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The E-Commerce Flight

HT Smartcast Originals

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Prepare for takeoff into the world of entrepreneurship with 'The E-Commerce Flight' podcast. Navigating the soaring $160 billion e-commerce industry, your captain, RJ Supriya, is a seasoned radio host, podcaster, and influencer. Here, we uncover the untold stories behind the industry's evolution, shedding light on the unsung heroes propelling India's economic ascent. We will also explore how Amazon plays a crucial role in supporting SMBs, providing them with tools, technology, and a marketpl ...
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Welcome to the PlayAbly Podcast, where we explore the latest trends in e-commerce, personalized marketing, and data-driven strategies that engage customers and make online shopping fun again. Tune in as we dive into how gamification such as quizzes, games, and interactive experiences are reshaping the way brands connect with their audiences, drive conversions, and stand out in a competitive marketplace. Get your first month of PlayAbly Shoppable Games free by mentioning this podcast during y ...
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🔥 Welcome to the Lavahot Entrepreneur Podcast - Business, Marketing, and Personal Development, Fueled by the 'Feed the Wolf' Mindset! 🔥 This standout podcast is your go-to guide for climbing the ladder of success in business, marketing, and personal development. Hosted by Joseph Connell, founder of Lavahot, a premier creative marketing agency in the USA, our show is laser-focused on equipping business owners, entrepreneurs, and sales professionals to continually "Feed the Wolf" and ascend to ...
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My Journey to ICO is a podcast that documents my unique journey into the world of the blockchain. I will be attempting to build a world-class team, develop a platform, and ultimately raise funding through an initial coin offering in the blockchain and cryptocurrency space. Strap in, this should be a fun ride.
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A podcast about scaling e-commerce without the bullshit. Hosted by Mark Patchett, Founder of Growth Shop, we'll be chatting to industry experts in the marketing and DTC world to uncover top-tier strategies, find emerging markets and learn a thing or two about how to scale e-com to the moon 🚀 ----- Growth Shop is the team who help DTC brands bridge the gap from $5m ARR to $10m, $50m and beyond. We are your key to eCommerce growth.
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BingX referral code ”FM9ROY” gives new users a golden opportunity to kickstart their trading journey with a generous welcome bonus of up to 7,700 USDT. Whether you are a beginner or an experienced trader, BingX offers one of the best bonus programs in the market. By simply using the referral code at registration, you open the door to exclusive rewards, lower fees, and a world-class trading experience. How to Register with BingX Referral Code ”FM9ROY” Getting started on BingX is easy. Follow ...
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BingX referral code "FM9ROY" offers new users an exclusive chance to begin their trading journey with a massive welcome bonus of up to 7,700 USDT. Whether you are new to crypto or a seasoned trader looking for better opportunities, BingX stands out with its attractive rewards, competitive features, and user-focused design. How to Sign Up Using Bing…
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Is your ecommerce store blending into the Shopify sea of sameness? In this episode of The PlayAbly Podcast, we’re joined by PlayAbly CEO and founder John Cheng to uncover the science, psychology, and serious ROI behind ecommerce gamification. From his early days at Unity to the founding of PlayAbly during the COVID-era ecommerce shakeup, John share…
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DOWNLOAD THE PLAYABLY SHOPIFY APP Brand ads in games? They’ve been called the Holy Grail of digital marketing… and yet, most have failed spectacularly. In this episode of the Playably Podcast, our host Kajal Ford sits down with Playably CEO and founder John Chang to unpack why traditional in-game brand advertising never took off—and why the solutio…
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In this episode of the Playably Podcast, co-founder Angelo joins to break down a major parallel between two digital revolutions: the mobile gaming explosion of the 2010s and today’s Shopify store boom. What does Flappy Bird have in common with high-fiber candy brands? More than you think. We explore how platforms like Unity and Shopify democratized…
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Turning Rainy Days into Runway Moments: How Brella Shoppe is Redefining an Untapped Market with Shauna Cowit In this episode of the Playably Podcast, we sit down with Shauna Cowit, founder of Brella Shoppe, to explore how she’s transforming umbrellas from boring afterthoughts into must-have fashion accessories. Shauna shares how her "toxically opti…
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Gamification isn’t just a buzzword—it’s the future of e-commerce engagement and SEO strategy. In this episode of the Playably Podcast, we explore how incorporating interactive experiences can transform your online store into a high-performing powerhouse. Our Account Director, Gabi, joins us to break down how gamification enhances user engagement, r…
