Discover how GS1 standards and barcodes transform healthcare through stories, expert insights, and conversations that spotlight medical product traceability, supply chain innovation and patient safety. Hosted by Mia, an AI-created voice, each episode delivers practical knowledge and inspiration for a safer and smarter healthcare system.
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GS1 Podcasts
Is blockchain really going to change the world? Are robots taking over? How will artificial intelligence impact my business? Join host Reid Jackson as he cracks the code on emerging tech through conversations with thought leaders at the top of the digital disruption game. Titans of industry, leaders in academia, and intrepid startups will go beyond the “cool factor” of emerging technologies to discuss how and why the future of commerce depends on a global language of business. Hear about AI, ...
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Packaging touches everyone every day. In the What's Up With Packaging podcast, we examine how packaging is changing and essential issues such as sustainability, legislation, compliance and more.
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Get your Amazon account reinstated, sell with confidence, and increase your bottom line. Riverbend Consulting helps you navigate online retail.
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"Korcomptenz a Microsoft Certified Gold Partner that combines broad business knowledge, deep industry expertise in leading technology product suites of Microsoft, Salesforce, Azure and Advanced Analytics to deliver best-in-class Technology Transformation, with faster return on investment and reduced Total Cost of Ownership. We specialize in Manufacturing, Logistics, Distribution, Non-profit, Retail, Fashion & Apparel. With a unique proven implementation and support methodology that is time t ...
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Welcome to the Google Ads Podcast by Guided PPC! Tune in to the ultimate podcast for everything Google Ads, where we bring you live Google Ads Q&A sessions, share insightful Google Ads case studies, and interview top industry experts. Whether you’re a beginner looking to learn the basics or a seasoned professional seeking advanced strategies, our podcast is designed to help you master Google Ads. Stay updated with the latest trends, tips, and real-world examples that will elevate your advert ...
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EP#24 --- On-Air at the Marketplace with Zebra Technologies
13:32
13:32
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13:32Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features Zebra Technologies. In this episode, we learn more about how Zebra supports healthcare stakeholders with advanced scanning, mobility, and data-capture technologies that enable efficient workflows, real-time visibility, and trusted product ide…
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EP#23 --- On-Air at the Marketplace with Wipotec
8:01
8:01
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8:01Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features Wipotec. In this episode, we learn more about how Wipotec delivers high-precision weighing, inspection, and track-and-trace solutions for pharmaceutical and healthcare products, and how GS1 standards help ensure accurate identification, compl…
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EP#22 --- On-Air at the Marketplace with SoftGroup
8:51
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8:51Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features SoftGroup. In this episode, we learn more about how SoftGroup provides end-to-end serialisation, aggregation, and traceability solutions that help pharmaceutical manufacturers meet global regulatory requirements, and how GS1 standards support…
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EP#21 --- On-Air at the Marketplace with SEA Vision
10:38
10:38
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10:38Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features SEA Vision. In this episode, we learn more about how SEA Vision delivers advanced vision systems, serialisation solutions, and digital inspection technologies that support quality control, compliance, and traceability in pharmaceutical produc…
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EP#20 --- On-Air at the Marketplace with REA Elektronik
8:41
8:41
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8:41Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features REA Elektronik. In this episode, we learn more about how REA provides high-precision coding, marking, and verification technologies that ensure accurate, compliant, and high-quality barcode implementation for healthcare and pharmaceutical pro…
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EP#19 --- On-Air at the Marketplace with Osapiens
10:02
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10:02Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features Osapiens. In this episode, we learn more about how Osapiens supports global healthcare and life sciences companies with end-to-end digital compliance, product traceability, and ESG transparency solutions, and how GS1 standards help enable sec…
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EP#18 --- On-Air at the Marketplace with MM Packaging
8:10
8:10
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8:10Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features MM Packaging. In this episode, we learn more about how MM Packaging delivers high-quality, innovative pharmaceutical packaging solutions that support safety, compliance, and efficient product handling, and how GS1 standards help ensure accura…
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EP#17 --- On-Air at the Marketplace with EM Microelectronic & CCL Healthcare
11:09
11:09
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11:09Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features EM Microelectronic and CCL Healthcare. In this episode, we learn more about how EM Microelectronic enables advanced product identification and secure data capture through innovative RFID and semiconductor technologies, and how CCL Healthcare …
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EP#16 --- On-Air at the Marketplace with Domino
