Best Turn On The Jets Digital Podcasts (2025)

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308: CRANK THE 3RD / From fear to freedom: Making the midlife leap from security to possibility - with Karen Ansen 48:12

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8d ago48:12

48:12

This episode's featured track is CRANK THE 3RD - featuring conversations with inspiring midlife founders, solopreneurs and professionals who are turning decades of know-how into opportunity building meaningful ventures, shaping ideas and designing work that matters. ----------------------- Today's guest is Karen Ansen - founder of Ignite HR and Emp…

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307: IN THE ARENA / Crossing the ‘perception bridge’ from expert to authority 11:58

16d ago11:58

11:58

This episode's featured track is IN THE ARENA - Trevor Young’s unfiltered take on earning authority in real time — sharp, strategic riffs on content, credibility, connection, and the courage to keep showing up. __________________ In today’s episode, Trevor dives into the critical difference between being an expert and being recognised as an authori…

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306: POCKET PR ESSENTIALS / Marketing communications challenges: The reality that all business owners face today 8:03

21d ago8:03

8:03

This episode's featured track is POCKET PR ESSENTIALS - your audio playbook for mastering PR, content and digital communications for your business, and personal brand. __________________ Today's ever-evolving marketplace presents some serious challenges for business owners. We live in a digital-first world; today’s social currency is trust (and it’…

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305: CRANK THE 3RD / How this corporate troublemaker stays fresh, curious & relevant - with Stanley Johnson [ ENCORE EPISODE ] 52:21

26d ago52:21

52:21

This episode's featured track is CRANK THE 3RD - featuring conversations with inspiring midlife founders, solopreneurs and professionals who are turning decades of know-how into opportunity building meaningful ventures, shaping ideas and designing work that matters. In this encore episode, host Trevor Young sits down with creative director and self…

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304: POCKET PR ESSENTIALS / Introducing your audio playbook for PR, content & digital communications 10:25

29d ago10:25

10:25

This episode's featured track is POCKET PR ESSENTIALS - your audio playbook for mastering PR, content and digital communications for your business, and personal brand. This is the introductory episode of the POCKET PR ESSENTIALS audio program. Think of it as micro coaching, training and inspiration in your pocket. Subscribe to EARN THE RIGHT today …

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303: Podcast relaunch: Turning credibility into opportunity (Introducing Earn the Right) 9:24

1M ago9:24

9:24

Welcome to the first episode of this podcast - rebranded as Earn the Right, and reimagined as an integrated audio channel. In this relaunch episode, host Trevor Young lays out why being brilliant at what you do just isn’t enough anymore - you have to earn attention, trust, and the opportunity to make an impact. This podcast is your guide to buildin…

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302: "How do you do so much?” The power of grace and imperfection - with Dr. Jen Frahm 50:05

3M ago50:05

50:05

Ever wonder how some people seem to juggle multiple projects, run successful businesses, and still find time for personal growth? In this enlightening episode, Trevor Young sits down with Dr. Jen Frahm, a change leadership expert and global facilitator, to unpack her approach to balancing a thriving career with a fulfilling personal life. Jen share…

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301: Finding your way back to yourself: Rediscovering your voice and values - with Jet Swain 54:20

4M ago54:20

54:20

The path to fulfillment after 50 isn’t about playing small or fading away. According to this week's guest, it's about reclaiming your voice, living your values, and using your wisdom to uplift others and yourself. In this episode, host Trevor Young sits down with Jet Swain - strategic advisor, speaker, and founder of the Affection Economy. Jet’s st…

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300: Career reinvention: A blueprint for board roles, consulting, and advisory success - with Andrew 'Billy' Baxter 58:23

4M ago58:23

58:23

Welcome to the 300th episode of the podcast, and what a terrific way to celebrate the milestone! In this episode, host Trevor Young sits down with Andrew "Billy" Baxter - an acclaimed leader whose career is a masterclass in professional reinvention, adaptability, and building a meaningful portfolio life after the corporate grind. Once a heavy-hitte…

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299: From fit-in to stand-out: How midlife entrepreneurs can build a personal brand with soul - with Judy Winslow 47:34

