Best Sandra Booker Podcasts (2025)

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3 AI Game-Changers for Online Entrepreneurs 20:08

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2+ y ago20:08

20:08

Let's take a fun journey through some fun and interesting AI tools that could change your business! We'll also cover some AI news about Searchie's up-and-coming features. 00:00 Introduction 00:13 beautiful.ai makes creating presentations incredibly easy - and beautiful! 04:40 AdCreative.ai creates great social media content with about a hundred opt…

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Going Crazy Meta With ChatGPT 4.0 15:40

2+ y ago15:40

15:40

Making an amazing prompt for ChatGPT is tough because it's hard to know where to start. But what if there was a simple trick? A trick you can just copy/paste giving it just the roughest idea of what you want, and have ChatGPT create the perfect prompt for you? 00:00 Introduction 01:00 The value of ChatGPT in generating content and research. 02:00 I…

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4 Do's and 1 Don't for Amazing Customer Service! 23:18

2+ y ago23:18

23:18

This video is jam-packed with tips and tricks designed to help you surprise & delight your customers with knock-your-socks-off customer service, while SAVING YOU TIME and a lot of stress! 00:00 Intro 00:51 Have a customer service policy or process 03:21 Ask questions! 04:10 Delegate your customer service 05:20 Embrace good AND bad feedback 09:08 Ne…

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How To Prep For A Successful Vacation (Even When You're Indispensable) 14:09

2+ y ago14:09

14:09

How do you go on vacation without your clients all leaving you? How do you go away without spending your entire time on your phone or laptop trying to keep everything together? Here are my big lessons on how to successfully go on vacation, come back, and feel refreshed and happy instead of rushed and anxious! 00:00 Introduction 00:30 What does a "s…

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Five Things I Wish Someone Told Me When I First Launched My Business 13:06

2+ y ago13:06

13:06

These are the five things I wish someone had told me when I started my business. What are your top 5? 00:00 Introduction 00:20 No one knows what they're doing 03:55 Take advice with a grain of salt 07:12 Watch your cashflow 09:44 It's okay to say no 10:21 Sometimes you HAVE TO say no #businesssuccess #professionaldevelopment #entrepreneurship…

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Hard Client Conversations 14:31

2+ y ago14:31

14:31

Here's my hard-won advice on how to handle hard conversations with clients - either they cut off contact after a proposal has been sent, or don't pay your invoices, or try to push you out of your scope of work. A process should be established with clear timelines and methods of communication outlined in the contract. Attention should be paid to any…

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Smart Investing in Professional Development 14:59

2+ y ago14:59

14:59

It can be tempting to overspend on professional development! Professional development is an important part of businesses in terms of helping hone your skills, increase productivity, and enhance the business’s bottom line. To maximize the Return On Investment (ROI) of professional development, look at what you’ll learn and how the takeaways will imp…

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What KPIs Should I Track In My Business 10:42

2+ y ago10:42

10:42

Key Performance Indicators (KPIs) are the numbers that tell you what’s happening in your business. You can rescue a failing launch, get ahead of staffing problems, and see what’s coming ahead of time. Brought to you by Scale Society https://AnyOldTask.ca/Scale 00:00 Introduction 00:12 The short answer 00:30 Cashflow 00:52 Revenue & Profit Margin 01…

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My pick for “the best” email marketing tool 12:47

2+ y ago12:47

12:47

No, it's not ActiveCampaign. It's not MailChimp. It's not even ConvertKit. It's the one for your specific situation! Let's dive into how to avoid buggy software, dodge overly-complex money wasters, and discover the real tool that's going to work for your situation. 00:00 Introduction 00:23 What people further ahead are doing 01:09 When you're first…

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Financial Bare Bones Basics for Your Business 11:58

2+ y ago11:58

11:58

This is a NO MATH guide for small business owners, solopreneurs, or entrepreneurs, on how to best deal with revenue and other financial issues. This is the easy way to know the numbers in your business and understand what you're doing that's profitable or not profitable. 00:00 Introduction 00:30 "Entrepreneurial Mindset People" 01:25 What you're mo…

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Relationship-Based Sales Strategies with Dr. Nadia Brown 51:17

3y ago51:17

51:17

Dr. Nadia Brown explains what it means to have authentic sales conversations and shares the systems every online business owner needs to put in place to actually enjoy the sales process while closing high-ticket sales. Work with me: Get The List Playbook: https://www.saravartanian.com/list-playbook Join The Launch Playbook Club: https://www.saravar…

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What do I do when my VA keeps making errors? 8:01

