This is the the Response Drivers podcast, where we feature top marketing minds and dig into their inspiring stories. Learn how these leaders think and find the big ideas to push your results and sales to the next level.
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Rick Rappe Podcasts
The Axe and Scalpel Podcast is here to give a voice to Wisconsin's Northwoods on matters of faith, politics and culture. Longtime radio voice Johnny Velebir hosts Physician and Theologian Dr. Rick Rapp and Dr. Jacob Smith, Practicing Veterinarian and Outdoorsman.
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Revelations Along the Road Ep. 23 - Master's Degree
26:02
26:02
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26:02Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Revelations Along the Road - Bonus - What We're Reading
10:06
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10:06Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Using Psychology To Optimize Customer Experience and Marketing Effectiveness With Mark Levy
30:33
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30:33Mark Levy is the Head of Consumer Product & Customer Experience at Frontier Internet, a leading US fiber internet provider connecting millions of homes and businesses with high-speed broadband. With over 25 years of experience driving product innovation and digital transformation at companies including Comcast, AT&T, Nokia, and Jaguar Land Rover, h…
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Revelations Along the Road Ep. 22 - The Box
23:03
23:03
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23:03Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Revelations Along the Road Ep. 21 - The Meanness of Me-ness
20:55
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20:55Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Axe and Scalpel - Tom Stamman - Horrors and Hope in Honduras
42:48
42:48
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42:48Johnny V, Dr. Jake, and special guest Tom Stamman of Impact Ministries International discuss his work in Honduras and America rescuing orphans, slaves of sex trafficking, overcoming extreme poverty, and the real toll of uncontrolled immigration. Hear how a justly focused non-profit is making real progress and eternal impact in the 2nd poorest natio…
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Revelations Along the Road ep. 20 - Microwave or Moon
21:16
21:16
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21:16Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Revelations Along the Road Ep. 19 - Glove of Love (Part 2)
21:29
21:29
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21:29Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Are we in a "Civilizational Moment"? the wake of the Kirk Assassination
46:42
46:42
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46:42Dr. Rick is back to give his input on the Kirk Assassination and its relationship to the recently released documentary " Truth Rising", put out by Focus on the Family and The Colson Center for Christian Worldview. He and Dr. Jake discuss the idea that we are currently in a "Civilizational Moment". Are we as a society going to let Western Civilizati…
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Revelations Along the Road Ep. 18 - Glove of Love (Part 1)
16:56
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16:56Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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The Charlie Kirk Tragedy and his effect on the next generation
48:02
48:02
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48:02Johnny V, Dr. Jake, and special guest /resident young person Brooklyn Smith launch season 2 discussing the recent tragic assassination of Charlie Kirk, his work and legacy, and the incredible, exponential growth of his mission amongst young Americans in the wake of his death. Rate and review on your podcast app! Send us questions, suggestions, feed…
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Using AI to 100X Your Leads and Sales After Losing It All With Scott Empringham
37:53
37:53
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37:53Scott Empringham is the Owner and CEO of Empringham Media Group, a marketing agency that uses AI-powered strategies in digital marketing, social media, content, and coaching to help businesses grow. For over 21 years, he has worked with Fortune 50 companies to improve customer acquisition and retention through innovative campaigns. He once scaled t…
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Revelations Along the Road Ep. 17 - Brigadoon
18:40
18:40
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18:40Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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How To Create a Marketing Strategy That Doubles Growth With Rob Levin
56:55
56:55
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56:55Rob Levin is the Fractional Head of Growth and Chief Marketing Officer at Chief Growth Advisor, a consultancy that delivers data‑driven growth marketing strategies tailored to SaaS and subscription businesses. He brings over 20 years of experience working with brands such as WWE, Priceline, Nickelodeon, GE, and Viacom, where he led efforts that dou…
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Revelations Along the Road Ep 16 - The Two Switches
22:04
22:04
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22:04Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Building a Predictable Revenue Engine With Melissa Martin
38:38
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38:38Melissa Martin is the Founder and Brand Revenue Strategist at Blackwood Impact Group, a boutique consulting firm that helps small and midsize businesses break through profit plateaus by aligning their sales, marketing, and operations for predictable revenue growth. She launched the firm in 2018 after seeing firsthand how companies of any size strug…
