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Balanced

Steph Blain

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Welcome to Balanced the Podcast, your go-to for navigating the real world of small business and entrepreneurship! Hosted by Stephanie, a fellow business owner and bookkeeper, we get down to earth about everything from managing business finances and accounting to finding that elusive work life balance. Tired of feeling overwhelmed? Join us for practical business tips on financial organization, stress-free bookkeeping, and building a sustainable business without sacrificing your life. Whether ...
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Should I be doing my own bookkeeping and accounting? Is QuickBooks the best software for me to use in my business, or is there another accounting software I should be using? What’s the best way for me to process my payroll? How can I track my money and cash flow? How do I prepare for my business taxes? What do my financial statements really mean? How can I bring my business to the next level? How can I grow my business? What is the best way to create my business strategy? Should I start a si ...
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Financially Focused Photographer

Tiffany Bastian | Bastian Accounting

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The Financially Focused Photographer Show Are you a talented photographer whose profit line isn't reflecting your artistic brilliance? You're not alone. Most photographers master their craft but struggle with the financial side of running a sustainable business. Welcome to The Financially Focused Photographer Show, where we transform overwhelmed photographers into confident business owners through practical financial guidance specifically tailored for photography professionals. Host Tiffany ...
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In this episode of The Bookkeepers’ Podcast, we tackle one of the most common challenges in the bookkeeping world: clean up jobs. Jo and Zoe dive into the practical steps bookkeepers should take when dealing with a client who’s fallen behind, whether it’s a few months of missed entries or a year-long backlog.They discuss how to set boundaries, dete…
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You may hear the word perseverance a lot in the world of entrepreneurship, but what does it really mean for you and your business? How have you persevered in your business? How will you stay on course and continue to persevere in your business in the future, no matter what comes up? Persevering is all about being able to stay committed to your goal…
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In this episode of Balanced, Stephanie dives deep into a powerful but often overlooked part of running a business—your money personality. Whether you're a frugal saver, a big spender, or somewhere in between, understanding how your mindset shapes your money decisions can transform how you run your business. Stephanie breaks down four common money p…
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Let me ask you something. How often do you find yourself in the middle of a negative emotion like stress, frustration, guilt, loneliness, or even boredom, and instead of just feeling it, you immediately start trying to escape it? Maybe you scroll through your phone, grab some chocolate from the pantry, or you dive into another spreadsheet at work, …
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In this deeply personal conversation, Jo opens up about her family’s journey from school anxiety and selective mutism to a self-directed, joyful approach to learning: unschooling. She shares the early signs that traditional school wasn’t working for her daughter, including a traumatic bullying incident, health challenges, and escalating panic attac…
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Financial growth is typically part of the goals set for many business owners. You can obtain financial growth by letting the strategies and lessons you experience in your business guide you toward not only the growth you want but also prosperity in your business. It takes intention to transform your business aspirations into financial realities, an…
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In this special episode of Balanced, host Stephanie Blaine finally unveils something she’s been building behind the scenes—the Starlight DIY Club. If you’ve ever felt empowered by doing your own books, only to hit that wall of late-night reconciliations, receipt piles, and the dreaded “Am I even doing this right?” moment, you’re not alone. That’s e…
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Do you ever notice how hard it feels to say no? Maybe it’s when a colleague asks you to pick up extra work even though you’re already drowning in deadlines. Or maybe it’s when a friend invites you to something you don’t want to do, but you say yes because you don’t want to disappoint them. Saying no often feels uncomfortable, almost like you’re let…
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In this episode of Balanced, host Stephanie Blaine dives into one of the biggest questions small business owners face: Should you keep doing your own books, or is it time to hire a pro? If you’ve ever found yourself up late sorting receipts, second-guessing QuickBooks entries, or wondering if bookkeeping is stealing time from what you do best, this…
