Best Redefinition Podcasts (2026)

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Why AI Enables a Redefinition of Customer Value 27:02

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5h ago27:02

27:02

Episode #254: Christy Marble, Chief Marketing Officer at Siteimprove, explains why AI is changing what “value” means in B2B. She argues that buyers want outcomes, not tools, and that AI makes it easier to deliver those outcomes. She also shares how agents and orchestration can connect systems to create seamless experiences. The result is faster exe…

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Why Partnerships Must Be the Third Leg of Your GTM Stool 30:41

2h ago30:41

30:41

Episode #255: Vaughn Mordecai, Chief Revenue Officer at Mindmatrix, explains why partnerships must become a core go-to-market motion. He outlines how partner ecosystems unlock revenue that direct sales alone cannot. Vaughn shares why deal sizes grow, close faster, and win rates improve when trust and alignment exist. He also breaks down what leader…

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Customer Retention Strategy: Making Loyalty the New Growth Engine 29:42

7h ago29:42

29:42

Episode #253: David T. Roberts, Chief Executive Officer at SugarCRM, explains why loyalty is a primary growth lever for B2B. He shares how curiosity, process, and data make customer focus real. He breaks down how teams can activate feedback to improve retention. He also explains why context is essential for using AI well. “We try to show the custom…

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Marketing’s Identity Crisis in the C-Suite 31:43

16h ago31:43

31:43

Episode #252: Anand Sankara Narayanan, Chief Marketing Officer at Finance House Group, explains why marketing faces an identity crisis in the C-suite. He argues that marketing has not clearly defined its value within organizations. He breaks down marketing as a discipline built on customer psychology, data, and persuasion. He shares practical ways …

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How to Have a Wonder Year - Temi Taiwo 27:35

21h ago27:35

27:35

Join Temi as he shares at our Hackney 11:30AM service on Sunday 4th January 2026 on 'How to Have a Wonder Year'.Head to SAINT.CHURCH to find out more about what we've got going on at SAINT across East London!By SAINT

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December 21st - Advent, Refugees, and You! 57:48

15d ago57:48

57:48

Ben and Bon talk with John Musser about refugees, and then John teaches us a strong Christian ethic on how to respond to newcomers in our community.By Ben and Bon

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Why Deals Die: The Momentum Problem in B2B 33:44

21d ago33:44

33:44

Episode #451: Grainne Maycock, Chief Revenue Officer at Acolad Group, explains why deals lose momentum. She outlines how internal friction and misalignment quietly stall progress. She also shares how trust is built through transparency and consistent follow-through. She closes with practical ways to operationalize customer voice and communication. …

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Voice of Customer Drives the Only GTM that Lasts 30:45

22d ago30:45

30:45

Episode #250: Asmita Singh, Chief Marketing Officer at BARBRI Global, explains why the voice of the customer is the foundation of a durable go-to-market. She explains how trust is built on credible data, not cherry-picked claims. She shares how marketing can connect siloed insights across sales, product, and service. She also outlines how bottom-up…

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B2B CMOs: How to Smash Targets without Paid Media 30:46

22d ago30:46

30:46

Episode #249: Stephanie Pilon, Chief Marketing Officer at Singular, shares how her team exceeded revenue targets without relying on paid media. She explains why long sales cycles and niche ICPs reduce the effectiveness of paid channels in B2B. Stephanie also walks through data-backed decisions that drove a strategic shift away from ads. Her approac…

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Turning Customer Centricity Into an Operational Strategy 31:36

24d ago31:36

31:36

Episode #248: Michelle Urdiales, CMO at LAM and a Member of the Regional Leadership Board at A.P. Moller - Maersk, explains how customer centricity must move beyond intention and become an operational strategy. She outlines how working backward from the customer shapes leadership decisions, prioritization, and long-term value creation. Michelle con…

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How Deep Partnerships Can Become Your Number 1 Growth Engine 28:14

1M ago28:14

28:14

Episode #247: Vitaly Bochkarev, Chief Marketing Officer at Звук, explains how companies can grow when traditional channels disappear and trust becomes the real competitive edge. He shares how deep partner integration, not surface-level collaboration, creates scalable customer value. Vitaly demonstrates how unified journeys, shared KPIs, and multi-l…

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December 8th - The evil of Just War Theory, Murder in the Caribbean, and Advent 52:00

1M ago52:00

52:00

Ben and Bon talk about Daniel Heimbach’s take on Just War Theory and how it applies to current events, the normalization and rationalization of violence by Christians, and the hope for mankind found in Advent.By Ben and Bon

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The 2025 Challenge Report: Mastering the Everyday Obstacles to Scale 27:59