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Revelations Along the Road Ep. 15 - The Trinity
17:48
17:48
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17:48Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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The Future of Retail Marketing Through Personalization and AI With Renae Scott
50:22
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50:22Renae Scott is the Founder of Bee Collaborative, a fractional CMO consultancy that helps small- to mid‑sized retail and consumer-facing businesses grow through strategic, smart marketing leadership. She launched the company in 2022 after more than two decades of marketing leadership at national brands, including 16 years at Victoria's Secret. Renae…
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How AI and Soft Skills Are Reshaping Marketing and the Future of Work With Stacey Force
25:12
25:12
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25:12Stacey Force is a Fractional CMO at The Marketing Blender, a firm that provides executive marketing leadership and strategy to help B2B organizations build systems for predictable, sustainable growth. She brings over 20 years of experience in crafting impactful and innovative marketing strategies across the B2B landscape. Stacey also co-founded and…
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Revelations Along the Road Ep 14 - God's Sword
18:22
18:22
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18:22Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Why Timeless Marketing Principles Still Win in a Digital World With Brian Kurtz
1:09:42
1:09:42
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1:09:42Brian Kurtz is the Founder and CEO of Titans Marketing, which helps businesses master direct response marketing by combining timeless principles with modern tactics. He spent 34 years at Boardroom Inc., helping grow its revenue to over $150 million. At Titans, he runs mastermind groups, consults, and educates marketers with his book Overdeliver. Br…
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Revelations Along the Road Ep 13 - Visually Representing the Trinity
23:32
23:32
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23:32Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Building High-Impact Marketing Strategies on Lean Budgets With Candace Chapman
23:03
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23:03Candace Chapman is the Fractional CMO at Pairaphrase, an AI-powered, cloud‑based translation management platform that helps businesses translate documents securely, fast, and efficiently. She excels in B2B marketing leadership, with expertise in demand generation, go‑to‑market planning, and team building for fast‑growing startups. In her role, Cand…
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Revelations Along the Road Ep 12 - Wisdom About Wisdom
21:19
21:19
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21:19Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Building Better Marketing Campaigns Using AI Without Losing the Human Touch With Jonathan Lo
39:39
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39:39Jonathan Lo is Fractional CMO at Salt Foundry, a Utah-based strategic marketing firm that provides part-time chief marketing leadership and custom strategies for e-commerce and consumer brands. He has over 15 years of experience leading digital marketing efforts at startups and multi‑billion‑dollar companies, managing more than $50 million in annua…
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Staying Relevant by Bridging Enterprise Strategy and Niche Execution With Francine Feder
39:33
39:33
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39:33Francine Feder is the Fractional Chief Marketing Officer at OK4WD, a premier off‑road and overland vehicle outfitter founded in 1979 that builds custom trucks and serves as North America's exclusive distributor for several international brands. She brings over two decades of award‑winning strategic marketing experience, including leadership roles a…
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Revelations Along the Road Ep 11 - God's Triathlon
18:56
18:56
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18:56Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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How Strategic Branding Helps Construction Firms Win Better Clients and Talent With Perryn Olson
42:31
42:31
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42:31Perryn Olson is a Principal at AltCMO, a firm providing fractional CMO services and marketing strategy tailored to construction and construction technology companies. With nearly two decades of experience in the industry, he specializes in aligning marketing with business development, recruiting, and company culture. Perryn holds certifications fro…
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Revelations Along the Road - Hope responding to Tragedy in Central Texas
21:20
21:20
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21:20Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Revelations Along the Road Ep 10 - Turn Around, Look at Me!
17:01
17:01
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17:01Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God.Rate and review on your podcast app! Send us questions, suggestions, feedback, a…
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Scaling Smarter With AI and Direct Mail With Ernest Tavares III
28:17
28:17
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28:17Ernest Tavares III is the Founder of First Step Growth, a performance marketing agency that helps direct-to-consumer brands scale profitably through data-driven advertising. With over $200 million in capital deployed across platforms like Meta, Google, TikTok, and Reddit, he specializes in lowering customer acquisition costs and boosting return on …
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Revelations Along the Road Ep 9 - Who Am I, Who is I AM, Whose Am I?