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Join the collective - https://www.6figurebookkeeper.com/Get Journal and fic your online presence - https://www.bookkeepersmarketing.com/In this episode of The Bookkeepers' Podcast, Jo Wood and Zoe Whitman take a deep dive into the five most profitable and practical niches for bookkeepers to consider. Niching can be one of the most important decisio…
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Owning a business, especially as a solopreneur, makes it hard to stay in control of all the tasks you are in charge of within your business. When you lean into boosting your productivity with a few of the productivity hacks I talk about today, you’ll find you can be more productive when you are juggling the many different tasks in your business and…
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Do you ever catch yourself standing in front of the fridge or pantry, not because you’re hungry, but because you’re bored, stressed, or just want a break from everything going on in your life? Maybe you’ve had this thought: “Why can’t I just eat like a normal person?” I hear this from my clients all the time, especially high-stress professionals li…
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Reach 6 Figures as a Bookkeeper - https://www.6figurebookkeeper.com/collective/In this episode, we speak with Steph Nicholson — member of The Bookkeepers’ Collective, ambassador, and our Bookkeeper of the Year — about moving from industry into practice, navigating practising licences, building confidence through community and networking, and a stan…
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Have you ever wondered why some businesses thrive while others barely survive? Well, it often comes down to one fundamental quality…financial literacy. Understanding your business finances is one of the most critical aspects when running your own business, and overall leads to your growth and prosperity. In today’s podcast episode, I’m diving into …
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Do you ever wonder why it feels so easy to fall off the wagon when you’re chasing a goal? Why you start with excitement, maybe even momentum, but then, somewhere along the way, it starts to feel heavy, exhausting, or just plain hard, and you stop? This isn’t because you lack discipline, and it definitely isn’t because you’ll never change. It’s beca…
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Try Journal free for 14 days: https://www.bookkeepersmarketing.com/Take part in our Summer Survey: https://6fbsummer.scoreapp.com/p/summer2025In this episode of The Bookkeepers’ Podcast, we take a fresh, practical look at what bookkeepers actually do—end to end. We walk through the real workflow for small businesses: choosing cloud software and con…
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Keeping your business simple doesn’t mean you can’t meet the revenue or profit goals you have for your business. It also doesn’t mean that you can’t create a product or service that will meet the needs of your ideal customer. It’s actually the exact opposite. When you keep your business simple by implementing effective operations, you can obtain gr…
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In this episode of Balanced, host Stephanie gets real about a challenge most entrepreneurs face—how to grow your business without burning out. If you’ve ever felt like you’re chasing customers, juggling invoices at midnight, and wondering if all the hustle is actually worth it, this one’s for you. Stephanie shares five proven levers you can adjust …
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Do you ever find yourself stuck in a decision loop? Be honest here, how often do you find yourself in a situation like this? You’ve got a choice to make. Maybe it’s about your career, your business, or even something that should feel small, like which project to prioritize today. Instead of feeling confident, you start to spiral into thoughts like,…
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Try Journal free for 14 days: https://www.bookkeepersmarketing.com/Take part in our Summer Survey: https://6fbsummer.scoreapp.com/p/summer2025In this episode, Jo and Zoe dive deep into the challenges bookkeepers face when it comes to showing up consistently on social media. They discuss the fears, mistakes, and mindset blocks that often hold bookke…
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If you listened to my last episode, you know I introduced something really exciting, The RE*INVENTION™ Process Community. It’s a new community designed just for accountants and high-stress professionals like you who want to reduce stress, increase productivity, and finally enjoy life again. In today’s podcast episode, I’m taking a deeper dive into …
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Hey everyone, I’m really excited to share something brand new that I’ve been working on with you today, something I know a lot of you have been asking for. and it’s designed specifically for accountants and high-stress professionals who want to reduce overwhelm, increase productivity, and actually enjoy their lives again. If that sounds like you, I…
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⬇️ Resources for Bookkeeperslinktr.ee/6fb⬇️ Take part in the Summer Survey to find out what other bookkeepers are charging. https://6fbsummer.scoreapp.com/p/summer2025⬇️ Join The Bookkeepers' Collective https://6figurebookkeeper.com Jo Wood and Zoe Whitman dive into one of the most frequently asked questions in the bookkeeping community - how shoul…