1M ago27:59

27:59

Episode #246: Vidhya Srinivasan, Chief Marketing Officer at Prophix, explains why internal alignment is the most significant barrier to scale. She describes how cross-functional miscommunication creates friction, anxiety, and stalled execution. Vidhya shares how simple, repeatable processes and clear engagement models unlock growth. She closes with…

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Customer-Led Advantage: Your Most Reliable Growth Engine 28:10

1M ago28:10

28:10

Episode #245: Willem Hendrickx, Chief Revenue Officer at Vectra AI, shares how customer insight becomes the foundation for strong strategy and lasting momentum. He shows how a clear ICP sharpens focus and accelerates growth. Willem connects culture, leadership, and the voice of the customer into one unified system. He highlights how internal alignm…

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The Hidden Challenge Every C-Suite Executive Faces (And How to Fix It) 34:24

1M ago34:24

34:24

Episode #244: Jillian Als, Chief Marketing Officer at Dealfront, reveals why misalignment is the hidden challenge slowing growth inside every organization. She explains how internal definitions of success must match across departments. Jillian shares why direct, agenda-free customer conversations reshape strategy. She also warns that chasing AI wit…

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Execution Only Works When Trust Comes First 34:32

1M ago34:32

34:32

Episode #243: Jacqueline Woods, Chief Marketing Officer at Teradata, explains why execution only works when trust and culture come first. She shows how clear roles, accountability, and mutual respect unlock performance. Jacqueline connects preparation and discipline to sustainable innovation. Even with an average product, the right culture can stil…

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God is Working in Your Waiting - Al Gordon 25:44

1M ago25:44

25:44

Join Al Gordon as he shares at our Hackney location at our 11:30am service on Sunday 30th November 2025. For more information about our services, locations and events, head to SAINT.CHURCH 🙌By SAINT

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From Chaos to Clarity: Creating Predictable Revenue Systems 30:48

1M ago30:48

30:48

Episode #242: Kari Hanson, Chief Marketing Officer at Robin, explains why traditional ideas of predictability are breaking under the pressure of AI-driven change. She describes how shifting buyer behavior makes historic performance less reliable as a guide. Kari shows how brand and voice of the customer can restore clarity in this chaos and outline…

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Why Our Greatest Challenges To Growth Are Internal 36:45

2M ago36:45

36:45

Episode #241: Matt Gorman, Chief Revenue Officer at MSH, explains why the most significant barriers to sustainable growth are almost always internal rather than external. He shows how misaligned expectations, lack of internal trust, and weak revenue operations discipline undermine even strong strategies. Matt challenges leaders to define growth cle…

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How to Make the Voice-of-the-Customer Your GTM Operating System 31:47

2M ago31:47

31:47

Episode #240: Peter Dibbern, Chief Marketing Officer at COSMO CONSULT, explains why customer understanding shapes every part of a modern GTM system. He details how SaaS models require deeper, continuous customer relationships. He discusses how data supports but never replaces real conversations and emphasizes that trust grows through honest stories…

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Gaining God's Perspective - Temi Taiwo 23:39

2M ago23:39

23:39

Join Temi as he shares at our 11:30am service at our Hackney location on Sunday 23rd November 2025.Head to SAINT.CHURCH to find out more about what's going on across our East London locations 🙌By SAINT

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Why C-Suite Misalignment Vanishes in Customer-Led Companies 32:01

2M ago32:01

32:01

Episode #239: Dr. Adrian Seeger, Chief Sales Officer at thyssenkrupp Schulte, explains why fundamental restructuring must start with the customer, not with internal cost-cutting. He describes customer centricity as a shared mindset that reaches far beyond tools and dashboards. Adrian urges every C-suite leader to spend meaningful time in direct con…

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Growth Hinges On One Priority: Customer Experience 31:31

2M ago31:31

31:31

Episode #238: Rich Watson, CRO at Amira Learning, explains why customer experience is now the primary driver of competitive advantage. He highlights how AI accelerates product creation, making experience the true differentiator. He outlines why renewals and expansion depend on consistent value. He also shows how organizations can evolve compensatio…

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Nov 18th - Epstein, Identity, Formation, and the Church 1:00:42

2M ago1:00:42

1:00:42

Ben and Bon talk about Epstein and how deep the tendrils of evil go, along with why evil is often excused within the Church due to a lack of an identity centered on Christ, and they talk about how better formation can keep the Church/Believer from being complicit in evil.By Ben and Bon

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Your Funnel Leaks Trust, Not Leads. Fix It. 29:23

