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Welcome to Driving Performance by Adgile Media Group, sponsored by ShipBob. Broadcasting live from the back of a box truck on the floor at Natural Products Expo East, we chat with founders and operators of your favorite CPG and consumer brands, sharing their inspiring stories and practical marketing advice. Join us for an exclusive behind-the-scenes look at what it takes to build a successful business and deliver real performance for your brand.
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Profit and Purpose

TripleLine Brands

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Welcome to Profit and Purpose, the show that takes you behind the scenes to uncover how consumer product companies can build profitable businesses while benefiting people, communities, and the environment.
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The Omnichannel Roundtable

Brand Castle Growth Partners

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Welcome to The Omnichannel Roundtable, the essential podcast for industry leaders and innovators in the CPG space. Join hosts Bryan Alston and Yemeni Mesa, seasoned veterans in e-commerce and retail strategy, as they dissect the strategies of thriving in both brick-and-mortar and digital marketplaces. Each episode serves up in-depth discussions and tactical insights aimed at one goal: helping excellent founders and products win in store and online. From unearthing the secrets of getting more ...
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Startup Confidential

Dr. James F. Richardson

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Who is it For? Founders of CPG start-ups. What is It? Zero B.S. perspective on running your start-up well, understanding the biases of industry stakeholders and getting the industry to work for you, not the other way around. When? Every month. Your Host: Dr. James F. Richardson of Premium Growth Solutions, LLC www.premiumgrowthsolutions.com If you want to take my founder's Quiz to see if you are ready for exponential growth, please visit : www.premiumgrowthsolutions.com/founder_resources and ...
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HTW with Zoe and Erica

Zoe Sakoutis and Erica Huss

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Game changers, category creators, wellness mavens – and that’s just your hosts! A new podcast series from Zoe Sakoutis and Erica Huss, the founders of the iconic juice brand, Blueprint. As female entrepreneurs who have been in the trenches of “The Business of Being Well” themselves, they’re bringing their battle-tested point of view to the podcast world, swapping stories with wellness entrepreneurs and industry leaders, striking a healthy balance between snark and sincerity, with a giant dos ...
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CPG Troublemakers

Steve Gaither

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This is the CPG Troublemakers, the place where brands and makers, food and beverage nerds, and investors all gather to cause a little bit of mischief. We welcome industry leaders, white space thinkers, and channel partners to come together to turn problems into opportunities or at the very least have a little fun along the way.
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AI First with Adam and Andy: Inspiring Business Leaders to Make AI First Moves is a dynamic podcast focused on the unprecedented potential of AI and how business leaders can harness it to transform their companies. Each episode dives into real-world examples of AI deployments, the "holy shit" moments where AI changes everything, and the steps leaders need to take to stay ahead. It’s bold, actionable, and emphasizes the exponential acceleration of AI, inspiring CEOs to make AI-first moves bef ...
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The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place. Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech ...
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Food Chained is a short-form podcast exploring the problems in our food system and the brands that are solving them. Every week, we share conversations with startup food & beverage founders and operators on a mission to make a positive, healthy, and ethical impact on our world.
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The ExpertCPG Commerce Podcast is your go-to audio resource for mastering the Amazon marketplace. Join us on a journey into the heart of e-commerce, guided by the seasoned experts at ExpertCPG Commerce, a leading Amazon marketing agency passionate about fulfilling brand visions. Each episode is a blend of insightful conversations, actionable advice, and inspiring stories designed to empower brand builders, from seasoned founders to those just stepping into the vast world of Amazon. Whether y ...
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Pro Food Maker

Mercedes Gosby | Black Food & Black Owned Restaurants

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You need more than inspiration to build your food business. Launch and scale your restaurant, bakery, CPG brand, food blog, or food truck with tips, strategies, and lessons learned from your favorite Black chefs, Black owned restaurants and Black content creators from around the world. Join the host, Mercedes Gosby, at the intersection of food, tech, business, and finance as she interviews food professionals and entrepreneurs every week to discover how to get started in the hospitality indus ...
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TIG Talks

