Erased is a weekly environmental news podcast where we have connections and provide information on climate issues and stories that affect us every day.
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Parimal Podcasts
Providing a seat at the table for the Indian American (and Asian American) Diaspora.
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Ground Effect is a podcast about the thrill of learning to fly. We discuss all things general aviation: what inspired pilots to first take up flying, the challenges of flight training, pilot stories, visual flying in Europe (and elsewhere), safety, light aircraft and life as a licensed pilot. Along the way, I'll be sharing my own progress as a student pilot in Paris, France.
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With an experience of over 20 years, I help engineering and manufacturing companies implement modern marketing programs that deliver meaningful business outcomes through definitive brand strategy, marketing automation, and lead generation systems, transforming their digital footprint - globally! Write to me at [email protected] to engage further...
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The Write Inheritance: How Words Build Legacies
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26:05Send us a text In this inspiring episode of The Write Inheritance, industrial marketer Bejoy Peter sits down with Ramesh Natarajan, well-known author and battery industry expert to explore the powerful connection between writing, influence, and legacy. From factory floors to life as a best-selling author, Ramesh shares how his journey through the w…
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Does SPATIAL BRANDING mean - no compromise!
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18:54Send us a text In this episode, host Bejoy Peter sits down with spatial branding expert Tanishqa Jagtap to explore the art and science of creating immersive brand experiences through physical spaces. From retail environments to corporate offices, Tanishqa shares insights on how spatial branding influences customer perception, enhances engagement, a…
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In Conversation with Tanvi Pinjarkar on BRAND MANUALS
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22:10Send us a text Welcome to this episode of the podcast where we delve into the intricacies of branding and marketing. In this episode, your host Tanvi Pinjarkar leads a riveting discussion with esteemed brand strategist Bejoy Peter, as they unravel the mysteries of brand manuals. Join Tanvi and Bejoy as they explore the significance of brand manuals…
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Grow Your Business With SEARCH ENGINE OPTIMISATION
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19:19Send us a text Join Bejoy Peter as he delves into the intricate world of Search Engine Optimisation (SEO) with Agrim Yog. In this captivating episode, Bejoy unravels the mysteries behind boosting online visibility and driving organic traffic through effective SEO strategies. From decoding search engine algorithms to leveraging keywords and optimisi…
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In Conversation with Agrim Yog on enabling BUSINESS INTELLIGENCE
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16:55Send us a text Business intelligence helps extract crucial facts from a vast amount of unstructured data and transform them into actionable information that enables companies to make informed strategic decisions, improving operational efficiency and business productivity. In this episode, I am in discussions with Agrim Yog a professional with over …
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Erased co-hosts Parimal M. Rohit and Mary Carreon engage in the Great Gas Stove Debate. Are gas stoves really a major problem? Or is this a really a battle of extreme right versus extreme left?By Parimal M Rohit, Mary Carreon
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Milestone Episode on BOOK LAUNCH for Industrial Marketing
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18:36Send us a text The industrial sector is unique in so many ways, and one of them is its branding and marketing activities. It has been a daunting task for engineering and manufacturing companies to communicate what they do through their name and branding. This book takes you through the tactics required to get started with your marketing and secure …
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Securing Brand TRADEMARKS, REGISTRATION and PATENTS - Bejoy Peter in Conversation with Manali Bidkar and Parimal Jadhav
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37:06Send us a text Small business owners assume that trademarking is just for global brands. But protecting your hard work and your brand identity is just as important for small businesses as it is for huge corporations. Brand logos are the most obvious and most commonly trademarked items for small businesses. But you can also trademark words, symbols,…
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ENABLING SALES In Your Enterprise - Bejoy Peter in Conversation with V Ravichandran
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31:32Send us a text V. Ravichandran has spent his entire career of 30 years in the B2B sales domain. He started his career in the aftermarket support of construction equipment at L&T Limited in 1991 and then moved to sales in 1998. Subsequently, he managed the Pan India marketing and training operation, primarily focussing on increasing sales and channe…
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An ORGANISATION'S GROWTH STORY Driven by Sales Engineers
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26:40Send us a text Industrial manufacturing companies typically address highly informed technical and business audiences. Technical content is very difficult to compose properly without a solid engineering background. Your audience – being technically versed – will spot errors, out-of-place information, and beating around the bush, in a heartbeat. Thes…
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FUELLING GROWTH in the Battery Manufacturing Businesses by Digital Marketing
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36:11Send us a text I am in conversation with Battery Expert, Ramesh Natarajan who is also the best-selling author on Amazon through his book 'Batteries Demystified'. Ramesh is the co-founder of UNIK Techno Systems, a company engaged in the manufacture of Industrial Grade Batteries and Battery Manufacturing Machines. What started as short interactions o…
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S6 E5: Miss Texas America vs. Mayra Flores - Who Is The New America?
