Not everyone is fit for the 9 to 5. Weird Work celebrates all the folks who've pursued their passion and made a living -- no matter how weird it might sound. Hosted by Sam Balter & produced by Matthew Brown. Hosted on Acast. See acast.com/privacy for more information.
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Sam Balter Podcasts
Get the biggest ideas from the best business books. In each episode, #1 New York Times bestselling author Daniel Pink selects 1 important book, asks its author 3 key questions (What’s the big idea? Why should I care? What should I do?), and wraps it all up in under 20 minutes.
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On this podcast, Chris Savage, Wistia's CEO and loudest talker, turns up the volume on insightful conversations with other SaaS founders, tech. leaders, marketers, and creators about what it takes to build businesses, top-notch products, and unforgettable brands.
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Chris Nelson, Founder of Human Video, chats weekly to global marketing leaders about how, in an age of AI, we can humanize B2B marketing. Even in the B2B marketing world 'people buy from people' and including real authentic human content in your strategy has never been more important. Topics discussed include, founder-led branding, thought leadership, social proof, humanizing your brand, marketing to the the 95% and how to get your audience to know, like and trust you.
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How to Make Human Videos in an AI World with Sam Balter from Wistia
52:39
52:39
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In this episode of Human Marketing, Chris Nelson chats with Sam Balter, Head of Content at Wistia, about how video marketing is evolving and why staying human matters more than ever. From Sam’s early days at HubSpot and ZoomInfo to leading content at Wistia, this episode covers the rise of remote production, the impact of AI on video workflows, and…
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Scaling Trust in B2B: Laura Erdem on LinkedIn, Attribution, and Keeping Content Human
49:06
49:06
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What happens when sales, marketing, and authenticity collide? In this episode, Dreamdata’s Laura Erdem joins Chris Nelson to unpack why LinkedIn is crushing Google for B2B, how she built a powerful personal brand without a plan, and why Dreamdata’s podcast is a secret growth machine. From attribution benchmarks to thought leader ads, and even AI-ge…
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How Brands Can Win in the Age of AI Search with Josh Blyskal
39:32
39:32
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On this episode of Talking Too Loud, Josh Blyskal, AI Strategist at Profound, joins Chris and Sylvie to break down Answer Engine Optimization (AEO), why writing niche blog content still matters, and how brands can get seen (and convert more leads) in an AI-first search world. Links to Learn More: Follow Josh Blyskal on LinkedIn Follow Savage on Lin…
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Funny, Human, and Effective: Chris Bogue on Using Video to Sell Without Selling Out
59:57
59:57
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Chris Bogue joins Chris Nelson on Human Marketing to unpack the real power of video in sales, content, and comedy. From Second City improv to viral LinkedIn skits, Chris shares how he helps brands and sales pros connect through pattern-breaking video. They dive into scripting with soul, the limitations of AI tools, and how to craft video DMs that a…
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The Real ROI of Digital Accessibility with Wistia's Co-founder and CTO, Brendan Schwartz
23:08
23:08
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Brendan Schwartz, Wistia’s Co-founder and CTO, joins Chris and Sylvie to break down the European Accessibility Act, share Wistia’s journey to making video truly accessible, and explain why inclusive design leads to better products for everyone. Links to Learn More: Follow Brendan on LinkedIn Follow Savage on LinkedIn Subscribe to Talking Too Loud o…
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Who’s the psychological mastermind behind the restaurant menu boxes and columns? The one who’s taken the glory of Gutenburg and turned the typeface menu into a madcap marketing tool? Today's guest Michelle Benesch is the third-generation owner of Menu Men Inc. -- a menu design company that’s worked with every type of restaurant you can imagine over…
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Humanising Deep Tech: Juliana Kelly on Content, Cloudsmith & AI
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41:30
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What does it take to humanise a deeply technical B2B product? In this episode of Human Marketing, Juliana Kelly, VP of Growth Marketing at Cloudsmith and former HubSpot and Recorded Future leader, joins Chris Nelson to break it down. Juliana shares her journey through demand gen, navigating a pandemic-era pivot, and her strategies for making develo…
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The Art of Being Seen, Trusted and Remembered with Phil Treagus-Evans
