Best Growing Fanbase Podcasts (2025)

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Episode 18: Our Heartbeat – Mexico’s Influence and Hirving “Chucky” Lozano Joins the Show 32:07

Play Pause

5d ago32:07

32:07

From his unveiling at the Shell to his first goal at Snapdragon, Hirving “Chucky” Lozano has quickly become the face of San Diego FC. This week, Behind the Flow goes beyond the headlines to hear from the man himself — the Mexican superstar whose arrival has electrified the city. Adrian García-Márquez is joined by ESPN’s Katia Castorena and San Dieg…

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LABELS vs SELF-RELEASE in 2025 1:03:17

6d ago1:03:17

1:03:17

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl Labels vs. self-release isn’t a religion; it’s a tactic. We unpack how new producers can actually break through today: engineer DJ support, ship consistently, and treat labels as amplifiers (not saviors). We dig into why Spotify monthly listeners don’t equal ticket sales…

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100th EPISODE! - A Moment Of Gratitude, Honesty and Leveling Up 14:14

8d ago14:14

14:14

100 episodes. What a milestone! In this solo episode, I open up about the highs and lows of reaching this point with the Headliner Mindset Podcast. I share honestly about the self-doubt that crept in, the voice that told me to quit, and the support that reminded me why I started. From stepping on stage recently with Bella Renee to hearing encourage…

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Episode 17: The Coach Who Made San Diego Flow – The Inside Story on Mikey Varas 46:16

12d ago46:16

46:16

From thirty strangers to the top of the West, San Diego FC’s debut season has been shaped by one man: Head Coach Mikey Varas. This week, Behind the Flow steps off the pitch and into the dugout to uncover the story of San Diego’s first head coach — his Chilean-American roots, his coaching journey, the inspiration he’s drawn from football’s biggest n…

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Stop Chasing BIG Names - Win With the B-List (Micro-DJ Strategy) 1:02:50

13d ago1:02:50

1:02:50

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl This week, Joey and Ralph get real about building a career. They unpack how “first wins” actually happen (Fedde, Tiësto, Laidback Luke moments), why communities accelerate growth, and how to get on radars beyond cold DMs, by standing out, being consistent, and working th…

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Episode 16: The Backline Boys — McSmash Brothers, Youth Rising & the Rottweiler at the Door 42:13

19d ago42:13

42:13

After a week dedicated to goals, Behind the Flow flips the script to spotlight the galácticos who stop them: the San Diego FC defense. Adrian García-Márquez is joined by ESPN’s Katia Castorena and San Diego Sports 760’s Darren Smith to break down the numbers, the partnerships, and the personalities behind one of MLS’s most compelling back lines. We…

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How To FINISH MORE MUSIC (and What Labels Want in 2025) 1:03:39

20d ago1:03:39

1:03:39

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl A loose, high-energy roundtable with Jay Hardway, Bassjackers, and Joey about actually finishing music and moving your career forward without burning out. They riff on ADE prep, why 30 minutes a day beats “8-hour marathons”, how to ride momentum after a release, and what…

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Episode 15: Goals, Goals, Goals — The Art of Attacking Soccer with Anders Dreyer and Tyler Heaps 40:08

26d ago40:08

40:08

From the outset of San Diego FC's season, hope was laid at the feet (and head) of Scandinavian sharpshooter Marcus Ingvartsen. But with him sidelined, the team has had to find alternatives at the number nine position. And with 54 goals so far — tied for the most in MLS this season — it’s clear those alternatives are working. In this episode, Adrian…

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MOTIVATION Gets You Started, DISCIPLINE Keeps You Going 1:00:51

27d ago1:00:51

1:00:51

🧑🏼‍🤝‍🧑🏼 Join the 30-day Music Challenge: https://linktr.ee/artistcoachingnl This week, we unpack the 30-Day Music Challenge results, why “motivation gets you started, discipline keeps you going,” and how shiny-object chasing murders momentum. We also get practical: how to build daily idea systems, why deliberate downtime matters for creativity, and…