3y ago8:01

8:01

If your VA keeps making errors, there are plenty of ways to address them. Oftentimes there are several straightforward ways to address what's happening, and I'll not just go through the process of getting to the bottom of the situation, but also cover several specific solutions that will work for everyone involved. 00:00 Introduction 00:15 A specif…

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Need help but funds are tight - What do I do? 15:40

3y ago15:40

15:40

This covers a LOT of angles, so make sure to watch the whole thing! What do I do when I desperately need help but I can't afford to hire? There are LOTS of different reasons you might find yourself in this position, so let's go through all of the causes for tight funds, the different reasons you might need help, and the solutions to these problems.…

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How To Get Out Of Your Own Way 15:34

3y ago15:34

15:34

How do I get out of my own way and let my support handle things without me? There are many reasons someone might struggle with this, from communication issues to staffing issues to just plain old control issues. We're going to dive into ALL of it, and chart a path to being able to happily delegate tasks with confidence! 00:00 Introduction 00:58 Get…

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EASIEST way to deal with scattered notes 8:57

3y ago8:57

8:57

What do you do with random notes in your notebook, Post-It notes around your office, or things you jotted down in an app? The answer is simple, but chances are you aren't doing it! If your desk is covered with "oh right I have to remember to..." notes, you need this entire episode of Sidekick COO. 00:00 Introduction 00:31 A simple change that fixed…

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One answer to "How to stay motivated" that Google won't tell you 9:45

3y ago9:45

9:45

Motivation! Ever have a day where you know what you need to do, but you just can't make yourself do it? That's where being motivated comes in, and it's something you can control and work with over time. Here's how. 00:00 Introduction 00:17 First place to look 00:50 First way that I stay motivated 01:26 One way to stay motivated as an entrepreneur (…

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Board of Directors or a Mastermind: which do you need? 8:23

3y ago8:23

8:23

How do you know it’s even time to get advisors for your company? Do you need to hire, or would a free option be better? Here we’ll dive into the two main types of company advisors (Boards of Directors and Mastermind Groups), and talk a little bit about when to form them, how to find them, and which one would be the best fit.…

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2 Key Habits EVERY Business Owner MUST Be Practicing 11:03

3y ago11:03

11:03

If you want a stable business that grows and scales smoothly and successfully, whether big or small, this is a video you cannot miss. We’re going to do a deep dive into 2 habits you absolutely need to start building over time, without sugar-coating it or dancing around how hard building those habits will be. So, give it a listen, and let’s thrive t…

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How did you build a customer base? 5:56

3y ago5:56

5:56

Finding those first few clients seems like an impossible task, but it’s possible for anyone! Here are 4 methods I used to get my first clients, and establish a steady stream of new ones going forward. Let me know which is your favorite! 00:00 - Introduction 00:20 - Today’s Question 00:50 - First way I ever found clients 02:04 - Local networking 101…

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What's the first role you hire for? 6:18

3y ago6:18

6:18

Making your very first hire is a huge decision, and it’s not one you should take lightly. This is not the time for a one-size-fits-all solution! Rather, it’s time to take a look at not only your business but your entire life and decide where the biggest difference can be made with a hire. In this episode we’ll dive into how to do that, the tricks a…

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How Important Is A Project Management Tool 6:37

3y ago6:37

6:37

If you’ve heard about project management tools and wondered if what they’re all about, this short video is for you! I dig through what project management tools do, why you should use them, and make a very strong case for Teamwork as your choice. I’ll also go over my absolute favorite features of Teamwork and cover how you can customize it to make i…

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What does being a CEO mean to you? 5:15

3y ago5:15

5:15

Being a CEO is more than just “being the boss”, but it doesn’t mean that you have to give up doing what you love in order to run the business. It’s a very specific role that involves delegation of a lot of responsibilities, but there are certain things that you’re always going to be responsible for. Let’s break down how you can remain the caretaker…

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Do You Believe That Having A Mission Statement Is Important? 3:52

3y ago3:52

3:52

Do you believe that having a mission statement is important? The easy answer is yes, but is it really that simple? In this episode, I dive into how people usually react to the idea of a mission statement, as well as how people often fail to leverage its power. From there we dive deeper into all of the places you can apply your mission statement, an…

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What Are The 5 Things You Need To Scale Your Business Successfully? 10:01

3y ago10:01

10:01

Instead of going through a bunch of things you could find in Google, I’m going to give you my real personal opinion on 5 things you need to scale your business successfully that people miss the most often - and desperately need! Yes, there are many technical and strategic steps to scaling your business, but these are the 5 that generally people fai…

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What It Really Takes To Have A 6-Figure Launch with Sandra Booker 37:24

