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Welcome to the playground for female entrepreneurs where we talk discuss the everyday obstacles that a GirlCEO goes through. From building a brand to finding that balance we’re talking about it here. Support this podcast: https://podcasters.spotify.com/pod/show/girlceo/support
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The Indy Author Podcast

Matty Dalrymple, The Indy Author

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Matty Dalrymple (DAL-rim-ple) podcasts, writes, speaks, and consults on the writing craft and the publishing voyage as The Indy Author. She has written books on the business of short fiction and podcasting for authors, and her articles have appeared in Writer's Digest magazine. She is a member of the Alliance of Independent Authors. Matty is also the author of the Lizzy Ballard Thrillers, beginning with ROCK PAPER SCISSORS; the Ann Kinnear Suspense Novels, beginning with THE SENSE OF DEATH; ...
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The Sy Effect Radio Show

The Sy Effect Radio Show

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#TSERShow The Sy Effect Radio Show is a weekly internet based radio show. Our format is entertainment, geared toward mature audiences who are interested in meaningful topics that inspire intelligent thought as well as natural curiosity.
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Matty Dalrymple talks about TAKING A BREAK FOR A CREATIVE REFRESH, including how intentional downtime can boost author productivity, help you refocus on your priorities, and give you space to plan your writing and publishing goals; why a December reset can support long-term creative sustainability; how to balance the business of being an indie auth…
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Matty Dalrymple talks with Polly Campbell about REIGNITING YOUR CREATIVITY WITH WRITING CONTESTS, including how contests can boost your creativity, help you generate new story ideas, and strengthen your writing craft; how prompts and deadlines can push you out of your comfort zone in a positive way; why low-stakes experimentation leads to better wo…
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Matty Dalrymple talks with Phil Marshall about HARNESSING AI FOR AFFORDABLE AUDIO, including how AI narration is transforming audiobook creation for indie authors, how tools like Spoken make professional-quality audio faster and more affordable, and how authors can customize voices, experiment with multi-voice storytelling, and bring their books to…
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Matty Dalrymple talks with Beth Daley about UNEARTHING STORY TREASURES WITH EUROPEANA, including how writers and storytellers can use the Europeana digital archive to spark creativity, deepen research, and find free resources for their projects—whether you're looking for historical details, artistic inspiration, or unique images for your book cover…
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Matty Dalrymple talks with David Viergutz about STORYTELLING THROUGH EPISTOLARY FICTION, including how immersive fiction can pull readers off the screen and into the story through physical letters and artifacts; the storytelling and business principles behind David Viergutz's Scare Mail and Epistolary projects; how emotion, nostalgia, and connectio…
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Matty Dalrymple talks with Becca Syme about WHAT TO QUIT AND HOW TO KNOW, including how to recognize when a writing or publishing strategy no longer serves you, how to overcome fear-based decisions that lead to burnout, and how to build a sustainable, hope-filled author career. Becca shares insights on trusting your intuition, quitting the right th…
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Matty Dalrymple talks with John DeDakis about WRITING TO HEAL, including how writing can help us process grief and loss, why moving toward pain rather than away from it can lead to emotional growth, and how journaling, memoir, and fiction each offer unique ways to heal through storytelling. John DeDakis shares how facing difficult experiences on th…
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Matty Dalrymple talks with Claudine Wolk about HOW TO GET YOUR BOOK SEEN AND SOLD, including how authors can identify and reach their ideal readers, craft a clear message and compelling hook, and overcome the fear of self-promotion. Claudine shares practical, confidence-building strategies to help indie authors simplify book marketing, focus their …
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Matty Dalrymple talks with Lisa Regan about WRITING REALISTIC POLICE PROCEDURES, including how crime writers can find reliable sources, connect with law enforcement experts, and navigate jurisdictional differences. She discusses the impact of technology on modern investigations, strategies for balancing realism with storytelling, and the importance…
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Matty Dalrymple talks with Cindy Gunderson about CRAFTING STORIES FOR THE EAR, including the challenges and benefits of self-narration, how narrating your own work can improve your writing, tips for preparing a manuscript for audio, the performance skills that bring stories to life, and the impact of AI on audiobook production and accessibility. In…
