or the show! Unlock the secrets of a thriving startup culture with insights from Brendan Burke, Senior Marketing and Growth Manager at Baydin (Boomerang). Ever wondered how a company can successfully run 52 experiments in a year? Brendan reveals how Boomerang, a bootstrapped company since 2010, champions data-dr…

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Data Driven Marketing Needs Humanity Too with Leanne Dow-Weimer 53:40

8M ago53:40

53:40

Text us your thoughts on the episode or the show! What happens when you blend the worlds of exercise physiology and marketing? Our latest episode features Leanne Dow-Weimer, a fractional marketing leader, who shares her unique journey from gym floors to executive offices. Leanne's story offers a fresh perspective on how personal training parallels …

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The Mindset for the Most Effective Rev Ops Teams with Sean Lane and Laura Adint 52:51

9M ago52:51

52:51

Text us your thoughts on the episode or the show! What if you could transform your business into a predictable revenue engine? Join us as we chat with Sean Lane and Laura Adint, the brilliant minds behind "The Revenue Operations Manual." Sean and Laura, who first teamed up during their days at Drift, share the incredible journey of crafting their c…

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2024 in Legal Ops: What We’ve Learned, What’s Next – An UpLevel Ops Roundtable 44:49

9M ago44:49

44:49

On the December episode of The UpLevel View, Stephanie Corey, CEO of UpLevel Ops, is joined by Brian Hupp, Sumi Trombley, and Brandi Pack for “2024 Legal Ops: What We’ve Learned, What’s Next – An UpLevel Ops Roundtable.” Reflecting on this year’s advancements in AI, workflow automation, and value-based pricing, the panel shares bold predictions and…

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Balance, Neurodiversity, and Workplace Environment Impacts on Teams with Kelly Robinson 55:37

9M ago55:37

55:37

Text us your thoughts on the episode or the show! Renowned designer Kelly Robinson joins us to share her transformative approach to environment design, exploring the profound impact our surroundings have on mental health and adaptability. From her work with tech giants like Airbnb and Headspace to guiding individuals as their homes became workspace…

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All Things Salesforce with Hannah Nodus 49:10

9M ago49:10

49:10

Text us your thoughts on the episode or the show! Ever wondered how a career shift can lead you to the job of your dreams? Join us for an inspiring conversation with Hannah Nodus, the Product Manager of Marketing Ops Technology at Salesforce, as she shares her fascinating journey from tech consulting at PWC to her current dream role at Slack. Hanna…