Helping women in business turn their YouTube video podcast into a powerful marketing machine that attracts high-intent clients—the kind who are ready to say YES to working with you! Each episode is packed with expert podcast launching, marketing, branding, and monetization strategies to help you build authority, generate leads, and increase sales—all while growing your influence and impact & generating revenue. Your host Tracey Cook (TC) operates a podcast consulting and production agency & ...
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Tracey Cook Podcasts
The Health Sessions covers all aspects of health in a fun laid back manner. We connect with leading global health and wellness experts to share the best of the latest science and thinking, empowering people to turn their health and lives around.
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At Victim to Victory, we share inspiring stories of individuals who have transformed their lives by overcoming incredible obstacles. Our channel is dedicated to showcasing real-life experiences of resilience, determination, and triumph. Whether it's beating the odds, rising above challenges, or finding light in the darkest times, these stories are here to motivate and uplift you. 👉Get your copy of the Victim to Victory Book Each Chapter has a unique QR code where you can watch the interview ...
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Explore the world of Black culture like never before with Blue Dope. Hosted by Blue, our podcast features in-depth conversations with cultural pioneers who have taken creativity to new heights across art, culture, and media. Reimagine the boundaries of what's possible and gain transformative insights from the incredible life lessons shared by our guests. Join us on this electrifying journey to celebrate Black excellence, inspire your passions, and gain exclusive access to the visionaries dri ...
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Afropop Worldwide is an internationally syndicated weekly radio series, online guide to African and world music, and an international music archive, that has introduced American listeners to the music cultures of Africa, Latin America and the Caribbean since 1988. Our radio program is hosted by Georges Collinet from Cameroon, the radio series is distributed by Public Radio International to 110 stations in the U.S., via XM satellite radio, in Africa via and Europe via Radio Multikulti.
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Seasoned is a radio program and podcast from Connecticut Public about the passionate people who grow and cook our food. Host Robyn Doyon-Aitken and a team of contributors and producers shine a light on local food makers, restaurants, and farms from every corner of the state. They also talk with nationally known food writers and cookbook authors to bring you the stories and inspiration behind their books and recipes. Go to CTPublic.org/food to see our featured recipes and videos and sign up f ...
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Entrepreneurs Worldwide Podcast hosts RICHARD WARD & ROSAMOND STENHOUSE
Worldwide Entrepreneurs Podcast Richard Ward and Rosamond Stenhouse
Hosts CELEBRITY ENTREPRENEUR RICHARD WARD & ROSAMOND STENHOUSE ON Entrepreneurs Worldwide Podcast The “how-to” BUSINESS PODCAST We’ve spent decades building international companies across industries — now we’re speaking with the founders, experts, and change-makers shaping the future of business. From hard-won lessons to global strategies, we get to the heart of “How to” make businesses survive everything you’re going to face. Where deep experience meets real-world expertise — for results th ...
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What Sets You Apart? Define Your Podcast Unique Selling Point
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10:30“How do I make my podcast stand out and actually attract clients, not just listeners?” If you’ve been publishing episodes but still feel like your show blends into the crowd, this episode is for you. We’re diving into how to define your podcast’s Unique Selling Point (USP) so your dream listeners know instantly why THEY should choose YOU in a sea o…
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AR04_NouraMintSeymali by Afropop WorldwideBy Afropop Worldwide
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Cabo Verde (aka Cape Verde) has long been known as a music powerhouse. Despite its little size (population: 500,000), the West African archipelago is the third largest country in music sales in the “World” market by some estimations. That’s why the island has become home to the Atlantic Music Expo: a trans-oceanic music fair featuring conferences a…
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Brand Like a Pro: Why Your Podcast Needs a Signature Photoshoot
10:44
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10:44What if your photos did the selling—before you even hit record? I unpack why a strategic branding photoshoot is essential for women in business using podcasts as a marketing engine—and exactly what to capture so your thumbnails, cover art, and promos convert. By the end of this episode, you’ll know how to: 🟢 Use branding images to boost clicks on Y…
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Set the Stage: Create Your Ideal Podcast Workspace
