Outsource My Content brings actionable content and social marketing advice every week. Get the right tips to take your business to the next level.
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Outsource My Content Podcasts
The Justin Brady Show amplifies the best ideas, companies, entrepreneurs, and people on earth. Justin is an emerging tech PR communications guy that works in SEO, content strategy, PR and comms. When he's not amplifying his clients, he's amplifying ideas, companies, entrepreneurs, and people in the larger community. Past guests include: Howard Schultz, founder of Starbucks; Blake Irving, CEO of GoDaddy; Ancesty.com Founder Paul Allen; Best-Selling authors like Dan Ariely, Dan Pink, Matthew M ...
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Bringing you tips and thoughts as I run a successful IT business based in Hampshire. This podcast is an outlet for some of my content which talks about lessons I learn along the way, any tips or advice that I feel is worth sharing to others who are on a similar journey. Please follow me online via petematheson.co.uk and on Facebook!
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I will be bringing you weekly information, on how to become a successful business. Topics to include, selling your beats , when to mix your beats, dealing with Artists and how to protect your music. In addition will be educational tutorials, on how to manage your time with Artists and your own business. We all have to remember not and try to ware to many hats. I will be giving solid advice on how to outsource, album cover artwork and two track mixing and mastering. Enjoy the education and pl ...
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Sell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
Jess | Copywriter for Course Creators, Coaches, and Service Providers
Are you a creative business owner who wants to write stand-out copy that sells your unique offers? Ever wish you could write copy for your sales page, emails, or content that feels good and makes you money...without wanting to rip your lashes out? Welcome to Sell Like A Copywriter, the podcast that will shake up your copywriting game and make your words work as hard as you do. I'm Jess, your copywriting teacher and writing bestie, ready to help you sign more clients, sell more offers, and ma ...
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SOB: Style of Business is a podcast covering tips, strategies, and ideas for entrepreneurs, creatives, and business owners on how to build their brand. Episodes feature interviews of entrepreneurs of various backgrounds from across the globe – each sharing their visions, influences, and contributions to the entrepreneurial space.
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Welcome to The Lifestyle Edit Podcast - a weekly show of thought provoking conversations and impactful fireside chat-style interviews led by our host and founder, Naomi Powell. Our goal is to empower you to get into the driver’s seat of your life and scale your business in a way that most aligns with the bigger context that you have for your life. Every episode is designed to ignite something in you, expand you and offer new perspectives as you consciously evolve in all facets of your life. ...
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Celebrity Chef, Andrew Zimmern's brand advice: stop being scared of story!
37:49
37:49
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37:49Andrew Zimmern didn’t stumble into media success—he sprinted toward it with intentional risk, relentless work, and zero entitlement. In this episode, the chef-turned-storyteller breaks down how he went from unpaid internships to national stardom by “running at” opportunities when clarity struck. He shares why brands fail at content (they’re afraid …
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186: BTS: My Low Maintenance Email Visibility, Strategy, & Results for 2025 (As A Sales Copywriter)
13:56
13:56
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13:56It would be WILD of me, as a sales + email copywriter, to never share about my email marketing strategy + results. Open rates? Click rates? Sequences? Strategies? In this episode of Sell Like A Copywriter, get a behind-the-scenes look at my email backend, the results I get, and the goals I am committing to, as a go-first business owner. -----------…
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185: How To Optimize High Maintenance Marketing With Low Maintenance Visibility For More Conversions
6:54
6:54
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6:54In the last episode, you learned how to build your low-maintenance recurring visibility strategy to sign new clients on repeat. But that doesn't mean you have to stop creating for social media. In this episode of Sell Like A Copywriter, learn how to optimize your high-maintenance marketing (like Instagram, TikTok, Threads, X, Facebook, & LinkedIn) …
