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Forget The Funnel Podcasts

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Every B2B SaaS leader knows the frustration of poor decision-making. Despite your team working hard to build and market a great product, revenue growth is often inconsistent and unpredictable. In this show, Georgiana Laudi, co-founder of Forget the Funnel, breaks down how to evolve beyond guesswork by adopting the Customer-Led Growth framework - a systematic approach to help businesses understand their best customers, map & measure their experience, and unlock their best levers for growth. S ...
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Up Arrow Podcast

William Harris

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Weekly
 
This is Up Arrow Podcast where we feature successful people in the venture capital, B2B, and e-commerce industries as they discuss how entrepreneurs can improve their business and drive their profits to the next level.
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Dive into The Vault Unlocked, where the real secrets of success are revealed. Hosted by high-ticket sales expert Kayvon Kay, this podcast is your access pass to the playbooks and confessions behind massive business growth. Each episode, a founder or industry leader steps into the spotlight to share the one strategy, the one "aha" moment, or the one key confession that created explosive income, scale, and unstoppable growth. Forget the hype and the fluff. This is about unlocking the code they ...
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The B2B Sales & Marketing Hotline is your one-stop shop for expert advice on all things B2B sales and marketing. Join hosts Maryanne McWhirter and Emily Hartzell as they dive deep into both emerging and tried-and-true strategies that can help your business thrive. Whether you're a seasoned pro or just starting out, this podcast has something for everyone. Tune in for actionable tips, real-world examples, and candid discussions on the latest trends in the industry. And don't forget to submit ...
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B2B has the potential to be electrifying. But… The industry is paralysed by a culture of conservatism. Scared stiff in a straitjacket of rational ideas. It’s time for change. It’s time to make B2B marketing visceral. Join Benedict of alan. agency as he uncovers and explores the truth with leading B2B marketers. Ready to provoke the truth? Get in touch at alan-agency.com. Hosted on Acast. See acast.com/privacy for more information.
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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to fi ...
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PM vs PMM

