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Market Mentors

Matt Dodgson

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If you’re a B2B Tech marketer and looking to level up your skills and advance your career, then you’re in the right place. In each episode you’ll hear from some of the world's best B2B Tech marketers about tactics, tools, case studies, wins, failures, hiring, interviewing and so much more..stay tuned..
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Grow your private practice or dietitian business with private practice marketing tips and strategies that bring in more consults and get you BOOKED with clients - WITHOUT relying on social media. --- This podcast is for Dietitians, Therapists, Clinicians and Service Providers who want to learn practical tips, tactics and marketing strategies to build and grow a Thriving Private Practice. --- If you're looking to simplify and streamline your marketing and start attracting more clients without ...
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The Insurance Dudes

The Insurance Dudes: Craig Pretzinger & Jason Feltman

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New to the high-octane world of insurance agency ownership with The Insurance Dudes© ? Veteran who's looking to learn some new ideas? We started this journey in 2019, on the search for Hosted by industry veterans Jason Feltman and Craig Pretzinger, this podcast is your no-holds-barred guide to dominating the insurance game. With decades of combined experience and a track record of building some of the most successful agencies in the business, Jason and Craig are here to share their hard-won ...
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Actionable business growth strategies you can put to work in your business right now, served up in 3-4 minute episodes. Are you a growth minded business owner, looking for strategies to help your business scale up? Do you find it challenging to make time for learning each week? If so, this is the podcast for you! Hi! I’m Dan Holstein, and since 2010, I’ve coached business owners to scale their businesses profitably and sustainably. In this podcast, I share some of the strategies, tactics, an ...
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The Drip

Brian Landau

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This isn't another C-Suite, "future of the industry" pontification podcast. The Drip talks with the people doing the work. These are strategic and tactical conversations about marketing and communications from professionals with the titles of Manager, Director, and Vice President. We get into how to best pitch the media, create content, and distribute across internal and external channels. You'll hear from the individuals driving brand and employee engagement at the hottest startups and the ...
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👋 Welcome to Default Global, the podcast hosted by Vit, a seasoned expert with over a decade of experience assisting tech companies in building global teams. Join us as we dive into insightful conversations with remote and global-first entrepreneurs, founders of international tech companies, and HR specialists who share their expertise on business expansion, global hiring, and remote work strategies. 🔍 Explore topics crucial for US & EU Entrepreneurs: ✔️International Market Entry, ✔️Global H ...
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One of the biggest lies private practice owners tell themselves is, "I’m too busy to do marketing." The hard truth? When we actually track where the time goes, most of us are losing one to two hours a day on things we do not even realize are pulling us off track. Most practice owners think they need more hours in the day to fix their marketing stru…
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Feeling drained by marketing that isn’t bringing in clients to your private practice? Marketing a private practice can feel exhausting, especially when it takes up hours of your week but isn’t filling your calendar. If you’ve tried posting, webinars, email lists, or freebies and it still feels like nothing is working, this episode offers a clearer …
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If you are doing Random Acts of Marketing... then hit play right now! Especially if you feel like you're constantly spinning your wheels trying to grow your practice. You're not alone, and you're definitely not stuck. In this episode of Marketing Your Private Practice, I’m sharing the 7-step path I’ve used to help hundreds of dietitians, therapists…
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“People buy from people.” And that’s why B2B influencer marketing actually works. In this week's podcast episode, I sat down with Vahbiz Cooper, Digital Marketing Manager at Demandbase, to dig into: What Are the Benefits of Influencer Marketing for B2B Companies? How to Find the Right Influencers? Maintaining Influencer Relationships Effective Chan…
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Attracting better-fit clients to your private practice doesn’t require more content or more consult calls. It starts with learning how to confidently say no when someone isn’t a good fit to work with you. In this episode, Kathy expands on episode 144 when she shared why 4 words in an email had her immediately tell someone no and how you can ensure …
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If you’ve ever felt like you’re not working with your "dream clients" and instead you have too many “drain clients” filling your calendar - this episode is a must-listen, especially for dietitians and therapists in private practice. Kathy shares a real-life story that makes it crystal clear why sometimes a Hard No is the only option, and without ev…
