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After delivering seminars all over the world, I realized how unique the knowledge I have really is. So I decided to share my ability, to help people become successful in what I view to be the greatest marketing era in humanity’s history. I’ve built several million-dollar businesses. It can be done. Now I want to show you how. Stay tuned for tools and strategies you can use right now to build your brands and increase revenue! You can now get my #1 Best Seller: Marketing Magic: http://bit.ly/4 ...
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Where we show you how to make Action Your Greatest Habit Get ready to hear million dollar earners, holocaust survivors and many other guests. You can also get my free ebook or coaching session at www.iantolson.com today! Here to help you, Ian Tolson aka Sunshine
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Need any advice or information, message us. I sat down with Jake Alexander, founder of Tucan.IO—a WhatsApp translation tool designed to help expats and locals bridge the language gap between English and Tico Spanish. We discussed how the idea for Tucan.IO came about and the ways it’s helping expats navigate daily communication in Costa Rica. Jake a…
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Most people have no idea how social media platforms actually make money. In this episode, I break down the five main revenue streams for platforms like YouTube, Instagram, and TikTok—including ad revenue, sponsored content, subscriptions, and more. I also explain how creators and business owners like you can earn a share of it. If you're trying to …
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Dick Colligan is widely recognized for his ability to close deals with precision, confidence, and integrity. With a natural talent for reading situations and understanding people, Dick brings a rare mix of assertiveness and empathy to every conversation. Whether he’s wrapping up a high-stakes negotiation or guiding someone toward a decision, he kno…
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Need any advice or information, message us. In this episode, we sit down with Valeria Aguiluz to break down how escrow works in Costa Rica. We cover the key options available to investors, the critical questions to ask your escrow provider, and the advantages of using escrow in real estate transactions. Valeria also shares what sets TLA Escrow apar…
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Wondering if you should focus on organic content or paid ads? In this video, I break down exactly when to use each—and how I built a 9-figure brand starting with zero ad spend. If you’re building a personal brand or trying to scale fast, this one’s for you. ------------------ About Manuel Suarez: Manuel Suarez, known as the "Marketing Ninja" and a …
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Need any advice or information, message us. Alex McGowin joins me to break down everything you need to know about taxes when investing or owning property in Costa Rica. We cover how income is taxed, strategies for deferrals and depreciation, capital gains considerations, and what expenses you can deduct. We also explore the most tax-efficient ways …
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I am not paying to grow our followers. Let me say that again—our growth is 100% organic. The real way to grow on social media is by consistently posting valuable content until you crack the code. Some videos go viral, some don’t, but if you stick with it, you will win the game.In this episode, I’m sharing how we grew from 16 million to almost 33 mi…
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In this episode, we explore the #carnivore #diet, a way of eating that focuses primarily on #animal-based #foods. Our discussion covers a variety of viewpoints on the potential #health benefits and challenges that come with this #lifestyle.Why You Should Tune In:1. Insightful Discussions: We hear from #experts who share their knowledge about the ef…
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Need any advice or information, message us. I sit down with Catherine Palacios from Done Deal CR to break down everything you need to know—from navigating the buying process to understanding the technical details of financing in Costa Rica, including loan terms, interest rates, LTV ratios, and more. Free 15 min consultation: https://meetings.hubspo…
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Most businesses are talking, but no one's listening. Why? They're speaking to the wrong audience. In this episode of Manuel Suarez Marketing, I break down the three types of audiences that dictate whether your marketing works, or falls flat. Here’s the truth: even the most beautiful, creative, high-budget marketing campaign won’t sell a thing if yo…
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Need any advice or information, message us. We sat down with Real Estate Lawyer Paola Retana to discuss why real estate transactions often go wrong in Costa Rica. She breaks down the role each party plays—lawyers, escrow agents, realtors, and engineers—and shares real examples of what can go wrong and how to avoid it. Free 15 min consultation: http…
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Imagine doing marketing blindfolded. You’re probably doing it right now! In this episode of Manuel Suarez Marketing, I reveal a hidden marketing power that's sitting right in front of you, yet many entrepreneurs still overlook it completely. I’m talking about digital footprints, the secret behind how some brands dominate while others struggle. You'…
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Need any advice or information, message us. We sit down with James Neale, Data Analyst at Costa Rica Investments, to break down the latest trends in the vacation rental market. He shares insights on where occupancy remains strong, where average daily rates are slipping, and where he still sees promising investment opportunities across Costa Rica. F…
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If you don’t understand the language of marketing, you’re making the game harder on yourself. In this episode, I cover some of the most important marketing terms that have been used for decades in traditional and digital marketing. These are the words that come up over and over again, and if you don’t know them, you’re at a disadvantage. Here’s wha…
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Need any advice or information, message us. We sit down with Gina Briguglio, a real estate consultant based in Guanacaste and Arenal, to dive into what's really happening in Costa Rica's property market. Is it a buyer’s or seller’s market? It depends—and Gina breaks down where the opportunities lie. From emerging beach towns to mountain hotspots, s…