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Matty Dalrymple talks with JP Rindfleisch about FINDING READERS THROUGH SERIALIZATION, including how writing serial fiction differs from traditional novels; tips for keeping readers engaged with serialized stories; the pros and cons of platforms; and how indie authors can use serialized novels to build community, test ideas, and strengthen their ov…
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Matty Dalrymple talks with John Gaspard about WRITING FOR PASSION, NOT PLATFORMS, including why he chose to write a passion project instead of a market-driven book, how research into HAROLD AND MAUDE AT THE WESTGATE THEATER turned into a richly visual history, what indie authors can learn about marketing from a cult film's unlikely success, and why…
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Matty Dalrymple talks with Michael La Ronn about FROM BETA READERS TO BETTER STORY, including how authors can use alpha readers, beta readers, and ARC teams to strengthen their manuscripts and connect with their audience. They discuss when to bring in beta readers, how to choose the right people, and the differences between feedback from writers ve…
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Matty Dalrymple talks with Jane Friedman about MIDLIST SUCCESS, including how traditional publishers are shifting focus to support mid-list authors over a longer timeframe, what indie authors have long done to keep backlist titles selling, why building a sustainable career can be more effective than chasing a breakout bestseller, and practical step…
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Matty Dalrymple talks with Dale L. Roberts about AI AS BUSINESS CONSULTANT AND COACH, including how he leverages AI tools to enhance his productivity and business operations. The conversation delves into Dale's use of AI, specifically ChatGPT, to manage his ADHD, improve scheduling, and hold himself accountable. He discusses how AI helps him map ou…
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Matty Dalrymple talks with Greg Keogh about THE DIGITAL LANDSCAPE FOR EBOOKS AND AUDIO, including how independent authors can maintain control over their intellectual property and revenue through direct sales, avoiding subscription fatigue, and leveraging digital content's long lifespan. Greg also discusses how Curios aims to empower authors with t…
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Matty Dalrymple talks with Mark Leslie Lefebvre about LESSONS FROM A CHANGING PUBLISHING LANDSCAPE, including trends in book design and special editions, shifts in production and distribution, Bookshop.org's expansion into eBooks, strategies for direct sales and backlist marketing, and how increases in costs of print book production merit increases…
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Matty Dalrymple talks with Jean Burgess about WHAT WRITERS CAN LEARN FROM THEATER, including how writers can use techniques like improvisation to overcome writer's block, the importance of visualization and spatial awareness in storytelling, how much detail is just enough and not too much in your writing, and the role of thematic consistency. Inter…
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Matty Dalrymple talks with Johnny B. Truant about THE ARTISAN AUTHOR, including the importance of creating genuine, one-on-one connections with readers rather than succumbing to the rapid release model and algorithm-driven strategies dominating the publishing world. Johnny highlights the importance of authentic interactions, pricing books appropria…
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Matty Dalrymple talks with David Wogahn about PRINT STRATEGIES FOR INDIES, including the pros and cons of using platforms like IngramSpark and KDP for print-on-demand services, sharing insights on costs, logistics, and strategies for maximizing print book sales. David highlights the technical challenges of producing high-quality print books and the…
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Matty Dalrymple talks with Kerrie Flanagan about ARTICLE WRITING FOR PLATFORM AND PROFIT, including practical strategies for finding paying markets—and why you should stop giving your work away for free. From her first paid piece in Better Homes and Gardens to her advice on researching and targeting the right outlets, Kerrie offers encouraging, act…
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Matty Dalrymple talks with Hannah Jacobson about UNLOCKING THE POWER OF BOOK AWARDS, including changes within the book awards landscape, particularly the increasing acceptance of indie-published works; practical tips on selecting and submitting to the right awards; how to leverage wins for maximum benefit; the value of receiving and incorporating f…
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Matty Dalrymple talks with Timons Esaias about WARFARE FOR WRITERS, including how military history can serve as an invaluable resource for authors crafting stories that involve conflict, whether they are set in fantasy, science fiction, or historical periods. While warfare might seem intimidating to many writers, Esaias provides insights and guidan…