3y ago37:24

37:24

Sandra Booker, an online business manager and growth strategist, works with familiar names in online marketing space behind-the-scenes on their launches. In this episode, she shares tactics for what it really takes to have a six-figure launch and how identify opportunities to raise your launch revenue from five-figures to six-figures. Work with me:…

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Sell Your Offers Better By Nurturing The Middle Of Your Funnel Strategically 39:36

3y ago39:36

39:36

Tamika Auwai shares why the middle of the funnel is overlooked, and how we can strategically create nurture content that actually sells our offers. Work with me: Get The List Playbook: https://www.saravartanian.com/list-playbook Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook Work with me one-on-one: https://www.saravar…

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How To Use Quizzes In Your Customer Journey 34:52

3y ago34:52

34:52

Quizzes have firmly claimed a space in the online business world as a top lead generation tool that can boost your list and amp up that like, know and trust factor. So if you’ve been considering adding a quiz to your lead generation or even as a tool during your launch, this episode is for you. Work with me: Get The List Playbook: https://www.sarav…

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Launching A $9 Email Marketing Membership With Liz Wilcox 50:59

3y ago50:59

50:59

Launches will fall flat if your email list isn’t engaged or filled with people who actually want what you're selling them. That's where Liz Wilcox comes in with her $9 email marketing membership. She helps business owners make email marketing fun and doable while building a list full of buyers. Work with me: Get The List Playbook: https://www.sarav…

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Behind-The-Scenes Of Launching A Media Company 47:44

3y ago47:44

47:44

Listen in as Courtney Chow and Samantha Masinsin take us behind-the-scenes to get an insider look at the early days of launching a media company. Work with me: Get The List Playbook: https://www.saravartanian.com/list-playbook Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook Work with me one-on-one: https://www.saravarta…

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How To Elevate Your Offers With Personal Brand Photos 43:11

3y ago43:11

43:11

Nathalie Amlani shares how to use personal brand photography to elevate your suite of offers and connect with your audience. Work with me: Get The List Playbook: https://www.saravartanian.com/list-playbook Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook Work with me one-on-one: https://www.saravartanian.com/work-with-me…

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Is It Time To Launch A Video Podcast? 59:57

3+ y ago59:57

59:57

Jocelyn Montemarano shares why business owners want to grow their thought leadership through video podcast content to create authority and visibility. Work with me: Get The List Playbook: https://www.saravartanian.com/list-playbook Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook Work with me one-on-one: https://www.sara…

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What Is A Virtual Summit And Is Launching One Right For You? 41:32

3+ y ago41:32

41:32

Learn Jenn Zeller's best tips, strategies and myth-busters for hosting a virtual summit to grow your email list, collaborate with other business owners and boost your launch. Work with me: Get The List Playbook: https://www.saravartanian.com/list-playbook Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook Work with me one-…

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Stay On Track With Your Business Goals And Promotions Using CEO Days 38:46

3+ y ago38:46

38:46

Ashley Kang of AHK Business Management spills her ideas and strategies for planning CEO Days that ensure you're aligned with business goals, avoiding shiny object syndrome and planning your launch promotions. Work with me: Get The List Playbook: https://www.saravartanian.com/list-playbook Join The Launch Playbook Club: https://www.saravartanian.com…

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What You Need to Know About Using Reels In Your Launch with Laura Bitoiu 32:51

3+ y ago32:51

32:51

Wondering how to use reels in your launch marketing plans? Laura Bitoiu of B Squared Social has ideas to help you get started and what to avoid if you want to grow your business with Reels. Work with me: Get The List Playbook: https://www.saravartanian.com/list-playbook Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook Wo…

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Lessons In Mindset and Money with Natalie Bullen 56:28

3+ y ago56:28

56:28

Natalie Bullen, a wealth and money mindset coach and the owner of Unapologetic Wealth, discusses the common practices and mindset issues keeping business owners from reaching the next level in their business. Work with me: Get The List Playbook: https://www.saravartanian.com/list-playbook Join The Launch Playbook Club: https://www.saravartanian.com…

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Using Research To Improve Your Messaging 15:25

3+ y ago15:25

15:25

Listening is your best copy strategy. Learn 5 ways you could begin gathering research all year long (and not just when you work with a copywriter like me) or in your annual survey. Work with me: Get The List Playbook: https://www.saravartanian.com/list-playbook Join The Launch Playbook Club: https://www.saravartanian.com/launch-playbook Work with m…

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5 Email Sequences That Boost Your Launch Results (Before You Even Launch) 23:40

3+ y ago23:40

23:40

Planning your calendar of promotions and launches? Check-in with your business to see if you are missing any of these top five emails sequences from your current stack and make a plan to incorporate them in–doing so can boost your email open rates, and help you fill up your next launch with perfect for your offer clients. Work with me: Get The List…