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14:15What if your podcast felt easier—before you even hit record? In this episode, we walk through how to set up a simple, professional workspace that looks great on video, sounds clean in audio, and actually makes you want to create. By the end of this episode, you’ll know how to: 🟢 Build a no-fuss audio setup that delivers warm, clear sound 🟢 Set your…
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Build a Brand That Attracts, Converts & Stands Out on YouTube
9:48
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9:48What if your podcast brand did the heavy lifting—attracting the right people, boosting trust, and turning views into leads week after week? In this episode, I break down how to build a magnetic brand for YouTube and audio that actually feels like you—and stands out on sight. By the end of this episode, you’ll know how to: ✔️ Define your brand beyon…
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Since the 1960s in Jamaica, iconic figures such as Bob Marley have gathered in backyards to write reggae anthems that conquered world charts. The yard remains a cornerstone in Jamaican culture. Musicians withdraw from the violence of the city to create and play songs in their yards. In Jamaican patois, “mi yard” means “my home,” and many songs, pro…
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Numbers That Matter: Understanding Podcast Stats to grow your audience and Make More Sales
10:23
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10:23What if your analytics became your growth engine instead of a mystery? I break down the numbers that actually matter on YouTube, Apple Podcasts, and Spotify—and how to turn them into smarter content, higher retention, and steady subscriber growth. By the end of this episode, you’ll know how to: ✔️ Identify the must-track metrics on YouTube, Apple, …
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The Secret to Evergreen Video and Audio Podcast Content
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11:39What if one episode kept driving views and leads for a year? I show you how to plan evergreen episodes, layer in trending topics, and use search intent so your content compounds—on YouTube and in audio. By the end of this episode, you’ll know how to: ✔️ Build 4–6 evergreen content buckets that anchor your show ✔️ Blend evergreen, trending, and prob…
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Ever wondered how your podcast magically appears on Apple, Spotify, and YouTube after just one upload? If the words RSS feed make your eyes glaze over, this episode breaks it down in plain language. You’ll finally understand how your podcast gets distributed—and why your RSS feed is the silent engine powering your growth. 🎙️ What You’ll Learn: What…
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Born-Free South Africa: A Kaleidoscope of Colors
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59:04Join us on a musical adventure into the storied past of Africa's Rainbow Nation. In 2016, 20-plus years removed from apartheid, South Africa was a nation deep in transition. And, that was reflected in its music—brimming with enthusiasm and creativity, yet also suffering from the growing pains of a new democracy. On the ground at the 2016 Cape Town …
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Greg the Hydrogen Man - Uncovering the Healing Power of Hydrogen
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1:17:18This week I'm excited to welcome Greg, AKA 'The Hydrogen Man' to the show. Greg is a molecular-hydrogen-production expert, researcher, and host of the popular YouTube channel, Uprising144K. After studying hydrogen for many years, he implemented it into his health regimen and reversed his health challenges. In this conversation we breakdown the scie…
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Musicians create worlds of their own. They are sonic alchemists. This program, originally produced in 2007, surveys a wide range of artists from throughout the African diaspora, artists with this special ability to spin out their own realities. We hear classic work from Basssekou Kouyate, Habib Koite, Youssou N'Dour, Konono No 1, The Assad Brothers…
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It turns out that the first American city to host a roster of local African bands was not New York, Miami or Chicago, but the San Francisco Bay Area of northern California. Hugh Masekela brought Hedzoleh Soundz from Ghana, and they settled in Santa Cruz. Nigerian maestros O.J. Ekemode and Joni Haastrup lived in Oakland in the 1970s. South African m…
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Andre Obradovic - From Fatigue to Force, Redefining Health After 40
42:12
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42:12Andre Obradovic is an ICF Leadership PPC Level Coach, A Primal Health Coach, a Certified Low Carb Healthy Fat Coach, & a Certified Personal Trainer. Andre is also a Founding member of the Dr. Phil Maffetone MAF certified Coach. He is an Ambassador for the Noakes Foundation, and a regular subject matter expert lecturer for the Nutrition Network (a p…
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Hispanic Heritage Month: Santo Domingo Blues - The Story of Bachata
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59:04Bachata is a music of the people. Recalling the American blues, bachata was infamous as the anthem of the hard-drinking, womanizing, down-on-his-luck man, vilified as the entertainment of the brothels and the cabarets, and worshipped by the down-trodden poor as the deepest expression of their feelings. Today it is an international sensation. Alex W…