Arjun Kalburgi + Aditi Patel

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Monthly
 
Join us in demystifying modern product roles and dynamics. On PM vs. PMM, we share our experiences in the roles - exploring their differences, teamwork, and conflicts. Discover how your product team can create great products, and never forget to be user first! We also look into current events in the tech world and share our opinions! Keeping it real, light and fun.
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Are you a new or established business owner struggling with marketing, sales, and that gnawing feeling of burnout? Welcome to #CreatingReorganized, the show that helps you build a scalable and sustainable business using the power of a business promotional video podcast. Join psychology professor, former IT strategy consultant, and working mom Prof. Dr. Eleonore Soei-Winkels as she shares her proven blueprint for success. She's in the trenches with you, balancing a demanding day job and famil ...
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Alan (Al) Doan is the Co-founder of Missouri Star Quilt Company, which offers a selection of precut and quilt fabrics. After building and shutting down a consumer finance app, he partnered with his sister and mother to transform a small quilting operation into a thriving e-commerce and brick-and-mortar business. Al is also the Chairman of the Board…
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In this episode, Neil and Eric break down new AirOps data revealing why listicles dominate AI search and what it means for marketers. They explore how algorithmic visibility favors authority, not spam, and debate the future of AI-driven rankings, remote work performance, and pricing resilience in a shaky economy. The duo wraps up with strategies fo…
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In this episode, Emily and Maryanne unpack how blogging for B2B has evolved in the age of AI. From writing for Google to writing for ChatGPT, they explore why traditional SEO tactics no longer cut it (and what you should be doing instead to make sure large language models [LLMs] like ChatGPT actually understand and recommend your business).Whether …
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In this episode, Eric and Neil unpack Similarweb’s latest data showing ChatGPT’s traffic share drop from 87.1% to 74.1% as Gemini climbs to 12.9%. They explore how Google’s ecosystem fuels Gemini’s rise, why ChatGPT’s memory may improve user retention, and how expert-verified AI research enhances accuracy in complex accounting topics like NOLs. The…
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Hosted by Neil and Eric, this episode dives into real-world CRO workflows, using Spiralyze-style A/B test insights to guide changes, and rapid AI prototyping with Alloy.app to keep designs on-brand without endless Figma comments. We cover when to DIY vs delegate, a homepage redesign checklist, why an RFP button signals enterprise readiness, brand-s…
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Johnny Persón is the Founder of Aug11, a lifestyle and apparel brand built on a foundation of resilience. Self-taught in e-commerce, marketing, and product design, he built Aug11 from the ground up. Johnny began his career in crypto and blockchain before owning and managing multiple companies. In this episode… When creativity meets commerce, what s…
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In this episode, Neil and Eric unpack how AI is transforming the job market from the ground up. They dive into worker stories from Reddit, the rise of a diamond-shaped workforce, and how hybrid strategists—those who can plan and execute—will dominate. The discussion covers McKinsey’s internal AI adoption, enterprise productivity data, AGI timelines…
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In this episode, Eric and Neil reveal the right way to speak at conferences for lasting impact. They share actionable tips on crafting talks that resonate, connecting with attendees beyond the stage, and why building relationships matters more than just delivering a speech. Plus, they discuss how top SEO influencers approach community, and unpack t…
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Are you overwhelmed by the flood of AI-generated content, worried your hard work will be lost in the noise, and desperate to scale your business without sacrificing your life? In this #CreatingReorganized episode, you’ll unlock the five-step “un-AI-able” content strategy that future-proofs your personal brand and turns your business promotional vid…
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In this episode, Eric and Neil discuss why the penalty for "average" has never been more severe and how leveraging AI can dramatically increase efficiency and margins. They share firsthand hiring insights from agency giants, reveal lead and MQL trends, and explain why only 1% of companies truly benefit from AI. Plus, they debate the real impact of …
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We’ve all seen it. The dreaded “Dear [First Name]” email that instantly screams automation gone wrong.In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne break down what separates a nurture sequence that feels human from one that feels like a workflow.They explore:- How to build empathy and credibility through every touchpoint-…
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In this episode, Eric and Neil reflect on what they wish they’d done differently in their 2024 marketing strategies. They share candid lessons on outbound marketing, messaging pivots, and collaboration tactics that brought real results. Learn why doubling down on outbound email, revising your messaging early, and leveraging webinars, influencer par…
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In this episode, Eric and Neil debate the future of SEO terminology, covering GEO, AI SEO, AEO, and Search Everywhere Optimization. They reveal why client language trumps industry jargon, unpack insights from recent conferences, and share the real drivers of visibility across platforms like YouTube, Reddit, and Google. Hear lessons on adapting to c…
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In this episode, Eric and Neil dive into the intersection of high-performance leadership and AI-driven marketing. They unpack the “Nobody cares, just coach” mindset, how elite teams bring solutions not complaints, and why systems should evolve like an F1 pit crew. The duo also explore lower middle market private equity lessons, AI-powered SDRs, and…
