Best Thomas Umstattd Jr Podcasts (2025)

1
The Amazon Associate Crackdown and Black Friday Deals! 1:23:49

Play Pause

7h ago1:23:49

1:23:49

Listen to Author Update for all the news on Amazon's new video advertising capabilities, their reiteration of bans on the Amazon Associate program, and all the Black Friday deals authors need! https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.

1
BTB165: Over 12 Million Copies Sold: The Self-Publishing Story Behind Thomas Erikson’s Surrounded by Idiots 31:45

15h ago31:45

31:45

In today’s episode, we welcome back Thomas Erikson, the behaviorist and international bestselling author behind the global phenomenon Surrounded by Idiots. What began as a single book has grown into the bestselling Surrounded by series, with more than twelve million copies sold and translations in nearly 70 languages. Thomas speaks to audiences aro…

1
81 | How Christian Writers Can Use Email to Build Trust (Without Being Salesy) w/ Cienna Kopischke 41:04

14h ago41:04

41:04

What if your email list wasn’t just a marketing tool—but a ministry? In this conversation with business coach Cienna Kopischke, we explore how Christian writers can move away from hustle-driven tactics and instead steward their readers with care through email. Cienna shares how she shifted her business from Instagram-dependence to a Kingdom-centere…

1
Amazon Algorithm Secrets That Separate Bestsellers from the Slush Pile 50:13

4d ago50:13

50:13

Authors talk about “the algorithm” the way the little aliens in Toy Story talk about “the claw.” Does the algorithm randomly choose your book, or is someone else controlling the claw? In this week’s episode, you’ll discover what we know about how Amazon decides which books to show, and how to get your book in front of the readers most likely to lov…

1
BTB164: Surrounded by Idiots | Thomas Erikson on Human Behavior, Bias, and the Four Colors 27:27

2h ago27:27

27:27

Today, we’re joined by Thomas Erikson, the highest-selling living Swedish author and the international bestseller behind Surrounded by Idiots, the book that has helped millions understand human behavior in a clearer and more practical way. Its global success led to an entire Surrounded by series, including Surrounded by Psychopaths, Surrounded by B…

1
Did Google's Gemini Train on Your Manuscript? 1:11:58

9d ago1:11:58

1:11:58

Google's dark pattern, plus new AI tools, upgrades to existing systems and a deep dive into the cozy mystery genre. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.

1
80 | Using Podcasting to Grow a Coaching Business w/Elizabeth Andreyevskiy 46:12

6d ago46:12

46:12

Imagine building a successful, profitable business without posting a single reel, chasing trends, or spending hours trying to trick the algorithm. If this sounds impossible, think again. As an anger management coach and podcaster, Elizabeth Andreyevskiy walked away from social media entirely, and in doing so, built a flourishing coaching practice t…

1
BTB163: 41,000 Copies Sold: Lead It Like Lasso Authors Marnie Stockman and Nick Coniglio on Intellectual Property Rules for Authors, Ted Lasso Marketing, Co-Authoring and Growth Strategies 30:08

3h ago30:08

30:08

We’re back with Nick Coniglio and Marnie Stockman, co-authors of Lead It Like Lasso, the Ted Lasso inspired leadership book that set out to sell 25,000 copies in its first year and ended up passing 41,000. They started as complete unknowns with no platform, no agent, and no special advantage, yet their book has grown into a quiet hit across busines…

1
The Algorithm War: AI vs. Human Writing 1:20:16

5h ago1:20:16

1:20:16

Updates on how the publishing and music worlds are adapting to AI, as well as exciting developments from the industry. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.

1
79 | Landing a Book Deal with a Big 5 Publisher and a Tiny Social Media Following w/Lori Melton 37:55

18d ago37:55

37:55

If you’ve ever wondered whether it’s truly possible to land a traditional publishing deal without a massive following--or without much of a social media presence at all—today’s episode is for you. This week, we're celebrating our friend, WOS student, retreat leader, spiritual director, and debut author Lori Melton on the launch of her first book, J…

1
How to Write Endings Readers Can't Stop Talking About 47:02

15d ago47:02

47:02

You’ve heard it said that a great beginning will sell your book, but a great ending will sell your next book. Every bestseller becomes a bestseller because word spreads from reader to reader, and what creates that good word of mouth? Satisfying endings. In this week’s episode, you’ll learn: What makes an ending satisfying (hint: it doesn’t have to …

1
BTB162: Authors Nick Coniglio and Marnie Stockman on Their Book Lead It Like Lasso 29:08

19d ago29:08

29:08

Nick Coniglio and Marnie Stockman aren’t your typical leadership authors. Before writing Lead It Like Lasso, they built and sold an edtech company for eight figures in just three years without a single sales rep. Drawing from their very different backgrounds in tech and education, they combined strategy with heart to create a business rooted in aut…

1
The Holiday Marketing Guide 1:08:10

19d ago1:08:10

1:08:10

Find out how to plan for this year's holiday season, as well as how changes to the X algorithm change your marketing strategy. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.