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Hispanic Heritage Month: The Golden Age of Cuban Music
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59:04On January 8, 1959, Fidel Castro and his ragtag army marched into Havana and proclaimed victory in the Cuban revolution. Much of the world knew Cuba primarily from its 1930 megahit "El Manicero" ("The Peanut Vendor") and from the mambo craze of the 1950's. After Castro came to power, the economic, political and cultural doors between Cuba and the U…
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Hispanic Heritage Month: Live Latin Extravaganza
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59:04This classic episode features Afropop Worldwide’s original live recordings of stellar artists Joe Arroyo (Colombia) in London, Paulina Tomayo (Ecuador) in Quito, Los Muñequitos de Matanzas (Cuba) in New York, Los Van Van (Cuba) in Havana, and Willie Colon in New York.Produced by Sean BarlowAPWW #292By Afropop Worldwide
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Hispanic Heritage Month: A History of Puerto Rican Salsa
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59:04The first time Puerto Rican bandleader Willie Rosario heard the word salsa applied to the Cuban-style music he played was in Venezuela, where DJ Phidias Danilo first popularized it. Subsequently applied as a marketing tool by Fania Records in New York, the word quickly became a marker of Puerto Rican identity. We talk to the founding bandleaders of…
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Eva Hooft: Heavy Metals, Hidden Trauma & True Healing
47:51
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47:51Eva Hooft is a holistic health and detox coach who brings a unique blend of experience from her years in the modeling industry and her own journey of overcoming chronic illness, depression, and deep spiritual challenges. In this conversation we discuss how unprocessed emotions and energetic blocks can manifest in the body, the role of functional de…
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Discover and Record: The Field Recordings of Hugh Tracey
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59:04In this Hip Deep edition, Afropop producer Wills Glasspeigel heads to South Africa to reveal the story of the inimitable Hugh Tracey, a field recordist born at the turn of the 20th century in England. A wayward youth, Tracey found himself in Africa in the 1920s where he became fascinated with music from Zimbabwe. Tracey became a pioneer field recor…
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Islam and Music: From Prohibition to the Science of Ecstasy
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59:04Islam's complex relationship with arts and culture across Africa, the Middle East, and Asia presents special paradoxes and intrigue in the realm of music. Islam has been used both to nurture and curtail musical expression. This program delves into the historic roots of this debate, all the way back to Baghdad in the early centuries of Islam. Case s…
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The Music of Black Peru: Cultural Identity in the Black Pacific
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59:04The "Black Pacific" is a term coined by our guide, ethnomusicologist Heidi Carolyn Feldman. She describes the circumstance of African descendants displaced not only from their ancestral homes in Africa, but also from the Atlantic coast nations where their enslaved ancestors were originally brought.This Hip Deep edition explores the sonically vibran…
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Martin Silva - Tried, Tested, Dismissed: Finding the Dose That Works
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47:15Martin Silva is a good friend and founder of 'Optimise Your Body'. He's a dedicated fitness coach with over 20 years of experience helping his clients transform their lives from the inside out. In this conversation we discuss the diet and fitness protocols that deliver the best results, why fasting could create roadblocks and so much more. Instagra…
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On a return trip to Madagascar, we catch up with and hear new music from tsapiky maestro Damily, the “King of Salegy” Jaojoby, an exciting new duo starring Sammy of Tarika Sammy, Toko Telo and more. This music-rich edition is filled with entrancing and hard-to-find roots pop. In the wake of 2018’s hard-fought presidential election, Madagascar faces…
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Nigeria is the undisputed powerhouse of African pop music. Call it Naija Pop, Afrobeats, Afropop or what have you. The likes of Burna Boy, Wizkid, Yemi Alade, Tiwa Savage, Olamide and Fireboy DML are giants on the scene. In this program we sample the latest from these and others - as well as action from the Afrobeat scene. We also speak with key ar…
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Guinea's legendary dance band, Bembeya Jazz, are a pillar of modern West African history. Begun in 1961 in the flush of Guinea's independence and Sekou Toure's maverick presidency, the band played under the inspired leadership of guitar giant Sekou "Bembeya" Diabate. This program delves into Bembeya history with a focus on the band's 60s and 70s he…
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In this episode, Afropop dives into a celebration of the blues--for some, the essence of the American experience and for others a link back into a lost history in Africa. For our program, we also went back through a number of key interviews we've done over the years where the subject of blues came up, particularly in reference to the genre's Africa…