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In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne break down the evolving world of lead qualification.Gone are the days when a simple form fill or email open equaled a marketing qualified lead. Today’s B2B buyers follow nonlinear journeys and your qualification strategy needs to catch up.They dive into how lifecycle stages sh…
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Are you stuck on the digital marketing treadmill—exhausted by endless posting, but seeing little return? In this #CreatingReorganized episode, you will discover the science-backed 60-40 rule that top marketers use to escape marketing burnout and build sustainable business growth. You’ll learn how to balance brand-building with sales activation, avo…
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In this episode, Neil and Eric unpack how speed, brand, and switching costs form modern startup moats in an era where insights depreciate fast. Drawing from Garry Tan’s “moat is a verb” concept and real-world case studies, they explain how execution speed compounds advantage, why AI shifts moat dynamics, and how founders can turn speed into durable…
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In this episode, Neil and Eric unpack Jeff Bezos’s $1 trillion “release the work” framework—how pacing ideas boosts throughput and prevents team overload. They dive into Bezos’s barrels-and-ammo model, smart acquisition filters, rapid due-diligence questions, and BATNA negotiation tactics. Plus, insights on AI shopping surfacing indie brands, the C…
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Dr. Giancarlo Licata is the Founder and Director of Vital Brain Health, a Los Angeles–based center specializing in evidence-based neurofeedback and applied neuroscience. Having supported thousands of clients with chronic pain, migraines, and post‒concussion challenges, he specializes in EEG, qEEG, and functional neurology. Dr. Licata also speaks ab…
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In this episode, Eric and Neil unpack skip-level leadership and when founders should step in versus step back. They explore “focused involvement” as a leadership edge, compare international expansion with acquisitions, and dive into how chaos tolerance and incentives shape culture. The duo also discuss Amazon’s hit-rate mindset, micro-ops wins, and…
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In this episode, Eric and Neil unpack the death of the corporate job and the hidden economy of nonsense. They discuss how corporate bloat, AI automation, and shifting job data reveal the end of traditional roles — and what that means for modern marketers. The duo explores AI-powered agentic workflows, smart micromanagement, burnout myths, and how f…
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What’s the secret to getting smarter, more strategic outputs from AI tools like ChatGPT?In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne welcome their very first guest, LeadG2’s own Stevie Stroecker, for a practical and insightful conversation on the art of AI prompting.From crafting better briefs to building style guides an…
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How to become the obvious choice over AI - gaining trust with psychological heuristics When your ideal client is ready to buy, they won’t remember a sea of generic options—they’ll remember you. In this episode, discover how to capitalize on your business promotional video podcast to become the obvious choice over AI by becoming the vivid, trusted m…
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In this episode, Eric and Neil discuss proven B2B attribution strategies, highlighting why the obsession with perfect multi-touch tracking misses the bigger picture. They explain the benefits of blended CAC, layering conversion pixels, UTM tracking, and the value (and limits) of “How did you hear about us” forms. Also covered are surprising traffic…
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Most companies struggle to hire top talent not because they lack opportunity—but because they rely on outdated, expensive recruiting models. In this episode of The Vault Unlocked , Kayvon Kay sits down with Walter Sabrin, founder of HireFinder and executive at Venture Employer Solutions, to uncover how small and mid-sized businesses can finally com…
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Francesco Gatti is the Co-founder and CEO of Opensend, a data company for e-commerce brands that converts anonymous visitors into leads. The company works with brands, including TrueClassic, OatsOvernight, Benchmade, AlexaderWang, and Rhone. With over a decade of digital marketing experience, Francesco held roles at companies, including VOLTN, Burr…
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Most consultants and coaches burn out not because they lack expertise, but because they undervalue it. In this episode of The Vault Unlocked, Kayvon Kay sits down with Ann Carden, a six-time business builder and seller who specializes in helping service-based entrepreneurs make million-dollar leaps with just a handful of premium clients. Ann reveal…
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In this episode, Eric and Neil talk about how AI companies are outbidding everyone for elite marketers, why many would join an AI rocket ship if starting today, and the reality of 996 work cultures. They debate “hire fast, fire fast,” share real exec hit rates and expectation-setting, and double down on why sales follow-up beats first-touch wins. T…
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In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne break down exactly what goes into a successful HubSpot onboarding.From the first discovery call to training your team and launching automated workflows, they walk through each critical phase and share real-world lessons from hundreds of implementations.You'll learn why out-of-…
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The supply chain of success - attracting and building your business network with your podcast Ready to build a business network that fuels your growth—without burning out? In this episode of Creating Reorganized, Prof. Dr. Eleonore Soei-Winkels reveals how your business promotional video podcast can become the backbone of your “Supply Chain of Succ…
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In this episode of B2B Marketing: The Provocative Truth, Benedict talks with Jigsaw's Head of Marketing, Jason Miller about the renewed importance of brand in B2B marketing. Once seen as “fluffy” or reserved for consumer giants, brand is now the foundation for differentiation, trust and long-term growth. Jason argues that lead gen and performance m…