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184: Your Low Maintenance Recurring Visibility Strategy To Grow Monthly Recurring Revenue
15:35
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15:35If you want recurring revenue, you need recurring visibility. But social media is the most high-maintenance way to create visibility & conversions (and the lowest ROI). In this episode of Sell Like A Copywriter, build your low-maintenance recurring visibility strategy to sign new clients on repeat. ------------ Get My Social-Free Funnel Email Templ…
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183: Get Seen & Paid | Stand Out & Sell Out Summit | Ft. Taylor Smith
46:11
46:11
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46:11Get visible to the right people. Start selling more consistently. Position your brand to finally scale. Bc this next season? It’s where things finally click into place. That’s why Taylor & I are excited to invite you to something I know will create real momentum in your business. In this episode of Sell Like A Copywriter, listen to Taylor Smith & I…
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AI Eating SEO? YouTube Just As Important As Your Website? Marcus Sheridan pulls no punches
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38:34Founders, you kinda suck at SEO, content, and communications. That's tragic because many of you have incredible brain-frying technology and ideas the world wants to hear about. Marcus Sheridan, author Endless Customers describes why AI has made web content more important than ever, and explains why YouTube is just as important as your own site. She…
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182: This Is Why Your Email List Isn't Converting (And How To Fix It ASAP)
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7:13You’ve been showing up. Sending the value. Writing the tips. Being helpful. Being consistent. And still...nobody’s clicking. Nobody’s buying. Your list is like a ghost-town. You’re overdelivering education. You’re dripping with value. You’re giving people free TED Talks in their inbox…and never actually telling them how to pay you. In this episode …
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181: How I'd Sell 3 Different Offers Using Email Only (No Social Media)
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15:23You're not burnt-out from business...you're burnt-out from selling in the wrong place. So today I’m gonna show you what I actually mean when I say: You don’t need more posts. You need better emails. In this episode of Sell Like A Copywriter, we'll look at 3 very different offers, and exactly how I’d position each one inside Inbox It Girl 💅🏼 to sell…
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180: How To Tell Stories That Sell (Even When You Aren't "Selling")
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12:30So many iNdUsTrY GuRuS tell you storytelling is the magical hack for going viral, growing a cult following, and casually cashing $10k weeks in your sleep...But they aren't good at telling you HOW. How to determine which story to tell. How to connect your story to your client. How to use your story to sell. So most people (prob u -- though, not your…
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179: BTS: Why May Was My Highest Cash Month In 2025 (So Far)
20:28
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20:28May was my highest cash month of 2025 as an online copywriter and messaging strategist. But it's so much more than the money. (I know everyoneeee says that...so let me explain.) How did I go from barely covering biz expenses in April to EASILY covering them, paying my credit card balance in full, send some to savings, AND transferring fun money to …
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Epi 190: Mindset, Resilience & Real Estate: Kirstine Openshaw on Personal Growth & Empowerment
35:28
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35:28In this episode, entrepreneur and powerhouse realtor Kirstine Openshaw dives into the mindset of what it takes to thrive in life and business. From overcoming self-doubt to navigating life’s unexpected challenges, Kirstine opens up about her transformation, the power of belief, and how she built her resilient, empowering mindset. She also shares he…
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178: 3 Everyday Rituals to Go from Business Owner Brain to Clocked Out IRL Human
9:13
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9:13As an online business owner, you may struggle turning OFF the business owner brain and ON the clocked-out relaxation mode. You are not alone - this is such a common problem. When do the creative ideas, admin notes, and execution ever end? In this episode of Sell Like A Copywriter, learn my top 3 favorite quick and easy rituals to go from clocked in…
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177: Should You Focus On Branding Or Messaging First (As An Online Business Owner)?