5M ago47:34

47:34

In this episode of Crank The 3rd, we dive into what it really means to stand out in your 50s and beyond. Host Trevor Young sits down with Judy Winslow, founder of Unforgettable Brands, to explore how experienced professionals and entrepreneurs can build a soulful, authentic, and unforgettable personal brand in the so-called “third chapter” of their…

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298: Building a meaningful portfolio career in your 50s & 60s - with Wendy Pavey 54:02

5M ago54:02

54:02

Welcome to Season 10 of the CRANK THE 3RD podcast! In this episode, Trevor Young is joined by brand and career strategist, Wendy Pavey, for a thought-provoking look at what comes next for experienced professionals over 50. As Trevor puts it, this one’s for anyone contemplating their “third chapter”, whether you’re an entrepreneur considering scalin…

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297: SEASON 9 FINALE // Ditch the PowerPoint, tell a story: The future of speaking - with Carmen Sederino 52:54

8M ago52:54

52:54

As someone over 50, with oodles of experience and wisdom to share, should public speaking form a part of your 'portfolio' career? In this episode of Crank The 3rd, host Trevor Young sits down with Carmen Sederino, a performance master, speaking strategist, and founder of Illuminated Story. Carmen shares her journey from being a shy child to a train…

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296: Men's midlife challenges: Finding meaning & purpose after 50 - with Paul Sutton 51:15

9M ago51:15

51:15

In this episode of the podcast, host Trevor Young is joined by Paul Sutton, an independent social and digital marketing consultant and host of the Middle Man podcast. Paul's podcast sideline focuses on helping midlife men and their partners navigate the challenges of midlife to lead more fulfilling lives. Throughout their conversation, Paul shares …

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295: Becoming more audacious in today's AI world: a guide for business owners over 50 - with Mark Schaefer 50:29

9M ago50:29

50:29

In a world increasingly dominated by artificial intelligence and automation, it's easy to feel like we're losing our edge as human professionals. But what if I told you that the key to standing out and thriving in this AI-driven landscape isn't about competing with machines, but rather embracing our uniquely human qualities? This is the theme of th…

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294: Embracing change in your 50s - how Karen Muldoon made the leap from corporate sales to health practitioner 58:11

9M ago58:11

58:11

Are you feeling stuck in your corporate career, yearning for a change that aligns with your passions? Karen Muldoon's journey from tech executive to functional nutrition practitioner might just be the inspiration you need! In this episode, I sit down with Karen to explore her transition from a successful 30-year career in the corporate world to lau…

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293: The power of clarity and credibility for over-50 entrepreneurs and professionals - with Mitchell Levy 54:37

10M ago54:37

54:37

Are you struggling to articulate your unique value proposition after decades of professional experience? You're not alone. Many seasoned entrepreneurs and business leaders find themselves grappling with the "curse of knowledge" - having so much expertise that it becomes challenging to communicate their core offering clearly. In this episode, I sit …

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292: Special episode - The importance of being AI-savvy in your 50s and beyond [ Incl. RECAP of Valerie Khoo's 'Reinvention' interview ] 25:33

10M ago25:33

25:33

Are you a seasoned professional feeling the pressure to stay relevant in today's rapidly changing business landscape? You're not alone. As someone with decades of experience under your belt, you've accumulated a wealth of knowledge, skills, and wisdom. But in a world where technology evolves at breakneck speed and AI is reshaping industries, how do…

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291: Turning a side project into a flourishing enterprise (and discovering your purpose along the way) - with Mark Masters 46:30

10M ago46:30

46:30

This episode is for anyone who's closing in on 50 years of age, or maybe you're older but your professional purpose still eludes you. Perhaps you've been running a business for ages but you want to extend your entrepreneurial boundaries and pivot into doing something different, something that is more interesting and meaningful than what you're doin…

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290: From Corporate ladder to solopreneur success: Starting your first business at 53 - with Graham White 45:37

10M ago45:37

45:37

Transitioning from a corporate career to entrepreneurship can be daunting, especially when you're in your early 50s and have been handed a 'pink slip' from your employer of two decades. But for Graham White, this leap became an opportunity to reinvent his professional life and create a thriving solo communications consulting practice.. In this epis…

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289: Quick wrap-up of 2025 (what have you missed?) 13:45