18:48
18:48
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18:48Dr. Rick and his dad Tom Rapp discuss Tom’s writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God.Rate and review on your podcast app! Send us questions, suggestions, feedback, a…
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Connecting the Dots: Turning Insights Into Scalable Strategies With Brad Schlachter
32:18
32:18
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32:18Brad Schlachter is the Founder and CMO at Rise Business Ventures, a consultancy that provides fractional CMO services and growth strategies for companies in technology, media, and entertainment. With over 15 years of experience, he has led marketing initiatives for major brands like Disney, Microsoft, and Major League Baseball, as well as high-grow…
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Revelations Along The Road Ep 8 - Velcro Faith
22:32
22:32
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22:32Dr. Rick and his dad Tom Rapp discuss Tom's writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Balancing Strategy and Execution To Drive Sustainable Marketing Growth With Michael Baer
37:37
37:37
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37:37Michael Baer is the Fractional and Interim Chief Marketing Officer at TechCXO, a firm that provides on‑demand, interim and fractional C-suite executives who help high‑growth companies accelerate strategic and operational performance. With over 35 years of marketing and operational leadership, he brings expertise in transforming and professionalizin…
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Revelations Along the Road Ep. 7 - Prickly Pears
19:34
19:34
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19:34Dr. Rick and his dad Tom Rapp discuss Tom's writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Building Smarter Marketing Systems Through Technology and Data With Dave Scott
31:06
31:06
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31:06David T. Scott is the Founder and CEO of Evil Genius Games, a tabletop role-playing game publisher known for Everyday Heroes, a modern-day RPG system compatible with Fifth Edition Dungeons & Dragons, as well as licensed adventures based on blockbuster films like John Wick, Pacific Rim, and Highlander. A seasoned entrepreneur, Dave has founded and s…
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Revelations Along the Road - Ep. 6 - Reflections
17:15
17:15
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17:15Dr. Rick and his dad Tom Rapp discuss Tom's writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Growth Strategies and Tools To Scale Early-Stage Startups
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45:41Andrew Lee Miller is the Founder of GrowthExpertz, a boutique marketing agency that helps startups scale quickly and cost-effectively without hiring in-house teams. A veteran growth marketer, he has led growth for three VC-backed startup exits and consulted for nearly 100 companies across 15 countries. Since founding GrowthExpertz in 2016, he's hel…
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Revelations Along the Road Ep. 5 - Build Bridges, Not Barriers
28:58
28:58
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28:58Dr. Rick and his dad Tom Rapp discuss Tom's writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Why Clarity and Customer Insight Drive Scalable Startup Marketing With Maria Botta
34:10
34:10
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34:10Maria Botta is a seasoned marketing strategist and fractional Chief Marketing Officer who partners with startups and established businesses to drive growth through innovative branding and digital strategies. Over the past decade, she has advised more than 200 founders, particularly supporting Black, Latino, and female entrepreneurs through roles wi…
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Revelations Along the Road Ep. 4 - Josiah's Special Day (for Kids)
16:05
16:05
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16:05Dr. Rick and his dad Tom Rapp discuss Tom's writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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How Purpose-Driven Storytelling Builds Brands That Inspire and Scale With Christopher Erkelens
45:01
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45:01Christopher Erkelens is the Founder and Chief Storyteller at Marketing Impact, a California-based consultancy that helps purpose-driven organizations clarify their brand narratives and align marketing strategies to inspire measurable impact. With over 15 years of experience in marketing and communications, he specializes in crafting compelling stor…
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Revelations Along The Road Ep 3- Walking Wineskins
17:58
17:58
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17:58Dr. Rick and his dad Tom Rapp discuss Tom's writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Making Marketing More Human-Centered, Strategic, and Effective With Sarah Oyungu
48:57
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48:57Sarah Oyungu is the Principal Alchemist and Founder of The MRKTing Alchemist, a marketing consultancy that empowers visionary founders and business leaders with bespoke strategies to drive revenue growth and elevate brand authority. Drawing from her extensive experience across global teams and industries, she specializes in making enterprise-level …
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Revelations Along The Road Ep. 2-Theos or Theory
12:46
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12:46Dr. Rick and his dad Tom Rapp discuss Tom's writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Using DRTV To Build Billion-Dollar Brands With Rick Cesari
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36:21Rick Cesari is the Chief Marketing Officer at Direct Branding, a marketing agency specializing in direct-to-consumer strategies and video marketing to help consumer brands scale and drive measurable sales growth. A pioneer in direct response advertising since the early 1990s, Rick has played a pivotal role in building iconic brands such as Juiceman…
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Revelations Along The Road Ep. 1-Usable by God at all Ages
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19:10Dr. Rick and his dad Tom Rapp discuss Tom's writings inspired from his morning walks with God along Starcke Road in Marble Falls, Texas. These are devotional writings grounded in the Bible and inspiring for Christians wanting to grow deeper in their daily walk with God. Rate and review on your podcast app! Send us questions, suggestions, feedback, …
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Episode # 10 - Johnny V's NFL Draft Experience
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33:18Johnny V, Dr. Jake, Dr. Rick and his dad Tom discuss Johnny's experience at the NFL draft in Green Bay, $21 Busch Latte's, dreams of a glorious, albeit delusional, Vikings championship, Johnny's ongoing draft slide and where he's looking to sign as an undrafted free agent. Rate and review on your podcast app! Send us questions, suggestions, feedbac…
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Episode #9 - A Life of Service with Tom Rapp
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58:25
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58:25Johnny V, Dr. Jake, are joined by Dr. Rick and his Dad Tom from the mission field of central Texas to talk finding faith, passing on faith, leading a family, loving a wife, serving a community, and doing it all for the glory of God at all ages, but especially in retirement. Sell your house of nearly 30 years, leave the city and town that you've spe…
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