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Digitally Overwhelmed

Cinthia Pacheco

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This show is for female entrepreneurs and health and wellness businesses to feel less overwhelmed about their digital marketing and SEO marketing for their online business. Cinthia talks to various experts about how to best approach online marketing, Google Analytics and SEO to be successful, while still staying sane.
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Business Fabulous

Bonnie L Frank

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Business Fabulous is for passionate entrepreneurs who want to make a difference and grow their business--in less than 30 minutes! Each episode is filled with actionable content and EASY to apply strategies to take your business from right now to FABULOUS! Get ready to take notes and get Business Fabulous.
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Welcome to the EcomXFactor Podcast! Wondering how you can build and scale your Ecommerce store? Want to learn updated Digital Marketing practices and hacks that Gurus don't share in their groups and Youtube Videos? Do you want to learn how to boost your productivity and efficiently run an online business? Then this is the show for you. We will share best practices and what is working these days for us and for our clients. We will explore different topics, such as: conversion rates optimizati ...
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In this powerful episode, Cinthia sits down with Davina Frederick, attorney, business strategist, and founder of Wealthy Woman Lawyer®, to explore what it really takes to grow a law firm beyond yourself and into a sustainable, million-dollar business. Davina shares her journey from burnt-out solo lawyer to thriving CEO and coach to hundreds of wome…
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In this episode, I walk through the different areas of your business you can use Google Analytics data to make decisions in your business. More information about SEO Retainers: https://digitalbloomiq.com/seoretainers Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/podcast/ Get email updates on all podcast episodes…
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In this powerful episode, Cinthia sits down with business coach and multi-time founder Cassandra Vantriet to explore the deep, often unspoken mindset shifts that come with building a business as a mom. Cassandra shares her journey of founding (and later selling) her product-based company while pregnant, and how motherhood completely rewired how she…
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Let's talk about your blogging routine. This episode goes through some questions to consider when deciding on your blogging frequency. More information about the podcast: https://digitalbloomiq.com/podcast Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/ Get email updates on all podcast episodes (+ SEO tips, behin…
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In this heartfelt and inspiring conversation, Cinthia sits down with Heather Anderson—founder of The Mama Hood Collective—to explore what it really looks like to grow a business while raising little ones. Heather shares her journey from indie band frontwoman and marketing strategist to building a thriving mom-focused business collective. They talk …
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Kat Love is a dear friend who creates effective websites for therapists. During this episode, we talk about what it means to have a profitable website today for Therapists, how to use your site more intentionally, and some predictions for websites in the future. Kat's site: www.katlove.com Website Links: Full episode shownotes for this episode: htt…
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In this deeply honest and refreshing episode, Cinthia welcomes back friend and returning guest Kara Steinmann, founder of Ravel Collective, for a vulnerable conversation about mental health and entrepreneurship—especially for women founders. Kara shares her personal journey with anxiety, depression, and navigating the dark place—plus how those expe…
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After my previous episode with Paul Jarvis, I’ve been thinking a lot about what it means to grow and transform in business. The thing that makes it so confusing is that it’s actually super unique to everyone and that’s why it can be tricky thing to come by, especially when you are thinking of hiring someone to help you in your business. In this epi…
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The search console is one of the most important tools you want to get familiar with when it comes to your SEO. Plus, it's free! In this episode, I break down what it is and how to start using it. Website Links: More SEO resources + podcast episodes here: https://digitalbloomiq.com/ Get email updates on all podcast episodes (+ SEO tips, behind the s…
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I love finding other inspiring women podcasters and Mara Glatzel is one of them. I happened to find her podcast (Needy - https://itunes.apple.com/gb/podcast/needy/id1389278344?mt=2) and immediately connected with her work. In this episode we talk about how women can advocate for their needs, creating a sustainable business in terms of energy (witho…
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This is such a great question and I know for a lot of you, you are really wanting to understand how this impacts your potential to rank. This is what we talk about in this episode! Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/how-long-should-my-blog-post-be-for-seo Get email updates on all podcast episodes …
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This is a great time of year to reflect and actually FEEL your business. What are you working towards? What are your big goals? During this episode with Paul Jarvis, we get into how to question growth and start thinking about impact instead. We also talk about how to define your own success and understand your enough. This episode is for you if you…