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Episode 14: Beat LA! — Fan Culture, Rivalries & the rise of Frontera SD 42:51

1M ago42:51

42:51

Behind the Flow turns the spotlight on the lifeblood of the game: the fans. From the blueprint of the Portland Timbers Army to the birth of San Diego’s own Frontera SD supporters’ union, we explore how culture in the stands is shaping the club on and off the pitch. We hear from SDFC CEO Tom Penn, Timbers Army 107 founder Fernando “Nando” Machicado …

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Audience vs. Fanbase: Why Streams Don’t Sell Tickets (and What Does) 1:01:49

1M ago1:01:49

1:01:49

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl EDM is “back” (at least for a night in Katwijk), but the real topic here: audience ≠ fanbase. Joey, Ralph, and Jay break down how artists actually move from streams to ticket sales by building trust, staying consistent, and working both the front stage (music/content) an…

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#222 | Home Studio vs $1M Studio Tour: Do Artists Still Need Recording Studios? 14:29

1M ago14:29

14:29

This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to grow your music career . Join our community👇🏽http://www.nolabelsnecessary.com/#NoLabelsNecessary #indi…

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Episode 13: Relentless Football — Inside SDFC’s Style with Mikey Varas, Frank Hjortebjerg & Jeppe Tverskov 45:52

1M ago45:52

45:52

San Diego FC’s bold, risk-taking style has taken MLS by storm — but what does it really mean to play the Right to Dream way? Behind the Flow dives into the tactics and culture that have powered SDFC to the top of the Western Conference. Adrian Garcia Marquez, ESPN’s Katia Castorena, and San Diego Sports 760’s Darren Smith unpack the methods behind …

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From BEDROOM to BOOKINGS | Bassjackers, Jay Hardway & JoeySuki 1:01:09

1M ago1:01:09

1:01:09

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl In this episode, we explore the distinctions between hype, network, and actual fit for a stage; why niche artists with true fans often fill floors faster than playlist stars; and how to pitch yourself like a professional (with clarity, proof, a short video, and a vibe). …

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#221 | The Biggest Artist Fumble: Ignoring Streamers (How BabyChiefDoIt Got It Right) 14:10

1M ago14:10

14:10

Get a CUSTOM Music Strategy and work with us 1:1 HERE:https://nolabelsnecessary.com/brand-blueprint?el=YoutubeThis channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. …

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Episode 12: Rookies — Ian Pilcher and Manu Duah Take Their Chance + Inside SDFC’s Scouting “Stress Test” 45:23

2M ago45:23

45:23

As San Diego FC’s debut season pushes into a crucial playoff race, Behind the Flow dives into a landmark first meeting with the San Jose Earthquakes — and the mentality that’s kept SDFC on top of the Western Conference. Adrian Garcia Marquez is back in the chair, alongside ESPN’s Katia Castorena and San Diego Sports 760’s Darren Smith, as they unpa…

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From STREAMS to SHOWS: Turning Numbers into a Real Career 58:27

2M ago58:27

58:27

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl This week, it’s just me, diving deep into your Discord questions. We cover why small, dedicated audiences beat big vanity numbers, how to turn streaming momentum into real fans and gigs, and the unsexy logistics every DJ/producer needs to nail, getting paid upfront, prep…

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#220 | Lifestyle Doesn’t Build a Fanbase.. (The REAL Truth) 18:10

2M ago18:10

18:10

Get a CUSTOM Music Strategy and work with us 1:1 HERE:https://nolabelsnecessary.com/brand-blueprint?el=YoutubeThis channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. …

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Episode 11: Dream Start Recap + SDFC CEO Tom Penn on "Those" Chants 44:03

2M ago44:03

44:03

As San Diego FC pauses at the halfway point of their dream debut season, Behind the Flow kicks off a new run of weekly episodes — discussing every twist of the second half. Adrian Garcia Marquez returns to host, joined by ESPN’s Katia Castorena and San Diego Sports 760’s Darren Smith, as they break down the season’s highs, lows, and landmark moment…