2M ago29:23

29:23

Episode #237: Alena Iakaitite, CMO at Ozon Global, explains that B2B pipelines rarely leak leads but instead leak trust, which modern buyers increasingly rely on peers to validate. She shows how even a single failure can spread across business communities within hours, and why transparency, promise-keeping, and internal alignment are the only durab…

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Renaissance Sunday - Zach Meerkreebs 30:50

2M ago30:50

30:50

Join Zach Meerkreebs, pastor in residence at Asbury University, and author of 'Lower', as he shares at our 11:30AM service at our Hackney location on Renaissance Sunday, 16th November 2025.For more information about our church, head to SAINT.CHURCH and for more information about Renaissance, head to RENAISSANCEMOVEMENT.ORG 🙌…

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How CROs Regain Line-of-Sight to Real Customer Value 27:24

2M ago27:24

27:24

Episode #236: Mark Flanagan, Chief Revenue Officer at LOGEX, explains why customer value must anchor every decision a revenue team makes. He highlights how rigid sales processes create friction that erodes trust early in the buyer experience. He explores why buyers arrive more informed than ever and how CROs must adapt to remain credible. “Your mar…

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I Convinced Grok That Zionism Is Anti-Semitic 46:41

2M ago46:41

46:41

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Turning B2B’s Trust Gap Into Growth 28:56

2M ago28:56

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Episode #235: Mark Humphreys, Chief Marketing Officer at Trasna, examines how trust has become the defining currency of growth in B2B relationships. He explains that every partnership, purchase, and brand reputation depends on credibility built through consistent, authentic communication. He also shares how deep customer understanding and one-to-on…

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Orchestrating Growth: Mastering the CMO Balancing Act 28:25

2M ago28:25

28:25

Episode #234: Joni Helminen, Chief Marketing Officer at Barona, explores how CMOs can orchestrate growth by mastering the constant balancing act between short-term results and long-term brand building. Speaking from his experience leading marketing for one of Finland’s largest staffing and recruitment companies, Joni explains why alignment, trust, …

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Transform GTM by Solving the Right Customer Problems 28:33

2M ago28:33

28:33

Episode #233: Ken Rutsky explains why teams often confuse what they do with the problem they solve and how that confusion creates misalignment and weak differentiation. He shows how to define an issue that is big enough to matter yet credible to win, then use it to guide narrative, segmentation, ICP focus, pricing, and the proof of concept experien…

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As I Have Loved You: Release - Nai Maxwell-Babatunde 22:32

2M ago22:32

22:32

Join Nai as she shares the final part of our 'As I Have Loved You' series at our 11:30am service from our Hackney location 🙌Head to https://saint.church/ to find out more about everything we've got going on across East London!By SAINT

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CMOs and Conversion: Turning Great Pipeline Into Closed-Won 27:25

2M ago27:25

27:25

Episode #232: Paul Taylor, Chief Marketing Officer and Senior Vice President at SS&C Blue Prism, explains why handoffs break buyer trust and conversion. He describes orchestration across marketing, sales, and success. He urges leadership to set one revenue story. He demonstrates how alignment enhances win rates and reduces churn. “The winners aren'…

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Beyond Templates: How Leaders Evolve ABM for Real Results 30:36

2M ago30:36

30:36

Episode #231: Nicholas Ghitti, Chief Revenue Officer at Native Teams, explains why trust and alignment beat shiny tools. He breaks down living playbooks, voice of the customer, and shared KPIs. He shows how rituals and AI can coexist to drive execution. He closes with a call for leaders to stay close to the front lines. “Most of the right answers i…

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CMOs: Stop Selling Yourself Short on What Really Drives Growth 31:33

2M ago31:33

31:33

Episode #230: Emily Ferdinando, Chief Marketing Officer at Bugcrowd, explains why pipeline quality and progression outclass vanity metrics. She details how non-linear journeys demand broader influence tracking. She demonstrates that regional activities account for a quarter of closed opportunities and closes with ABM activation, shared KPIs, and co…

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As I Have Loved You: Resistance - Matt Orr 31:46

2M ago31:46

31:46

Join Matt as he shares the fourth part of our series, 'As I Have Loved You' at our Hackney 6pm service on Sunday 2nd November 2025.For more information about everything we've got going on across SAINT, head to https://saint.church/ 🙌By SAINT

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October 30th - SNAP and Allie Beth Stuckey 1:12:56

2M ago1:12:56

1:12:56

Bon and Ben talk about the war on the poor, Allie Stuckey's Islamophobia, the practice of Christian witness, and the best Presbyterian joke, ever.By Ben and Bon

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Reinventing ABM for the AI Search Era 28:41

