Best Isa Gautschi Podcasts (2025)

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#97 Why You Keep Getting the Same Feedback 23:31

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10h ago23:31

23:31

When learning a new skill, building a new belief, or developing a new habit, you don’t get to jump right to having it happen on autopilot. Here’s why you need someone in your corner to remind you - over and over again - what you’re building toward. 🍓 Muscle Memory info Work With Me 🍓 Once-a-year membership sale for The Squad 🎉 through Dec. 1 🍓 Work…

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#96 Did you factor in fun? 38:10

9h ago38:10

38:10

Engagement with content doesn’t happen without some sort of emotional payoff. Have you factored fun into your marketing strategy? Here’s why you should and how to start if fun feels like a foreign concept. Head to the blog for the signature content examples discussed in this episode. 🍓The Irresistible Marketing Blog Work With Me 🍓 Once-a-year membe…

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#95 Emotionally Preparing to Grow Your Business 1:36:10

15d ago1:36:10

1:36:10

Today’s episode is about how to emotionally prepare to uplevel your business. This was the topic the Squad, my membership for black sheep turned creative entrepreneurs, voted on for our theme for the month of August 2025. With their permission, I’m sharing our masterclass and Q & A with the podcast, because it was just too good not to. We cover: ✨W…

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#94 Marketing As Resistance 27:46

5M ago27:46

27:46

Real life examples of marketing so powerful, so radical, so inclusive- it profitably changed the tides of public opinion and norms. Work With Me 🍓 Join The Squad 🎉 🍓 Work with me 1:1 with complimentary access to Squad 🎉 🍓 Pick my marketing brain over a ☕ Zoom Coffee ☕ (limited to 1 per person) Irresistible Marketing Tips, Tricks, & Perks Right To Y…

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#93 How To Convey Expertise with Shaté Hayes 40:58

7M ago40:58

40:58

If your About page is just a bullet point list of your qualifications, you’re leaving money on the table. In this episode, Shaté Hayes, founder & CEO of Career Steward, Inc., shares practical tips for taking radical ownership of your story and sharing it so powerfully, it blasts open opportunities. You’ll learn: 🖋️ How to convey expertise- ethicall…

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#92 How Long Til They Buy? 19:19

7M ago19:19

19:19

Expecting instant results often betrays a lack of understanding of your buyer’s journey. Here’s why measuring too early will lead you to misinterpret your data. Work With Me 🍓 Join The Squad 🎉 🍓 Work with me 1:1 🍓 Pick my marketing brain over a complimentary ☕ Zoom Coffee ☕ (limited to 1 per person) Irresistible Marketing Tips, Tricks, & Perks Righ…

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#91 The Problem With “Tough Love” Business Coaching 21:31

8M ago21:31

21:31

Coaching is great when it strengthens your ability to trust yourself and your judgement. It’s amazing when it clarifies your wants and needs and expands your capacity to advocate for them. It’s mind-blowing and world changing when it smashes through perceived barriers and limits and empowers you to dream bigger, want more, and believe in your worth…

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#90 How To Vanquish Salesyness From Your Marketing 15:36

8M ago15:36

15:36

Wrong question. Right question: why are you afraid of selling? Free Workshop 🍓Marketing Through Fear of Visibility: How To Emotionally Afford the Cost of Being seen on April 29, 2025 Work With Me 🍓 Join The Squad 🎉 🍓 Work with me 1:1 with complimentary access to Squad 🎉 🍓 Pick my marketing brain over a ☕ Zoom Coffee ☕ (limited to 1 per person) Irre…

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#89 When Can I Expect Profit? 30:14

8M ago30:14

30:14

Many new entrepreneurs make the mistake of waiting to get help until they see profit… But help is what gets them TO profit faster. Most are estimating 2-3 years on average for a new business to see profit. Do you want to wait that long for the help you know you need NOW? Do you want to wait that long for profit in general? Here’s why getting help n…

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#88 Dream Killers 21:22

8M ago21:22

21:22

Defensive marketing doesn’t sell… because you’re speaking to YOUR doubts about your work & sending out “I don’t trust the value of my work!” vibes to potential clients. That’s why it is SO important to have confidantes that will encourage you and feed your motivation and belief- NOT reinforce your fears and doubts. Is your inner circle more Dream K…