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The #1 Trick That Helped Jay Hardway Create Music Every Day 1:03:55

2M ago1:03:55

1:03:55

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl After a three-week podcast break, Joey and Jay are back, recharged, reflective, and fired up. In this episode, they dive into: • The fire at Tomorrowland’s mainstage and how artists and organizers bounced back. • A simple but powerful music production tactic that’s helpi…

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#219 | NEW Music Release Strategy 2025 (Use Albums To Grow Your Hardcore Fanbase) 10:57

2M ago10:57

10:57

Get a CUSTOM Music Strategy and work with us 1:1 HERE:https://nolabelsnecessary.com/brand-blueprint?el=SpotifyArtist Branding: The Halloween Theory https://youtu.be/lr2JLHWJNBY?si=ZFqGR4p3PrILoO69This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first mark…

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RIOT - Making The Jump From Support Act To Headliner 56:26

2M ago56:26

56:26

Apply for coaching here: https://www.nikcherwink.com/apply RIOT just dropped their new album The Machine on Slander and NGHTMRE’s label, Gud Vibrations, and are hitting the road for their first-ever national headlining tour. In this episode, we talk about what it takes to build a sustainable career in bass music—while staying true to your vision an…

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Episode 10: Preseason 52:53

2M ago52:53

52:53

It’s January 2025, and just weeks before SDFC embarks on its maiden season. The training facility at Singing Hills finally opens its doors — just in the nick of time! But not before pausing to celebrate the land and the people who made it possible. As Tyler puts the finishing touches on his playing squad, we join Mikey and his new players for their…

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Episode 9: The Draft 43:28

2M ago43:28

43:28

It’s draft day — and Tyler’s big date with destiny! The SDFC recruitment team braces for a whirlwind 48 hours of wheeling and dealing as they look to lock down the spine of their first-ever team via the MLS Expansion Draft. But after weeks of careful planning, it all goes out the window when the unprotected player list finally goes live. There are …

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FREE Audiobook for Your Summer! 2:19:10

2M ago2:19:10

2:19:10

Summer break special! While we take two weeks off, enjoy the full audiobook of Unhappy With a Dream Life. It’s the honest story behind burnout, success, and finding your way back. And good news, my new book Happy in a Boring Life is coming later this year! Perfect time to catch up. 🌞 Have a nice holiday, everyone!…

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FREDY LANE - The Tough Decision To Call It Quits 1:00:41

2M ago1:00:41

1:00:41

Apply for coaching here: https://www.nikcherwink.com/apply What happens when the dream you’ve been chasing no longer feels like yours? In this powerful and deeply personal episode, Fredy Lane returns to the podcast to share why she’s walking away from her artist project at the height of her momentum — and what it really means to let go, evolve, and…

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Exclusive Q&A with Henry Fong 28:25

2M ago28:25

28:25

While we’re taking a short summer break, we’re dropping something special from the vault. This episode was previously only available to our Artist Coaching community on Discord, but now, for the first time, we’re sharing it with everyone. In this unfiltered Q&A, Henry Fong shares: How he built his career from the ground up What he’d do today if he …

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#218 | Grammy Award Winning Engineer Why Artists Should Stop Mixing Their Own Music 41:54

3M ago41:54

41:54

Follow Biz on IG:https://www.instagram.com/jacobbizmorrisTimestamp:1:03 Building a Team vs. Handling it AllBiz emphasizes the benefits of artists building a team from the outset, highlighting that it reduces stress, allows for shared workload, and enables everyone to grow financially as the artist succeeds. He notes that while some artists can do e…

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Episode 8: Scouting without Borders 43:09

3M ago43:09

43:09

In this episode, we step inside the Right to Dream Academy: San Diego. With ambitions to be the most advanced facility of its kind in North America, the clock is ticking to get it ready for their first wave of student-athletes in 2025. We meet the club’s team of scouts — the largest in MLS — and learn what they’re doing differently in order to unea…