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Tariffs are back in the spotlight, and e-commerce brands are feeling the impact. In this episode of the PlayAbly Podcast, we break down what tariffs really mean, who pays the price, and how they’re shaking up global trade. Join our host and PlayAbly CEO, John, as we explore how brands can navigate rising costs, diversify supply chains, and leverage…
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In this episode of the Playably Podcast, we sit down with Ivana, founder of Playfield, the pet accessories brand behind the viral Bailey Kit. We dive into her journey from Google to launching a DTC brand, the challenges of bootstrapping, and how she’s building a community-driven brand with playful, engaging experiences. We also discuss the Playfiel…
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What does a game designer really do, and why does it matter for your brand? In this episode, we sit down with Seema, our Head of UX and Game Design, to uncover the psychology behind great game design and its impact on customer engagement. From building shoppable games that drive conversions to creating immersive ecommerce gamification strategies an…
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In this episode, we dive into the excitement of the NRF conference, where over 6,200 global brands gathered in New York City to explore the future of retail. Join us as the Playably team reflects on their experience, including: Insights from showcasing shoppable games and engaging with industry leaders. Behind-the-scenes moments, from assembling ou…
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Bounce rates have been a persistent pain point for websites, but why do so many visitors leave before engaging? In this episode of the Playably Podcast, our CEO John Cheng dives deep into the psychology behind bounce rates and what makes websites "sticky." We explore: 🎯 Why bounce rates remain high despite advancements in eCommerce. 🧠 The psycholog…
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What do Monopoly, UNO, and McDonald's Monopoly all have in common? They’ve mastered the art of engagement by tapping into human behavior, nostalgia, and fun. In this episode, we’re joined by Seema, PlayAbly’s Head of UX and Design, to explore the timeless principles behind the games we grew up loving. From competitive moments (hello, UNO reverse ca…
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Ever felt personally victimized by a discount spinner? You know, those flashy wheels of disappointment promising 50% off but always landing on a measly 10%? Seema, our UX and game design guru, is here to spill the tea on why spinners are the awkward middle child of eCommerce gimmicks. In this episode, we unpack: 🎡 Why spinners are the digital equiv…
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In a recent article, The Wall Street Journal reported that investment firm Tide Rock buys up small companies as private-equity firms do, but it shuns the often steep debt that buyout shops use to fund acquisitions. In another article, The Deal reported that Tide Rock seeks companies that either have strong reoccurring customers, are resilient becau…
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What do Taylor Swift’s Eras Tour and ecommerce gamification have in common? Turns out, everything. In this episode of the Playably Podcast, we dive into how Taylor Swift has mastered gamification to build unmatched fan loyalty, from surprise songs to Easter eggs and fan-driven experiences. We explore: 🎤 The gamified strategies behind the Eras Tour’…
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In this episode of the Playably Podcast, we sit down with CEO and founder John Cheng to deconstruct how gamification has become a cornerstone for global success stories like Temu. From interactive spinners and loyalty programs to personalized engagement strategies, we explore how brands are using gamification to hook customers, drive loyalty, and g…
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In this episode of the PlayAbly podcast, we’re joined by Seema, PlayAbly’s Head of UX and Game Design. Seema works directly with customers to help them shape the games and interactive experiences that boost engagement. Today, she shares insights into balancing client ideas with best UX practices, designing games that work for different customer per…
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In this episode of the PlayAbly podcast, I’m joined by Playably CEO and founder John Chaeg to dive into the transformative power of AI and personalization in the e-commerce industry. John shares insights from his extensive experience building companies focused on personalization, discusses how AI is being used to enhance the customer journey, and e…
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In the latest episode of the Playably Podcast, Kajal and Gabi dive into a key Black Friday Cyber Monday strategy: maximizing engagement with playable ads. With BFCM season fast approaching, brands are vying for shoppers’ attention in a shorter-than-usual holiday window. Gabi explains why ecommerce gamification is critical for driving meaningful con…
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In this second episode of our Black Friday series, CEO and Founder John Cheng breaks down how advent calendars can drive customer engagement and boost holiday sales. Discover the psychology behind these calendars and why they’re an effective tool for capturing customer attention in a high-competition season. John shares examples of how brands can l…