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25:27Averie Bishop, 25, is the first Asian American to wear the Miss Texas America crown. She plans to use her new platform to promote diversity and inclusion. Mayra Flores, at around the same time, won a congressional seat to represent Texas's Rio Grande Valley. Ms. Flores, a 36-year-old Mexican-born American, is the first Republican Latina to represen…
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S6 E4: Asian American Studies - The Fabric of Asian Americans and American History
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26:42NYC introduces an Asian American Studies pilot program for K-12 schools: https://www.nbcnews.com/news/asian-america/nyc-teach-asian-american-pacific-islander-history-1800-schools-rcna31247By P-Mo, Parimal M. Rohit
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WEBSITE ESSENTIALS all Business Owners Must Know
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33:40Send us a text In my experience of over 21 years, I have seen enterprises grow from a shop floor to multi-locations mega factories. What remains constant and growing in this journey is their reputation, today also known as online reputation. And to get there, the most popular and practical asset that fronts the business mandate is the 'Business Web…
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Your CONTENT STRATEGY Talks Your Business Strategy | In Conversation with Sujata Upadhyay
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26:41Send us a text Ideally, all marketing efforts should bring you one step closer to your goal. However, misguided efforts only leads to wastage of time, money and energy. For example, you may be creating content for an audience that doesn’t match your target market. Or, you might be trying to create content for very competitive keywords, while ignori…
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The WEBSITE and Your Business Stakes | In Conversation with Vinita Apte
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35:10Send us a text In this episode I am in conversation with reputed Industrial Marketer Vinita Apte, as we discuss, having a website is important for small business for many different reasons. From building credibility with customers to capturing leads and web visitors, your website should be an accurate representation of your company. And even more t…
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CONTENT is Not King, The King has Content | In Conversation with Sujata Upadhyay
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31:17Send us a text Great content is an important asset. It has the ability to create positive experiences for your potential customers and compel them to come back for more. It's your ticket to capturing your audience's attention and continually reinforcing a positive brand impression. Content marketing answers your audience’s questions and helps you b…
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VIDEO Is The New Document! | In Conversation with Agrim Yog
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48:39Send us a text Youtube is the World's No. 2 Search Engine. Therefore businesses today need a video marketing strategy — this idea isn't new. What has changed is how important video has become on every platform and channel. Video is no longer just one piece of your overall marketing plan. It's central to your outreach and campaign efforts … especial…
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EXHIBITIONS - Making the Most of it! | In Conversation with Raj Augustine
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34:30Send us a text Trade fairs and industrial exhibitions are a big investment for the Organisation that is staging the event. As a result, it will have a slew of marketing, advertising and promotion that accompanies it, saving you the hard work (and cost!) of contacting all those potential customers yourself. The targeted nature of niche trade show an…
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Understanding CRM's & Managing Business Relations | In Conversation with Agrim Yog
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30:36Send us a text Customer relationship management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability. When people talk a…
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The BRAND, The Design and You | In Conversation with Rajesh Thyagarajan
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44:30Send us a text I am in conversation with Rajesh Thyagarajan, who is an award-winning and among the most sought after Brand Design Consultant worldwide. Rajesh has founded Artisticodopeo Designz, an agency that helps brands and businesses energise their visual presence through creative design solutions that enhance experiences, strengthen relationsh…
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Conducting Business on LINKEDIN | Bejoy Peter in Conversation with Agrim Yog
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30:03Send us a text Bejoy shares his views & experience on leveraging LinkedIn as an 'individual and business tool' to help you network and prospect for quality sales leads, but it also establishes your public image on a global scale as a reputable and trustworthy organization. By producing content that your viewers want to see and share with others, yo…
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Industrial MARKETING in Transition | In Conversation with Agrim Yog
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44:30Send us a text It was a delight speaking to Mr. Agrim Yog on Industrial Marketing, a new generation, experienced Sales Engineer and Marketing Enthusiast. Having worked for almost a decade with reputed manufacturing and engineering companies around the world, Agrim has shared the experience & expertise he has acquired in the field of Industrial Mark…
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Episode 18: America's Top Climate Villains
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1:01:15Here is The Guardian article, 'The Dirty Dozen: Meet America's Top Climate Villains" - https://www.theguardian.com/commentisfree/2021/oct/27/climate-crisis-villains-americas-dirty-dozenBy Parimal M. Rohit
