The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors about how to get published and sell more books.
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Thomas Umstattd Jr Podcasts
Here’s what you can expect from Author Update: Publishing News: Stay in the loop on what’s happening in the industry. Advice That Matters: Learn how to make your book irresistible to readers. Live Q&A: Bring your questions and get answers from Thomas Umstattd and Jonathan Shuerger.
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The Christian Publishing Show is a podcast to help Christian authors change the world. We talk about how to improve in the craft of writing, how to get published, and how to market effectively. Get expert advice from industry insiders. Hosted by Thomas Umstattd Jr.
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This show is for book lovers and creators who want to go behind the scenes with their favorite authors to hear about how they were able to not just write a book but create a movement.
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Writing Off Social: The Podcast | Build Your Platform and Grow Your Email List Without Social Media
Sandy Cooper
This is the podcast for female Christian writers who want to grow and nurture their audience without social media. Are you tired of chasing the algorithm? Has social media left you feeling drained, overwhelmed, unfruitful and…trapped?Co-hosts and writers Sandy Cooper and Mary K. Tiller want you to be free to build a sustainable, profitable, and God-honoring writing career. Their vision is to empower you to confidently reject life-sucking and ineffective methods of platform growth and instead ...
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BTB158: From SEO to AIO for Authors: What Every Author Should Know About AI, Book Discovery, and the Future of Marketing with Thomas Umstattd Jr., Book Marketing Expert and Host of the Novel Marketing ...
37:58
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37:58We’re back with Thomas Umstattd Jr., author, award-winning speaker, and host of the world’s longest running book marketing show, Novel Marketing Podcast. Thomas has helped thousands of writers think like marketers, creating tools and strategies that help authors turn their books into lasting assets. As the founder of the Patron Toolbox, he continue…
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73 | AI Tools for Authors w/ Thomas Umstattd, Jr.
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50:33If you’re a writer, chances are you’ve felt the tension between timeless craft and ever-changing technology. On one hand, your voice and perspective are irreplaceable. On the other hand, new technology is reshaping the way books are written, marketed, and read. Is AI a threat to creativity or a partner that can free you to do your best work? What r…
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77 | Diversifying Your Writing Income: Mary K.’s Path to Developmental Editing
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41:01Today’s episode is a little different… because our very own Mary K. Tiller is stepping out from behind the hosing mic and into the guest chair! That’s right — the woman you know as co-host and co-founder of Writing Off Social is here to spill the beans on her brand-new venture: Tiller Editing. We’re talking about how she’s building an editing busin…
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BTB160: Longitude | Dava Sobel on the Magic of Science Writing and Lifelong Discovery
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30:29Today we have a very special guest: Dava Sobel, Pulitzer Prize finalist and bestselling author of Longitude, Galileo’s Daughter, The Glass Universe, and The Planets. Her books have been translated into more than 30 languages and continue to inspire readers around the world to see science through a more human lens. Known for blending meticulous rese…
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Scam Alert! The Nigerian Bot Army Has Arrived!
1:11:19
1:11:19
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1:11:19Get the latest on scams affecting the author world, a detailed data report on the state of Mysteries, Thrillers and Suspense, and why Americans are reading less than ever. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.
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How to publish your audiobook through ACX
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1:07:20Audiobooks have been the fastest-growing segment in publishing for a decade, and for many readers, an audiobook signals a real, human-written book. In fact, audiobook sales have recently outpaced ebook sales! Now is the time to get your book on audio. But where do you even begin? In this week’s episode, audiobook consultant Bryan Canter gives us an…
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76 | How to Launch a Paid Online Community Around Your Writing w/ Angie Baughman
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38:12
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38:12If you’ve ever thought, “I’d love to build a paid community around my writing… but where would I even start?” you’re not alone. In this episode, we’re sitting down with Angie Baughman, who has walked that road step by messy step. She’s pulling back the curtain on what it really takes to launch and run a membership that actually serves people — from…
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Many authors have received that dreaded rejection letter from a traditional Christian publisher siting platform size as the reason for the rejection. Is there a platform size that makes you a shoo-in for a traditional Christian publisher? What if even millions of followers can’t get you a contract with a traditional Christian publisher? Is there so…
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BTB159: Book Launches for 2025: Virtual Strategies, Pricing Tips, Kindle Campaigns, and Proven Tactics with Self-Publishing Expert Veronica Yager
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29:54Today, we’re joined by Veronica Yager, a self-publishing consultant and lead designer with over 15 years of experience helping hundreds of authors bring their books to life. As the former president of the Colorado Independent Publishers Association and founder of Journey Bound Publishing, Veronica has spent her career guiding writers through the pr…
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Massive Amazon Algorithm Changes and the Grid
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1:16:08Welcome to the Grid. We're covering the Amazon algorithm, the sales reports, the Yoast SEO Update and the advent of Tron: Ares. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.