Elliot Begoun

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TIG Talks are taped in front of a live virtual audience featuring your questions raw and unfiltered. Bringing together the Natural Product industry’s founders, experts, buyers, and legends, we discuss how to build Tardigrades, not Unicorns, nimble, capital-efficient, resilient brands that scale.
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INVEST IN HER podcast, hosted by founder of She Angel Investors, Catherine Gray- features phenomenal female founders and funders. The podcast is part of a multimedia platform to connect women with funding resources. If you are a woman seeking funding, this podcast is for you. You will learn about the various ways to get funded, meet guests who you can connect with, learn how to overcome obstacles, and discover how funding can be made simple for female founders to understand and to access. Ho ...
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In this episode of the Startup CPG podcast, Grace Kennedy speaks with Brenna Turner and Joey Labes, the co-founders of Sake High!, a premium sake brand brewed in Japan and designed for the modern U.S. consumer. From launching one of the first canned sakes in the U.S. to debuting innovative sake-based hard teas, Sake High! is on a mission to make sa…
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This episode is brought to you by Highbeam. Highbeam is the all-in-one banking and cash management platform built for consumer brands – https://www.highbeam.co/capital?partn... Richard Laver isn't your typical founder. At age 12, he survived a plane crash that killed 137 people—including his father. Years later, he built Kate Farms to save his daug…
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Summary In this episode, Evan J. Cholfin speaks with Ryan Anderson, Vice President of Digital at Bridges Consumer Healthcare, about the digital transformation in healthcare brands. They discuss the importance of consumer engagement, the challenges faced in building digital relationships, and the common mistakes OTC brands make in digital marketing.…
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Summary In this episode, Evan J. Cholfin interviews Sheila Partrat, the Founder and CEO of Protelicious, who shares her journey of creating functional foods that prioritize health without sacrificing taste. Sheila discusses the origins of Protelicious, the innovative products they offer, including a high-protein ice cream, and the challenges of ent…
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This week on the Invest In Her podcast, host Catherine Gray speaks with Paige Hendrix Buckner, CEO of All Raise, a nonprofit dedicated to advancing women and non-binary individuals in venture capital. Paige’s career path—from public policy and entrepreneurship to leading founder training programs—has been shaped by her commitment to equity and comm…
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In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Patricia Menegoto and Caitlin Bricker from the Startup CPG team for a packed update on everything happening across the community. They dive deep into the Shelfies, the industry's largest free product awards program, discussing standout submissions, evolving trends in plant-base…
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In this episode of the Startup CPG Podcast, Grace Kennedy is joined by Stephanie Berwick, founder of Pastazerts—the first brand to bring chocolate ravioli to market. Stephanie shares her unique journey from a two-decade career in fintech to launching a frozen dessert product that’s carving out a completely new category in CPG. She discusses how ear…
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Summary In this episode, Evan J. Cholfin speaks with Dana Kupper, owner of several Prime IV Hydration locations, about her journey into the wellness industry through IV therapy. Dana shares her experiences transitioning from corporate America to entrepreneurship, the unique offerings of Prime IV, and the challenges of raising awareness about IV the…
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Today on the Invest In Her podcast, host Catherine Gray talks with Kim Lawton, Co-Founder and COO of Enthuse Marketing Group and the Enthuse Foundation. With over two decades of experience leading marketing campaigns for brands like Disney, Diageo, and Nestlé, Kim has made her mark as a visionary in brand strategy and female entrepreneurship. She p…
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In this episode of the Startup CPG Podcast, Daniel Scharff is joined by Chris Szigeti, a seasoned tech consultant and emerging CPG founder, for an in-depth discussion on how artificial intelligence is transforming the consumer packaged goods industry. Chris demystifies foundational AI models such as ChatGPT, Claude, Gemini, and Perplexity, and shar…