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Marketing a book and marketing a private practice are very similar in many ways! In this episode, Kathy Colaiacovo sits down with her client, Janice Dada, a registered dietitian and author of Intuitive Eating for Diabetes. They have been working together for the past year to create a marketing strategy to launch Janice’s book when it gets published…
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In this special episode of Marketing Your Private Practice with Kathy C, we take a break from marketing strategies to spotlight an incredible cause - Big Brothers Big Sisters. As part of the worldwide Podcasthon https://podcasthon.org/ Kathy shares her personal experience as a Big Sister and talks with Bethany Porter, the mentoring and volunteer co…
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Are you spending too much time on marketing but not seeing results? The reason many private practice owners get overwhelmed with ALL the marketing is because they lack structure doing this work which leads to wasted time, frustration, and inconsistent results. In this episode, Kathy C shares 5 must-have systems (ALL ARE FREE!) that every practice o…
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Struggling with low email open rates? Wondering if your newsletters are even worth the effort? If you’re putting time into newsletters but not seeing results, this episode is a must-listen. Kathy shares why email remains one of the most powerful marketing tools for private practice owners and how small changes can lead to big improvements in engage…
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In this episode of the Market Mentors podcast, Matt Dodgson is joined by Kartik Krishnan, a demand-generation expert with experience at Google, Onfido, CapDesk, Beamery, and Founders Factory. Kartik shares his insights on how early-stage B2B tech startups can effectively balance demand creation and demand capture, overcome marketing challenges with…
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Your website should be working for you, not against you. If visitors aren’t booking consults, there’s a reason… and it’s usually messaging, SEO, or calls-to-action that aren’t doing their job. Things that are easy to fix! In this episode, I did a free marketing review with Cary Cuevas, a registered dietitian and nonprofit business owner, who was st…
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Are you posting content regularly but still struggling to get clients? You’re not alone. Many private practice owners spend hours creating content for marketing, only to see little to no return. The problem? You're posting in the wrong places. In this episode of Marketing Your Private Practice, Kathy C breaks down why posting content only on social…
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Does marketing your private practice or business feel like a never-ending task that drains your time and energy? If that’s you, be sure to listen to this episode of Marketing Your Private Practice and learn why more content doesn’t equal more clients and discover the best content marketing strategy to help you attract more clients and stop wasting …
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No matter how many social media posts, emails, or networking events you attend, if people don’t clearly understand who you help, how you help them, and why it matters, they won’t take action. In this episode, we’re talking about the 2nd Pillar of Marketing a Private Practice or Service Business - Your Message. If you’ve been feeling that your marke…
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What's it REALLY like to search for a senior marketing role in B2B tech today? After leaving her company and looking for a job during the second half of 2024, Lisa Vecchio shares her story and insights on searching for a senior B2B marketing role in tech. We discuss: How good or bad is the job market? Did you have a clear idea of what type of job y…
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Ready for some private practice marketing tips? Too many practitioners and service providers overlook foundational marketing strategies, focusing instead on trendy tactics like social media reels. Broken or missing foundations are the biggest reason people find themselves doing all this marketing that is going nowhere. It’s not bringing in clients,…
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Shoot Us A Message!Welcome back to another exciting episode of The Insurance Dudes! Today, we're thrilled to have a candid conversation with Rudy Surovick, an accomplished insurance professional with a fascinating journey from the independent agency world to becoming a pivotal player in the captive insurance landscape.In this episode, Rudy shares e…
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If you have been considering offering a course or group program to your services, and are looking at that as the best way to grow your practice, I want you to listen carefully to this episode first. Too many practice owners see group programs and online courses as the ‘magic pill’ to growing the business and making more money with the one-to-many r…
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🔊 How can you grow your startup from $1 billion to $100 billion and conquer the global market? In this episode of the Default Global Podcast, I sit down with Klaus Wehage, a global expansion pro and co-author of Global Class. Klaus has helped over 2,000 leaders from 50+ countries figure out how to scale internationally and nail fundraising in tough…
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Shoot Us A Message!Welcome to another episode of The Insurance Dudes podcast! In today's exciting episode, we sit down with Travis Gensler, a seasoned insurance professional who shares his incredible journey from a marketing franchise debacle to becoming a successful independent insurance agent.Travis dives deep into the benefits and challenges of …
