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RTB

North East Ambulance Service

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RTB (Return To Base) is a podcast from North East Ambulance Service. In each episode, operational colleagues from across the service speak to experts within their field to try and answer some of the big questions staff members have about working in the ambulance service, from day-to-day issues like mental health and the importance of speaking up, to big picture ideas like the future of paramedicine.
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RTB Media is an infantry-veteran owned media company dedicated to finding and amplifying the authentic voices, perspectives and experiences of modern veterans. Speak the same language? Welcome home, f*cker.
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RTB Limited's Podcast: Ring The Bell to Success Podcast focuses offering insights on Leadership, Business, and Sales strategy that help companies grow. We interview business owners and also just put out content to help your business grow. RTB limited offers Outsourced Leadership for Operations, Sales, and Marketing focusing on SMBs, and Startup and mid market space. check us out @ www.rtblimited.com Support this podcast: https://podcasters.spotify.com/pod/show/rtblimited/support
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Adsterra is a global advertising network. It has been connecting brands and marketing professionals through top-tier advertising and monetization solutions since 2013. Leverage our expertise in affiliate marketing, RTB advertising, and traffic monetization, enhanced by insider tactics from industry-leading guests. Tune in to explore the hottest topics, proven launch strategies from top media buyers, emerging trends, challenges, and untapped opportunities across various verticals.
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RING THE BELL

Just_JON

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I'M HERE! YOU'RE HERE!........LET'S... DO... THIIIIISSSSSS! A wrestling podcast for the masses of smarky smarks and the casual viewer alike. We know that there are a lot of "wrasslin pods" out there and we know that WWE puts out 83 hours a week of content but we here at RTB hope to bring a new perspective from everyday gents...(and ladies) who enjoy the ONE TRUE SPORT! Cheers ;) Support this podcast: https://podcasters.spotify.com/pod/show/rtbpodcast/support
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The Marketecture Podcast is hosted by industry experts Ari Paparo and Eric Franchi. Every Friday they publish an interview with an important thinker in the advertising and marketing industries, and cover that week's most important news. Every Monday there's an in-depth vendor interview where you learn about interesting companies. https://www.marketecture.tv
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AI: Machine-Made Marketing

AI: Machine-Made Marketing

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Explore the power of Artificial Intelligence in marketing, where advanced algorithms and data-driven insights are transforming how businesses engage with their audience. ​ Discover how AI can elevate your strategy and drive growth in today’s digital landscape.
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This podcast is the collaboration of Atlai Quistian and John Fannin. Both young men come from vastly different childhoods and have had to examine on their own what the feel makes a man truly masculine and manly. Atlai coming from a single parent home and John coming from his time in the Marine Corps, these two young men have decided that the lessons learned from good choices and bad choices are equally valuable in teaching and helping other young men realize their potential to be men of conv ...
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The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches publishers use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital advertising.
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This story was originally published on HackerNoon at: https://hackernoon.com/2-billion-requests-100ms-deadlines-$10k-a-month-engineering-a-lean-global-rtb-system. Inside a lean RTB system processing 350M daily requests with sub-100ms latency, built by a 3-person team on a $10k cloud budget. Check more stories related to programming at: https://hack…
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Our guests and hosts throughout the year have been recording some bonus content for you especially for Christmas. In today's special Christmas episode, you can hear Paul Elstob, Fay Ord, Clare Graham, Dan Cooper, Louise Carbado, Kate Rogers, Yvette Campbell, Simon Kelly and James Atkinson talk about their Christmas guilty pleasures. If you'd like t…
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Scott Spencer, co-founder of Rewarded Interest and former DoubleClick and Google product leader, explains why cookie banners failed, how consumer privacy still feels broken, and what it takes to give users real control without hurting publishers or advertisers. Takeaways RTB wasn’t invented in a single moment. It emerged organically as multiple tea…
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In a marketing world reshaped by privacy shifts, fragmented identity, and the rise of next-generation AI, performance advertisers face both a reckoning and a renaissance. In this episode of AI: Machine-Made Marketing, we sit down with Jaysen Gillespie, Global Head of Analytics and Product Marketing at RTB House, to break down how deep learning is r…
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This story was originally published on HackerNoon at: https://hackernoon.com/what-the-heck-is-gizmosql. A brief look at GizmoSQL, a small server that runs DuckDB, with the Arrow Flight SQL protocol wrapped around it so that you can run DuckDB remotely. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also …
