Best Sorab Ghaswalla Podcasts (2025)

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All About Content

Sorab Ghaswalla

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5y ago5y ago

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This podcast is around a weekly newsletter, All About Content. It looks at content from all 6 sides of the prism, including from the point of view of the provider and the receiver. What this newsletter's not about: it's not about writing fiction, it's not about grammar lessons. It's about content trends, it's about developments from the crossroads of content, marketing and technology.

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How COVID-19 Killed The Webinar: Content And Its Marketing In The Time Of The Virus 4:38

5y ago4:38

4:38

Marketers and brand owners often ask me in today’s time of the COVID-19 pandemic: do we need to change our messaging? When they hear the affirmative reply, the next, inevitable question is: how? Here are some lessons learned in the first months of the virus.

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Automatic Content Recognition Tech Is Disrupting Industry 5:20

5y ago5:20

5:20

Chances are subscribers of this newsletter may have never heard of automatic content recognition (ACR) technology. No problem. That’s why you have signed up for All About Content — the newsletter that brings you developments from the crossroads of content, digital marketing and technology. So today, let’s catch up with what is ACR, and its various …

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Ephemeral Content And Its Rising Use In Marketing - March 2020 podcast 1:23

5y ago1:23

1:23

In this podcast, I talk of "disappearing" content, which is a type of short-term messaging that's now gaining traction, especially among digital marketers.