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#87 All It Takes is One Person 22:03

8M ago22:03

22:03

Your work has ripple effects. Every time your marketing touches one person enough to share it with their people, new people are brought into your world. Your next sale is so much closer than you think it is. If you need some encouragement in your entrepreneurship journey, listen to this. Work With Me 🍓 Pick my marketing brain over a ☕ Zoom Coffee ☕…

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#86 Why You Can’t "Just Get Over" Your Marketing Blocks 36:33

8M ago36:33

36:33

Are you expecting yourself to “just get over” an emotional reaction that is blocking you from effectively marketing your business? A block you were deeply conditioned to have through lots of painful reinforcement over the years? If so, that is not a fair or realistic expectation. Here’s a much more helpful and effective approach. Work With Me 🍓 Pic…

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#85 You Still Gotta Talk To People 26:06

9M ago26:06

26:06

The more you actually talk to your aligned customers, the better your marketing gets. Plus, it’s WAY EASIER to close a new client over an actual conversation than it is to over DMs alone. Work With Me 🍓 Pick my marketing brain over a ☕ Zoom Coffee ☕ 🍓 Join The Squad 🎉 🍓 Work with me 1:1 with complimentary access to Squad 🎉 Irresistible Marketing Ti…

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#84 You Know What To Do, Just Not How To Make Yourself Do It 16:41

9M ago16:41

16:41

You know what you need to do for marketing- or at least you have several ideas about things to try. You know how to Google. You probably have some courses you bought you could probably go watch. But something keeps happening between knowing what to do and actually doing it. Here’s why more information isn’t the answer- and what actually is. Work Wi…

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#83 Sometimes It IS About The Money 17:23

9M ago17:23

17:23

You don’t have to buy everything your coach says. For example: “it’s never about the money” when someone declines your offer. It’s OK for your aligned clients not to have access to incredibly privileged sums of money. They deserve help too. They deserve support too. And from a coach who doesn't accidentally or intentionally shame them for this. And…

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#82 “What Do They Have That I Don’t?” 15:27

9M ago15:27

15:27

We’ve all heard the saying “comparison is the thief of joy” and the online business world is rife with warnings about compare and despair. But when you look at the businesses of those you admire, there is one thing it is helpful to compare. Work With Me 🍓 1:1 🍓 Join The Squad 🎉 🍓 Book a $22 ✨Marketing Audit✨ for some quick wins Irresistible Marketi…

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#81 How To Create Ethical Urgency Through Messaging Alone 24:37

9M ago24:37

24:37

Your messaging alone can create enough of an incentive to buy now rather than later (or never). No need for a Cart Close date if you don’t want one. No need to keep slashing your prices or throwing in a bunch of bonus freebies and burning yourself out on delivery. When powerful enough, your messaging alone will do the trick. Here’s how. Work With M…

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#80 Better "What Ifs" 33:24

9M ago33:24

33:24

The “What If?” Game can kill your marketing mojo, if you use it to circle the negativity drain. May I propose 11 way better “what ifs” for entrepreneurs? These “What Ifs” have helped me and countless clients spiral into expansion, opportunity, and joyful growth. Work With Me as Your Marketing Confidence Cheerleader 🍓 Work with me 1:1 🍓 Join The Squ…

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#79 What happens when you 10x your price? 27:04

10M ago27:04

27:04

You could triple your sales. Or even better. It happened to me. BUT only after I did a lot of inner work to bring my body, belief system, and trust in the value of what i was providing on board with the new price. Here are the dirty details that usually get left out of stories such as these. In other words: the stuff we don’t talk about nearly enou…

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#78 Avoiding Avoidance 27:44

10M ago27:44

27:44

Know you should be working on your marketing, but can’t seem to make yourself? Here’s what could be the culprit, and what to do about it. Work With Me as Your Marketing Confidence Cheerleader 🍓 Work with me 1:1 🍓 Join The Squad 🎉 🍓 Book a $22 ✨Marketing Audit✨ for some quick wins Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox 🍓 Jo…

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#77 How to Actually Get Business from LinkedIn (Yes, YOU Coaches & Creatives!) with Mollie Lo 46:38