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Black Friday Episode 1 of a 3 Part Series In this episode, Angelo and Kajal dive into practical ways brands can harness gamification to boost holiday sales and engagement. From advent calendars to streaks, learn how interactive experiences and themed content keep customers returning. Discover how ecommerce gamification can help your brand stand out…
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In this episode, we're unlocking the secrets behind landing pages—those crucial first impressions that can make or break your conversions. We'll dive into everything from design and messaging to optimization tips, transforming your landing page into a true conversion powerhouse. For eCommerce brands, we'll also discuss how ecommerce gamification, s…
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In PlayAbly Podcast 7: ShopTalk Fall 2024 Recap, we chat with Seema and Angelo from PlayAbly, fresh from their ShopTalk Fall experience. They share key highlights, including engaging conversations about gamification, exciting trends, and unique insights from their meetings with top brands. Seema discusses the growing demand for gamified shopping ex…
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The Amazon Great Indian Festival isn’t just a fun shopping event for buyers; it’s also a huge opportunity for sellers, with 80% of their sales coming from this exciting occasion! So, what’s the secret behind this success, and what ideas make it all happen? Today, we have Mr. Gaurav Bhatnagar, Director of Sales, Amazon India, joining us to share the…
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In this episode of the PlayAbly podcast, we sit down with Gabi, the main point of contact for our major accounts, to explore how aligning your blog content with paid media strategies can significantly impact your eCommerce performance. Discover why relying solely on ad spend can limit your growth and how a strategic SEO approach using blog posts ca…
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In this episode of the PlayAbly podcast, CEO John Cheng joins us to dive into the complexities of website migration, particularly for ecommerce brands transitioning to Shopify. Drawing on his background from Unity and years of experience in the gaming industry, John shares insights into the most common pitfalls ecommerce businesses face when migrat…
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In this episode, we sit down with Seema Rao, Head of UX and Game Development at PlayAbly, to explore the art and strategy behind creating engaging games for brands. Seema, with over 20 years of experience in game development, shares her insights on why it’s essential to align games with a brand’s identity and target audience, and why generic soluti…
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Join us in this episode of E-Commerce Flight, where we sit down with Neelima Gupta, the visionary founder of Glowave Lights, an affordable lighting brand dedicated for bringing stylish and functional solutions to every home. With a background in engineering and a passion for home decor, Neelima made the bold transition from a government job to entr…
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In this episode of the PlayAbly Podcast, we dive into the ever-evolving world of digital advertising with our special guest, Ray, a seasoned ad tech expert with nearly a decade of experience at top companies like Google and TikTok. We explore the complexities of optimizing ad campaigns across platforms such as Facebook, Instagram, and TikTok, and u…
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In this episode of E-Commerce Flight, we sit down with Himanshu Wardhan, the visionary founder of Thevasa, a clothing brand on a mission to redefine Indian fashion. With years of experience in the corporate world, Himanshu made a bold leap into entrepreneurship, driven by his passion to uplift Indian artisans and take their craft beyond borders. Hi…
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In this episode of the PlayAbly podcast, we explore how Barry’s Bootcamp integrates gamification into fitness to create a highly engaging workout experience. Angelo, a Barry’s veteran with over 1,900 classes under his belt, shares insights into how the brand’s challenges, loyalty programs, and community-building tactics keep members coming back for…
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In our debut episode, we explore the gamified world of Taylor Swift’s Eras Tour TikTok challenge, where fans completed weekly missions to earn friendship bracelets representing different eras of her career. We discuss the campaign's strengths and areas for improvement, from collectible digital rewards to the potential for more impactful incentives,…
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There’s private capital technology consulting. There’s private capital fractional CFOs. There’s private capital operations consulting. There is private capital funds administration. But is anybody really knitting it together into a single coherent package that anticipates what’s coming next for the private capital industry’s very considerable opera…
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How do you get top tier coverage? Do you have a new product launch, partnership, funding, or are you making major strides for the future of your market and not getting proportionate recognition? Jessica has more than ten years of experience creating and leading B2B public relations for companies spanning the healthcare, technology, legal, and scien…