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This story was originally published on HackerNoon at: https://hackernoon.com/code-smell-318-wasting-time-refactoring-dirty-code. Don't waste time refactoring code that never changes; focus on frequently modified problem areas. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also check exclusive content ab…
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On Marketecture Live, Jayson Dubin, CEO and Founder of Playwire, explains how publishers can grow revenue and improve performance by combining machine learning with human intelligence. He shares concrete results from AI-driven traffic shaping and price floor optimization, walks through Playwire’s Quality, Performance, Transparency (QPT) initiative,…
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This story was originally published on HackerNoon at: https://hackernoon.com/javas-growing-graveyard-the-old-apis-being-buriedand-what-replaced-them. The Java “tomb” is filling up. Here’s what’s being buried—and what you should use instead. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also check exclus…
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This story was originally published on HackerNoon at: https://hackernoon.com/the-most-dangerous-person-on-your-team-is-dave-and-he-just-quit. Stop letting knowledge walk out the door. Use this system prompt to turn every commit into a well-documented masterpiece. Check more stories related to programming at: https://hackernoon.com/c/programming. Yo…
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This story was originally published on HackerNoon at: https://hackernoon.com/javas-greatest-hits-of-failure-top-10-open-source-errors-of-2025. PVS-Studio’s year-end roundup of the top 10 strangest Java errors found in open-source projects in 2025. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also check…
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This story was originally published on HackerNoon at: https://hackernoon.com/the-truth-about-cancelling-asyncawait-youre-mostly-just-ignoring-results. JavaScript can’t truly cancel async/await work—most “cancellation” just stops waiting. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also check exclusive…
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This story was originally published on HackerNoon at: https://hackernoon.com/symfony-74s-share-directory-solves-the-cache-problem-for-kubernetes-apps. Symfony 7.4 introduces var/share to separate local system cache from shared application data—solving cache inconsistency in Kubernetes without the NFS hit. Check more stories related to programming a…
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This story was originally published on HackerNoon at: https://hackernoon.com/discomfort-as-human-technology-a-brain-function-beyond-predictive-coding. Predictive coding explains how the brain keeps us trapped in existing frameworks. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also check exclusive cont…
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This story was originally published on HackerNoon at: https://hackernoon.com/the-rural-banking-stack-2. I would like to narrate how I am conceptualizing and building an intelligent supply chain financing network which will become part of a rural bank. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also c…
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This story was originally published on HackerNoon at: https://hackernoon.com/is-agentic-programming-the-next-big-shift. In 2025, the developer's role is shifting from a manual "writer" to a strategic "orchestrator," managing teams of digital agents that can self-correct. Check more stories related to programming at: https://hackernoon.com/c/program…
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This story was originally published on HackerNoon at: https://hackernoon.com/best-amazon-scraper-apis-for-2025-top-picks-compared. Compare the best Amazon Scraper APIs for 2025, analyzing speed, pricing, reliability, and features for scalable eCommerce data extraction. Check more stories related to programming at: https://hackernoon.com/c/programmi…
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In this episode, Ari Paparo and Eric Franchi reflect on the past year in ad tech and discuss their predictions from the previous year, the growth of Marketecture, and the biggest news stories in the industry. They highlight key CEOs and companies, explore current trends, and make predictions for the upcoming year, particularly focusing on the impac…
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This story was originally published on HackerNoon at: https://hackernoon.com/building-a-decentralized-event-ticketing-system-web3-with-symfony-74. Build a production-ready NFT ticketing system with Symfony 7.4 and PHP 8.3 using async message queues and Ethereum JSON-RPC. Check more stories related to programming at: https://hackernoon.com/c/program…
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This story was originally published on HackerNoon at: https://hackernoon.com/code-smell-10-functions-with-too-many-arguments. Passing too many arguments to functions hurts maintainability. Learn how to refactor parameters into meaningful domain objects. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also…
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Dr. Mark Grether, SVP & General Manager, PayPal, unpacks how PayPal is reshaping commerce media by leveraging its transaction graph across 30 million merchants and 400 million consumers at Marketecture Live. From democratizing retail media for SMBs to monetizing Venmo’s social feed and enabling agentic commerce with trusted payments, this conversat…