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75 | The Profitable Writer: The First Step to Earning More from Your Words w/Kent Sanders
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38:27
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38:27Is your writing a ministry, a business—or both? Today we sit down with Kent Sanders, ghostwriter, coach, and host of The Profitable Writer Podcast, to explore what it really looks like to merge calling with career. Kent shares how he built a profitable ghostwriting business without relying on social media, why generosity flows best from abundance, …
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Publisher's Cancellation Backfires, What's Selling Now and Are Libraries Going Under?
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56:31Welcome to a special episode of Author Update! Thomas is sick, so Jonathan takes the reins and does a solo episode on library news, X drama and ZEITGEIST! https://novelmarketingconference.com/ https://novelmarketingconference.com/
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How to Build an Email List before publishing your novel
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74 | Why Time is Your Biggest Writing Challenge and How to Overcome It
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27:07God calls us to peace, but most of the writers we know struggle to find time to write, balance writing with other responsibilities, and manage writing and marketing time. If that sounds familiar, take a breath. What if productivity isn’t about doing more but finally knowing what to say yes to? What if the clarity you’ve been craving has been within…
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AI Tools for Authors (Writing Off Social Crosscast)
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52:01By Thomas Umstattd Jr.
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BTB157: Inside Book Marketing’s Big Shifts: Formats, Data, and AI for Authors with Thomas Umstattd Jr. — Book Marketing Expert and Host of the Novel Marketing Podcast
33:35
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33:35This week, I’m thrilled to be joined by Thomas Umstattd Jr., someone who has shaped so much of my own thinking about book marketing. An author, award-winning speaker, and podcaster best known for hosting the world’s longest running book marketing show, Novel Marketing, Thomas has become a go-to guide for writers who want to reach readers and build …
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US Copyright Office Closes, Piracy Surges Again and the Anthropic Settlement Website Goes Live
1:08:39
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1:08:39Join Thomas and Jonathan on Author Update as we tackle the government shutdown, the surge in online book piracy sentiments and how the military's pivot toward more lethality and less DEI impacts your writing. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.
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BTB156: Over 1 Million+ Books Sold and Proven Grassroots Buzz in Book Marketing with Dr. Catherine Gildiner: Author of Good Morning, Monster and Too Close to the Falls
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23:32We’re back with Dr. Catherine Gildiner, bestselling author of Good Morning, Monster and Too Close to the Falls. Dr. Cathy’s books have sold over a million copies, landed on the New York Times bestseller list, and translated into 32 languages. After 25 years as a clinical psychologist, she turned her focus fully to writing and has since built a care…
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Updates in Anthropic Case, NanoWriMo Replaced and How To Write First Aid
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59:21
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59:21Payouts approved in the Anthropic case, Novel November comes to authors and Jonathan and Thomas talk about how to write first aid properly in your content. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.