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When you take the time to write an article - whether it’s for your blog or a newsletter, like any private practice owner, you want to get the most out of the time you spent creating that marketing content. In this episode, we do a LIVE Review of a Blog that Juliana Sherriff, Jewels, wrote for her Wellness Journals business. In this free Marketing R…
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Shoot Us A Message!Welcome to another exciting episode of The Insurance Dudes! Today, Craig Pretzinger and Jason are joined by Chris Cheatham, an entrepreneurial dynamo deeply rooted in the insurtech world. Chris, a former lawyer and the co-founder of Risk Genius, shares his journey from legal frustrations to pioneering insurance AI technologies. W…
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💹 Raising $77M in funding and taking on a $60B market, this episode has so much for founders. On this episode of Default Global, I sat down with Alexander Jekowsky, the CEO and co-founder of Cents. Alex has raised $77M, including a $40M Series B, to build a tech platform for the laundromat industry, a market most people don’t even think about. We t…
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Shoot Us A Message!Join us as we navigate Chris’s unique career trajectory, from handling complex legal documents with machine learning to enhancing insurance processes with AI.Expect lots of laughs, engaging anecdotes, and even some nostalgic discussions about video games and childhood concerts! So buckle up and get ready for a dynamic ride throug…
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If you’ve struggled to get your message across or feel like your marketing efforts aren’t bringing new clients to your practice or business, this episode is for you! We explore 3 simple ways - yet essential strategies to help you connect with more of your dream clients with a marketing message that does its job! Effective marketing is the kind that…
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🔊 In this episode of Default Global Podcast, I chatted with Khalil Zlaoui, CEO of CaseBlink, to unpack his remarkable journey of raising $1.1 million in pre-seed funding for an AI-powered immigration legal tech startup. Khalil gives some real talk about tackling the fundraising scene, making the most of accelerator programs, and crafting a standout…
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Shoot Us A Message!Welcome back to another episode of The Insurance Dudes! Today, we're thrilled to have Ryan Schaffer from the mortgage and real estate finance industry join us. Ryan, who once aspired to be a firefighter, transitioned to the mortgage world in the early 2000s and has since navigated through various market cycles, including the 2008…
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Shoot Us A Message!Whether you're in insurance, mortgage, or any sales-driven industry, this episode is packed with valuable advice on scaling your operations, building referral partnerships, and maintaining a competitive edge through perseverance and personalized communication. So tune in tomorrow and get ready to gain some actionable insights fro…
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In this episode, I share the reason why, one day, I told a client that she should “Stop All of her Marketing... right Now!” It seems dramatic, but she was at a point where she was just throwing time and literal money out the door with her marketing because it was not working at all. In fact some of it was hurting her reputation too. We fixed the pr…
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Shoot Us A Message!Welcome to another episode of The Insurance Dudes! Today, we're excited to dive deep into the world of insurance with our special guest, Chad Spaide. Pronounced "Spade," Chad brings a wealth of experience and insights to our conversation. From tackling burnout and maintaining competitiveness in the industry to leveraging automati…
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Shoot Us A Message!Join hosts Jason and Craig as they discuss the value of mutual respect and support among colleagues, the significance of listening in sales, and the adaptability required in a constantly changing market.Chad also shares invaluable tips on using technology to enhance efficiency without losing the personal touch, managing leads, an…
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As the new year approaches, many of us take time to reflect and set goals. However, they often end up as dreams, not reality and don’t help grow the business or practice. In this episode, we discuss 7 common mistakes that can derail your marketing plan and prevent you from reaching your business goals. If you want to grow your practice or business,…
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Shoot Us A Message!Welcome back to another exciting episode of The Insurance Dudes! Today, we're diving deep into the world of entrepreneurship and the insurance industry with our special guest, Ramis Hakim. Ramis, an industry veteran, shares his journey from aspiring minister to becoming a powerhouse in final expense life insurance sales. We'll ex…
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Growing a private practice can be overwhelming, especially when it comes to getting clients to find you online. That’s exactly what Registered Dietitian Nutritionist Tamberly Powell wanted to know when she booked a free Marketing review with me… “How do I get clients to find me online?” In this episode, we uncovered 3 main issues with her website t…