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This story was originally published on HackerNoon at: https://hackernoon.com/gos-new-experimental-packages-what-to-know. This blog post is about Go 1.25’s new experimental encoding/json/v2 and encoding/json/jsontext packages, which bring long-awaited improvements and fixes. Check more stories related to programming at: https://hackernoon.com/c/prog…
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This story was originally published on HackerNoon at: https://hackernoon.com/how-i-mastered-javascript-event-loop-and-concurrent-model. Discover practical tips for building responsive web applications without freezing the UI. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also check exclusive content abo…
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This story was originally published on HackerNoon at: https://hackernoon.com/i-got-15k-people-to-practice-sql-by-turning-them-into-detectives. See how SQL Case Files became a top choice for anyone searching for free SQL games or challenging SQL puzzles. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also…
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This story was originally published on HackerNoon at: https://hackernoon.com/how-astro-made-my-portfolio-82percent-faster-to-build. I moved my portfolio website from Next.js to Astro after three years. Faster builds, less JavaScript, better SEO, and a simpler setup that just works. Check more stories related to programming at: https://hackernoon.co…
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This story was originally published on HackerNoon at: https://hackernoon.com/what-we-know-and-dont-about-modern-code-reviews. A deep review of modern code review research, its evolution, key themes, and the growing gap between academic findings and practitioner needs. Check more stories related to programming at: https://hackernoon.com/c/programmin…
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This story was originally published on HackerNoon at: https://hackernoon.com/what-i-learned-from-giving-people-a-choice-in-ride-types. How I redesigned a ride-hailing order form for 360M users inside a 7-year-old monolith. Lessons on legacy code, user habits, and breaking production. Check more stories related to programming at: https://hackernoon.…
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This story was originally published on HackerNoon at: https://hackernoon.com/the-api-first-illusion-why-your-simple-endpoints-turn-into-technical-debt-and-how-to-fix-it. Stop treating API design like a plumbing task. Use this system prompt to enforce Richardson Maturity Model Level 3 and build endpoints that actually scale. Check more stories relat…
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This story was originally published on HackerNoon at: https://hackernoon.com/heres-how-you-can-build-a-fintech-approval-system-with-symfony-74. In this article, we will build a robust Multi-Signature Approval System for a FinTech application. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also check excl…
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This story was originally published on HackerNoon at: https://hackernoon.com/code-smell-316-the-syntax-police-review-anti-pattern. Syntax-focused code reviews hide architecture flaws, waste human attention, and lower quality. Automating style checks lets teams review what truly matters. Check more stories related to programming at: https://hackerno…
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Andrew Casale, CEO, Index Exchange, and Megan Pagliuca, Chief Product Officer, Omnicom Media Group, unpack how live sports and streaming are becoming more addressable through programmatic, why new standards are fixing real-time “spike” problems, and how sell-side decisioning and AI-driven curation could reshape efficiency and fees across the open i…
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This story was originally published on HackerNoon at: https://hackernoon.com/flight-recorder-a-new-go-execution-tracer. Flight recording is now available in Go 1.25, and it’s a powerful new tool in the Go diagnostics toolbox. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also check exclusive content abo…
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Ari Paparo and Eric Franchi sit down with MoPub and MAX founder Jim Payne to unpack his new company CloudX, how “monetization as code” lets mobile publishers manage their entire ad stack in files that AI can edit, why he teamed up with Meta on a secure auction using trusted execution environments, and what all of this means for SDK complexity, mobi…
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This story was originally published on HackerNoon at: https://hackernoon.com/infinite-scroll-zero-frameworks-just-generators-and-grit. Generators are functions which can be exited and later re-entered. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also check exclusive content about #javascript, #generat…
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This story was originally published on HackerNoon at: https://hackernoon.com/the-feynman-technique-for-algorithms-how-to-stop-memorizing-code-and-start-building-intuition. Why volume-based study fails, and how to use LLMs to build the mental models you're missing. Check more stories related to programming at: https://hackernoon.com/c/programming. Y…
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This story was originally published on HackerNoon at: https://hackernoon.com/clean-code-concurrency-patterns-context-management-and-goroutine-safety-part-5. A practical guide to clean, safe Go concurrency—covering context, goroutines, channels, patterns, pitfalls, and lessons learned from production systems. Check more stories related to programmin…