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In this episode, Neil and Eric dive into the psychology of framing, from how child-mortality data shifts when reframed to the power of decoy pricing in guiding customer choices. They discuss why consistent brand building compounds most after 10 years, share lessons from Single Grain’s reset, and explore how SEO, referrals, and content mix evolve ov…
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In this episode, Eric and Neil unpack Google AI Mode’s Chrome integration and how 100M MAUs could ignite a new distribution flywheel—fueling ads, partnerships, and startup pressure. They compare Google’s gen video/image capabilities, debate the “free subsidized by ads” model, and analyze YouTube’s latest updates: TV-style ad swaps, title tests, AI …
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Akash Nigam is the Founder and CEO of Genies, Inc., an avatar-technology company building personalized 3D avatars and digital identities for consumers, creators, and brands. Under his leadership, Genies has established partnerships with celebrities and major brands, including Unity, Warner Music Group, Justin Bieber, Cardi B., and Shawn Mendes. Aka…
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In this episode, Neil and Eric dissect Elon Musk’s “Daddy is very much home” grind—from Optimus engineering to late-night Tesla chip reviews and a Colossus 2 data center walk. They explore Musk’s DESA method for ruthless prioritization, why relationships saved Tesla and SpaceX, and how barrels, drivers, and pushers define execution and leadership u…
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In this episode, Neil and Eric break down how to win both Google rankings and AI citations. They compare short-query SEO factors like backlinks, authority, and technical signals with AI-driven co-citations and long conversational prompts. You’ll learn practical plays such as building FAQ sections, crafting concise fact nuggets, bundling subtopics, …
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In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne dive into the all-too-common issue of messy CRMs.Together, they explore why CRMs often become cluttered with duplicate contacts, incomplete fields, and outdated information, causing stress and inefficiency. They also share actionable steps to clean up your CRM, including setti…
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How to test and monetize your ideas with your business promotional video podcast Want to grow your business without the guesswork? In this episode of CreatingReorganized, Prof. Dr. Eleonore Soei-Winkels reveals how your business promotional video podcast can be the ultimate market research tool. Stop wasting time and money on unproven ideas and sta…
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Agencies face pressure but smart M&A chances emerge. We cover deal math, asset vs. stock pitfalls, ops fixes, “artificial upticks,” and brand-safety risks—plus lessons from Federer, Jerry Jones, and LinkedIn’s SEO surge. Key takeaways Agency deals: Buy assets, check contracts, cross-sell, and use AI. Growth reality: Upticks are old deals; fix ops a…
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In this episode of The Vault Unlocked, Kayvon Kay sits down with Jess Garcia, recruiter and staffing manager in the biotech space, to uncover the truth about hiring in today’s market. Jess shares her journey from selling cell phones to becoming one of the top recruiters in San Diego. She breaks down how the economy, post-COVID trends, and shifting …
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Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hireIn this episode of Marketing School, Eric Siu and Neil Patel talk about why building a business can feel “better than Netflix,” the trap of over-reading versus doing, and how to balance …
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Jim Moorhead is the Founder and CEO of STAND BRAVE, a consulting and coaching firm that helps organizations build empowering cultures. As a former assistant US attorney, investment banker, and law firm partner, he has advised Fortune 500 companies in crises and high-stakes settings. Jim is also the author of The Instant Survivor: Right Ways to Resp…
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Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https://marketingschool.io/hire ChatGPT vs Gemini: who’s really winning the AI race? In this episode, we break down Google Trends data, why Gemini’s “Nano Banana” launch spiked usage, and why Google’s massive distribu…
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In this Quick Chat, Emily and Maryanne break down one of the biggest shifts to come out of INBOUND: Loop Marketing, HubSpot’s new blueprint for modern, AI-aware marketing.They unpack how the traditional funnel model is fading, why Answer Engine Optimization (AEO) is the next evolution of SEO, and how HubSpot’s latest tools (including AEO grading, a…
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In this episode, Eric and Neil break down the evolution of SEO into GEO, AEO, and LLMO, and why marketers must adapt to shifting client demands. They explore how platforms like Reddit and YouTube now shape search visibility, highlight the risks of short-term SEO hacks, and share lessons from creators like MrBeast on growth, focus, and profitability…
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The return on investment of your business promotional video podcast Wanting a business promotional video podcast, but wonder about the return on investment (ROI)? In this CreatingReorganized episode, Prof. Dr. Eleonore Soei-Winkels explores why and how a video podcast can be a powerful tool for building trust, authority, and brand recognition, espe…
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In this episode #3042, Eric and Neil break down the competitive landscape and market positioning, the role of personalization in advertising, and hiring strategies that spotlight candidates with proven growth. They also touch on work-life balance, employee wellbeing, and close with insights into financial trends and major tech performance. TIME-STA…
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Most agents don’t fail due to housing market fluctuations; they fail because they don’t treat real estate as a full-time business. In this episode of The Vault Unlocked, Kayvon Kay interviews Leigh Brown, broker, speaker, and author with 25 years of experience in real estate. Leigh shares her no-nonsense take on why commitment beats gimmicks, how t…
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