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From EDM to Big Room Techno | MADDIX 44:39

3M ago44:39

44:39

🙋🏼‍♂️ Get coached by us: https://linktr.ee/artistcoachingnlWhile we’re enjoying our summer break, we’re bringing back this absolute gem of an episode with MADDIX (aka Pablo). We recorded this a while ago, but the insights still hit hard.We talk about: • How Pablo transitioned from EDM to big room techno • Why he decided to ditch his old artist name…

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STELLER - Mental Health, Healing & Playing For A Purpose 49:41

3M ago49:41

49:41

Apply for coaching here: https://www.nikcherwink.com/apply Steller just wrapped her first headlining tour — and she’s doing things differently. In this episode, we talk about what it really takes to build a career with intention, from learning to trust your gut to putting your mental health first in an industry that often glorifies the grind. We ge…

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Episode 7: Building the Future 42:52

3M ago42:52

42:52

Right to Dream has landed in Southern California with a bold plan to revolutionize youth development. But is everyone happy to see them? San Diego is known as a hotbed of soccer talent — home to some of the nation's top youth clubs, each with their own way of doing things. We meet the SDFC staff who are out in the community, working to win hearts a…

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Why Your BRAND Matters More Than Your MUSIC (Yes, Really) 1:01:37

3M ago1:01:37

1:01:37

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl In this episode, the last before our summer break, Joey and Ralph dive into a bunch of topics that any music producer or DJ will relate to. From summer plans and Italy’s culinary superiority, to why lists still hold power in the industry (yes, DJ Mag Top 100, we’re talki…

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Episode 6: Building a Team 43:10

3M ago43:10

43:10

It’s November 2024, less than three months until SDFC play their first-ever game — and they only have six players on their roster. But in a few weeks’ time, they’ll have an opportunity to change that with the MLS Expansion Draft and SuperDraft. Tyler and Mikey now focus on how to build a team that can play in the Right to Dream style — while winnin…

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NOSTALGIX - Building A Universe With Consistency And Purpose 49:12

3M ago49:12

49:12

Apply for coaching here: https://www.nikcherwink.com/apply Nostalgix is the definition of a multi-talented artist—producer, rapper, singer, songwriter, and performer—and she’s here to share the REAL story behind her rise. We dive deep into: How she went from bedroom DJ to touring globally (without even planning on becoming an artist) The mindset sh…

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#217 | How a Substitute Teacher Went Viral & Made His Music Career FULL TIME w/ Jayo 48:52

3M ago48:52

48:52

Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agencyFollow Jayo on IG:https://www.instagram.com/jayo/Timestamps:0:00 – How It All Started (First Viral Video) 0:40 – From Teacher to TikTok Star 1:26 – Rapid Growth and Inner Conflict 2:11 – First Successful Music-Comedy Hybrid 3:06 – Turning a Skit Into a Music Se…

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Episode 5: The Playbook 43:13

3M ago43:13

43:13

Mikey and Tyler start strategizing on how to build a Right to Dream club, true to the organization’s philosophy, while representing the people of Southern California. But before they can start thinking about players and tactics, they set off on a whirlwind world tour of the Right to Dream network. They visit Ghana, Egypt, and Denmark to see what le…

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Why DJs Hate PHONES at Their Shows 59:25

3M ago59:25

59:25

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl In this episode, we dive into the love-hate relationship with phones at shows and how they’re changing rave culture. We also talk about Armin van Buuren’s insane 51-track (!) album and the story behind it, why workout discipline is often easier than staying consistent in…

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Episode 4: Uniting a Fanbase 46:14

3M ago46:14

46:14

San Diegans love their sports teams — but there’s also been more than a little heartbreak over the years. It’s a history littered with false dawns and tragic endings, not least when it comes to soccer teams. The job SDFC faces is simple: unite seven fragmented supporter groups under one banner, and appeal to a city of passionate fans in time for ma…

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DR. SUNNI LAMPASSO - DJ Mental Health: How to Stay Focused and Avoid Burnout 59:21

