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The Action Catalyst

Southwestern Family of Podcasts

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The Action Catalyst interviews top leaders and achievers, sharing hard-earned tips and advice to help you uncover your inspiration and gain valuable insights to overcome setbacks, defeat mediocrity, and reach your goals in life, business, and beyond. Southwestern/Great American, Inc., dba Southwestern Family of Companies, for itself and its related entities and their assigns, reserves and retains all rights to their copyrighted materials and trademarks contained in this podcast.
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Story Nerd

Melanie Hill, Valerie Francis

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For novelists, memoirists and screenwriters who want to write stories their readers will love. Each week literary editors, Valerie Francis and Melanie Hill, use films to explain how to craft a story that hooks the reader on page one and holds their attention all the way to the end. The goal is simple: to learn from writers who have come before us...what worked well and what didn't work so well. If you're a writer who loves to write, this podcast is for you! "The only thing that matters, and ...
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Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up. Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on ...
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Pat Flynn from The Smart Passive Income Blog reveals all of his online business and blogging strategies, income sources and killer marketing tips and tricks so you can be ahead of the curve with your online business or blog. Discover how you can create multiple passive income streams that work for you so that you can have the time and freedom to do what you love, whether it's traveling the world, or just living comfortably at home. Since 2008, he's been supporting his family with his many on ...
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Hi Creative Friend! Have you ever felt stuck or like you’ve lost your spark? Do you have creative dreams but never seem to find the time? Do you feel like you’re giving too much energy to the wrong things or people and never have enough for YOU, or what REALLY matters? If so, you’re in the right place. Welcome to The Flow Habit podcast! Hi. I’m Laurie Smith. Five years ago, that was me. I was tired, stretched too thin, and felt like I had lost my connection with my best, most creative, Trues ...
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Marketers Take Wing®

Gail Beltran Nott

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Hosted by Gail Beltran Nott, Marketers Take Wing™ helps purpose-driven entrepreneurs and changemakers grow their personal brands through thought leadership, storytelling, and insight-driven strategy. This podcast is your space to reflect, speak up, and share your voice with confidence.
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Unscalable