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In this episode of Human Marketing, host Chris Nelson sits down with Phil Treagus-Evans, CEO & Co-Founder of Giraffe Social and author of Human First Marketing, to explore how brands can stay trusted and authentic in an world of AI. They unpack the journey behind Giraffe, why human-first content resonates, and how the EMPATH framework can unlock de…
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Landing Pages and Social Selling: How Toni Hopponen Builds Trust at Scale
1:00:37
1:00:37
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In this episode of Human Marketing, Chris Nelson is joined by Toni Hopponen, founder of Landing Rabbit and previously Flockler, to explore how to build human-first SaaS products and landing pages that actually convert. Toni shares how he grew Flockler over 13 years without a sales team, the emotional challenges of exiting, and why Landing Rabbit is…
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Marketing (But Make It Science) with Nancy Harhut
54:46
54:46
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Behavioral science expert Nancy Harhut joins Chris Savage to reveal the subconscious shortcuts driving customer decisions, why autonomy and reciprocity fuel engagement, and how teams can use brain science ethically for unforgettable marketing wins. Links to Learn More: Follow Nancy Harhut on LinkedIn Follow Savage on LinkedIn Subscribe to Talking T…
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Talking Too Loud Mini: We're At the Wistia Offsite, Back Next Week
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No full episode this week (we're at the Wistia offsite). But we wanted to say a quick hello, talk too loud about snorkeling, and Harry Potter, and let you know we'll be back to our regular programming next week. Follow Savage on LinkedIn Subscribe to Talking Too Loud on Wistia Watch on YouTube Follow Talking Too Loud on Instagram Follow Talking Too…
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Marketing in 2025: What the End of Traffic Means for You with Rand Fishkin
37:27
37:27
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What’s really happening in digital marketing today? On the latest episode of Talking Too Loud, Savage and Sylvie bring in Rand Fishkin—legendary strategist, founder of SparkToro, and indie game creator—for an unfiltered reality check. From the steep decline of web traffic and the end of easy SEO wins, to the explosive rise of AI-driven answers and …
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Subscribing On Purpose: Creating Sticky Newsletters with Chenell Basilio
40:07
40:07
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Can you really grow a successful newsletter with just 600 subscribers? Chenell Basilio, founder of Growth in Reverse, joins Talking Too Loud to bust list-size myths, unpack the secrets behind engaging content, and explain why passion and community beat flashy growth hacks every time. Links to Learn More: Follow Chenell Basilio on LinkedIn Follow Sa…
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How to Win with Video Marketing in 2025 with Wistia’s Head of Content, Sam Balter
38:13
38:13
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38:13
Curious about what’s actually working in video marketing right now? On the latest episode of Talking Too Loud, Savage and Sylvie get the inside scoop from Sam Balter, Wistia’s head of content, and the data mastermind behind this year’s State of Video Report. From high-performing formats and the rise of interactive features, to smarter production wo…
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The Fractional CMO Who Lives In A Zoo with Peter Murphy Lewis
41:11
41:11
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Peter Murphy Lewis has lived many lives: TV host, travel brand founder, documentary filmmaker, and now fractional CMO. On the latest episode of Talking Too Loud, the founder of Strategic Pete joins Chris and Sylvie to get loud about the importance of facing discomfort, the power of curiosity, and how his entrepreneurial journey led to living in a z…
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Building Your Personal Brand and Being Proudly Unhinged on LinkedIn with Bridget Poetker
49:23
49:23
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Brand mascots are fun, webinars need to step it up, and B2B content doesn’t have to be boring! These are just some of the loud takes that marketer extraordinaire Bridget Poetker shares on the latest episode of Talking Too Loud. This week, Savage and Sylvie step into a world where unfiltered personality drives creative inspiration and brand voice. T…
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Social Media Risks and Rewards with CeraVe's Sydney Raiff
45:36
45:36
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45:36
On the latest episode of Talking Too Loud, Chris Sylvie Lubow dive into the world of social media strategy with Sydney Raiff, a video producer at CeraVe. The conversation explores Sydney's success in transforming CeraVe’s TikTok strategy from a million paid views to a million organic views, and provides a behind-the-scenes look at what it takes to …