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72 | The Social Media Exit Plan for Writers: 7 Steps to Leave Without Losing Your Audience
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31:09Are you a writer thinking about leaving social media, but not sure how to do it? Today, we’ll show you the exact steps we took to quit for good while keeping our readers with us. For show notes, go to https://writingoffsocial.com/72 Enrollment for our January cohort of Writing Off Social: The Course is now open. Early bird pricing is available, and…
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BTB155: Author Catherine Gildiner Shares the Stories Behind Her Book Good Morning, Monster
39:03
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39:03Joining us today is Dr. Catherine Gildiner, who has worked for over 25 years as a clinical psychologist, guiding patients through trauma and recovery. She went on to share those experiences with the world in her New York Times bestselling book Good Morning, Monster, which has reached more than a million readers in over 30 languages, along with her …
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Amazon KU Allowed in Public Libraries, the TikTok Deal and Cancel Culture
1:02:15
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1:02:15Join us on Author Update to learn more about using libraries with KU books, the TikTok deal between US and China, and how cancel culture has changed. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.
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71 | Listener Survey Results: What You Asked For, What We’re Changing + What’s Coming
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34:37We're back from our break with a brand-new podcast season. Today, we’re sharing the key decisions we’ve made based on the wonderful feedback you provided through our 2025 Listener Survey last spring. We’ll tell you what we’re letting go of, what you asked for that we can’t provide, and what’s coming next for Writing Off Social. Listen in! For show …
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BTB154: Mark Divine on Unbeatable Mind: How an Author Sold 300,000+ Books, Navigated Self vs Traditional Publishing, and Built a Lasting Platform
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26:30Today we welcome back Commander Mark Divine, a man who has led Navy SEALs, built multimillion-dollar training companies, and sold hundreds of thousands of books, to unpack the real story of what it takes to write and market a bestseller. Mark is not only a retired SEAL Commander but also the founder of SEALFit and Unbeatable Mind, programs that com…
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Christian Author Assassinated, Mailer Lite Adjusts Its Free Plan and Kit Raises Prices
57:43
57:43
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57:43A somber reflection upon Charlie Kirk's life and ministry and how authors can emulate his success in their own careers, as well as industry news regarding email services. https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.
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Anthropic to Pay Authors $3000 Per Book, Zeitgeist, and Author Arrested for Tweets
1:15:49
1:15:49
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1:15:49We uncover shocking news about publishers failing to register copyrights, potentially leaving authors vulnerable in the Anthropic class-action lawsuit. We also explore the arrest of Irish author Graham Linehan for tweets posted from America. Plus, discover exciting developments in AI audiobook publishing with ElevenLabs' new 60% royalty marketplace…
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BTB153: Author Mark Divine and His Book Unbeatable Mind: Author Story and Book Tools
30:21
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30:21Today, Commander Mark Divine joins us with a rare blend of grit and clarity. He is the author of Unbeatable Mind, a field-tested guide to building calm, focus, and purpose under pressure, a self-published success with seven-figure earnings and an estimated 300,000 to 400,000 copies sold. A former Navy SEAL Commander and New York Times bestselling a…
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The Author’s Guide to AI with Joanna Penn
54:08
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54:08By Thomas Umstattd Jr.
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BTB152: Blake Erickson, Scaling Expert, Co-Founder, and Co-Author of the Business Book The Science of Scaling
28:03
28:03
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28:03Our guest for today’s episode is Blake Erickson, someone whose story of grit and growth is as inspiring as it is practical. From starting in door-to-door sales at 21 and leading teams that generated over $30M in revenue, to becoming a multimillionaire by 25, Blake has proven what’s possible when focus meets ambition. In 2024, he co-founded Scaling.…
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New International Shipping Rules Hit Authors and Libraries Acquire KU Books?
1:03:38
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1:03:38Join us on Author Update as we talk the latest news in publishing! https://novelmarketingconference.com/ https://novelmarketingconference.com/By Thomas Umstattd Jr.
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BTB151: 750,000 Copies Sold and 37 Weeks on the Bestseller List with Author Tom O’Neill and His Book Chaos
20:46
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20:46We’re back with our very special guest, Tom O’Neill, investigative journalist and author of the bestselling book Chaos: Charles Manson, the CIA, and the Secret History of the Sixties. After more than twenty years of relentless reporting, Tom’s work reshaped one of America’s most infamous stories and became a publishing phenomenon, selling over 750,…
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