10M ago46:38

46:38

Hold up, there is a fun (& lucrative) side to LinkedIn! But if your LinkedIn Profile is a holdover from your sanitized corporate days, it’s likely you don’t know it yet. In this episode of The Irresistible Marketing Pod, LinkedIn Business Coach Mollie Lo, CEO of LoTUS Mentoring, shares how coaches, creatives, & small business rebels can master pers…

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#76 Long Shot Lore 31:00

11M ago31:00

31:00

In this entry of my Entrepreneur Diaries, I spill on the unconventional, delulu thoughts that bolster my business. Work With Me as Your Marketing Confidence Cheerleader 🍓Book a complimentary ✨Marketing Audit✨ for some quick wins 🍓 Work with me 1:1 🍓 Join The Squad 🎉 🍓 Get a fabulous website Irresistible Marketing Tips, Tricks, & Perks Right To Your…

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#75 Copywriting For Relationship-Building with Melissa Esmeralda 48:34

11M ago48:34

48:34

A blank page. Name something scarier for a heart-centered entrepreneur! At the start of writing a sales page, an email campaign, a carousel- this is where many get caught up in their heads and ghost on their marketing before they even write a single word. But copywriting is also an incredible opportunity to forge a powerful connection with other hu…

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#74 The Formality Trap 37:22

11M ago37:22

37:22

Erring on the side of formality in your marketing copywriting is not the safe choice you think it is. Here’s why your humanity is a bigger selling point than your “professionalism.” Make 2025 the year your website finally starts pulling in sales while you sleep! 🍓The Website Bundle- 11% off Work With Me as Your Marketing Confidence Cheerleader 🍓 Wo…

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#73 Getting Rich = Revolution, And I Love That For Us | Entrepreneur Diaries 15:15

1y ago15:15

15:15

Dear Small Business Owners, Solopreneurs, & Creatives Who Help To Make the World More Just, Beautiful, & Healthy Through Your Work, I want you to get great at marketing so you can get rich. Not just because you deserve to (you do) but so your brilliance can be freed up to address more than just survival. Self-sacrifice and self-deprecation keep us …

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#72 How To Stop Settling In Your Business 30:21

1y ago30:21

30:21

Slow your roll, babe. You’re skipping some steps before you can even KNOW that you’re not settling in your business. Step 1: learn how to be present, Step 2: clarify your vision, Step 3: have boundaries with others, Step 4: have boundaries with yourself. Here’s how. Work With Me as Your Marketing Confidence Cheerleader 🍓Enroll in Business Boundarie…

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#71 Business Boundaries 13:21

1y ago13:21

13:21

When people come to me for marketing help because they feel like they’ve tried everything and nothing has worked yet, I often find that they’ve skipped a really important prerequisite: business boundaries. Here’s how I can tell. Work With Me as Your Marketing Confidence Cheerleader 🍓Enroll in Business Boundaries Course- it’s free if you register by…

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#70 Ice Cream or Chili Pepper? 15:52

1y ago15:52

15:52

Consent & confidence are essential ingredients for radically successful, radically ethical marketing. Here's how we center consent and practice building confidence in my Marketing Confidence Confidence Cheerleading programs and why this method helps clients finally stop underpricing. Work With Me as Your Marketing Confidence Cheerleader 🍓 Work with…

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#69 A Case of the Bad Ads & the Compare and Despair Trap | Entrepreneur Diaries 8:58

1y ago8:58

8:58

My no good very bad case of bad ad-fluenza and resulting compare & despair. And what I did to shake myself out of it. Work With Me as Your Marketing Confidence Cheerleader 🍓 Work with me 1:1! 🍓 Join The Squad 🎉 Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox 🍓 Join my newsletter Follow Me 🍓 Follow me on YouTube:@marketingconfidence…

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#68 The Courage To Narrow It Down with Monique the Money Coach 1:00:08

1y ago1:00:08

1:00:08

Appealing to everyone at once is a skill exactly 0 people have mastered. But when we take the entrepreneurship plunge, our brains sometimes trick us into thinking that having broad appeal is the safest way to do marketing. Unfortunately, the more we try to target our messaging to everyone, the less our ideal customers realize that we’re talking to …

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#67 Shameless Marketing (The Good Kind) 8:11