13:26
13:26
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13:26Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features Domino. In this episode, we learn more about how Domino provides advanced coding, marking, and printing technologies that support serialization, compliance, and high-quality product identification, and how GS1 standards help ensure reliable, …
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EP#15 --- On-Air at the Marketplace with Avery Dennison
11:08
11:08
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11:08Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features Avery Dennison. In this episode, we learn more about how Avery Dennison delivers innovative labeling, identification, and digital enablement solutions for the healthcare and pharmaceutical sectors, and how GS1 standards help ensure accuracy, …
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EP#14 --- On-Air at the Marketplace with Arvato Systems
10:50
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10:50Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features Arvato Systems. In this episode, we learn more about how Arvato supports global healthcare and pharmaceutical companies with advanced IT platforms for traceability, regulatory compliance, and supply chain visibility, and how GS1 standards und…
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EP#13 --- On-Air at the Marketplace with Antares Vision Group
14:48
14:48
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14:48Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features Antares Vision Group. In this episode, we learn more about how Antares delivers end-to-end traceability, quality inspection, and digital transparency solutions for the healthcare and pharmaceutical sectors, and how GS1 standards help enable s…
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EP#12 --- On-Air at the Marketplace with Systech International
20:06
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20:06Recorded live at the 40th GS1 Healthcare Global Conference, this On-Air at the Marketplace episode features Systech International. In this episode, we learn more about how Systech supports global healthcare traceability, digital authentication, and supply chain security, and how GS1 standards play a central role in enabling trusted, compliant produ…
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EP#11 --- Introducing our year-end special series: 'On-Air at the Marketplace'
2:15
2:15
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2:15Welcome to our year-end special series, On-Air at the Marketplace! Recorded live inside the bustling Marketplace of the 40th GS1 Healthcare Global Conference, this introductory episode sets the stage for 13 new conversations with our conference exhibitors, who play key roles across the healthcare value chain . We walk you through how the series was…
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By David Holliday
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We are going to be covering Pack Expo 20025 in Las Vegas. Assuming, of course, that Janice doesn't get arrested!By David Holliday
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Decoding GTIN with GS1 US - Megan Baumer - Guided PPC Podcast
57:44
57:44
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57:44Ever had your products disapproved on Google Shopping or Amazon because of GTIN or barcode issues? In this episode, Santosh sits down with Megan Baumer, Director of Business Development at GS1 US—the official source for GTINs (Global Trade Item Numbers) and barcodes—to reveal the truth about product identifiers, why they matter for eCommerce growth…
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Many companies need to print barcodes on their shipping cases. Which is the best technology to use? Inkjet or print and apply labeling? Janice (the AI Personal Assistant) and David discuss this topic.By David Holliday
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EP#10 --- Real impact, real stories: A look back before our summer break!
2:54
2:54
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2:54We’re taking a short summer break and will be back in September with more stories about how GS1 standards are building safer, smarter, and more connected healthcare systems worldwide. Since January, we’ve covered real-world impact, from barcoded bed nets in Nigeria and sustainable anaesthetic gas recovery in the UK, to medical device tracking in Ch…
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What’s Working in Google Ads in 2025 ft. Kirk Williams | GML Takeaways & Smart Agency Strategy
1:11:38
1:11:38
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1:11:38In this episode, I’m joined by Kirk Williams, founder of ZATO Marketing and one of the Top 50 Most Influential PPC Experts in 2025, as recognized by the PPC Survey. We dig into: 🔥 What’s actually working in Google Ads in 2025 🧠 Key insights from Google Marketing Live 2025 💡 Performance Max, Brand Search, and the role of AI 🏗️ How to build a lean, h…
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EP#9 --- After-Show conversation with with Nicolas Le Rudulier from Myonex
9:54
9:54
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9:54In this special after-show episode, we continue the conversation on transforming clinical trial supply chains with Nicolas Le Rudulier from Myonex. Building on Episode 9, we dive deeper into how GS1 standards were implemented at Creapharm (now Myonex), the hurdles faced during the transition, and how global barcodes are reshaping traceability in cl…
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EP#9 --- That one barcode that changed clinical trial supply chains: the story of Creapharm (now Myonex)
6:30
6:30
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6:30In this episode of SCAN/STORIES, we learn more on how one barcode is helping fix a critical problem in clinical trials: a lack of consistency in how products are tracked and managed. For years, each company used its own codes and systems, making it hard to collaborate and trace medicines across the supply chain. But that’s changing. We follow the s…
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EP#8 --- From barcode to bedside: How a Chinese hospital tracks high-value medical devices using GS1 standards