8:03
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8:03Recently, I was asked by a 1:1 Day Pass client if she should invest in a branding course she'd been eyeing...or if there was somewhere else (like her messaging) she should master first. In this episode of Sell Like A Copywriter, learn when to prioritize your branding versus getting more aligned and specific with your messaging, and how to merge the…
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Epi 189: How Shifting Your Mindset Starts with One Thing: Decision
4:58
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4:58In this episode of SOB: Style of Business The Podcast, Keetria shares her personal experience as a former personal trainer, guiding clients through overcoming resistance with one powerful tool—mindset. Need help breaking through the resistance? Learn how I can help you retrain your mind for success in all areas of your life: Creative Mindset Coachi…
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176: How I'm Pivoting My Marketing For Quarter 2 2025
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19:38I'm intentionally scaling my online service-based business back...for very specific reasons. In this episode of Sell Like A Copywriter, learn why (and how) I'm stepping away from constant daily posting, endless content batches, and the hustle and bustle of the online world. ------------ Get Hot Girl Sales Energy for $27 (click here). ------------ ✉…
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The Sell Like A Copywriter world serves you SO BIG...that's why you're still here! But I can only give you so muchhhhh when I don't have the context I need about your offer, business, and heart to help you get rapid transformations when it comes to your messaging and sales strategies. So, in this episode of Sell Like A Copywriter, learn how we can …
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Epi 188: The Art of Personal Branding & Content Creation Success with John Vlach
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25:14In this episode of SOB: Style of Business, video editor and content creator John Vlach shares his journey of leveraging content creation to grow his brand and connect with audiences while building his personal brand through YouTube. We discuss the key strategies he’s learned along the way, the importance of authenticity, and how aspiring creators c…
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174: The Difference Between A Lead Magnet Vs. A Freebie
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11:16
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11:16You think you have a lead magnet...But if you’re not signing clients from it? You just have a freebie. A freebie is a quick, easy win. They get some (probably great) information, and you gain a new subscriber. But a lead magnet? That’s the whole dang funnel: a full-blown strategy designed to turn leads into paying clients instead of ghosting your l…
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Epi 187: Creativity: The Ultimate Key to Success & Happiness + My Vision Alignment Blueprint Guide
13:28
13:28
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13:28I recently posted this video on my YouTube channel but also decided to share it here! I'm discussing why creativity is the true path to success and happiness—whether you're an entrepreneur, artist, or visionary. Discover how unlocking your creative potential leads to breakthroughs in business and life. I’ll also be sharing insights from my Vision A…
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173: Turn Your Followers Into Life-Long Clients (Without Posting MORE)
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7:03Turning your followers into life long clients has nothing to do with how much you post and everything to do with the CONNECTION you create. In this episode of Sell Like A Copywriter, learn 5 tips for connecting deeper with your community so they can see themselves working with you, pass the vibe check, and click pay! ------------ Get The Launch Spe…
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Epi 186: For The Culture Brewing Co.: Crafting Unique Experiences in the Beer Industry
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33:18In this episode of SOB: Style of Business, I chat with the team behind For The Culture Brewing Co., a brand redefining craft beer through culture, creativity, and community. We dive into their journey, the art of brewing, and how they’re making waves in the industry. If you're a fan of craft beer or entrepreneurship, this one’s for you! 🍻 #CraftBee…
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172: How to Launch and Sell Your Offers Without Running Ads on Meta
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7:40Not everyone has the knowledge, time, or profit to confidently run ads - and that's okay. If ads ARE NOT your thing, listen to this to learn your alternatives (that could lead to MORE success). And if ads ARE your thing, listen to this to learn how to make your ads work BETTER as well as other ways to skyrocket your income. In this episode of Sell …
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171: Create MORE Without An Agenda (For Sustainable Business Success)
7:02
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7:02What's the point of running a creative online business if you ONLY create for your business? Yes, you have to create posts, offers, and engagement for your business - but you also need to keep creating just for YOU. In this episode of Sell Like A Copywriter, learn why it's so important to create for yourself without an agenda or sales plan and how …
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170: 8 Signs You're Doing Business Ownership the Right Way (Even When Everyone Else is Telling You What to Fix)
4:44
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4:44Everyone is so quick to tell you what you need to update, tweak, change, or delete to make more money or get faster success - but there's a reason you've gotten so far already. In this episode of Sell Like A Copywriter, learn 8 signs you're slaying business ownership, and choose one to carry with you and embody throughout the week! ------------ Get…
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169: How to Sell More by Saying Less (Without Cringy Templates or Pushy Tactics)
10:25
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10:25Selling more doesn’t mean doing more, it means saying less by saying it better. When your messaging is clear, aligned, and magnetic, selling becomes effortless. Your audience gets it immediately. They feel seen, they feel excited, and they’re ready to say yes without you having to hustle harder or do more. In this episode of Sell Like A Copywriter,…
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168: 3 Messaging Myths Keeping You From Selling (and What to Do Instead)
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8:31
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8:31You’re sitting at your desk, staring at your sales page, email draft, or Instagram caption, thinking: "Why is this so freaking hard?" It’s not you. It’s the messaging myths you’ve been believing. These sneaky little lies are keeping you spinning your wheels, making selling feel way harder than it needs to be. In this episode of Sell Like A Copywrit…