1y ago8:11

8:11

The most powerful marketing I’ve ever seen or made alleviates shame. There’s no manufactured problem to fix so I can sell you a cure. Instead, in the marketing, we dismantle the narrative of the problem. Work With Me as Your Marketing Confidence Cheerleader 🍓 Seize one of the last spots to work with me 1:1 in 2024! 🍓 Join The Squad 🎉 Irresistible M…

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#66 Anxiety Doesn't Mean You Made a Mistake 35:01

1y ago35:01

35:01

What if, as an entrepreneur, anxiety was friend, not foe? Innovative entrepreneurs blaze trails that haven’t been traversed before- which makes unfamiliarity and uncertainty constant bedfellows. Anxiety is natural, but it doesn’t mean you made a mistake. In fact, it often carries important clarity should you get curious enough to explore. Work With…

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#65 My First $10K Month | Entrepreneur Diaries 13:55

1y ago13:55

13:55

July 2024 was my first $10K+ profit month. It’s a moment. It’s that goal number you hear about so much on the online coachisphere. And, to be real, I don’t feel how I thought I would when I hit it. I’m gonna publicly take inventory. A) To help it sink in for myself that: dang, I did that. B) To light the path for those coming after. C) To help you …

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#64 Stop Marketing To Your Critics 17:16

1+ y ago17:16

17:16

Who are you picturing when crafting your marketing? It better not be your critical parent or ex, your skeptical friend, or that boss who fired you way back when. If it is… we can tell. And it doesn’t make us want to buy. Here’s how to fix it. Work With Me as Your Marketing Confidence Cheerleader 🍓 Join The Squad 🎉 and get the bonus 30 days of conte…

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#63 I Made This | Entrepreneur Diaries 31:06

1+ y ago31:06

31:06

The tale of how a black sheep screw-up found(ed) her Squad 🎉 & built the business of her dreams. Work With Me as Your Marketing Confidence Cheerleader 🍓 Join The Squad 🎉 and get the bonus 30 days of content prompts when you join in July 🍓 1:1 Support Irresistible Marketing Tips, Tricks, & Perks Right To Your Inbox 🍓 Join my newsletter Follow Me 🍓 F…

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#62 Marketing with the Witch Wound with Faelan Shiva 1:00:44

1+ y ago1:00:44

1:00:44

What if this marketing anxiety… isn’t yours? A lot of us can easily point to a place in our lineage where it was *very* unsafe to be seen as successful, wealthy, or powerful- especially those of us who were purposefully, historically marginalized, oppressed, and disempowered. And if we’re on the witchy end of things, we don’t have to peer very far …

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#61 So You Want To Go Viral with Alyssa Zander 59:59

1+ y ago59:59

59:59

Can you emotionally handle going viral? So many want to go viral, so few are ready. I’ve got the perfect guest to give you the inside scoop on what it’s like to go viral many, many times over. Friend of the show and returning guest Alyssa Zander graciously dropped by The Irresistible Marketing Pod to share her personal experience with being seen by…

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#60 Just Because You Can Doesn't Mean You Should 15:27

1+ y ago15:27

15:27

It’s not about what you can do. You can do lots of things. Building your business around what you want to do is a much more effective strategy. Here’s why. Come to The Squad 🎉 Open House! 🍓Register for free Work With Me as Your Marketing Confidence Cheerleader 🍓 1:1 Support 🍓 Join The Squad Irresistible Marketing Tips, Tricks, & Perks Right To Your…

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#59 When Explaining Value Isn't Working 6:59

1+ y ago6:59

6:59

If potential customers are questioning the value of what you offer, your first question should be whether you have communicated the value of your work… to yourself. I can teach you all the marketing tactics, but they won’t ring true unless you walk the talk and treat your own work like it’s valuable. Work With Me as Your Marketing Confidence Cheerl…

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#58 Breakdown Before Breakthrough: The Money Edition with Selomé Samuel 52:57

1+ y ago52:57

52:57

“If you want to light all your money shit on fire, start a business.” Truer words, right? 😅 It turns out, there is often a lot of grief involved in getting your nervous system ready to welcome in a ton of money from your work… Especially if you inhabit an identity that has typically been paid a lot less than your white male colleagues for the same …

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#57 Upleveling My Relationship With Control | Entrepreneur Diaries 5:28