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I love teaching about SEO! Here are three beginner tips for doing SEO (without the overwhelm!). Get more information about the Traffic Boost Email course here: https://digitalbloomiq.com/traffic-boost Website Links: Full episode show notes for this episode: https://digitalbloomiq.com/seo-tips-for-beginners Get email updates on all podcast episodes …
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It is so exciting for me to get to interview my own mentors when it comes to online business and balancing that with the lifestyle you want. Courtney Chaal is one of those people for me. She runs the Rule Breaker’s club, where she teaches women how to package and sell their brilliance. In this interview with Courtney, we talk about some keys to sca…
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If you are a business that focuses on attracting clients who are close to you geographically, this episode is for you. I talk about the difference between doing Local SEO vs. Global (or Web Based) SEO. Website Links: Full episode shownotes for this episode: http://digitalbloomiq.com/seo/localseo Get email updates on all podcast episodes (+ SEO tips…
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In this episode of the Digitally Overwhelmed podcast I talk about the top mistakes you need to avoid and how to plan for your site migration. I cringe when I hear the horror stories of business owners who didn’t have a plan for migrating their sites. Here are a few: - 30% drop in site traffic over 3 months - Data gaps (o no data) in their Google An…
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Let’s talk keywords! In this episode of the Digitally Overwhelmed podcast, host Cinthia Pacheco discusses the importance of effectively using keywords on websites to enhance SEO and attract more traffic. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/keywords Get email updates on all podcast episodes (+ SEO t…
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This week on the Digitally Overwhelmed podcast I got to interview author and popular keynote speaker, Mike Michalowicz. I had so much fun interviewing Mike because he has so much wisdom to share about running your small business finance (among other things). Sometimes when it comes to “serious” topics like doing the finances in our business, it can…
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This is such a good question and one that I took for granted in many ways, since I’ve seen how all these skills and roles overlap and connect within many client projects. My first recommendation is that instead of thinking of them as people, think about them as unique skill sets. So you might have someone who is a Web Developer/Web Designer hybrid.…
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Last week I did a post on how to start doing SEO on a new site and this week I’m juxtaposing that blog post with this one: doing SEO on older sites (3+ years old). Although all sites have a specific amount of time they’ve been online, when I mention age here, also take into account how intentional you’ve been with your blog writing and SEO. Have yo…
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I’m writing this on a cool fall morning. I was reflecting how these transition months feel strange to me, like my body is out of place, trying to adjust to the shift of temperature. Getting out of bed feels different and overall it’s just a different reality. Maybe that “awkward” feeling is something that also happens when you are first trying to w…
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When I met Lauren several years ago, I was impressed by her approach to connecting with other businesses that could refer work. I was wanting to bring her on to the podcast for awhile to talk about her referral system. During this interview we talk about: How she got started into referral marketing Results from her referral system Where to get refe…
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The SEO world is a fascinating mix of technical, marketing, and creativity. All these things need to come together to have an awesome SEO strategy. I almost feel like the words “SEO” can’t fully encompass everything it means to me and part of me wishes I could just invent new words for Search Marketing. In my humble opinion, doing an audit or asses…
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It is immediately apparent when you talk to someone who is very passionate about what they do. Well, Kerri is one of those people. I jived with Kerri from the start because she is so grounded on how to show up on LinkedIn in a way that doesn’t feel spammy or cookie cutter (which reminded me so much of my own style with SEO). Books & Resources Menti…
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In this conversation, Debbie Gonzales shares her expertise on using Pinterest as a powerful marketing tool for authors. She discusses how Pinterest functions as a visual search engine, the importance of pre-publication marketing, and the evergreen nature of content on the platform. Debbie emphasizes the need for authors to identify themes in their …
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In the podcast episode Molly and I talk about Instagram SEO. We dive into hashtags, how to focus on quality conversation and optimization of usernames, names, bios, and location. We also talk about customer journey convo, and how to understand your Instagram metrics. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com…
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In this episode of the Digitally Overwhelmed podcast, host Cinthia Pacheco discusses the evolving landscape of AI and SEO in digital marketing. She emphasizes the complementary relationship between AI and SEO, highlighting the importance of a solid SEO foundation for effective AI optimization. Cinthia shares insights on how her agency is integratin…
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Let’s talk keywords! In this episode of the Digitally Overwhelmed podcast, host Cinthia Pacheco discusses the importance of effectively using keywords on websites to enhance SEO and attract more traffic. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/keywords Get email updates on all podcast episodes (+ SEO t…
  continue reading
 