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167: Get Hot Girl Sales Energy Without The Burnout and Brain Fatigue
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7:36
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7:36You’re trying to hustle your way into sales instead of fixing your messaging to sell easier. We’re not doing that anymore. That’s not Hot Girl Energy. It’s Burnout Energy, and we’re leaving it in the past (where it belongs). Hot Girl Sales Energy is selling with ease, confidence, and clarity without overworking your brain or second-guessing every s…
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166: How 3 Online Business Owners Went From “I don’t know what to say” to Waking Up to New Payment Notifications With Specific Copywriting
9:02
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9:02Let me guess—you’ve got this amazing offer, one you poured your heart and soul into, but when it comes time to talk about it (you know, sell it), you’re sitting there like: “What do I even say?” You’re not alone. Christina, Reya, and Laura were right there, too. In this episode of Sell Like A Copywriter, learn how Christina, Reya, and Laura each we…
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165: Why I Created Messaging Magic to Help Online Business Owners Feel More Confident In Their Copywriting
6:59
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6:59Have you ever been disappointed by the promise of a magical “fill-in-the-blank” template…Only to find that it sounded cringy af and left you more confused than before? Or overwhelmed by another copywriting tip that makes no sense for your offer? Or a pitch that feels super grimy but everyone says you need it??? Yeah, you and my clients. In this epi…
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164: Stop Doing THE MOST When Marketing (If You Want to Make More Money)
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4:29Why is everyone and their mentor telling you to do more, more, MORE?! Beats me. I want you to do less of the right things so you can make bigger impact without ‘more reps’. In this episode of Sell Like A Copywriter, learn how you can stop doing the absolute most when launching, selling, and marketing your offers so you can make more money and land …
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163: Use These 3 Words for Magnetic Messaging (So You Can Sell More)
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5:41Are you talking about your offer or actually selling your offer? There is difference, and most business owners are talking instead of selling. In this episode of Sell Like A Copywriter, learn three powerful words you can add to every line of your talking point to make your messaging magnetic and start selling more. ------------ Messaging Magic: The…
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162: Double Your Launch Results With Just Your Sales Page
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9:08You can double your launch results with just your sales page. Wondering how to sign more clients? Want more students inside your course? Ready to scale your offers without socials? In this episode of Sell Like A Copywriter, hear three examples of how you can use your sales page alone to double your results with and without social media and email ma…
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161: Use Your Sales Page to Create Social Content That Converts
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6:11Your sales page is the foundation of your launch - and when written well, it can be the living asset that feeds ALL of your launch material. In this episode of Sell Like A Copywriter, learn how to turn your sales page into endless social sales content that converts silent scrollers into active buyers. ------------ Messaging Magic: The Group Program…
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160: BTS Sales Page Audit (Use These Tips to Upgrade Your Sales Page Today)
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48:52If your sales page need an overhaul but you’re not quite sure where to start…well, you’re welcome for this episode. I recorded a behind the scenes sales page audit of my sales page for Messaging Magic so you can learn how a sales page audit works, use my tips to edit your own sales page, and learn more about what it’s like to write your sales page …
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Epi 185: Mastering the Barber Game: RoyalTee Cutz on Creativity, Self-Care & Success
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15:21In this episode, I sat down with Tee, aka RoyalTee Cutz, a Houston-area barber and entrepreneur redefining the industry. Tee shares his inspiring journey, the challenges of breaking into the barbering business, and how he blends creativity with self-care to stand out. Whether you're an aspiring barber, or entrepreneur, or love a great success story…
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159: How to Sell Through Storytelling (And Why It Works)
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7:23
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7:23Storytelling is a tale as old as time - truly, everything revolves around storytelling. Whether you are growing a brand, building a community, or selling your offer, you need to get on board with effective storytelling. In this episode of Sell Like A Copywriter, you learn why storytelling works and how to effectively sell your offers through storyt…
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158: Why You Need a Sales Page Diet (For Better Conversions)
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8:07If your spending hours checking out other sales pages to learn how to write your own…and never feeling fully confident writing your own…you need to go on a sales page diet to write your sales page and increase conversions. In this episode of Sell Like A Copywriter, learn what a sales page diet is, when to implement a sales page diet, and how to eff…
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157: Why Your Email List Isn’t Converting (And How To Fix It)
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8:05Email marketing is the highest proven ROI of all marketing efforts, and your email list is ready converting - but you have to start treating it like YOU are ready for it to convert. In this episode of Sell Like A Copywriter, learn why your email list isn’t converting (no matter the size) and what to do to fix it. ------------ Messaging Magic: The G…
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156: Forget The Sales Page Framework (Do This Instead)
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9:46Sooooo you're writing your sales page and freaking the heck out because everyone is giving you a 14-step sales page framework and every line you try to fill in feels...cringe af? Yeah, you and all my other clients, babe. In this episode of Sell Like A Copywriter, you are going to FORGET the freakingggggg framework and use these tips instead! By the…
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IBM Technology hit 1 million YouTube subs. Host Martin Keen explains their strategy.