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How To Add Joy To Your Launch 41:22

3+ y ago41:22

41:22

Focusing on joy is not the first thing we think of when it comes to launching, and after the past few years it may feel like some of the joy has evaporated in business too. Lianne Kim, a business coach and founder of Mamas & Co., shares how to emphasis joy while still building a business that hits your launch and impact goals. Work with me: Get The…

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How To Create On-Brand Graphics For Your Next Launch 38:37

3+ y ago38:37

38:37

There comes a time when you want to leave behind the beta launches and Google Doc sales pages and level up your launch assets. Christine Lieu, shares how to create cohesive branding for your next launch and when it's time to level up your brand graphics.By Sara Vartanian / Christine Lieu

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How To Stand-Out By Creating Your Signature Framework 47:29

3+ y ago47:29

47:29

As much as we try to avoid it, as an online business owner we may come up against imposter syndrome as we wonder why they heck anybody would choose us against someone else in our industry. And though deep down we may believe there’s room for us all to succeed, it’s not uncommon to question how our services and our help are really different from any…

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A 5-Figure Launch With A Tiny List 32:13

3+ y ago32:13

32:13

Natalie Koussa shares her story of coming back from a failed launch to have a 5-figure launch with a tiny audience.By Sara Vartanian / Natalie Koussa

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Tips To Price Your Offer With Confidence 42:41

3+ y ago42:41

42:41

We’ve all heard the advice to charge what you’re worth, and we’ve all looked at competitors sites to try to figure out what price works best, but there is a more effective way to determine the cost of your offer and that's where business coach, Lara Wellman, comes in. She shares her best tips for pricing your offer so that making sales feels less c…

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Underused Strategies For Launching with Jordan Gill 51:45

3+ y ago51:45

51:45

Jordan Gill, an operations consultant and founder of Systems Saved Me, shares her best strategies for launching your VIP day and gives us the details on how her and her team launch their Done in a Day conference.By Sara Vartanian / Jordan Gill

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How To Overcome Perfection & Sell On Webinars 59:03

3+ y ago59:03

59:03

Webinars give you the opportunity to present a program offer to a perfectly primed audience excited to learn more, but what if making the pitch leaves you stuck in perfection mode or feeling yucky about selling? Our guest, Heather Sager, a speaking coach and trainer who helps online entrepreneurs joins us to share how her top strategies to overcome…

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How An OBM Can Transform Your Next Launch 55:17

3+ y ago55:17

55:17

If you’ve ever wanted to hire support for your launch (and beyond) but didn’t actually know what kind of help you needed or ever got lost in all the steps of a launch, then tune in. Erika Macauley, an Online Business Manager, is sharing how to best use an OBM to transform the systems and tools that boost your launch's success and support your team.…

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Perfect Your Pre-Launch Period 37:41

3+ y ago37:41

37:41

Your launch is only as strong as your audience, and your audience gets pumped up and ready for your offer through the pre-launch period. Ash Chow, a fellow copywriter, walks us through the essential pieces of a successful pre-launch period, including content, timing and more. Connect with Ash Chow http://www.ashchow.com…

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Turn Browsers To Buyers In 4 Pages 23:01

3+ y ago23:01

23:01

What if you could launch your online group offer or your service with only 4 pages instead of the complicated 30+page websites filled with landing pages, tripwires and pop-ups? Samantha Mabe, a creative director and designer, shares her simple 4-page launch strategy to turn browsers to buyers. Learn more about Samantha Mabe of Lemon and The Sea her…

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How To Add More Personality To Your Launch Copy 51:22

4y ago51:22

51:22

Writing copy that really, truly sounds like you is one of the best ways to get people to know, like and trust you. Letting the real you shine through is also an opportunity to call in the people you’d actually love to work with most. Christina Torres shares strategies for ditching the corporate speak and letting your personality pop. Connect with C…

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Legally Secure Your Online Offer 35:47

4y ago35:47

35:47

Learn online business and course creator specific tips to protect yourself and your intellectual property so you can focus fully on serving you the new members and clients inside your digital course or group offer. Andrea Henry, a Cambridge-educated business lawyer, shares how we can harness the law to grow our online business and legally protect i…

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The Power of the Post-Launch Period 34:23

4y ago34:23

34:23

Business owners pour so much energy and strategy into their pre-launch runaway and launch plans, but the post-launch period is often neglected leading to missed opportunities for revenue, growth, and insights. Andrea Shah shares the 3 key moves we can make to improve your launch success today and in future launches. Learn more about Andrea Shah, a …