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Navigating throughout the lifetime of your business, you’ll be faced with many decisions to make. Most will be quick and easy for you to decide on, but when you are faced with a decision that is causing you stress because you are not sure what to do, it can take a lot out of you and have a pretty significant impact on your personal life as well. In…
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In this episode of Balanced, host Stephanie tackles the all-too-familiar feeling of going from “I’m crushing it!” to “Am I even good enough?”—all in the space of one Instagram scroll. She shares why social media can trigger self-doubt, how comparison sneaks into our mindset, and five practical strategies to snap out of it before it derails your day…
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Let me ask you something. How much frustration are you actually willing to tolerate in your life? Really think about it. Because most people don’t set out to live in a state of constant irritation. But over time, without even realizing it, they start treating feeling frustrated like it’s just a normal part of their life. Deadlines are constantly be…
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Jo and Zoe will be discussing a study of 500 business leaders based in the UK conducted by Dext by IRIS on the cost of wasted potential for your client's business----------------------------------------------- About us We're Jo and Zoe and we help bookkeepers find clients, make more money and build profitable businesses they love. Find out about wo…
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Business owners often struggle to find the time to do the bookkeeping for their business. This is a topic that I see come up often with many of the business owners I work with. I understand how much this can cause issues in your business, especially when you know how important it is to have your bookkeeping up to date and review the data it shows a…
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Today, I want to talk about a feeling we all know too well. It’s not exactly a sexy topic, but we’ve all felt dread at some point in our lives. You’re probably not scrolling social media and seeing posts like “I can’t wait to tackle that thing I’ve been dreading all week!” Right? Instead, we tend to hide it. We push it down. We think we’re the only…
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In this episode of The Bookkeepers' Podcast, Jo Wood and Zoe Whitman explore six powerful business lessons they’ve learned over the years—insights that apply far beyond the world of bookkeeping. From reframing failure to embracing automation and understanding your money story, Jo and Zoe share personal anecdotes and honest reflections that show how…
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Reviewing your financial statements regularly will help you keep a pulse on how your business is doing. I know from experience that when I’m working with many of my smaller business clients, especially those who are solopreneurs, it’s hard for them to find the time to review their financial statements on a monthly basis, so I want to focus on the i…
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In this episode of Balanced, host Stephanie dives into one of the trickiest parts of running a business— pricing your offers with confidence. If you’ve ever second-guessed your rates or felt unsure whether you’re charging enough to support your goals, this episode is for you. Stephanie walks you through her 7-step pricing audit to help you understa…
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Have you ever caught yourself thinking, “If the right opportunity would just come along, everything could finally fall into place?” Maybe you’ve thought that about a career move, a health goal, or a dream you keep putting off because now’s not the right time. Don’t worry, you’re not alone. But today, I want to help you see that the opportunity you’…
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In this episode of The Bookkeepers' Podcast, Zoe Whitman interviews her co-host Jo Wood, who shares what it really takes to run a high-performing bookkeeping practice. At the peak of her business, Jo was supporting 65 clients and generating consistent turnover of £25,000 per month. She talks through how she built and led her team, structured her se…
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Reconciling credit card transactions in either QuickBooks Desktop or QuickBooks Online is easy to do as long as you have the correct procedures in place to do it accurately. Over the years, I have seen many different ways businesses have recorded their transactions and how quickly their financial reports can reflect inaccurate data. When I walk cli…
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In this empowering episode of Balanced, Stephanie breaks down the surprising insights hiding in your financial reports. If financial reports make your eyes glaze over, this episode will change your mind. Stephanie shows how your income statement, balance sheet, and cash flow report aren't just accounting chores—they're treasure maps for smart busin…