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33:24IBM Technology's YouTube channel just hit 1 million subs last week and show host Martin Keen explains how they create content, where they get their ideas, how they promote, and how they create "broad" content to engage, and then drill down into the niches to build relationships. Keen also explains how their team collaborates to ensure content stays…
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155: TikTok Ban: How to Pivot Your Business and What to Expect
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31:40Will the TikTok ban get passed? Who knows. But there is one thing we know for sure: social media can change or drop off at ANY point - and you have no control. In this episode of Sell Like A Copywriter, I'm chatting with Jen Manly (140,000 Tiktok followers, 140,000 IG followers, and 16,000 email subscribers) about all things TikTok. You'll leave th…
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154: What I Will/Will Not Be Buying In 2025 As An Online Business Owner (ft. My Husband)
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30:44In this episode of Sell Like A Copywriter, I'm bringing my husband on to chat about the primary investments I will AND will NOT be making in 2025 for both my business and personal life. Why? No shiny object syndrome. No new sEcReTs To SuCcEsS. No overconsumption. This year, I'm going deep in what I KNOW works, and this episode tells you how! ------…
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153: 3 Things I'd Never Do (Again) As A Copywriter
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8:01As a copywriter, I've been around the block mannnnyyyyy times. I've seen (and participated in) some practices that hold you back from more money instead of leading you intoooo more money. In this episode of Sell Like A Copywriter, learn 3 things I’d never do (again) as a copywriter...And how you can avoid them for more sales and less stress! ------…
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152: Fun (& Funny) Copywriting Prompt for Online Business Owners
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5:35In Sell Like A Copywriter 1:1 and DIY Copywriting, you receive a 30 day copywriting challenge with prompts to write copy and sell your offers. In this episode of Sell Like A Copywriter, get a taste of this through one of my favorite challenge prompts, how to use it for your offers, and examples of what it looks like! ------------- Ready to have you…
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You shouldn’t outsource your copy until YOU know how to write solid af copy that sells your offers. Once you have a specific copy bank (sales pages, emails, and content) that gets results...THEN you can outsource your copy with confidence. In this episode of Sell Like A Copywriter, learn how to own your messaging and write copy that sells your offe…
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When I started writing sales copy for online business owners 5ish years ago...There were some easy mistakes I made that defffff held this copy back. And I fear you mayyyyy be making them, too. In this episode of Sell Like A Copywriter, I'm sharing the top 3 worst copywriting mistakes I made, the lesson learned takeaway you can implement now, and ho…
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Whether you're getting 1-2 likes each social media post or going viral and getting obliterated in the comments...In this episode of Sell Like A Copywriter, learn my method for remembering that alllllll engagement is good engagement, and what this means for you as a business owner. ------------- Ready to have your sales funnel written and ready to p…
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148: Copywriting Tip: Easy Email Copywriting
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9:31You’re spending hours writing one email because you’re inducing all the info instead of staying specific and pushing your sales page. Instead of going in on a blank page to write emails, use my Easy Email Framework to get email ideas from your brain to page without word vomiting everything you know about your offer. In this episode of Sell Like A C…
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THE most intimidating sales asset creative business owners struggle to write is the sales page for your offer. So, I created a simple framework for writing your sales page (especially when you haaaaaate writing): The Sales Page Skeleton. In this episode of Sell Like A Copywriter, learn my #1 sales page copywriting framework, how to write your sales…
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I remind my clients all. the. time. that you don’t have to be a good writer to write good copy—You just have to start. In this episode of Sell Like A Copywriter, learn my top 2 copywriting tips for writing messy copy and still selling your offers and becoming the best copywriter for your business. ------------- Are you an online course creator, coa…
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