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Matty Dalrymple talks with Jennifer Hilt and Ran Walker about WHAT WRITERS CAN LEARN FROM "THE FULL MONTY," including the idea of characters' external wants versus internal needs; the use of tropes such as found family, ticking time bombs, and ugly duckling progressions; and how the film uses one element to convey multiple messages. We discuss how …
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Matty Dalrymple talks with Greta Boris about REVIVING A SERIES, including the process authors can use to evaluate what went wrong with the original work; the importance of ensuring that titles, covers, and marketing strategies are brand right; and the specific steps authors can take to improve the books' craft, tighten plots, and align better with …
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Matty Dalrymple talks with Mark Leslie Lefebvre about THE PODCAST GUEST PLAYBOOK, including tips and strategies for being an effective podcast guest, emphasizing the importance of understanding the host's perspective, making the process as easy as possible for the host, and focusing on the value you can provide to the audience—if you do that, the b…
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Matty Dalrymple talks with Luke Richardson about THE TRAVELING WRITER IN LIFE AND ON THE PAGE, including how his travels to places like India, Hong Kong, Nepal, and Morocco have inspired his novels, as well as his process for incorporating realistic and vivid settings into his stories. He addresses the challenges writers face when creating stories …
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Matty Dalrymple talks with Ran Walker about CRAFTING POETIC PROSE, including the nuanced art of using poetic devices in fiction to bring language to life, venturing into various literary techniques, including metaphor and simile, personification, symbolism, homonyms, homophones, and homographs, and onomatopoeia, and exploring how these elements can…
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Matty Dalrymple talks with Jennifer Hilt about DECODING STORYTELLING TROPES, including the universality of about 40 tropes that cross various genres, especially the tropes of found family, misdirection, secrets and scars, and the ticking time bomb. Jennifer shares insights about how tropes like these help shape narratives and character motivations,…
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Matty Dalrymple talks with Roz Morris about MANAGING YOUR EDITORIAL CREW, including how authors can effectively manage their editing process, the role beta readers play in the development of an author's work, what the needs are for editing before submitting a work to a traditional publisher or an agent, and tips for indie authors on making the most…
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Matty Dalrymple talks with Johnny B. Truant about THE NEW NORMAL OF AN AUTHOR CAREER, including the evolving landscape of self-publishing, the dilemma of comparisonitis, the need to accept slow growth in one's author career as the new norm, the value of patience, and the warning signs when patience turns into a rut. Interview video at https://bit.l…
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Matty Dalrymple talks with Art Taylor about WRITING SHORT, including common challenges faced by novelists transitioning to short stories. Art emphasizes the importance of economy, efficiency, and focus; shares practical advice on trimming word count while maintaining narrative impact, such as eliminating redundant phrases and opting for active voic…
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Matty Dalrymple talks with Sarah Elisabeth Sawyer about TRAINING THE BRAIN FOR FICTION DICTATION, including the differences in approach for fiction versus nonfiction. Sarah describes the challenges authors face when transitioning to dictating fiction and offers practical advice for overcoming mental blocks. Sarah also highlights the flexibility of …
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Matty Dalrymple talks with Kevin Tumlinson about WRITING PIVOTS AND THE POWER OF HUMILITY, including Kevin's journey of moving from a pantser to an outliner. They discuss his reasons for adopting outlining, influenced by his co-authoring project with J.D. Barker, and the cognitive challenges he faced during the transition. Kevin also speaks candidl…
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Matty Dalrymple talks with Rossana Corniel about UNLOCKING THE POWER OF BOOK REVIEWS, including the importance of reviews in understanding reader expectations and forming effective marketing strategies. Rossana discusses the finding that research shows that reviews can significantly impact sales and reader trust; the importance of tailoring your bo…
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Matty Dalrymple talks with Liesel Hill about USING RELEVANCE TO SAVE YOUR DARLINGS, including the importance of integrating emotional connection and subconscious storytelling to retain seemingly irrelevant scenes by making them essential. Topics include multi-tasking in scenes, pacing, evoking emotion, character arcs, purposeful character deaths, m…
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Matty Dalrymple talks with Clay Stafford about INSIDER TIPS FROM WRITING CONTEST JUDGES, including what judges look for in submissions, such as originality, strong voice, and proper pacing. Clay shares insights into the judging process, highlighting the necessity of engaging the reader early, avoiding errors, and understanding the contest's goals a…