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Chimurenga Legacy - Thomas Mapfumo and Mary Anibal
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59:04Afropop’s Banning Eyre published his prize-winning biography of Thomas Mapfumo, Lion Songs, in 2015. In this episode, he visits the Lion of Zimbabwe at his home in Eugene, Oregon, to discuss new music, the current state of Zimbabwe and more. We hear from Mapfumo’s latest album, Ndikutambire, and sneak previews of works in progress. We also meet 24-…
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"Nollywood - Nigeria's Mirror" takes us to Lagos, the third largest film industry in the world. Scholars Jonathan Haynes and Onookome Okome serve as guides as we negotiate the intricacies and eccentricities of Nollyood's past and digital future. Nollywood films dramatize key tensions in contemporary Nigerian life, such as the relationship between t…
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Planet Afropop - The Other Sound of Kinshasa
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45:29The rumba and soukous of Congo-Zaire has infatuated listeners across the world for more than half a century. However, today in the neighborhoods of the capital, Kinshasa, there is a movement of musicians creating a new music that is at once more folkloric and rootsy as well as more innovative and cosmopolitan. Producer Nathaniel Braddock shares mus…
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Grammy nominated ngoni virtuoso Bassekou Kouyate and his 8 piece band Ngoni Ba wowed the crowd at Lincoln Center in 2011. Ngoni Ba re-wired the ancient ngoni to create a dense, 21st century sound. We'll hear the concert and talk with Bassekou about hunters, his precocious son, and his future plans. We hear a very different take on the ngoni from Si…
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Off The Beaten Track in Burkina Faso, Malawi, and Beyond
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59:04This program ventures into corners of Africa we rarely hear from, guided by adventurous field recordists and crate diggers. The Zomba Prison Project is a set of recordings by inmates at a maximum security prison in Malawi, one of the poorest nations on earth. The project’s debut CD was nominated for a Grammy Award. Here, we speak with the producer,…
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Step-by-Step Framework for Writing YouTube Show Notes & Descriptions That Convert
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14:14Struggling to write YouTube podcast descriptions that actually work? If your YouTube show notes feel like an afterthought, it’s time to change the game! In this episode of The Podcast Empire, I’ll walk you through the step-by-step framework for writing YouTube descriptions that not only grab attention but also turn your video views into leads, traf…
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Planet Afropop - Breaking into Afrobeats: Homegrown, Selfmade
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56:27Host FayFay sits with two emerging Nigerian artists whose paths are as bold as their sound: Looking for Avala and Inima. Avala opens up about her journey from sneaking into open mics in New York to navigating motherhood and music in Lagos. She reflects on her identity, independence, and the power of trusting her own voice literally and figuratively…
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DJ Crew Zona Libre take a break from throwing genre-defying parties and producing their own live events and podcasts to team up with Afropop for another edition of Cuts from the Crypt. Frequent Afropop producer Morgan Greenstreet (modrums) and Brooklyn-based Puerto Rican DJ Ricardo Luiggi (tres dos) dig through Afropop's extensive vinyl archives, s…
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Crafting the Perfect Podcast Intro & Outro: Hook Listeners & Keep Them Coming Back
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8:18Is your podcast intro making people binge—or bounce? Your intro is the first impression. Your outro is the last chance to get them to take action. And together, they can either elevate your podcast—or cost you growth, credibility, and leads. I’m sharing exactly how to write a powerful podcast intro and outro that captures your ideal listener's atte…
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The Power of Podcast Music: How to Choose the Right Track & Stay Legal
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6:29Is your podcast intro making people binge—or bounce? Your intro is the first impression. Your outro is the last chance to get them to take action. And together, they can either elevate your podcast—or cost you growth, credibility, and leads. I’m sharing exactly how to write a powerful podcast intro and outro that captures your ideal listener's atte…
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Podcast Cover Art That Converts: Make Them Press Play
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8:16Does your podcast cover art make people stop scrolling—or keep scrolling? Your podcast cover art is the first impression you make with your audience. It’s what potential listeners see before they hear a single word you say—and it can be the difference between being ignored or binge-listened. I am breaking down what makes podcast cover art work, how…