3M ago59:21

59:21

Apply for coaching here: https://www.nikcherwink.com/apply In a music industry that never stops moving, how do you stay grounded, intentional, and actually enjoy the journey? This week I’m joined by Dr. Sunni, a licensed psychologist and coach for DJs and creatives, whose work sits at the intersection of mental health and the electronic music indus…

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#216 | How To Get Famous Doing Cover Songs On Social Media (AND GET PAID) 13:22

3M ago13:22

13:22

Check out Landr & Get 20% Off: https://glnk.io/5wllp/sean This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to grow your music career . Join our community👇…

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Episode 3: Financing a Franchise 46:53

3M ago46:53

46:53

So, what does it take to win the rights to become Major League Soccer’s 30th team? And who would pay half a billion dollars to do it?! In this episode, we explore the unlikely partnership behind SDFC: Right to Dream — a revolutionary global soccer group — and the Sycuan Band of the Kumeyaay Nation — the first Native American owners in men’s profess…

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MAINSTAGE SECRETS from Tomorrowland’s ADAM K 1:04:59

3M ago1:04:59

1:04:59

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl In this episode, we sit down with Adam K, the voice of Tomorrowland’s One World Radio, for a deep dive into the state of the dance scene, staying consistent over decades, and what it really takes to make it in today’s industry. We talk about the chaos behind main stage i…

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Episode 2: Rookies (Part 2) 34:24

3M ago34:24

34:24

It’s September 2024. The national sports press has gathered at Snapdragon Stadium for the unveiling of San Diego FC’s first-ever head coach — Mikey Varas. As he prepares to face the media and the fans, we delve into the club’s hiring process and hear from those behind the decision to bring Mikey to America’s Finest City. Coming off a tumultuous two…

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GEOFF SHAMES - Ad Strategy & Content Tips From Marketing Agency CEO 59:43

3M ago59:43

59:43

Use code "MINDSET" for free month of Event Sheet: https://eventsheet.com/ Apply for coaching here: https://www.nikcherwink.com/apply Geoff Shames has been in the game for over a decade, helping shape the marketing strategy behind some of the biggest names in bass music. From launching the marketing division at Circle Talent Agency (which later beca…

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#215 | The Music Industry in 40 Minutes... 40:02

3M ago40:02

40:02

Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agencyTimestamps:0:51 The Music Industry Killed Creativity?9:00 Too Many Artists ARE TRYING TOO HARD19:12 Its Not Your Music Marketing Thats Bad.. 27:50 WHAT WILL SAVE ARTISTS33:46 STOP DOING SHOWSThis channel is ran by the founders of No Labels Necessary, Sean "Bran…

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Episode 1: Rookies (Part 1) 36:37

3M ago36:37

36:37

It’s the summer of 2024 — four months since the announcement that MLS is finally coming to San Diego, and just over six months until SDFC takes the field for their first-ever game. Join us behind the scenes to see what it takes to launch a sports organization from scratch; hear what the soccer-loving people of San Diego really think — and meet the …

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TOMORROWLAND Sets Aren’t As Spontaneous As You Think 1:03:38

3M ago1:03:38

1:03:38

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl In this episode, we dive into the growing presence of AI in the music industry.. from Timbaland launching his AI artist “Tata” to major labels negotiating with companies like Suno. We also get personal about what it means to be a “raver” in 2025, the double life of Ibiza…

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Introducing: San Diego FC: Behind the Flow 2:39

4M ago2:39

2:39

See omnystudio.com/listener for privacy information.By iHeartPodcasts

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Building a BRAND, Not Just Beats | Henry Fong 47:13

4M ago47:13

47:13

🧑🏼‍🤝‍🧑🏼 Join the Artist Coaching Community: https://linktr.ee/artistcoachingnl In this episode, Joey sits down with Henry Fong, DJ, producer, and marketing mastermind, to explore the music industry's evolution from the EDM boom of the early 2010s to today’s creator-driven economy. Henry opens up about building his career from throwing college parti…