5:46
5:46
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5:46In this episode of SCAN/STORIES, discover how a leading hospital in China is transforming patient care with smarter traceability. At The First Affiliated Hospital of Sun Yat-sen University, managing high-value medical devices used to be a manual, error-prone process, with delayed deliveries, paperwork overload, and risks to patient safety. Today, i…
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EP#7 --- After-Show conversation with Blair Korman from Johnson & Johnson
10:22
10:22
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10:22In this special after-show episode, we continue the conversation on protecting patients from counterfeit medicines with Blair Korman, Senior Director of Digital Identification & Traceability at Johnson & Johnson. Building on Episode 7, we explore the real-world challenges of implementing serialisation in countries without traceability laws, the rol…
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EP#7 --- How Johnson & Johnson uses GS1 global standards to tackle counterfeit medicines
5:12
5:12
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5:12In this episode, we learn more on a global health risk hiding in plain sight: counterfeit medicines. These fake or stolen drugs endanger millions of lives, especially in regions where traceability isn’t yet legally required. Listen to this episode of SCAN/STORIES to learn how Johnson & Johnson is stepping up with a bold approach using serialisation…
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Happy Hour, April 23, 2025: TikTok Ban, Amazon Automation Scam, Fraud Flags & more
1:03:39
1:03:39
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1:03:39Lesley and Kelly are springing into action with another lively Happy Hour/Ask Us Anything! ✨🎉 Tune in as they answer your toughest Amazon questions and share expert tips to help your business bloom this spring! 🌸🍃 They covered topics like the TikTok Ban, Amazon Automation Scam, Fraud Flags, and more! #HappyHour #AskUsAnything #RiverbendConsulting #…
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EP82 -Why PMax Sucks and How to Make It Suck Less - Google Ads Podcast
1:03:05
1:03:05
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1:03:05Why PMax sucks… and how to make it suck less 🤷♂️ I recently sat down with Andre Kempe, founder of Admiral Media, on his podcast Why PMax Sucks – and we went deep into the messy world of Google Ads Performance Max. We discussed: 🔍 Why PMax feels like a black box (and why that’s a problem) 🧠 Why Meta Ads still wins when it comes to creative testing …
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EP#6 --- Fighting malaria in Nigeria: How GS1 standards deliver hope
5:27
5:27
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5:27In this episode, we travel to Nigeria, the country with the highest malaria burden in the world, to explore a bold new approach to fighting this deadly disease. Malaria kills thousands every year, but a game-changing pilot is proving how something as simple as a barcode can help turn the tide. Insecticide-treated bed nets are a vital prevention too…
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Ep81 Let's Dive Inside Google Ads with Jyll Saskin Gales
1:04:25
1:04:25
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1:04:25Join me for a powerhouse conversation with none other than Jyll Saskin Gales, Google Ads Coach and Founder of Inside Google Ads – just days before the release of her much-anticipated book “Inside Google Ads”! Whether you’re running your own ads, part of a PPC team, or just want to stay ahead of the curve—this is one live session you don’t want to m…
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Ep80- Google Ads Podcast with Frederick Vallaeys, OPTMYZR
1:01:43
1:01:43
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1:01:43🚀 Google Ads Insights with Frederick Vallaeys | Optmyzr 🎯 Google Ads expert Frederick Vallaeys shares tips on AI, automation, and campaign optimization. Don’t miss it! 🎧By Santhosh K
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EP#5 --- After-Show conversation with Dr. Steve Wileman from SageTech Medical
10:10
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10:10In this special after-show episode, we continue the conversation on reducing anaesthetic gas emissions with Dr. Steve Wileman, Head of Research at SageTech Medical. Building on Episode 5, we dive deeper into the inspiration behind the SID-Can, the challenges faced during development, and the impact this innovation is having on sustainability in hea…
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EP#5 --- From waste to wonder: reducing anaesthetic gas emissions with SageTech Medical
5:32
5:32
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5:32In this episode, we uncover a groundbreaking innovation that’s tackling a hidden environmental challenge in healthcare: waste anaesthetic gases. Every year, millions of surgical procedures release these harmful gases into the atmosphere, contributing significantly to carbon emissions. But what if we could stop this waste in its tracks? Listen to th…
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What is the best technology for adding the new GS1 2D barcodes to your packaging? In this week's podcast, Janice (the AI personal Assistant) and David discuss some applications and which print technology will likely be a good solution.By David Holliday
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Love or hate the idea, the packaging industry (like everyone else) will have to contend with the new Trump trade tariffs. In this episode, David and Janice (the AI Personal Assistant) discuss this issue.By David Holliday
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The Trend of Labelless PET Bottles for Water Packaging
6:28
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6:28In this episode, Janice (the AI Personal Assistant) and I discuss the trend of labelless (or label-free) packaging for water bottles.By David Holliday
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EP#4 --- Voices of GS1 Healthcare Global Members: WIPOTEC
7:22
7:22