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Episode 17: The 2021 Southern California Oil Spill Disaster
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47:52On Oct. 2, 2021, nearly 150,000 gallons of oil started gushing out of an underwater pipeline and spread out to the nearby Huntington Beach, California coast. The impending oil spill caused quite a bit of damage along the Southern California coast - mostly in Orange County. P-Mo, Dana and Mary discuss the oil spill and its impacts.…
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Episode 16: Corporate America and Environmental Governance - Do As I Say, Not As I Do
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49:21The latest episode of Erased deep-dives into Big Corporations and their fight against Pres. Joe Biden's climate agenda. Exxon has been spending a lot of money on ads, stating Biden's climate plans are a threat to energy jobs. Then there's Amazon, Apple, Disney, Google's Alphabet and Microsoft, who are paying lobbyists to either soften or oppose Bid…
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S6 E3: Escape from Afghanistan - One Man's Story
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1:00:59P-mo and his co-host from the Erased podcast, Dana Miller, have a conversation with Henry, an Afghan interpreter who was given U.S. Citizenship status for his services rendered to the American military during stretches of the 20-year Afghan War. Henry (a pseudonym) was able to leave the country for the United States, but his wife and children were …
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Episode 15: Solving the Climate Crisis Together
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1:03:09Hosts P-Mo and Dana Miller answer a few questions submitted to them by the Erased audience. Questions range from what we can do on a daily basis to limit the effects of climate change and what problems are we facing with sea level rise or extreme weather events. We received dozens of questions and they will be answered over the course of several ep…
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Episode 14: Hurricane Ida Pummels through New York and New Orleans
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54:30https://www.bbc.com/news/science-environment-58333124 https://www.reuters.com/world/us/us-judge-vacates-trump-water-rule-environmental-grounds-2021-08-30/ https://www.nbcnews.com/news/us-news/raw-sewage-polluted-black-community-now-residents-are-fighting-back-n1277292 https://www.enn.com/articles/68584-wind-energy-accounted-for-42-percent-of-new-u-…
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Episode 13: The Taliban, Afghanistan and Climate Change
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41:16How to help the people of Afghanistan: https://www.nytimes.com/2021/08/20/world/asia/how-to-help-afghanistan-refugees.htmlBy Dana Miller, P-Mo, Parimal M. Rohit
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Episode 12: Is Your Air Conditioner Contributing to Climate Change?
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54:00Air conditioners are a necessary staple during summer months, especially when temperatures hit 100 degrees or higher. But is your use of air condition actually contributing to climate change? We also report on the discovery of 30-plus viruses found frozen in ice and at least 80 wildfires raging across 13 states.…
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Episode 11: Foreign Meat Packaged as Product of USA
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42:32Trackdown episode where a man named Trump wanted to build a wall around a town to keep outsiders from entering. https://variety.com/2019/politics/news/trackdown-1950s-tv-show-border-wall-trump-1203106000/By Dana Miller, Parimal M. Rohit, Mary Carreon
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Episode 10: Pacific Northwest Heat Wave, Amazon Drought, Gabon Rainforests
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53:30In Episode 10, P-mo updates us on the the heat wave that's striking the Pacific Northwest. Portland and Seattle are experiencing record-high temperatures. Meanwhile, a great white shark attacks a man off the California coast. Mary reports on the extreme weather conditions in the Amazon, which is suffering from deforestation. The West-Central Africa…
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Episode 9: Heat Domes in the West, Climate Crisis and Coffee
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1:03:20https://www.nytimes.com/2021/06/17/climate/wildfires-drought-climate-change-west-coast.html https://www.cnn.com/2021/06/16/weather/west-heat-wave-records-drought-climate/index.html https://www.theguardian.com/environment/2021/jun/15/climate-crisis-to-hit-europes-coffee-and-chocolate-supplies https://insideclimatenews.org/news/15062021/insects-food-…
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Episode 8: Shark Fin Ban in the U.S., Keystone XL Shut Down
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1:18:19Shark Fin Ban: https://mauinow.com/2021/06/08/us-senate-approves-ban-on-sale-of-shark-fins-as-hawaiʻi-enacts-shark-protection-act/ Keystone XL: https://news.yahoo.com/liberals-celebrate-the-demise-of-the-keystone-xl-pipeline-but-conservatives-promise-to-keep-the-issue-alive-205051848.html MegaDrought in the West: https://www.deseret.com/2021/6/11/2…
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S6 E2: Pres. Biden Signs Anti-Asian American Hate Bill
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29:19The Anti-Asian American Hate Bill finally became law when Pres. Joe Biden signed the bipartisan legislation on May 18. Also, Alabama reverses a nearly 30-year ban on teaching yoga in public schools, the Naismith Basketball Hall of Fame has its first fan inductee, and an Indoor Football League franchise hires an Asian American woman to run the organ…
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Episode 7: What is Eco-Anxiety and Climate Grief?