In this episode, host Cinthia Pacheco discusses how therapists and counselors can enhance their digital presence, particularly through Google Maps and local SEO. She emphasizes the importance of a strong Google Business Profile, maintaining NAP consistency, and actively managing ratings and reviews to improve visibility and attract clients. Website…
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In this episode of the Digitally Overwhelmed podcast, Cinthia discusses the critical concepts of Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) in the context of SEO, particularly for YMYL websites (Your Money, Your Life). Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/e-e-a-t Get email …
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In this episode we dive into what it means to do SEO for local businesses, emphasizing the importance of understanding individual business needs, marketing styles, and audience engagement. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/local-seo-website Get email updates on all podcast episodes (+ SEO tips, b…
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In this episode of the Digitally Overwhelmed podcast, Cinthia explores the theme of fear in entrepreneurship. She shares her unique experience of recording the episode while waiting for water to boil, using this metaphor to discuss how fear can take over business decisions. Website Links: Full episode shownotes for this episode: https://digitalbloo…
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In this episode of the Digitally Overwhelmed podcast, Cinthia Pacheco discusses the intricacies of writing for SEO, emphasizing the differences between personal writing and content aimed at attracting website traffic. She normalizes the discomfort that comes with learning SEO writing and encourages listeners to approach it with curiosity. Cinthia h…
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Taking you behind the scenes of the SEO Seasons Society where I walk through website migration best practices for SEO. This is a snippet of one of our demo call where we talk about canonical issues, content management, and keyword optimization. More information about the SEO Seasons Society here: https://courses.digitalbloomiq.com/seo-seasons-socie…
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In this episode Cinthia discusses the complexities of redirects in SEO. She explains the importance of using redirects thoughtfully to enhance user experience and maintain website rankings. The episode covers different types of redirects, best practices for implementation, and the significance of monitoring their effects on page rank. To get on the…
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I’m so excited to be taking you behind the scenes of the Homegrown Traffic SEO course. In this episode I’m going to be sharing a few different snippets from the different modules for you to get a taste of the SEO course is like. To get on the Homegrown Traffic SEO course waiting list, click here: https://digitalbloomiq.com/homegrown-traffic-waiting…
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In this episode, Cinthia discusses the importance of website structure for ranking in Google. She explains that a cohesive and easy-to-follow structure is crucial for both humans and search engines to navigate and understand the content on a website. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/website-stru…
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In this episode, Cinthia discusses how to learn from your competition data, specifically in relation to SEO competitive data. She emphasizes the importance of understanding your keywords and getting awareness of where you're ranking and getting traffic from. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/lear…
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In this conversation, Cinthia interviews Danielle Hayden, a fractional CFO, about money management and financial mindset for women-owned businesses. They discuss the importance of continually learning and seeking support in managing finances, as well as common mindset issues that women face. We can’t wait for you to listen to this incredible episod…
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In this episode, Cinthia celebrates the 300th episode of her podcast and reflects on her journey as a podcaster and a mom. She shares updates on her daughter's growth and development, her experience navigating motherhood and business, and how things have evolved over time. Information about the Mom Biz Mastermind 2024 here: https://courses.digitalb…
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In this episode, Cinthia discusses what to do when you don't like your SEO keywords. She reassures listeners that it's normal to feel this way and provides tips for handling this situation. We hope this helps keep you motivated and consistent with your SEO efforts. More information about SEO Holiday Prep Workshop here: https://courses.digitalbloomi…
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Join host Yaron Been as he interviews Daniel Yerushalmi, a diamond industry expert who ventured into the world of pawn shops. Daniel (CEO of P2M.AI) shares his journey, insights, and debunks misconceptions about the pawn industry, emphasizing the value of other people's money (OPM) and leveraging resources for business growth. Listeners will discov…
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In this conversation, Cinthia and Calvina discuss the importance of keywords in branding and SEO. They explain how keywords help businesses get seen and connect with their target audience. They also discuss the different types of keywords, including transactional and informational keywords, and how they can be used to attract and retain clients. Lo…
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Welcome the behind the scenes SEO Seasons Society demo call! In this call I take you behind the scenes in my SEO membership and you see exactly how our monthly demo calls go down. We cover keyword research, SEO tool errors and a few other things. Enjoy! Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/pod/seo-demo-…
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In this episode, I share my experience at the Ravel Retreat and the importance of finding spaces for personal exploration and reflection. The retreat provided a safe and open space for conversations about business and lifestyle goals, and we were all able to support and learn from each other. Can’t wait for you to listen! Website Links: Full episod…
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In this conversation, Shelly and I discuss the use of AI in copywriting and content creation. We emphasize the importance of using AI as a tool to enhance and amplify human creativity, rather than replacing it. We provide tips for using AI effectively, such as preparing beforehand, injecting personality and refining the content, and experimenting w…
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In this episode, I discuss the balance between creating new content and optimizing old content for SEO. I emphasize the importance of not solely focusing on new keywords and neglecting existing content that is already performing well. I provide tips on targeting new keywords strategically and optimizing old content by identifying high opportunity k…
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In this conversation, I discuss the importance of web analytics, specifically Google Analytics, for small businesses. I provide tips on how to approach the conversation with clients, how to integrate web analytics into existing services, and how to communicate the results effectively. I emphasize the value of web analytics in showing clients the re…
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In this episode, I discuss why your website traffic may be going down and provide insights into both external and internal factors that could be affecting it. I cover topics such as changes in search trends, increased competition, Google algorithm updates, search intent, content quality, and technical issues. Website Links: Full episode shownotes f…
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In this episode, I look through some strategies for analyzing and overcoming plateaued traffic to improve SEO performance. I clarify that experiencing a traffic plateau is typical and should not be viewed as a setback. The focus is on pinpointing specific keywords and pages with potential for improved rankings. I advise utilizing the Search Console…
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