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7:22In this episode, we welcome Volker Ditscher, Director of Global Sales Track & Trace at WIPOTEC, for a conversation to learn more on the role of traceability and GS1 standards in healthcare. Volker shares how WIPOTEC integrates GS1 standards to enhance patient safety, streamline supply chains, and drive innovation in global healthcare. From strength…
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GS1's Sunrise 2027 2D barcode migration will have an impact on brands, retailers and on consumers. Who will it actually be good for?By David Holliday
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Happy Hour, Feb. 12, 2025: Trump’s Tariffs, Fraud Suspensions, Valet & more
1:09:07
1:09:07
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1:09:07💖 Kick Off Valentine’s Week with Lesley & Kelly! 💖 Lesley & Kelly are BACK with the first Happy Hour / Ask Us Anything live event of the year! 🎉 🎙️Tune in as they break down the latest buzz on all things Amazon—from Trump’s tariffs, brand restrictions, fraud suspensions, Valet services, and much more. Trust us, you’re gonna LOVE this episode! 💕 #Ha…
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Late-Stage Customization can help businesses to reduce inventory costs. By customizing packaging late in the process, companies can avoid managing inventories of pre-printed packaging materials. With late-stage customization, either blank or generically printed materials are ordered that will be customized right on the packaging line. LSC can help …
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A recent lawsuit accuses consumer products giant Procter & Gamble (P&G) of greenwashing and deceiving consumers with regard to how wood pulp is sourced for its Charmin paper products range.By David Holliday
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EP 79- Google Ads Podcast with Mehdi Abbas from Solutions 8
1:13:31
1:13:31
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1:13:31In this episode of the Google Ads Podcast, we sit down with Mehdi Abbas, a Google Ads strategist from Solutions 8, to discuss the latest strategies, insights, and tips for optimizing your Google Ads campaigns. Mehdi shares his wealth of knowledge on how to effectively manage and scale campaigns, avoid common pitfalls, and stay ahead of industry tre…
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Is your company looking to adopt the new GS1 2D barcodes for the Sunrise 2027 program? If so, one thing you’ll need to address is the size of the barcodes you print on your packages—especially if you use the GS1 Digital Link format, which can contain a lot of data.By David Holliday
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EP#3 --- One Product, One Barcode: a game-changing initiative shaping the future of healthcare
5:02
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5:02In this episode, we will dive into the transformative vision of ‘One Product, One Barcode’, a simple yet groundbreaking initiative reshaping healthcare. We’ll discover how a single barcode can revolutionise patient safety, streamline supply chains, and enhance global traceability in healthcare. We’ll learn about the challenges, industry readiness, …
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Why are some packaging materials easier to print than others? Why do labels stick to some products but not to others? It's all because of the surface energy of the materials in question. Read more here: https://packagingnews.net/what-is-surface-energy-of-materials-why-does-it-matter/By David Holliday
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Ep78- Google Ads Podcast with Austin LeClear, Co-Founder of @growmyads
1:24:31
1:24:31
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1:24:31Tune in to an exciting episode of the Google Ads Empower Hour with Austin LeClear, Co-Founder of @growmyads! 🚀 Austin brings his expertise in Google Ads to the table, sharing valuable insights on campaign scaling, optimization, and driving results for your business. Whether you're just starting out or you're a seasoned pro, this episode is filled w…
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What's Up With Packaging - 2025 Some of the packaging-related topics we expect to cover this year.By David Holliday
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EP#2 --- Building bridges and connecting global healthcare systems
5:31
5:31
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5:31In this ‘Behind the Scan’ specials (2/2), we will learn how GS1 standards connect manufacturers, distributors, and healthcare providers worldwide. We'll discover how GS1 standards streamline operations, reduce waste, and enhance sustainability, acting as the glue that holds global healthcare systems together for a safer and smarter future.…
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EP#1 --- The GS1 DataMatrix: a small barcode with a big job
5:50
5:50
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5:50In this ‘Behind the Scan’ specials (1/2), our host Mia, reveals the hidden secrets of the GS1 DataMatrix, a small barcode making a big difference in healthcare. From its role in ensuring patient safety to its journey through the global supply chain, learn how this tiny square packed with information protects patients, prevents counterfeit medicines…
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Ep77- How to Boost PPC Success with AI-Driven Feed Optimization with the CEO of Data Feed Watch
50:39
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50:39🚀 Join Us Live: Unlock the Secrets to PPC Success with the CEO of Data Feed Watch! 🚀 We’re excited to announce an exclusive live stream with Jacques van der Wilt, founder of DataFeedWatch and a leader in shopping feed optimization. In this session, Jacques will dive into how AI is revolutionizing PPC campaigns, helping marketers optimize feeds, imp…
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Ep-76 Unlocking PPC Success with CRO A Conversation with Elijah Greenhill
59:39
59:39
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59:39In this episode, we tackle one of the most impactful yet under-discussed aspects of PPC success: Conversion Rate Optimization (CRO). Join us as I sit down with Cameron Calder, founder of Hype Digital and CRO specialist, to dive into the game-changing ways CRO can amplify PPC performance. We discuss: • The vital role CRO plays in scaling PPC campaig…
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