Tune in to the Lab Coat Agents Podcast to explore the science of real estate with industry-leading agents and innovators. Hosted by Jeff Pfitzer alongside Tristan Ahumada and Nick Baldwin, this show delivers real-world strategies, from lead generation and AI tools to market shifts and mindset, with fresh episodes released weekly. Whether you’re new to real estate or a seasoned pro, this podcast equips you with practical insights to grow, adapt, and win.
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Labcoatagents Podcasts
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How Marina Built a Two-State Real Estate Business with One Niche Facebook Group - Episode 290
43:55
43:55
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Marina Areola breaks down a community-driven lead generation model built around Latina-focused Facebook groups, consistent in-person events, and emotional intelligence, while also sharing investor and flipping lessons that show why modern agents must act as expert guides and embrace platforms like TikTok and open houses. Highlights Dual-market grow…
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Episode 289 - The Popsicle Stick System: How Stacey Sauls Built 300 Deals a Year Using Only Sphere of Influence
45:26
45:26
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45:26
In this episode, Tristan, Nick and Stacey Sauls break down the real conversations happening in real estate right now. They dig into Zillow’s ongoing legal issues, the rise of cash buyers in the lower-priced market, and how these shifts are changing the way agents compete in 2025. Stacey gets honest about rebuilding after a slower year, why her sphe…
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Episode 288 - How Jessica Lentz Runs a Three Hour Real Estate Workday With 30M to 40M in Annual Production
37:45
37:45
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37:45
In this episode, Tristan Ahumada sits down with top Colorado agent Jessica Lentz to break down the systems, structure, and expectations that power her three-hour real estate workday. Jessica shares how she manages 30M to 40M a year as a solo agent, why tight boundaries protect her time, and how early client updates keep her inbox quiet for the rest…
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Episode 287 - Real Estate Media Mastery: How Ken Pozek Built a $400M+ Florida Team & Leverages AI for Growth
35:19
35:19
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35:19
In this new episode, Tristan Ahumada sits down with top Orlando real estate agent and media entrepreneur Ken Pozek of The Posek Group. Ken reveals the exact steps he took after relocating from Michigan into a brand-new market, how he built a massive digital presence and 50,000-strong newsletter base, and why media is now the hub of his strategy for…
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Atlas, AI & IDX: What’s Reshaping Real Estate Right Now - EP 286 - Barry Jenkins
44:05
44:05
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44:05
SUMMARY This episode explores the intersection of automation and human connection: AI tools speeding up research, improving lead quality, and reducing operational load, paired with the growing need for empathy-based leadership. It covers changes in lead distribution, debates over PPC and Zillow’s new direction, and the importance of kindness and he…
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Why Your Audience Doesn’t Trust You—And How to Fix It - EP 285 with Adam Ortman
50:19
50:19
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Summary: Real estate agents face more skepticism than ever—this episode explores how to rebuild trust through smarter marketing, consistent social media engagement, and genuine personal branding. Highlights: Actionable Insights * Consumer psychology is critical in crafting long-term real estate marketing strategies. * Negative buyer sentiment stems…
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The 20% Club: How to Grow Market Share While Everyone Else Retires with Amy Stockberger Ep 284
31:07
31:07
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31:07
With a wave of retirements and a massive wealth transfer underway, this episode dives into how real estate professionals can build lasting businesses, retain clients for life, and leverage AI to stay ahead in a changing market. Highlights Real Estate Shifts + Opportunities * 25% of NAR agents are 65+, signaling a coming industry shift * Legacy agen…
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Competing in a Commission-Challenged Market with James Dwiggins
32:44
32:44
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32:44
Summary This episode explores practical solutions for real estate agents to strengthen client trust, communicate value, and stay competitive amidst legal challenges and tech disruptions. Highlights Competing in a Commission-Challenged Market: * Agents need stronger messaging around their role and contributions * Tools like digital presentations and…
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Zillow, NAR, and the Fight for Fair Listings with Tristan Ahumada Ep 282
24:26
24:26
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Summary The conversation tackles NAR’s Clear Cooperation Policy and how some brokerages may be skirting the rules. It explores market inequities, delayed marketing exemptions, and the DOJ’s ongoing scrutiny of real estate practices. Strategies for thriving in niche markets are also discussed. Highlights * Clear Cooperation Policy mandates full MLS …
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The Big Brokerage Breakaway: What Agents Really Want EP 281 - Cory Rosier
44:58
44:58
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SUMMARYUnpack how AI tools are transforming real estate marketing—from automating content creation to managing social media strategies with tools like Simplified and Jasper. HIGHLIGHTS * AI tools like Jasper, RealEstateContent.ai, and Lately help automate real estate content and streamline marketing. * Consistent social media activity is essential …
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Authentic Agents in an AI World: Thrive Without Losing You Ep 280 with Reed Hansen
44:59
44:59
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Summary Explore how to integrate AI into daily real estate tasks, from content creation to personalized outreach. Get practical tips on using ChatGPT, automating emails, and building a strong personal brand while staying ahead of tech trends. Highlights: ** Real estate pros can use AI tools for writing posts, designing websites, and managing outrea…
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The 3-Hour Daily Plan That Drives Listings Ep 279 with Nick Harris
53:48
53:48
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53:48
Summary: Discover how consistent routines, strategic lead generation, and emotional intelligence can unlock success in real estate—even during slow markets. Learn how blending personal storytelling with professional growth fosters stronger client connections and builds a sustainable career. Highlights: * Categorizing leads by readiness supports tar…
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Redfin + Rocket: Game Changer or Red Flag? Ep 278 with Michael Gillani
26:32
26:32
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Rocket Mortgage just acquired Redfin, and the impact could reshape the real estate and mortgage industry. What does this mean for agents, loan officers, and consumers? In this video, we break down: * Why Rocket overpaid for Redfin * The role of data, AI, and automation in the merger * How this move pushes Rocket further into purchase loans * What h…
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Surviving Syria: A Journey of Resilience and Gratitude with Sam Goodwin Ep 277
48:03
48:03
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Summary: Sam Goodwin, a seasoned traveler who has visited 180 countries, recounts his harrowing experience of being held hostage in Syria for nine weeks, including 27 days in solitary confinement. He shares insights on resilience, gratitude, and cultural understanding, reflecting on his reintegration, the power of personal connections, and lessons …
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From Teacher to Realtor: Lessons in Growth & Success Ep 276 with Brian Quinlan
1:00:44
1:00:44
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Summary Mastering Social Media for Real Estate Success This episode explores how social media can be a game-changer in real estate prospecting. Insights include leveraging platforms for client outreach, building a personal brand, and maintaining long-term engagement. The transition from teaching to real estate is also discussed, emphasizing how edu…
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