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The real game of business is a rollercoaster. In 2007, my wife and I started a business with just $290 in sales. A few years later? I was bankrupt. But I didn’t quit. Instead, I discovered the one thing that changed everything—marketing. No investors, no funding, just strategy. Fast forward to today, we built a 9-figure brand from the ground up. In…
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Stories That Move by Bill Berry is a celebration of life's journey through vivid memories and reflective moments. It's about overcoming hardships, embracing unexpected adventures, and discovering inner strength. With each page, readers are invited to find meaning in their own lives, exploring the beauty of growth, love, and the courage to take acti…
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Need any advice or information, message us. I caught up with Esteban Ossenbach, a young and passionate architect and the founder of Selva Architects and Design. We chatted all things architecture in Costa Rica—from the red flags to watch for when hiring an architect, to the must-ask questions and the big no-no’s when it comes to designing in the tr…
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Want to know exactly what’s working in social media advertising right now? In this episode, I’ll show you how to tap into a powerful (but often overlooked) tool that lets you see the ads your competitors are running—across Facebook, Instagram, and more. The best part? You don’t need any fancy software. This is how smart marketers research winning s…
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Need any advice or information, message us. In this episode, we sit down with Jorge Suarez, a seasoned hydrologist and owner of Geohydro, to explore one of the most critical—and often overlooked—aspects of buying land in Costa Rica: securing a legal water source. Jorge breaks down what it means to purchase property without legal water, the complica…
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In this episode, I’m breaking down how social media advertising works. Unlike traditional marketing, social media platforms have cracked the formula for capturing attention and turning it into profit. I’ll explain the two main types of advertising—interruptive and search-based—and how to use them effectively to reach your audience. You’ll also lear…
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Need any advice or information, message us. We sit down with Casey Halloran, CEO of Costa Rica’s largest luxury travel company, to explore the state of tourism today and where it's headed in 2025. Casey shares how these trends are shaping real estate, development, and investment opportunities across the country. From where he’d put — or avoid putti…
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In this episode, I'm going over one of the most important aspects of marketing: understanding your audience. Not everyone is going to be interested in your product or service, so it's crucial to know exactly who you're talking to. This knowledge can make or break your marketing campaign. I'll cover how to determine who your target audience is, incl…
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Need any advice or information, message us. Jake Alexander, an Investment Specialist and long-term resident of Costa Rica, chats to us about the current state of the BUYERS market, where he sees an opportunity to invest in Costa Rica, and where and what he would NOT invest in in 2025. Free 15 min consultation: https://meetings.hubspot.com/jake806/c…
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Welcome to the first episode of the Manuel Suarez Marketing. I'm taking you back to basics with a whiteboard session that simplifies the complex world of marketing. I'll cover advertising, promotion, publicity, PR, and sales, using real-world examples to explain each element. You'll learn the true definition of marketing and how it's far more than …
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Manuel Suarez’s story is one of growth, perseverance, and the power of taking action. As a child, he was obsessed with video games. Winning was everything to him, and he hated losing. He loved the challenge of mastering new games and becoming the best player. But as he grew older, Manuel realized that life was much more than video games. He wanted …
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Need any advice or information, message us. Two years ago, Kvon Tucker made the move to Costa Rica with his wife and young daughter. We caught up with Kvon to hear about his journey so far—what surprised him, what turned out to be easier than expected, and his advice for anyone considering making Costa Rica their full- or part-time home. Kvon also …
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Inge Auerbacher is a notable Holocaust survivor whose story has been featured in several podcasts and interviews. Born in 1934 in Kippenheim, Germany, Inge was only a young child when the horrors of the Holocaust unfolded. Her story is particularly powerful because it shows the experience of the Holocaust through the eyes of a child.In 1942, at the…
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ChatGPT isn’t just another AI tool, it’s the most powerful assistant I’ve ever used in my business. In this podcast, I’ll break down what makes it so unique, why it’s growing faster than anything we’ve seen, and how you can start using it the right way. Whether you’re new to AI or already experimenting with it, this will give you a clear path to un…
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What if AI could take your graphic design game to the next level—without hiring a designer or learning Photoshop?In this video, I’ll show you how to use Canva’s new AI-powered tools to create stunning designs, custom branding, and pro-level edits faster than ever. From flyers to social media graphics to fully branded templates, you’ll learn how to …
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What happens when your 12-year-old hacks your paid ChatGPT account… to tell better jokes?In this video, I share a hilarious (and proud) dad moment that turned into a real-world lesson on how AI is changing the way we think, learn, and grow. From joke tables to chess strategies to startup ideas, my son is showing us what this next generation is capa…
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Need any advice or information, message us. Cristina Guerrini joins us from Bluezone Legal to break down some critical updates for anyone living in—or thinking about moving to—Costa Rica. We dive into the proposed bill targeting perpetual tourists, explore the different residency options available, and take a look at how the Costa Rican government …
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Struggling to create a logo that actually represents your brand? In this podcast, I’ll show you how AI can help simplify the logo design process without the endless back-and-forth or design headaches. Whether you're just getting started or rebranding an existing business, this approach can save you time and money while giving you the foundation for…