11M ago13:45

13:45

Thank you for listening to CRANK THE 3RD - in this quick solo edition, I recap the episodes published since relaunching the podcast, previously known as 'Reputation Revolution'. Catch you in the next episode!By Trevor

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288: What successful professional reinvention looks like in practice - with Valerie Khoo 45:17

12M ago45:17

45:17

Look up the word 'eclectic' in the dictionary and there will be a picture there of this week's guest - her name is Valerie Khoo, and when it comes to professional evolution, Valerie is the Queen of Reinvention! Valerie has who has successfully navigated careers in accounting, PR, journalism, public speaking, entrepreneurship, and the visual arts. S…

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287: It's never too late to get out of your comfort zone (and take charge of your life) - with Richard Sauerman 58:23

12M ago58:23

58:23

Welcome to the belief and conviction episode of Crank The 3rd! While many of us have, after three decades in the business trenches, experienced a decent amount of professional success, not everyone is fulfilled. A lot of middle aged people remain stuck in their comfort zone, and are not playing as big a game as they could be. Or, in the words of th…

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286: Owning your voice, taking risks and putting yourself out there - with Jackie Goddard 51:17

1y ago51:17

51:17

In this episode, I chat with Jackie Goddard, founder of Power to Speak, a coaching business focused on helping individuals, particularly authors and entrepreneurs, communicate confidently and effectively. Jackie emphasises the importance of owning one’s story and voice, overcoming fears of public speaking, and the transformative power of storytelli…

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285: Curiosity, pop culture & staying relevant as an over-50 professional - with Stanley Johnson 52:28

1y ago52:28

52:28

Creative director and self-confessed corporate troublemaker, Stanley Johnson, joins us on the podcast to chat all things curiosity, networking, and the impact of pop culture and social media on maintaining relevance. Reflecting on his journey from humble beginnings, Stanley highlights the role of creativity and diverse experiences in tackling busin…

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284: RELAUNCH - Exploring the entrepreneurial + creative side of life post 50 10:21

1y ago10:21

10:21

Welcome back to the podcast formerly known as 'Reputation Revolution', now called CRANK THE 3RD! In this episode, I explain what the rebranded show is all about: Who's it for, and what can you expect from future episodes from now on. About the 'new' podcast: CRANK THE 3RD is the show for motivated individuals aged around the 50 mark and over - thos…

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283: Taking your personal brand global with Anne Scottlin, the 'Podcast Maestro' & award-winning show host 59:11

1+ y ago59:11

59:11

In this week's episode, we expand on the idea of taking your personal brand global. And to help me do that is ANNE SCOTTLIN, who helps thought leaders and experts launch and monetise world class video podcasts and live streaming shows. Anne has a bulging CV. Apart from being an active podcaster and live streaming host herself, she's also an author,…

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282: Purpose, Passion, Principles + Profit with Dr John Tickell 29:37

2y ago29:37

29:37

Building a sustainable business off the back of one’s personal brand is the holy grail for many of us: Doing our own thing, being true to ourselves and our values, living by our wits and making a good living doing so — it ain’t easy! What is easy to get stuck in the same rut professionally and personally … to become scared to stand out, to change t…

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281: How to win more clients using organic content with Chris James 59:11

2y ago59:11

59:11

Most business owners post content online with no idea where their next lead is coming from. So says Chris James, this week's featured expert guest. Chris, from Manchester, is an online business mentor, content strategist and keynote speaker. He helps solopreneurs and small business owners generate and convert leads organically on social media. In t…

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280: The business of speaking: An insider's guide with Carson White 53:06

2y ago53:06

53:06

As you grow your profile and reputation as a thought leader in your space - a professional domain expert of note … over time opportunities will pop up to speak at industry events, community meetups, webinars, online summits and the like. These are great opportunities to share your ideas and your message with a captivated audience, in turn helping t…

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279: Design an offer that aligns with your purpose AND fuels your business - w/ Cristina Castro & Angela Tsai 52:39

2y ago52:39

52:39

Being good at what you do is one thing … designing a product or service offering around your knowledge and expertise so that it sells itself … is another matter entirely. This is the theme of today’s episode, and to help us unpack this important but often confusing task, we have in the virtual studio Cristina Castro and Angela Tsai, founders of Gro…