1+ y ago5:28

5:28

Today is a more personal episode. My business is in a moment of rapid acceleration and I want to document what it’s like for myself and for you. Business and life go soooo much easier when you relinquish control over what you don’t have control over. Namely: other people. You only get to control you, boo! And that’s challenge enough. Work With Me a…

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#56 Trauma-Informed Money Manifestation with Samara Kasai 58:56

1+ y ago58:56

58:56

Manifestation is hot right now. From top business coaches to celebrities to mental health professionals, it seems like everyone is talking about it. On the one hand, I love it because learning about manifestation has helped me to envision a bigger and better life than I realized was possible for me. On the other hand, many popular teachings about m…

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#55 Stop Skipping Stating The Obvious In Your Messaging 12:08

1+ y ago12:08

12:08

Don’t assume that because it’s obvious to you, it’s obvious to them. Effective messaging usually requires you to spell it out. Oh, and be careful not to speak at a 400 level when new customers need 101. Work With Me as Your Marketing Confidence Cheerleader 🍓 Get a 🔥 Brand Story 🍓 Join The Squad 🎉 (50% off right now!) Irresistible Marketing Tips, Tr…

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#54 The Challenge of Simplicity 14:48

1+ y ago14:48

14:48

Simplicity - both in terms of brevity & removing complexity - is a messaging skill you’ll need to invest in one way or another. It’s the difference between spray & pray marketing and marketing that hits bullseye after bullseye. Work With Me as Your Marketing Confidence Cheerleader 🍓 Get a 🔥 Brand Story 🍓 Join The Squad 🎉 Irresistible Marketing Tips…

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#53 Violent Confirmations: How To Write a Not-Boring Email with Peya Robbins 57:55

1+ y ago57:55

57:55

Imagine: replies to every email blast, clients regularly sharing your missives to their entire networks, sky-high open rates… These results - ones email marketers dream of, mind you - are just a regular day in the life operations specialist extraordinaire Peya Robbins, author of Violent Confirmations- a daily throat-punch of love straight to your i…

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#52 How To Stop a Business Doom Spiral with Tiffany Cheung 1:06:28

2y ago1:06:28

1:06:28

Tiffany Cheung, hero to business witches everywhere, shares how to get out of a business/money anxiety doom spiral. If you’re in a moment of doubt about your business, listen to this for the antidote. The episode of The Social Reset we reference where Tiffany shares how she turned a flopped launch around. 🍓 *vulnerable share* How I Turned a Failing…

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#51 Or You Could Just Follow Up 14:24

2y ago14:24

14:24

If you’re only offering once, you’re leaving money on the table. So many good-hearted entrepreneurs talk themselves out of smart marketing and sales moves because they don’t want to violate the principle of consent. But, there is a difference between pushing past a no, trying to muscle someone out of their hesitation, and a simple, polite follow-up…

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#50 The Gift of Slow Business Growth 21:19

2y ago21:19

21:19

What if the current size of your audience matches your current capacity to serve it? If you’re growing slower than you’d hoped, here’s another way to look at it. 5 ways slow business growth was a GIFT for me. Get Me as Your Marketing Confidence Cheerleader 🍓 Join The Squad 🎉 🍓 Get a Pep Talk In a Pinch Irresistible Marketing Tips, Tricks, & Perks R…

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#49 An Overlooked Rite of Passage: How You Handle the No-Shows 21:19

2y ago21:19

21:19

Here’s how bad asses who become wildly successful entrepreneurs handle disappointments in business. Get Me as Your Marketing Confidence Cheerleader 🍓 Get the Year of Killer Content Special - 6 months complimentary membership to The Squad 🎉 when you check out by Wednesday, Feb. 7 🍓 Join The Squad 🎉 🍓 Get a Pep Talk In a Pinch Irresistible Marketing …

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#48 Why Do So Many Entrepreneurs Struggle With Chronic Pain? -with Dr. Andrea Moore, Chronic Pain Specialist 53:09

2y ago53:09

53:09

In today’s episode of The Irresistible Marketing Pod, we talk about why so many entrepreneurs struggle with chronic pain and what to do about it. My guest is the fabulous Dr. Andrea Moore, a Doctor of Physical Therapy, Board-Certified Orthopedic Specialist, Certified Life Coach & Thriving Method Facilitator, Nutritional Therapy Practitioner, & host…