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Do you ever feel like your emotions are running your life? Like you're just getting dragged around by stress, worry, or frustration, and all you want is to just feel better? That’s one of the most common things I hear from my clients. They’ll say I just want to feel better. Nothing too irrational, just better. And today, I want to show you how that…
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In this special episode of The Bookkeepers’ Podcast, Zoe interviews her co-host and business partner Jo Wood about her incredible journey from struggling with self-belief to building and eventually selling her award-winning bookkeeping practice, Jo Wood Virtual FD.Jo shares openly about the personal challenges that shaped her—including childhood bu…
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Trying to squeeze everything you can into the few summer months we have while maintaining your career or business can be a difficult feat, but with a few tools and being aware of everything that is happening this summer, you could not only avoid burnout, but you could enjoy these last few weeks of summer in a way you never thought you could. In tod…
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They Might Judge You—Do It Anyway: How to Handle Judgment & Still Build the Business You Want In this powerful episode of Balanced, host Stephanie shares the emotional and practical roadmap for navigating judgment as an entrepreneur. If you’ve ever felt dismissed, questioned, or misunderstood while chasing your dream, this one’s for you. Stephanie …
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Have you ever paused and really asked yourself, Who am I? I don’t mean what you do for a living. Or what others expect of you. I mean the real you. The version of you that shows up when no one’s watching. The one that doesn’t pretend, doesn’t shrink, and doesn’t perform. Most of my clients come to me thinking they’ll finally feel like themselves on…
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In this deeply personal and moving episode of The Bookkeepers’ Podcast, Jo Wood sits down with her business partner, colleague, and friend, Zoe Whitman, to explore the story behind Zoe’s fierce independence. Over the last five years, Jo and Zoe have built multiple businesses together—but this episode goes far beyond business. Zoe opens up about her…
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By increasing your awareness and well-being, you can achieve anything you can imagine in your life. Success stems from awareness and allows you to make decisions that lead to your successful future. If you are unaware of what is happening in your life, you won’t know where you need to make the changes that will bring you more success in your life a…
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Overcoming Bookkeeping Backlogs: 5 Practical Steps to Get Organized In this episode of Balanced, host Stephanie shares a clear and empowering roadmap to help you finally tackle that dreaded bookkeeping backlog. Whether you’re months behind or just feeling scattered, this episode is packed with simple, actionable steps to get your financial records …
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Sales tax is one of the most confusing and anxiety-inducing topics for photographers, yet it's crucial for building a legally compliant business. In this episode, Tiffany breaks down everything photographers need to know about sales tax in plain English – from understanding what's taxable to implementing collection systems that actually work. Wheth…
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Have you ever had a quiet moment, maybe you were standing at the sink or staring at your computer screen, and you wondered, Is this it? Is this really how you’re meant to live your life? I hear this from clients all the time. They’ll come to me burned out and overwhelmed. Everything appears successful from the outside, but inside, they are seeking …
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In this episode of The Bookkeepers’ Podcast, Jo Wood and Zoe Whitman offer a candid and insightful conversation about what it really takes to build a six-figure bookkeeping practice. Prompted by a viral video that oversimplified the journey to business success, Jo and Zoe discuss the misconceptions that are often shared online and how these narrati…
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Being aware of yourself and your surroundings will help you increase your overall well-being. Once you gain awareness of something in your life, you are able to make decisions as to how you want to continue your outcome in this area. We are often so caught up in our day-to-day activities and events that we don’t take the time to really dive into ho…
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Mastering the Excitement-Overwhelm Cycle: Practical Strategies for Entrepreneurs In this episode of Balanced, host Stephanie dives into a familiar emotional rollercoaster for entrepreneurs—the thrill of a new idea quickly giving way to overwhelm. Sound familiar? Stephanie unpacks this cycle with empathy and clarity, offering personal stories and re…
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What You'll Learn in This Episode: In episode four of The Financially Focused Photographer, we're tackling something that might not sound exciting but will absolutely transform your business – setting up bookkeeping systems that actually work for creative professionals like you. Building on our previous discussions about money mindset (Episode 1), …
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