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What if AI could make running your business 100x easier?In this video, I’ll show you how I’m using AI tools like ChatGPT to manage tasks, delegate work, train my team, and even publish a book—without the overwhelm. Whether you're struggling with time management, content creation, or just staying on top of your to-do list, AI can help you get more d…
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Coming up with the perfect brand name can feel overwhelming, but ChatGPT makes it easier than ever. In this podcast, I’ll show you how to use AI to generate endless brand name ideas, refine them, and choose one that truly represents your business. No more guesswork, just proven strategies to build a strong brand identity fast. Plus, I’ll share a si…
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Need any advice or information, message us. We chatted with Becky Clower, Broker at Bluewater Properties—one of the largest independent real estate firms in Guanacaste. Becky gives us the latest updates on the market, sharing insights on what’s selling, what’s not, and where smart investors should be looking right now. She also highlights areas tha…
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What if AI could create high-converting Facebook ads for you? Writing ad copy, crafting headlines, and designing eye-catching images can take hours, but AI can do it in minutes. In this podcast, I’ll show you step by step how to use AI to generate ad creatives, test variations, and get more leads without the guesswork. Whether you’re running Facebo…
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*Helping People Make Passive Income: A Guide to Earning While You Sleep*In today’s fast-paced world, more and more people are seeking ways to build wealth and secure their financial future without constantly trading time for money. This is where the concept of passive income comes into play. Passive income refers to earnings that require minimal ac…
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AI is changing the way businesses grow, and if you’re not using it for research, you’re falling behind. Whether it’s market trends, audience insights, or competitor analysis, AI tools like ChatGPT and Gemini can give you a massive edge. In this podcast, I’ll show you how to use AI research to make smarter business decisions, build a strong brand, a…
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Need any advice or information, message us. Mariel Gracia, Real Estate Consultant in the Central Valley of Costa Rica (San Jose, Heredia, Alajuela), and I chat about what is happening in the Central Valley and how it acts and performs compared to the coastal areas of Costa Rica. We chat about where she believes the opportunity is and why families l…
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What if you could create high-quality videos without ever stepping in front of a camera? AI avatars are changing the game, letting you produce engaging content without filming. Whether you’re a business owner, marketer, or creator, this technology makes video production faster, easier, and scalable. No need for expensive equipment or endless retake…
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You’re probably not using ChatGPT to its full potential… but that’s about to change. AIPRM is a tool that supercharges ChatGPT, making it faster, smarter, and way more effective for business owners like you. Imagine having access to pre-built, expert-level prompts that instantly generate marketing strategies, content ideas, SEO plans, and more, wit…
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Need any advice or information, message us. In this episode, Feng Shui expert Laurent Langlais joins us to explore how Feng Shui principles can transform your approach to choosing land, designing and positioning properties, and creating inviting interiors. We delve into what makes Costa Rica truly unique—from its remarkable topography and vibrant e…
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Most business owners struggle to get leads, but AI has changed the game. In this podcast, I’ll show you how to generate more leads with less effort using AI-powered tools and smart prospecting strategies. If you’re relying only on social media, you’re playing someone else’s game—it’s time to build your own list and take control of your business gro…
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Join us for a fun and engaging networking session where we dive into the secrets of building strong professional relationships. In this video, Alexander Behar shares his insights on effective networking strategies that have helped him succeed at Aflac and beyond. Whether you’re a seasoned professional or just starting your career, this video offers…
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Creating content consistently is one of the biggest challenges for business owners, but AI is changing the game. In this podcast, I will show you how to leverage ChatGPT to generate endless content ideas, repurpose your existing content, and grow your brand like never before. The businesses that adapt to AI-driven content creation will dominate in …
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https://calendly.com/ian-tolson-works/15minMaking passive income is one of the most sought-after ways to achieve financial freedom, and Ian Tolson's approach to this is a game-changer. He has developed a method that allows people to generate money while they sleep, without constantly trading time for money. What makes this approach so appealing is …
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AI-generated images have completely evolved, and if you're not using them for your business yet, you're missing out. Tools like DALL·E, MidJourney, and ChatGPT now create stunning, high-quality visuals in seconds—but only if you know how to prompt them correctly. In this podcast, I’ll show you the exact process to create professional AI images that…
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Need any advice or information, message us. In this episode, we sit down with lawyer Sonia Aragon to discuss Costa Rica's water challenges—especially in the Guanacaste region. Sonia breaks down the pressing issues, explains how they came about, and shares insights on what options are available for anyone considering construction or property investm…
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Writing great copy doesn’t have to be hard—AI can help you do it faster and better. Whether you need ad copy, sales scripts, product descriptions, or marketing content, ChatGPT can streamline the process while keeping your message on point. But here’s the key—you have to train AI to understand your voice. In this podcast, I’ll show you how to use A…
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