1
The Shopify Trap: Why Authors Keep Losing Money 29:32

6d ago29:32

29:32

Lately, I’ve been getting swamped with emails from authors asking about Shopify. Many are losing money and wondering what went wrong and how to fix it. Here’s the truth most authors don’t want to hear: Shopify is usually a bad deal for most authors. In this week’s episode, you’ll learn ✅ Why Shopify sounds so good but often backfires ✅ The math beh…

1
78 | How to Identify Your Reader’s Pain Points and Solve Them With Your Writing w/Amy Simon 33:01

16d ago33:01

33:01

If you’re stepping away from the noise of social platforms, knowing exactly who you’re writing for and what she needs becomes even more essential. Today, writer, podcaster, and writing coach Amy Simon shares how to identify your ideal reader, uncover the problems she’s trying to solve, and use that clarity to shape your message with purpose and con…

1
BTB161: Over a Million Copies Sold and a Foreword by Neil Armstrong with Longitude Author Dava Sobel 22:51

23d ago22:51

22:51

We’re delighted to welcome back the incomparable Dava Sobel, bestselling author, award-winning science writer, and the brilliant mind behind Longitude, Galileo’s Daughter, and The Glass Universe. Her work has illuminated the human stories behind some of history’s greatest scientific discoveries, earning her international acclaim and a devoted reade…

1
Traditional Publishing in Crisis: Sales Down 9.4% 1:34:13

28d ago1:34:13

1:34:13

This week we're covering Spotify's game-changing Audiobook Selects program for indie authors, the collapse of traditional publishing sales with trade books down 9.4%, and major industry closures including Mango Publishing and Knights Of children's books. Plus, we analyze groundbreaking research showing readers prefer AI writing to MFA graduate writ…

1
Stop Wasting Money on Ink: 2025 Printer Guide for Authors 14:14

1M ago14:14

14:14

Are you wasting money, time, and paper by using the wrong printer? Before you buy your next printer, make sure it has the features every author needs. The wrong setup can cost you hundreds of dollars a year or, worse, stop working altogether when your Wi-Fi service fails. In this week’s episode, you’ll learn: The critical printer features authors n…

1
77 | Diversifying Your Writing Income: Mary K.’s Path to Developmental Editing 41:18

1M ago41:18

41:18

Today’s episode is a little different… because our very own Mary K. Tiller is stepping out from behind the hosting mic and into the guest chair! That’s right — the woman you know as co-host and co-founder of Writing Off Social is here to spill the beans on her brand-new venture: Tiller Editing. We’re talking about how she’s building an editing busi…

1
BTB160: Longitude | Dava Sobel on the Magic of Science Writing and Lifelong Discovery 30:29

17d ago30:29

30:29

Today we have a very special guest: Dava Sobel, Pulitzer Prize finalist and bestselling author of Longitude, Galileo’s Daughter, The Glass Universe, and The Planets. Her books have been translated into more than 30 languages and continue to inspire readers around the world to see science through a more human lens. Known for blending meticulous rese…

1
Scam Alert! The Nigerian Bot Army Has Arrived! 1:11:19

1M ago1:11:19

1:11:19

Get the latest on scams affecting the author world, a detailed data report on the state of Mysteries, Thrillers and Suspense, and why Americans are reading less than ever. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.