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A landmark federal court decision to block mandatory cancer warnings for dietary acrylamide under California’s controversial Prop 65 is a major win for food manufacturers – and could offer protective precedence for compelling warnings based on shaky science in violation of First Amendment rightsBy William Reed Ltd
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In this episode of the Startup CPG Podcast, Grace Kennedy sits down with Cynthia Duran, founder of Xinca Foods, one of the first Salvadoran frozen food brands in the U.S. market. Cynthia shares her inspiring journey from a career in tech at companies like Microsoft and T-Mobile to launching Xinca Foods—a brand rooted in heritage and dedicated to ma…
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Summary In this episode, Evan J. Cholfin interviews Amy Leclerc, co-owner of Sit Still Kids Salon, discussing the innovative approach to children's haircuts and the franchising model that supports its growth. Amy shares insights on building trust with franchisees and parents, maintaining brand consistency, and the challenges of staffing and recruit…
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This episode is brought to you by Highbeam. Highbeam is the all-in-one banking and cash management platform built for consumer brands – https://www.highbeam.co/capital?partn… Join host Mike Gelb as he chats with Shamin Walsh, Managing Director at BAM Ventures — the early-stage VC firm behind Thrive Market, Honey, and Cotopaxi. Shamin breaks down ho…
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I finally spent some time to prove to all you door-counting crazies that doors do not equal value to your business. In the process, I developed a tool to plan your ACV build in a restrained manner, a tool you can reproduce (legally) on your end with your SPINS or NIelsen IQ retainer. Your Host: Dr. James F. Richardson of Premium Growth Solutions, L…
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Today on the Invest In Her podcast, host Catherine Gray talks with Shira Yevin, the visionary founder and CEO of Gritty In Pink. Shira is a music industry trailblazer who’s shaking up the status quo with her revolutionary platform, INPINK—a dynamic marketplace designed to connect women and gender-expansive creators with paid opportunities in the mu…
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Commercial Real Estate brokerage is a $100B market, yet still stuck and manual as ever. In this episode, Joe Lee, CEO and founder of Locate.ai, shares how his company is using predictive AI and generative AI to transform the way national enterprises transact and expand into brick-and-mortar. From boosting store sales by 15% and increasing broker th…
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In this episode of the Startup CPG Podcast, Daniel Scharff sits down with Adam Marsh and Gabrielle McGonagall from Giannuzzi Lewendon, one of the most trusted law firms for CPG founders. They break down everything early-stage founders need to know about setting up their companies, choosing the right entity (LLC vs. C-Corp), fundraising strategies, …
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Consumers want more than a long life – they want a good one, and to get it they are changing what and how they eat, including adding or avoiding specific nutrients, seeking products that support health conditions and foods and beverages that ‘nourish, heal, indulge and connect,’ according to new research…
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In this episode of the Startup CPG Podcast, Grace Kennedy speaks with Damiano Messineo, founder of Loopini, a revolutionary brand reimagining pizza through the power of the ancient lupini bean. From his childhood obsession with pizza to launching a premium, protein-packed frozen pizza line made in Italy, Damiano shares his flavorful journey of turn…
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Summary In this episode, Evan J. Cholfin interviews Michael E. Salemi, COO of The Packaging Company, discussing the evolution of custom packaging solutions, the unique approach to premium packaging, and the challenges faced by cosmetic brands. Michael shares insights on sustainability trends, employee retention, and the importance of perceived valu…
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In this bonus episode of the Startup CPG Podcast, our Editor, Caitlin Bricker, sits down with Ashley Waldman, founder of Jubilee's, a groundbreaking line of flavored milk for kids made with real fruit, hidden vegetables, high protein, and zero added sugar. Jubilee's just won the "Ones to Watch" lightning pitch competition at Beverage Forum! In this…
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Today on the Invest In Her podcast, host Catherine Gray talks with Syama Bunten, Co-Founder and Principal at Big Delta Capital and creator of the Wealth Catalyst Summit. Syama is a powerhouse entrepreneur, award-winning podcast host of Getting Rich Together, and a leading advocate for women’s financial empowerment. Recognized globally, her career h…