Gavin Hammar

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We live in a world where everyone is trying to gain a competitive edge through automation, bots, and AI. But, since launching Sendible 13 years ago, I've discovered that to truly stand out, the best strategy is to focus on the more human things – the "unscalable". So, if you're looking for a fresh perspective on how to be truly memorable in a noisy world, then this is the podcast for you. Tune in every week for short, actionable, and unscalable tactics that you can use in your business today ...
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Welcome to "Shed Talk with Kevin Halliday," where we embark on a riveting journey through the life and wisdom of a true force of nature. Kevin Halliday's story is a testament to the boundless potential of the human spirit, and in this podcast, he takes us on a remarkable adventure filled with inspiration, entrepreneurship, and the pursuit of excellence. Kevin's journey is anything but ordinary. He didn't follow a linear path to success; he carved his own way through the business world, leavi ...
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If you're curious about how to handle unlikeable protagonists, this episode is for you! In Hitchcock's classic, DIAL M FOR MURDER, the protagonist is the villain — he plots the murder of his wife, and that's about as unlikeable as it gets! His anti-hero's monologue is a veritable masterclass and his shadow reveals that he's actually kind of a nice …
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#902 I just earned $40,000 in four days selling t-shirts! That's bananas, but these are the kinds of things you can expect to happen if you focus on building true superfans. From day one, you can follow my system and start generating income from your passion. From ad revenue and affiliate marketing at the casual level to VIP experiences and five-fi…
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Book marketing doesn’t have to be overwhelming, and thanks to LaunchMaster, it no longer is. In this episode, Juliet Clark talks with Kathleen Kaiser, co-founder of ProBookLaunch and president of the Writers and Publishers Network, about how their new AI-powered tool helps authors simplify book marketing, improve Amazon visibility, and reclaim time…
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The Action Catalyst unites several of its esteemed alumni; Anya Cheng, founder and CEO of Taelor, Dave Brown, Founding Partner at Southwestern Consulting, Dr. Amy D'Aprix, President and Founder of Lifebridge Strategies, and newcomer Gayathri Krishnamurthy, Head of Product Marketing at Level AI, for it's first ever "live" episode, from City Winery i…
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Do you have a dream that's calling to you, but don't feel ready yet? Do you feel like things have to be "perfect" before you put your creative work out into the world? If you struggle with perfectionism, procrastination, or wanting to things to be "right" before you share them with others, Laurie Smith, host of The Flow Habit® podcast, created this…
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Michael Dargie is an international speaker, founder of Make More Creative, and author of BrandJitsu™: Move Your Brand From “Meh” to Memorable. He is also a director and host of the multi-award-nominated RebelRebel Podcast, heard in more than 85 countries. A retired black belt in Japanese jujitsu, advanced scuba diver, and lifelong motorcycle enthus…
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Dr. Tom Frieden, former CDC Director, NYC Health Commissioner, and current President and CEO of the global health organization Resolve to Save Lives, shares the 6, shockingly straight-forward keys to a longer, healthier life, that you can begin to implement right away. Hear Dr. Frieden's full interview in Episode 495 of The Action Catalyst.…
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The villain isn’t a stand in for the hero’s shadow. The villain is a warning to the hero if the hero doesn't learn to integrate their shadow. The Incredibles is storytelling gold and a very clear example of the role of the villain and hero plus their relationship to the hero’s shadow. Of course, every good superhero movie needs a hero’s monologue a…
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#901 I was wrong. Going against one of my core beliefs proved it and changed everything! For years, I championed the idea that long-form content was the only real way to build a loyal audience. I was especially hard on the growing popularity of TikTok. But that all changed when I finally understood what it takes to attract superfans, one sixty-seco…
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Setting up a business for your book isn’t just smart, it’s essential. In this episode, Juliet Clark sits down with Aaron Scott Young of Laughlin Associates to explore why every author should treat their work as both a creative pursuit and a protected asset. Aaron breaks down how incorporating your book-related ventures—whether for speaking, consult…
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Executive business and life coach and Partner with Southwestern Consulting, Steve Reiner, and Tom Merritt, a Branch Manager with Summit Funding, explore the healthy way to start to put yourself first, how to find your purpose, setting aside the things you can't control, and being of service to others. Mentioned in this episode: This episode is brou…
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In this episode of The Flow Habit® podcast, Laurie Smith, author of The Flow Habit: Creating Peace, Passion, Purpose & Everyday Miracles shares what she recently learned during while leading her most recent 5-Day Flow Experiment. Download this episode and listen whenever you want to feel inspired or are looking for what that next baby step is that …
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Overtime with Outland is Action Catalyst host Adam Outland's reflections and commentary on discussions with each of his esteemed and accomplished guests. In this segment, Adam dissects Episode 495, with Dr. Tom Frieden, former CDC Director, NYC Health Commissioner, and current President and CEO of the global health organization Resolve to Save Live…
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If you're writing a dual protagonist story, a story with multiple plot lines or a romance, this episode is for you! After the spookiness of last week's episode, I thought we are all due for a feel-good, positive juju kinda movie. What better choice than THE PROPOSAL? Enjoy! -V. Acquire the power to write a bestselling story at storynerd.ca/courses …
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#900 Before you even have them, building your business with your future superfans in mind is the secret to success. That’s what I’m diving into for this special milestone episode! 900 sessions in, the Superfans concept is still the number one idea behind my biggest wins. It’s helped me write a bestselling book, build communities around my work, and…
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Humanizing your funnels isn’t just about better conversions — it’s about building connections. In this episode, heart-centered marketing architect Rebecca Bertoldi joins Juliet Clark to show how marketers can create emotional, authentic experiences that make audiences feel seen and valued. Learn how to better understand your customer using simple r…