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Matty Dalrymple talks with Troy Lambert about LINKEDIN STRATEGIES FOR AUTHORS, including the evolving role of LinkedIn for authors. We delve into strategies for optimizing LinkedIn profiles, engaging with peers, and understanding platform nuances to enhance professional presence, network effectively, and perhaps build a side hustle. Interview video…
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Matty Dalrymple talks with Malorie Cooper about THE PERKS AND PITFALLS OF FACEBOOK ADS, including the significance of high-contrast images and textual elements in ad creatives, the benefits and drawbacks of Facebook's automated targeting suggestions, and the latest updates in Facebook's targeting mechanisms that can affect ad performance. Mal empha…
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Matty Dalrymple talks with Leah Paulos about BOOK PROMOTION AND HOW TO BREAK THROUGH THE NOISE, including the importance of early marketing planning, crafting concise and compelling pitches, and understanding the specific needs of different recipients. Leah also delves into leveraging email lists, using AI tools for crafting pitches, building relat…
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Matty Dalrymple talks with Kathryn Goldman about NAVIGATING LEGAL RISK IN MEMOIR, including the delicate balance memoir writers must strike to avoid defamation, invasion of privacy, and intentional infliction of emotional distress. Kathryn explains the legal definitions and elements of these terms and offers advice on minimizing risk, emphasizing t…
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Matty Dalrymple talks with Michael La Ronn about GETTING UNSTUCK IN BOOK MARKETING AND PROMOTION, including how authors can get unstuck when traditional methods like ads and blogger reviews are not affordable or effective. He emphasizes the importance of having an email list and a reader magnet, using strategic pricing, updating book descriptions, …
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Matty Dalrymple talks with Joanne McLaughlin about ELEVATING YOUR PRESENCE WITH PANEL APPEARANCES, including participating in panels as a way to build confidence, network, and promote one's work. We discuss the importance of contributing meaningfully during panels and the benefits of both genre-specific and non-genre-specific conferences, and we to…
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Matty Dalrymple talks with Cheryl McKay about SHOWRUNNING YOUR SERIES NOVELS, including how to plan for standalone versus series formats; the role of episodic elements; the benefits of feeling inspired by and using real-world locations in storytelling; the importance of character development and story arcs; and the importance of making strong stand…
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Matty Dalrymple talks with Joanna Penn about THE EVOLVING AUTHOR AND SECOND EDITIONS, including the release of the second edition of Joanna's book, HOW TO WRITE NON-FICTION. Joanna discusses the changes in nonfiction writing, including the importance of storytelling, which led her to apply some of the personal elements and insights she has used in …
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Matty Dalrymple talks with Tiffany Yates Martin about TAPPING INTO YOUR AUTHOR VOICE, including how many writers mistakenly view voice as an external element they need to find or impose on their work. Instead, she believes that true voice comes from genuinely accessing and expressing one's internal truths, a process that can feel quite daunting. Ti…
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Matty Dalrymple talks with Kate Tilton about AUTHOR ASSISTANTS: FINDING ONE OR BEING ONE, including the various types of support an author assistant can offer, from organizing emails and managing forums to handling newsletters and connecting with PR firms. We explore the complexities of finding the right assistant, balancing workload, and the impor…
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Matty Dalrymple talks with Dre Baldwin about THE DISCIPLINE-DRIVEN PATH TO SUCCESS, including the importance of having clear goals to maintain focus; the role of discipline, time management, execution, and planning in achieving goals; the value of seeking external perspectives and of sharing your goals only with those who can provide support to ach…
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Matty Dalrymple talks with Rene Gutteridge about WHAT AUTHORS SHOULD NOT LEARN FROM MOVIES, including how crucial point of view and inner monologue are in novel writing compared to the visual storytelling required in movies; how writers can mistakenly adopt a "director's" approach, leading to overly descriptive and less engaging prose; and delve th…
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Matty Dalrymple talks with Jennifer Probst about USING ROMANCE TO WRITE STORIES WITH HEART, including the importance of emotional depth, character growth arcs, and the role of secondary characters in enhancing romantic storylines. Jennifer emphasizes the need for sexual tension and matching the type of romance with different characters to create co…
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