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Shoot Us A Message!Welcome back to another insightful episode of The Insurance Dudes! Today, we are thrilled to have Adam Pisani join us, an experienced insurance agent with nearly 19 years in the industry. Adam dives deep into the essential aspects of running a successful insurance business, from the necessity of having that "fire in the belly" mo…
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In this episode of Default Global, I sit down with Frederic Branczyk, the founder and CEO of Polar Signals. Frederic has an incredible story, he went from leading cutting-edge observability projects at Red Hat to raising $10.8 million for a startup that’s redefining continuous profiling for cloud-native environments. Key Takeaway: The fundraising s…
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If you are looking to book more clients in your practice or business … I’m going to suggest you do one thing. Review your About Page content. It is one of the top pages on your website that helps people decide if they are going to book a call with you. But is it doing that for you? And how does this even work, you might wonder? You are probably thi…
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🔊 Startup founders raising capital in 2024, this one’s for you. In this episode of Default Global, I sit down with John Corrigan, Co-Founder and COO of Kurve, to unpack the challenges and lessons of raising venture capital. With 18+ years of experience, including a successful exit and raising $35M in climate tech, John delivers hard-earned insights…
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Shoot Us A Message!Welcome back to another enriching episode of The Insurance Dudes! Today, we're thrilled to have Becky Isbell join us for an engaging conversation packed with personal anecdotes, career insights, and inspiring reflections.Becky, who entered the insurance world in 2000, shares her unconventional journey of meeting her husband, star…
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Shoot Us A Message!Join us as Becky reflects on her fond memories, including her love for New Kids on the Block and the unexpected twists that led her to the Testicle Festival for her first concert. Plus, hear her heartfelt advice on cultivating a positive mindset amidst life's hurdles and finding joy in every day. Don't miss out on this heartwarmi…
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🔊 In this episode of Default Global, I sat down with Vladimir Baranov, an Executive Coach and founder of Human Interfaces. With 20+ years in FinTech, DeepTech, and SpaceTech, Vladimir has worked with leading names like PayPal, NASA, and startups that have achieved successful exits. Key Takeaway: What Vladimir learned from working with 30+ companies…
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When was the last time you reviewed the content on your About Page? If you are a private practice owner or service provider - and you just “whipped up” your About Page content … you might be overlooking a powerful opportunity to build trust with potential clients. The trust that converts those website visitors into more clients. When visitors come …
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Shoot Us A Message!Welcome back to another insightful episode of The Insurance Dudes! Today, we're pleased to introduce our exceptional guest, Khashayar Fadaie, a seasoned insurance entrepreneur with a fascinating journey from humble beginnings to industry success. In this episode, we delve deep into the themes of self-awareness, personal growth, a…
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Shoot Us A Message!Whether you're in the insurance industry or striving for personal growth, this episode is packed with wisdom that's sure to inspire and empower you on your journey. Tune in and let's elevate our consciousness together! The full episode is dropping tomorrow.Join the elite ranks of P&C agents. Sign up for Agent Elite today and get …
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🔊 In this episode of Default Global, I chat with Ivan Burazin, Co-Founder & CEO of Daytona, to learn more about his amazing story. Ivan discusses how he established CodeAnywhere on a shoestring, turned the SHIFT Developer Conference into one of Europe's largest gatherings with over 5,000 attendees, and made $7 million for Daytona in only 16 months.…
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When you feel people aren’t booking consults from your website, you could be right. Most practice and business owners know that booking consults leads to booking more clients. Your website is a critical player in this process - it offers visitors ways to book those free calls with you. Yet, many business owners feel something is just not working th…
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Shoot Us A Message!Welcome to another exciting episode of The Insurance Dudes! Today, we're thrilled to dive deep into the innovative strategies and inspiring journey of Dimitri Apostle, co-host and mastermind behind an immensely successful referral-based insurance agency. Over the next hour, Dimitri will share his revolutionary approach to transfo…
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Too often, in the quest to save time, people skip the planning, which in the long run means skipping out on the results. This is no different when it comes to lead generation. No results means …not achieving your goals. And for most in this place, the solution could be as simple as checking that your lead generation system has the 7 key elements to…
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💰 Getting funding for hardware startups in 2024 is no walk in the park. But Michael Corr, CEO of Duro Labs, shows it’s absolutely possible—even in a space most investors usually avoid. In this episode of Default Global, we uncover Michael’s inspiring journey, from bootstrapping his startup to closing an impressive $11M seed round. He explains how D…
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