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1:05:17Mary Carreon deep dives into eco-anxiety and climate grief - what do these concepts mean and why does it matter to our every day lives? Meanwhile, Dana Miller updates us on the $43 million actor Leo DiCaprio donated to "rewild" the Galapagos P-Mo briefs us on a plan to protect the Louisiana coast - and the "collateral damage" of Southeast Louisiana…
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Episode 6: Biden's 30-by-30 Plan - plus Weaponizing Climate & Offshore Wind Farm
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1:08:33The White House has released an ambitious 30-by-30 plan - an attempt to conserve 30% of U.S. lands and waters by 2030. But does Pres. Joe Biden's all talk and no bite? Is the plan too ambitious to be achieved within the next 8.5 years? We also talk about weaponizing climate against immigrants, the first-ever national offshore wind farm off the coas…
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Episode 5: Covid Defeats Indian Government, Nestle Drowns in its Water Use
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1:03:26P-Mo spends a second week talking about the humanitarian crisis in India, where Covid could claim hundreds of thousands of lives in the next few weeks. Mary, meanwhile, reports on whether Nestle will be held accountable for its questionable business practices when it comes to water acquisition and distribution.…
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Episode 4: Hemp-based Bricks, India's Second Covid Surge
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56:05Mary Carreon deep dives into the world of hemp-based bricks, which could be a solution to climate change and supply-side construction shortages. P-Mo, meanwhile, talks about the catastrophic second surge of Covid-19 cases in India - and its secondhand effects on the environment.By Mary Carreon, Parimal M. Rohit
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Episode 3: Extinction of Vaquitas, Wildfires in the West
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1:00:17This week P-Mo and Mary Carreon deep dive about the near extinction of the vaquita porpoise and the year-over-year increase of wildfires out West. There are only 10 vaquita left in the Gulf of California (Sea of Cortez). Why does this matter? Also, California's wildfires are getting worse by the year. How does this effect you, even if you don't liv…
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Episode 2 - Snowmageddon: The Texas Power Grid Disaster
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58:11Music Supervisor: Dean Sultani News Links: Pres. Joe Biden's Climate Change Plan: https://www.sej.org/headlines/nine-ways-biden-s-2-trillion-plan-will-tackle-climate-change Vaquita on the verge of extinction: https://kjzz.org/content/1671946/environmental-groups-call-greater-international-pressure-mexico-protect-vaquita NASA study determines climat…
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Episode 1 - Non-Fungible Tokens, Seaspiracy, Indian Farmer Protest
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50:07https://www.theverge.com/2021/3/15/22328203/nft-cryptoart-ethereum-blockchain-climate-change https://www.wired.com/story/nfts-hot-effect-earth-climate/ https://www.theverge.com/22310188/nft-explainer-what-is-blockchain-crypto-art-faq https://www.cbc.ca/news/world/india-farmers-suicide-1.5968086 https://www.independent.co.uk/arts-entertainment/tv/ne…
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First episode will debut on April 6. Follow us on Social Media: IG: @ErasedEnviro Twitter: @ErasedEnviro Facebook: Erased Special thanks to the Society of Environmental Journalists.By Parimal M. Rohit, Mary Carreon, Dana Miller
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S6 E1: #StopAsianHate - Empowering the Asian American Story
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51:33Here are some resources to report hate crimes or to educate communities on the Asian American story: https://www1.nyc.gov/site/cchr/community/stop-asian-hate.page https://stopaapihate.orgBy Dana Miller, Parimal M. Rohit
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P-Mo is now the solo host of Storytellers in Action We'll have 10 episodes, focused on topics, such as the NBA in India, the Punjab Farmer Protests, hate crimes against Asian Americans and the NRI Economy All episodes will be produced in Austin, Texas.By Parimal M. Rohit
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In episode 6 of the Ground Effect podcast (recorded in May 2020), we head to North America to speak to Troy Baxter, a pilot whose international career is as diverse as it is surprising. From island-hopping in the Carribean, flying in an active warzone in Afghanistan and doing medevac in Canada (to name but a few of his adventures), Troy has done it…
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Bonus - Film Composing 101: A Chat with Composer Colin Aguiar
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43:51Colin is from Toronto, Canada but also spends time in Los Angeles He has also lived in Kuwait Colin's website is www.colinaguiar.com Some of Colin's projects include: Flyerman A Christmas Tail Dipsticks 2 Men & a PigBy Colin Aguiar, Parimal M. Rohit
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Bonus Episode: Police Violence, Democracy and Indo-US Relations
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56:30Jinee Lokaneeta just released her latest book, The Truth Machines. The book discusses policing, violence and scientific interrogations in India Sangay Mishra is the author of Desis Divided: The Political Lives of South Asian Americans.By Sangay Mishra, Jinee Lokaneeta, Parimal M. Rohit
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S5 E14: Epilogue - Joe Biden, President-Elect
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41:34This is the final episode of Season 5 Two more bonus episodes are on tap; one on 11/14 and another on 11/21 Kamala Harris is the first-ever woman Vice President of the United States She is also the first woman of color to serve in the same role California Gov. Gavin Newsom is now tasked with appointing Harris's successor to the U.S. Senate for Cali…
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