1
How to publish your audiobook through ACX 1:07:20

1M ago1:07:20

1:07:20

Audiobooks have been the fastest-growing segment in publishing for a decade, and for many readers, an audiobook signals a real, human-written book. In fact, audiobook sales have recently outpaced ebook sales! Now is the time to get your book on audio. But where do you even begin? In this week’s episode, audiobook consultant Bryan Canter gives us an…

1
76 | How to Launch a Paid Online Community Around Your Writing w/ Angie Baughman 38:29

1M ago38:29

38:29

If you’ve ever thought, “I’d love to build a paid community around my writing… but where would I even start?” you’re not alone. In this episode, we’re sitting down with Angie Baughman, who has walked that road step by messy step. She’s pulling back the curtain on what it really takes to launch and run a membership that actually serves people — from…

1
Has Christian Publishing Gone Woke? 53:03

23d ago53:03

53:03

Many authors have received that dreaded rejection letter from a traditional Christian publisher siting platform size as the reason for the rejection. Is there a platform size that makes you a shoo-in for a traditional Christian publisher? What if even millions of followers can’t get you a contract with a traditional Christian publisher? Is there so…

1
BTB159: Book Launches for 2025: Virtual Strategies, Pricing Tips, Kindle Campaigns, and Proven Tactics with Self-Publishing Expert Veronica Yager 29:54

1M ago29:54

29:54

Today, we’re joined by Veronica Yager, a self-publishing consultant and lead designer with over 15 years of experience helping hundreds of authors bring their books to life. As the former president of the Colorado Independent Publishers Association and founder of Journey Bound Publishing, Veronica has spent her career guiding writers through the pr…

1
Massive Amazon Algorithm Changes and the Grid 1:16:08

21d ago1:16:08

1:16:08

Welcome to the Grid. We're covering the Amazon algorithm, the sales reports, the Yoast SEO Update and the advent of Tron: Ares. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.

1
75 | The Profitable Writer: The First Step to Earning More from Your Words w/Kent Sanders 38:44

2M ago38:44

38:44

Is your writing a ministry, a business—or both? Today we sit down with Kent Sanders, ghostwriter, coach, and host of The Profitable Writer Podcast, to explore what it really looks like to merge calling with career. Kent shares how he built a profitable ghostwriting business without relying on social media, why generosity flows best from abundance, …

1
BTB158: From SEO to AIO for Authors: What Every Author Should Know About AI, Book Discovery, and the Future of Marketing with Thomas Umstattd Jr., Book Marketing Expert and Host of the Novel Marketing ... 37:58

2M ago37:58

37:58

We’re back with Thomas Umstattd Jr., author, award-winning speaker, and host of the world’s longest running book marketing show, Novel Marketing Podcast. Thomas has helped thousands of writers think like marketers, creating tools and strategies that help authors turn their books into lasting assets. As the founder of the Patron Toolbox, he continue…

1
Publisher's Cancellation Backfires, What's Selling Now and Are Libraries Going Under? 56:31

2M ago56:31

56:31

Welcome to a special episode of Author Update! Thomas is sick, so Jonathan takes the reins and does a solo episode on library news, X drama and ZEITGEIST! https://novelmarketingconference.com/ https://novelmarketingconference.com/

2M ago52:54

52:54

1
73 | AI Tools for Authors w/ Thomas Umstattd, Jr. 50:50

2M ago50:50

50:50

If you’re a writer, chances are you’ve felt the tension between timeless craft and ever-changing technology. On one hand, your voice and perspective are irreplaceable. On the other hand, new technology is reshaping the way books are written, marketed, and read. Is AI a threat to creativity or a partner that can free you to do your best work? What r…

1
BTB156: Over 1 Million+ Books Sold and Proven Grassroots Buzz in Book Marketing with Dr. Catherine Gildiner: Author of Good Morning, Monster and Too Close to the Falls 23:32

2M ago23:32

23:32

We’re back with Dr. Catherine Gildiner, bestselling author of Good Morning, Monster and Too Close to the Falls. Dr. Cathy’s books have sold over a million copies, landed on the New York Times bestseller list, and translated into 32 languages. After 25 years as a clinical psychologist, she turned her focus fully to writing and has since built a care…

1
Updates in Anthropic Case, NanoWriMo Replaced and How To Write First Aid 59:21

2M ago59:21

59:21

Payouts approved in the Anthropic case, Novel November comes to authors and Jonathan and Thomas talk about how to write first aid properly in your content. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.

1
How to Boost Sales With Permafree Books 51:07

2M ago51:07

51:07

1
72 | The Social Media Exit Plan for Writers: 7 Steps to Leave Without Losing Your Audience 31:26

2M ago31:26

31:26

Are you a writer thinking about leaving social media, but not sure how to do it? Today, we’ll show you the exact steps we took to quit for good while keeping our readers with us. For show notes, go to https://writingoffsocial.com/72 Only 2 spots left for our January Cohort. Join today before we fill up!…