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We look into the rise and mysterious fall of the funky Bajan spouge beat which ruled the island in the ’70s, and discover a few underground musicians who are trying to keep it alive. Calypsonians Mighty Grynner and Red Plastic Bag detail their contributions to the lyrically potent kaiso scene. Soca stars Alison Hinds and Edwin Yearwood talk about t…
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Podcast Recording Software Made Simple: What You Really Need to Get Started
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9:18Confused about which podcast software to use for your YouTube or audio show? You’re not the only one. So many women in business delay launching their podcast because the tech feels overwhelming. But the truth is—choosing the right recording software is easier than you think (and you don’t need to be “techy” to get started). I’m simplifying everythi…
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Planet Afropop - Madalitso! From Banjo Boys to Men and Acoustic Salif
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52:58The two-man acoustic juggernaut from Malawi, Madalitso Band, is on the move in 2025. With their fourth album, Ma Gitala (The Guitars), just released and a global tour, including Glastonbury, just starting, these rootsy, spirited street musicians from Lilongwe are winning hearts everywhere. In this episode, Mukwae meets the band in Malawi as they be…
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The Only Podcast Equipment You Actually Need to Start Today
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8:59Confused about which podcast software or Mic to use for your YouTube or audio show? You’re not the only one. So many women in business delay launching their podcast because the tech feels overwhelming. But the truth is—choosing the right recording equipment and software is easier than you think (and you don’t need to be “techy” to get started). In …
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Build a Lead-Generating Podcast with the Right Format Strategy
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10:23Not sure what podcast format is right for your business? You’re not alone—and it’s one of the most common questions women in business ask when launching a podcast! The format you choose (or blend) will shape how you attract listeners, grow your brand, and convert your audience into leads and clients—especially if you're creating a video podcast for…
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One of the glories of Afropop’s more than 30-year run has been joining our host Georges Collinet in the kitchen as he creates delicious concoctions, while grooving to his favorite tunes. This episode looks back on two classic “Cooking with Georges” episodes: Yassa Chicken from Senegal, and Yoruba soul food with guest chef Baba John Mason—all accomp…
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Nail Your Niche & Craft a Podcast Concept That Attracts Clients
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9:39Do you know what makes your podcast stand out—and who exactly it’s for? If you're unsure about what to name your podcast or how to position it in the crowded world of YouTube and podcasting platforms, then this episode is for you. Today, we're talking about how to nail your niche and craft a compelling podcast concept that will not only attract you…
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Christian Van Camp - The Art of Vital Living
38:12
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38:12Christian Van Camp is a Holistic Lifestyle & Performance Coach and founder of CVC Wellness. He specializes in helping individuals optimize their health through ancestral living principles, functional movement, and personalized wellness strategies. In this episode, we explore Christian's holistic approach to vitality — from grounding and sunlight to…
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Afro-Dominicana: Music from the Other Dominican Republic
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59:04In the 1930s, infamous Dominican dictator Rafael Truillo ordered the burning of the country’s palos drums, hoping to erase the powerful vestiges of African culture in the Dominican Republic. Luckily for us, the breakneck, trance-inducing sound of palos still reverberates at Afro-syncretic religious parties across the Caribbean nation almost a centu…
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Planet Afropop - Steel Pans and New Trends
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46:31Veteran Afropop producer Marika Partridge takes us to the island of St Lucia for a “beginners” steel pan (steel drum) work shop with maestro Andy Narell. It’s a complete sensory experience, with ambiance, cuisine, and deep history on the only instrument invented in the 20th century. Plus Marika’s journey to steel pan bliss. Then Mukwae catches us u…
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How Setting Goals and Taking Action Transforms Your Podcast Strategy
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7:30Your podcast goals mean nothing without aligned action. In this quick-hit episode, I’m sharing how to set powerful goals and take bold steps to grow your video podcast, attract leads, and build your brand on YouTube. 🎯 Grab the free Podcast Goal-Setting & action Workbook 👉 https://go.traceyleecook.com/the-podcastersgoalsettingand-action-workbook 🚀 …
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