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278: Automate your personal brand-based business with Alycia Edgar 55:13

2y ago55:13

55:13

In this episode of Reputation Revolution, I sit down with profit strategist and business growth expert, Alicia Edgar. We delve into the the role automation plays in scaling businesses while freeing up entrepreneurs' time and reducing their workload. The following topics are covered in this interview: **Introduction to Guest**: Learn about Alicia’s …

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277: Design your one-person service-based business with Ellen Donnelly, The Ask 56:17

2y ago56:17

56:17

You've built a strong profile and reputation in the marketplace - you're a recognised domain expert and/or bona fide thought leader in your field. Now, how are you going to capitalise on all your hard work? You don't want to work for anyone else, but nor do you want to run a large business and employ stacks of people. What's the answer? Establish a…

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276: [ CASE STUDY ] How Jackie Goddard has commercialised her knowledge & expertise 44:31

2y ago44:31

44:31

Welcome to the first interview for Season 8 of Reputation Revolution, the personal brand monetisation show! In this episode I have the pleasure of hosting Jackie Goddard, the founder of Power to Speak, based on the south coast of England. In this insightful discussion, Jackie shares her journey from being an art development officer and drama teache…

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275: Reputation = revenue: The business of personal branding 23:02

2y ago23:02

23:02

In this solo episode to kick off season 8 of the podcast, I set the scene for what's to come on the Reputation Revolution. There's been a shift in focus on what topics we cover on the show. You may have noticed we've changed the subtitle of the podcast, from 'The professional personal branding show' to 'The personal brand monetisation show'. In the…

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274: ENCORE EPISODE - How to productise your knowledge + scale your impact with Greg Burgoyne 48:13

2y ago48:13

48:13

In this special encore edition of the podcast, we're replaying a popular episode in which we focus on commercialising your personal brand, or what I like to say: extracting value from the profile and reputation you build in the marketplace. I’m talking about course creation specifically - this will be of particular interest to listeners who are con…

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273: ENCORE EPISODE - How Oscar Trimboli built a global business around his professional personal brand [CASE STUDY] 48:57

2+ y ago48:57

48:57

In this special encore edition of the podcast, we're replaying a popular interview I recorded with Sydney-based Oscar Trimboli. Oscar helps leaders and professionals discover the hidden key to better communication. He is passionate about using the gift of listening to bring positive change in homes, workplaces and cultures around the world. Of note…

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272: Season 7 Finale [Part 2] - Personal branding tips, advice and insights - what did you miss? #BumperEpisode 34:37

2+ y ago34:37

34:37

Welcome to the second (and final) part of the finale episode of season 7 of the Reputation Revolution show. In this special bumper episode, we recap our wonderful guests and play sound-bites of their interviews. Expect stories, lessons, tips and advice from people who are in the trenches and are out there building, or helping others build, their pr…

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271: Season 7 Finale [Part 1] - Personal branding tips, advice and insights - what did you miss? #BumperEpisode 23:15

2+ y ago23:15

23:15

Welcome to Part 1 of the finale episode of season 7 of the Reputation Revolution show. In this special bumper episode, we recap our wonderful guests and play sound-bites of their interviews. Expect stories, lessons, tips and advice from people who are in the trenches and are out there building, or helping others build, their professional personal b…

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270: Becoming your own PR machine: Demystifying PR and making it work for your personal brand - interview with Trevor Young, the PR Warrior 52:22

2+ y ago52:22

52:22

In this special episode, the tables are turned on the host, Trevor Young aka 'The PR Warrior'. Rather than asking the questions as he does week in, week out on the show, Trevor gets grilled by Brendan Keogh about all things public relations. While Trevor often refers to PR on the show and relates conversations back to the various elements of public…

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269: The down and dirty of producing a podcast for your business with Bea Abalti, Bear Forward 46:33

2+ y ago46:33

46:33

Lots going on in the world of podcasting! Podcasts, as we know, can be a great owned media platform for entrepreneurs and thought leaders, but they take a bit of work. How much work, and what are the challenges people in the podcasting trenches are facing currently? I decided to find out! In this episode, we get the lowdown from Bea Abalti, founder…

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268: The who, what and how of building strategic relationships with Nina Thomas 52:42