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Mike Trinkaus and his team have defined what "co-sourcing" means in fund services. Category creators and those on their way to being one should listen in to find out what makes 4Pines Fund Services so successful in what they do. We ask Mike why other fund administrators are reluctant to take up co-sourcing in the same way his team does, why it's a …
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Explore the remarkable journey of Poorvi, the creative force behind Hues Studio, a brand committed to blending style with utility. Poorvi shares her journey from a leather design student to leading a thriving business dedicated to empowering women through personalized accessories. Tune in to discover how Poorvi and her brand, Hues Studio, are commi…
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Meet Pooja Ratnakar, the creative force behind POTLI - A Bag Of Wonders - a brand that captivates young minds with its experiential interactive DIY kits. These kits are not just about fun; they're about weaving learning and culture together; fostering a deep appreciation for India's diverse traditions. POTLI's mission goes beyond mere education; it…
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Richard Change and his team have defined what “GP solutions” mean in the private capital software market. We ask Richard how he uncovered an unmet need no-one else was willing to tackle, how his team are solving the problems holding others back and how PFA Solutions is enabling a movement of and by their customers, for their customers.…
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Ever wonder how a teenage sales enthusiast can evolve into a successful entrepreneur? That's the transformation Shaheen Mazloom of Versa Business Systems shares with us, detailing his early days of garage sales to becoming a standout at Verizon, eventually leading to his own business venture. Shaheen's tale is more than just a story of ambition; it…
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Discover the transformative power of podcasting with DJ KP, whose metamorphosis from local DJ to podcast host unveils the secret ingredient to amplifying your career. In our candid conversation, Kevin Palmer, aka DJ KP, takes us through his enthralling journey and the pivotal role his show 'Studio 2 with DJ KP' played in elevating his visibility. U…
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In this scorching episode of the Lavahot Podcast, we're diving deep into the world of real estate with a true industry titan, Barry Zeigler. Join us as we uncover the secrets to his remarkable journey from a realtor to a successful real estate investor. Barry's company, ZCorp Property Consultants, LLC, has been blazing a trail since its start in 20…
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Unlock the secrets to scaling your home service company with the expertise of Mike Claudio from WinRate Consulting and ProfitPanda. This episode is a goldmine of strategies for anyone looking to bridge the gap between marketing and growth. We'll explore Mike's guerrilla marketing roots and how they've shaped his advisory prowess, helping businesses…
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After spending about a decade in the corporate world, Sarika Panchhi left her world of comfort to embark on her own journey. A single mother, Panchhi started Jivisa Wellness. In this episode, RJ Supriya and Sarika discuss Sarika’s journey as a woman entrepreneur who’s taking a homegrown brand global through e-commerce.…
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Have you ever stopped to think about what your money habits are and how they impact your debt situation? Well, we have someone who has not only thought about it but has also journeyed from debt to financial freedom and is now guiding others on the same path. Join us as we share an enlightening conversation with the financial coach and host of the D…
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Imagine navigating the rapids of entrepreneurship with the founder of the successful company, MyCore. That's what we're doing with my old friend Nathan Bourne, who's back on the Lavahot Podcast after a thrilling five-year journey. His insights on tripling their client base and revenue and overcoming hurdles like cash flow issues and overstaffing ar…
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In this episode of the Lavahot Podcast, join your host, Joseph Connell, as he welcomes a special guest who's making waves in the world of personal development and podcasting: Luke Schlabach. Luke is no stranger to the world of self-improvement, having served as a 10x coach alongside Grant Cardone. Luke is the mastermind behind "The Dating Files Pod…
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Step into the world of entrepreneurs Mike and Bo, two best friends who have successfully built an empire of 32 businesses and 120 commercial real estate properties across multiple states. This episode will guide you through their journey, from the highs and lows to the secrets behind their success. This riveting dialogue is packed with unforgettabl…
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Welcome to the Lavahot Podcast with your host, Joseph Connell Jr. In this episode, we dive deep into the world of entrepreneurship, mindset, and goal-setting as we explore the inspiring journey of Carnie, a fourth-generation contractor turned successful franchise owner. Get ready to learn how to scale your business and tap into your full potential …
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