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This story was originally published on HackerNoon at: https://hackernoon.com/gos-16th-anniversary-and-the-major-highlights-of-2025. The Go team is applying its thoughtful and uncompromising mindset to the problems and opportunities of this dynamic space. Check more stories related to programming at: https://hackernoon.com/c/programming. You can als…
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This story was originally published on HackerNoon at: https://hackernoon.com/rust-1780-whats-in-it. Rust now supports a #[diagnostic] attribute namespace to influence compiler error messages. Check more stories related to programming at: https://hackernoon.com/c/programming. You can also check exclusive content about #rust, #rustlang, #rust-update,…
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Olivia Kory, Chief Strategy Officer from Haus, walks through an 18-month review of 640 incrementality tests run by Haus to compare Meta’s Advantage+ campaigns with manual setups. She explains the shift from hands-on targeting to AI-led buying, why incrementality matters more than platform-reported conversions, and how Geolift holdouts estimate true…
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This story was originally published on HackerNoon at: https://hackernoon.com/if-your-documentation-takes-two-clicks-to-open-congrats-its-already-outdated. An article on effective documentation practices in software development, explaining how to structure specs, READMEs, JavaDocs, and clean code. Check more stories related to programming at: https:…
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This story was originally published on HackerNoon at: https://hackernoon.com/free-cv-domains-for-everyone-a-tiny-island-nation-is-rewriting-the-future-of-professional-profiles. The .cv domain is shaping a new global identity layer in the AI era, as Cape Verde and Ola.cv build an open, DNS-anchored alternative to LinkedIn. Check more stories related…
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Matthew Goldstein joins Ari Paparo and Eric Franchi to break down how AI is reshaping publishing, why traffic declines are less scary than content theft, and what it will take for publishers to get paid in an agentic future. They dig into licensing deals, bot blocking, Microsoft’s content marketplace, and the idea of a real-time exchange for fresh,…
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This story was originally published on HackerNoon at: https://hackernoon.com/how-i-built-an-ai-powered-research-automation-system-with-n8n-groq-and-5-academic-apis. Discover how to build a powerful AI-Powered Research Automation System using low-code tools like n8n, Groq, and integration with 5 academic APIs. Check more stories related to programmi…
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This story was originally published on HackerNoon at: https://hackernoon.com/stateful-api-to-database-synchronization-implementing-incremental-data-ingestion-from-rest-apis-wit. Stop writing fragile cron scripts. Learn to build stateful, incremental data streams from any REST API using Python and a pull-based CDC model. Check more stories related t…
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In this episode, newly qualified paramedic James Atkinson speaks to consultant paramedic in urgent care, Danielle Clark about how we are working with NHS partners to find the most appropriate care for our patients across the region during the winter period and beyond. If you'd like to get in touch about anything you've heard on RTB, or if you want …
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This story was originally published on HackerNoon at: https://hackernoon.com/how-ai-is-quietly-reshaping-the-software-development-lifecycle. AI has accelerated software delivery, yet the SDLC remains outdated—still following decades-old steps: planning, requirements, development, testing, deployment. Check more stories related to programming at: ht…
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Jenny Wall from VideoAmp joins Ari Paparo to unpack why CTV measurement has to evolve past impressions and demos. They dig into outcomes, advanced audiences, clean room data, and the growing need for multiple currencies across linear, streaming, and walled gardens. Expect practical examples, a clear case for audience first buying, and a candid look…
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In this episode of AI: Machine-Made Marketing, we sit down with Simon Levitt, Global Creative Technology Director at Imagination, to explore how AI is fundamentally transforming experiential marketing — not just behind the scenes, but at the front lines of customer engagement. Simon shares how generative and conversational AI are accelerating creat…
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This story was originally published on HackerNoon at: https://hackernoon.com/the-quiet-bottleneck-in-your-symfony-app-fragmented-indexes-and-random-uuids. Random UUIDs silently fragment your database and slow down inserts. Learn how UUID v7, ULIDs, and Symfony’s Uid component dramatically boost performance. Check more stories related to programming…
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This story was originally published on HackerNoon at: https://hackernoon.com/i-spent-30-days-vibe-coding-an-mvp-burned-$127-broke-everything-and-still-found-product-market. I have recently been diving into the world of vibe coding and I thought of cataloging my experience for the benefit of others. Check more stories related to programming at: http…
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This story was originally published on HackerNoon at: https://hackernoon.com/the-anatomy-of-a-write-operation. When file.write() returns, your data isn't on disk. Trace the 6-layer journey of a write operation from Python buffers to Linux kernel and SSD silicon. Check more stories related to programming at: https://hackernoon.com/c/programming. You…
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