2+ y ago52:42

52:42

In this episode I dig into the topic of strategic relationships with Nina Thomas, founder of Harmonic Advisory. While activities such as creating content, being on social media, speaking on stage or in the media can do wonders for our profile and our reputation, sometimes it's the relationships side of what we do that can have the most impact. Nina…

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267: How one entrepreneur fast-tracked his personal brand on social media | Trevor & Brendan recap the Adam Robinson interview 28:45

2+ y ago28:45

28:45

In the previous episode (#266), entrepreneur Adam Robinson, founder of Retention.com, built a case for why business owners should get serious about building their personal brand. In this episode, Trevor Young and Brendan Keogh pick up on the conversation with Adam, reinforcing key points made, including: How Adam went from no social media (LinkedIn…

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266: Building a case for why business owners need to get serious about building their personal brand - interview with Adam Robinson, founder of Retention.com 46:14

2+ y ago46:14

46:14

In today's episode we get into the big meaty topic of why business owners and leaders should be building their personal brand, why they should be creating content, and why they should be on social media. And to discuss it with me is someone who's actually doing it, and who at this point is currently at the start of their personal branding journey (…

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265: Recapping Kris Ward's behind-the-scenes personal brand story with Brendan & Trevor 29:41

2+ y ago29:41

29:41

In this episode, I get together with marketing strategist Brendan Keogh to recap not one, but two, interviews I recorded with author and entrepreneur, Kris Ward. The interviews are featured in the two previous episodes: Ep 263: How to leverage your time & resources while building your personal brand - interview with Kris Ward Ep 264: [BEHIND-THE-SC…

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264: [BEHIND-THE-SCENES] How Kris Ward found her voice, scored 400 podcast guest interviews, grew a podcast with 1000 5-star reviews, plus TikTok, YouTube & more! 44:54

2+ y ago44:54

44:54

"We're not here to blend in!" (Kris Ward) In the last episode, I spoke with Kris Ward, the author of the book, Win The Hour Win The Day, and host of the podcast of the same name. That conversation centred on how subject matter leaders can leverage their time and resources while building their professional personal brand in the marketplace. In doing…

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263: How to leverage your time & resources while building your personal brand - interview with Kris Ward 38:09

2+ y ago38:09

38:09

Building a credible thought leader brand in the marketplace takes time and effort. So how can we make time work for us? How can we manage our energy to give us the headspace required to come up with original thoughts, to dig deeper into our ideas so we can share them with the world? How can we become more effective in our work so we can spend more …

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262: [RECAP] Trevor & Brendan dissect the Joanna Penn interview about personal brand evolution 24:02

2+ y ago24:02

24:02

Last week's episode (#261) featured Joanna Penn, New York Times and USA Today best-selling fiction author (as JF Penn), nonfiction author, longtime podcaster, and someone who I think embodies everything we talk about on this podcast! For 14 years, Joanna has blazed a trail, not just in the world of independent publishing, but also in the way she's …

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261: Staying ahead of the game - how Joanna Penn continues to evolve her professional personal brand 46:46

2+ y ago46:46

46:46

I'm really excited to bring you today's episode featuring Joanna Penn aka 'The Creative Penn'. Joanna is a New York Times and USA Today best-selling fiction author (as JF Penn), nonfiction author, longtime podcaster, and someone who I think embodies everything we talk about on this show! And when I say everything, I mean everything! For 14 years, J…

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260: [RECAP] Trevor & Brendan dissect the Rusty Shelton interview about building a trusted thought leader brand 36:06

2+ y ago36:06

36:06

I've invited content strategist and podcast producer Brendan Keogh back on the show to help me recap a previous interview I recorded with PR expert Rusty Shelton (ep #259) on how to build thought leadership focused on impact, not ego. I must admit, I get a bit fired up during this conversation: "It's happening whether you like it or not. Your brand…

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259: How to build thought leadership focused on impact, not ego - interview with Rusty Shelton, author & entrepreneur 57:54

2+ y ago57:54

57:54

As a leader and a business owner, reputation is your lifeblood. Trust is the social currency of today's digital-first world, and it's in short supply! Which is good news if you're a credible mission-driven entrepreneur or professional, someone who has the runs on the board and who is seen, not as someone with something to sell, but as someone with …