2M ago28:41

28:41

Episode #229: Rebecca Colwell, SVP of Marketing at Yext, explains why AI search adoption is surging and how it reshapes visibility. She shares research on usage and click behavior. She outlines three strategic shifts for marketers and shows how trust and accurate brand facts drive citations. “If you’re not visible in that first moment, you miss the…

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244: We're Having a Baby! 27:17

2M ago27:17

27:17

In this heartfelt episode of Live Well Bipolar, Paris shares the exciting news of expecting a baby girl in February 2026. Reflecting on the journey since finding out on June 24th, she discusses the initial surprise, the ultrasound experience and the special ways she shared the news with family. She delves into her personal journey with bipolar and …

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As I Have Loved You: Redefinition - Robby Lewis 34:28

2M ago34:28

34:28

Join Robby Lewis at our Hackney 11:30am service speaking on part 3 of our 'As I Have Loved You' series, 'Love's Real Definition', on Sunday 26th October 2025.By SAINT

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Adopting an Entrepreneurial Model for Growth 28:52

3M ago28:52

28:52

Episode #228: David Reid, CTO & CMO at NOV, shares how enterprise leaders grow by combining near-term cashflow discipline with long-horizon innovation. He explains why corporate groups often reject ideas they did not create. He shows how trust and relationships win complex deals. He closes with practical ways to build healthier, higher-performing t…

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Nailing C-Suite Success Under a PE Playbook 37:01

3M ago37:01

37:01

Episode #227: Ray Wizbowski, Chief Marketing Officer at ECI Software Solutions, explains how C-suite leaders succeed under a private equity playbook by aligning to exit economics, mastering unit economics, and balancing growth with profitability while reducing churn and investing in practical AI. “You have to understand your unit economics better t…

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243: From Bipolar Darkness to Devotion in Motherhood 38:46

3M ago38:46

38:46

Paris speaks with Daniela Skinner, an artist, corporate professional and mother who shares her journey navigating bipolar to raise her now 9 year old son. Diagnosed at 27, Daniela recounts her challenging experiences with postpartum mania, hospitalizations and navigating life as a new mother under immense stress. She details her struggles, the pivo…

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As I Have Loved You: Regeneration - Al Gordon 28:44

3M ago28:44

28:44

Join Al, as he shares part two of our 'As I Have Loved You' series at our 11:30am service from our Hackney location on Sunday 19th October 2025.Head to https://saint.church/ for more information about everything we've got happening across our East London locations 🙌By SAINT

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October 18th - Josh Howerton and the redefinition the image of the Church and the Gospel. 1:16:00

3M ago1:16:00

1:16:00

In this episode Bon and Ben talk about Josh Howerton's dive into critical theory, church growth, what the Gospel DOESN'T depend on, how "Biblical" can be a weapon, the national drop in church attendance. Plus, Ben offers his sincere Billy Graham impersonation, and shows off his Sociology and PoliSci skills.…

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From Random Acts to Scalable Growth: The $100M Revenue Blueprint 28:14

3M ago28:14

28:14

Episode #226: Joshua Leatherman explains why many B2B companies stall around 80 to 100 million when a sales-led approach exhausts the easier parts of the market. He shows how to replace random acts of marketing with a scalable go-to-market system that unites demand marketing, sales development, revenue operations, sales, and client success around a…

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From Turbulence to Tenure: Retaining A-Players Through Change 30:25

3M ago30:25

30:25

Episode #225: Naomi Brezi, Chief Revenue Officer at Ruffalo Noel Levitz, explains how to lead through constant transformation without burning out teams or customers. She frames today’s trust recession and shows why credibility must be earned at every touch. Naomi maps a dual-track plan that balances quarterly targets with long-term brand and people…

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As I Have Loved You: Revelation - Temi Taiwo 34:19

3M ago34:19

34:19

Join Temi as he shares part one of our new talk series 'As I Have Loved You', on Sunday 12th October at our 11:30am Hackney service.Head to SAINT.CHURCH to find out more about what's happening across our East London locations 🙌By SAINT

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Turning B2B’s Biggest Challenges into Competitive Wins 31:17

3M ago31:17

31:17

Episode #224: Brian Gilman, Chief Marketing Officer at ThetaRay, explains why AI has equalized claims and intensified a B2B trust gap. He shows how quickly getting into the room with C-suite buyers reframes discovery around business outcomes. He details why alignment across product, sales, and finance prevents roadmap drift. He closes with a practi…

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October 9th - The Missionary Kids 1:18:56

3M ago1:18:56

1:18:56

Bon and Ben talk again with historian Dr. Holly Fletcher about her just released book "The Missionary Kids" and discuss the cost of personal discipleship, what happens when discipleship costs something of others, and how to navigate the divide hurt can cause in families, countries, and congregations.…