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In this episode of the Startup CPG Podcast, Daniel Scharff chats with Dana Kim & Sam Kass to unpack what “health” and “sustainability” actually mean to today’s consumers. Sam Kass, former White House Chef and food policy advisor to the Obamas, shares behind-the-scenes stories from the West Wing—including what it's really like cooking for the First …
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This episode is brought to you by Highbeam. Highbeam is the all-in-one banking and cash management platform built for consumer brands – https://www.highbeam.co/capital?partnerId=consumervc In this episode of The Consumer VC, Mike Gelb sits down with Chris Kirby, founder of Ithaca Hummus, to uncover how he turned a local farmer’s market stand into a…
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In this episode of the Startup CPG Podcast, Grace Kennedy chats with Morgan Murdock, the founder of Unbothered Foods—a gut-friendly, sourdough-based cracker brand launched in 2023. Morgan, a clinical dietitian turned CPG entrepreneur, shares her journey from working with IBS patients to creating a delicious, low FODMAP cracker that prioritizes both…
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Summary In this conversation, Ed Rogers, CEO of Bonumose, discusses the innovative sugar alternative Tagatose, its production process, health benefits, and the challenges faced with FDA labeling. He highlights the strategic partnerships that Bonumose has formed to scale production and the company's growth targets. The discussion also covers the evo…
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How do mission-driven founders get in their own way? It’s not that hard, depending on how ideological your company’s foundations. The most fundamental issue with missionary zeal, when you do not channel it professionally into scaling a disciplined brand is this - you become overly anchored in the end goal and don’t take the journey seriously. Your …
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In this episode of the Invest In Her Podcast, host Catherine Gray talks with Helena Wasserman, climate tech investor, co-founder of Investors for Climate, and driving force behind more than $40M in capital raised for sustainable startups. With a decade of experience at the Clinton Foundation, Techstars, and Top Tier Impact, Helena is passionate abo…
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In this episode of AI First with Adam and Andy, we sit down with Matt Britton, Founder & CEO of Suzy, to explore how AI is transforming the way businesses operate. Matt shares his personal “aha” moment with AI, how he applied those insights to revolutionize his company, and why he believes CEOs must lead the charge in AI adoption—or risk getting le…
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In this episode of the Startup CPG podcast, Daniel Scharff and Caitlin Bricker dive deep into how emerging brands are using AI for operations and back office support. Joined by two powerhouse founders—Yaminah Childress of YANY Beauty and Veronica Blue of Phenomenal Foods Co—they explore how small teams are using AI to scale smarter, save time, and …
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FDA’s sweeping plan to eliminate synthetic colors from the US food system announced last week marks a turning point in the war on food dyes that has long been fought at the state level and which before that pitted big food against outspoken consumer advocates who often relied on passion and fearmongering more than science…
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In this episode of the Startup CPG Podcast, Grace Kennedy speaks with BJ McCaslin, co-founder of Holy! Water.BJ shares the story behind Holy! Water, a functional beverage brand built on the belief that health is sacred. Drawing on his deep experience in hospitality and beverage entrepreneurship—including a successful exit to Vita Coco—BJ discusses …
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Summary In this conversation, Chris Rakel, COO of AEG, discusses the origins of the company, its unique approach to recruitment, and the challenges faced in the current talent market. He highlights the growth in the engineering sector compared to technology, the importance of building a strong workplace culture, and the future growth targets for AE…
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Today on the Invest In Her Podcast, host Catherine Gray welcomes Rosser Goodman, acclaimed film and television director, producer, and founder of TANŌ Rising Film, a philanthropic film finance company. Rosser’s work has been featured on Netflix, Hulu, Apple, and Sundance, and she’s directed and produced for major players like Disney, Lionsgate, and…
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