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The Rise of Video Podcasts with HubSpot's Carly Baker
39:57
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Did video kill the radio star or evolve the radio star? In this episode of Talking Too Loud, recorded live at On Air Fest, Chris and Sylvie sit down with HubSpot Media’s Carly Baker to explore why more podcasters are embracing video and what that means for creators today. They’ll discuss the benefits, challenges, and strategies behind incorporating…
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A Return to Creative Marketing with Taylor Corrado
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44:23
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Have you been anxiously awaiting the return of Mad Men-era style marketing? Well folks, we’re happy to report the wait is over! On the latest episode of Talking Too Loud, Chris and Sylvie sit down with Wistia's Taylor Corrado to talk about the latest shift in brand marketing: a return to creative! Gone are the days of relying on perfect data and pu…
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AI's Impact on Solopreneurs with Evan Kirstel
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Curious about how AI is changing the game for creators? On the latest episode of Talking Too Loud, Chris Savage and Sylvie dive into the impact of AI on business from a solopreneur's POV. They chat with Evan Kirstel, a B2B thought leader and host of the ‘What's up with Tech’ podcast, about how AI and SaaS apps have revolutionized his solopreneur ve…
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Demystifying Venture Capital with Founder Collective's Eric Paley
52:29
52:29
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Can venture capital destroy startups? That is the question! On the latest episode of Talking Too Loud, Chris and Sylvie sit down with Eric Paley, managing partner at Founder Collective, a seed stage venture capital fund that's backed transformative startups like Uber, Airtable, and Whoop, to explore the many ways over-capitalization can lead compan…
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The Future of Content with Adobe’s Chief Strategy Officer, Scott Belsky
47:09
47:09
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47:09
Ever wonder where the creator economy is headed? On the latest episode of Talking Too Loud, Chris and Sylvie dive into the future of content with Scott Belsky, founder of Behance and Chief Strategy Officer at Adobe. Sitting at the intersection of technology, innovation, and authenticity, Scott unpacks how businesses can leverage AI to stay truer to…
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The holidays are upon us, which can only mean one thing: an extra special episode of Talking Too Loud. Per tradition, our holiday episode is dedicated to the last-minute shoppers who are in dire need of gift recommendations. Whether you’re looking for thoughtful home decor or fun tech. gadgets, Savage and Sylvie have got you covered with gifts the …
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From Content Challenges to AI Solutions with the Co-Founders of Castmagic
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In the fast-paced world of startups, innovation and empathy are crucial for success. On the latest episode of Talking Too Loud, Savage and Sylvie dive into Castmagic, the customer-centric company that is leveraging AI to reimagine content workflows. Tune in to learn how Co-Founders Blaine Bolus and Ramon Barrios, used a podcast collaboration as a l…
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Building and Scaling Zapier with Co-Founder and CEO, Wade Foster
15:23
15:23
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From humble beginnings to becoming a leader in automation, Wade Foster, CEO of Zapier, has a lot to say about the evolving SaaS landscape. On the latest episode of Talking Too Loud, Savage chats with Wade about the challenges of seat-based pricing, the future of AI, and the importance of small, agile teams. Links to Learn More: Follow Wade on Linke…
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The B2B Marketing Revolution with Morgan Ingram
10:36
10:36
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10:36
When it comes to B2C marketing, influencers matter. They generate awareness, educate audiences, and drive pipeline. But is the same true for B2B? On the latest episode of Talking Too Loud, Savage and Sylvie sit down with Morgan Ingram, Founder and CEO at AMP Creative, to unravel the newest marketing trend to hit SaaS. Links to Learn More: Follow Mo…
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The Consumer Psychology Deep Dive with Phill Agnew
13:11
13:11
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In this episode of Talking Too Loud, Chris Savage sits down with Phill Agnew, host of the UK's number one marketing podcast, Nudge, to talk about consumer psychology tips for marketers, the value of operational transparency, and the limitations of AI content. Highlights include: The problem with oversimplifying marketing strategies The value of ope…
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