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Dr. Tom Frieden, former CDC Director, NYC Health Commissioner, and current President and CEO of the global health organization Resolve to Save Lives, shares the influence of his father, the single question that changed his life, the 3 step formula for impactful healthcare, how to assess levels of certainty, the 6 keys to a longer, healthier life, t…
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In this episode of The Flow Habit® podcast, I'm so excited to share with you the recording of a conversation I had with Bernie Siegel, M.D., or "Bernie," as he likes to be called. Bernie is the internationally-acclaimed author of 19 published books, including Love, Medicine & Miracles, and Love, which spent several years on the New York Times bests…
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#899 Here's the thing. No amount of learning about strategy will help your business take off until you drop your limiting beliefs. And there's nothing woo-woo about getting your mindset primed for success, either. It's all in the science of how our brains work! Setting and achieving goals is about thinking differently. That's why I'm very happy to …
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Laura Reid is a rebel with a cause. A multi-bestselling author, award-winning international speaker, and host of The Public Speaking Horror Show podcast, she's on a mission to help professionals empower their voices and give killer presentations. Once a shy kid with a severe stutter and a paralyzing fear of public speaking, Laura now coaches others…
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You need to read stories you don’t like. Yep, it’s true. This week I put my body on the line and I forced myself (and Valerie - so sorry, please forgive me) to watch The Substance. I don’t read, watch, or listen to horror, but there are times when I need to go outside my comfort zone to learn more about the craft. My topic this season is The Shadow…
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#898 Having the right tools for the job will transform your productivity. After trying out hundreds of them, I've finally unlocked the next-level tech stack that changed the game for me. Tune in for this episode to hear how I use everything from AI to basic calendar apps to elevate my workflow. Don't miss this session because, while most services p…
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Speaker, coach, and CEO / Co-Founder of Disruption Advisors, Whitney Johnson, talks about disruptive innovation and the levers of disruption, making it scarier NOT to change, providing “proof points”, the “learn, leap, repeat” method, disrupting a MARRIAGE, when feeling scared and lonely is a positive sign, and silly little things that take over th…
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Every author must master the right book marketing strategies if they want to reach their target readers and make their work known to the world. Juliet Clark is here to discuss the Superbrand Audience Accelerator program she has created with Gary MacDermid, which helps authors and even entrepreneurs in elevating their marketing approaches. She empha…
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Have you ever heard two inner voices--one that says "yes" and the other that says "no"? If so, you are not alone. Do you feel resistance or have trouble getting out of your own way, or taking creative risks? In this episode of The Flow Habit® podcast, Laurie Smith, author of The Flow Habit: Creating Peace, Passion, Purpose & Everyday Miracles share…
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How does your reader know why your protagonist does what she does? This seemingly minor detail is one of the most important parts of your story and the way you let the reader know about it is through the hero's monologue. What aspect of your protagonist is hidden from her, from your reader, or both? If you want to create a main character with dimen…
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We all know it’s smart to save and invest for retirement, right? But what happens if you reach 65, having sacrificed your health and relationships to hit an arbitrary number in your account? Here's the thing. The traditional idea of retirement might not work for you. In fact, the system might be broken and was never designed to truly reward you for…
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Mickie Kennedy, PR expert and the founder of eReleases, a leading press release distribution service, dives into why press releases aren’t just for the big boys, how to create the best one for maximum attention, and what to do in a damage-control setting, plus shares his “3% rule”, and explains how even local press can net BIG wins for your busines…
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If you want to stay connected with your target audience and maintain a positive online reputation, staying up-to-date with today’s media trends is essential. If you know what’s hip and hot in the world of digital marketing, you are setting yourself up for success. Juliet Clark leads a panel discussion to uncover the latest updates you should know a…
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Today on the podcast, we’re excited to feature a conversation from Think Big, Buy Small, produced by our friends at Harvard Business School. Hosted by HBS professors (and former Action Catalyst guests) Rick Ruback and Royce Yudkoff, Think Big, Buy Small explores the world of entrepreneurship through acquisition (ETA), highlighting how ambitious lea…
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A survivor of a life-threatening cancer that left him with a permanent facial difference, Terry Healey is an author, keynote speaker, and business strategist. A graduate of UC Berkeley with a thirty-five-year career as a marketing executive, Terry challenges audiences to face adversity and change, and apply his ReBAR resilience framework and princi…
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I think I missed the mark with my choice for What When Right this Season. I went with The Outrun because it scored well on ratings sites. Why did this movie get such good ratings when both Valerie and I had trouble staying engaged? It’s a story that has great performances and it handles addiction without judgement. There’s also some parallel story …
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#896 If I were starting over today, how would I build an audience and business from scratch? Someone asked me this question at my Card Party event in Seattle, and it really got me thinking. If you're undecided about your first steps, join me for this episode to hear my answer and unlock a possible roadmap to success! So, what is the top opportunity…
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Most authors miss the real opportunity of publishing – your voice. Audiobooks outsell eBooks 3 to 1, and when paired with the right marketing, they don’t just tell your story… they build your authority. In this episode of Promote, Profit, Publish!, Juliet Clark sits down with Twin Flames Studios founder Tina Dietz, who has produced more than 500 au…
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Today is a fantastic day for the Story Nerd Podcast. We are celebrating the launch of Melanie’s new middle-grade novel, Jett Cooper, by sharing a behind the veil look at how she put theory into practice. Join us for this special episode and learn more about Melanie, what inspired her to write this novel, and why it took her so long. Valerie also sh…
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