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In this Quantum Business Book Club installment, we take George Orwell’s 1984 off the high school syllabus and drop it straight into your dashboard, your marketing, and your nervous system. This is not about predicting a nightmare. It is about understanding how language, attention, and fear are already shaping the way you build, lead, and create rig…
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Welcome back to the Quantum Business Book Club. In the first installment of this new chapter we are revisiting Aldous Huxley's Brave New World as a user manual for founders. leaders and creatives trying to build in our controlled world. This is not a simple literary analysis. It is a survival guide for anyone suffocating under dashboards, "dopamine…
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In this soul-to-science conversation, we sit down with Nicole Ayres—founder of Jumpsuit, co-creator of the Jumpsuit Verse, and one of the architects of what she calls Business 3.0—to explore what happens when business becomes a living organism.Nicole shares her wild origin story: from founding a coffee shop in college before she even liked coffee, …
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It’s the end of the year. Budgets are breaking. Boundaries are bending. Hope and burnout are making out under the mistletoe. This one’s for the leaders, creators, and entrepreneurs doing the splits between exhaustion and expectation and wondering how to hold it all together when maybe the real power is knowing when to let it fall apart. In this epi…
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Planning used to work. Now it gets in the way. In this raw, practical episode, Nicole walks you through conscious collapse. Why letting go is not giving up. How identity dissonance shows up when you stop defining yourself by output. What research on post-traumatic growth suggests about capacity, creativity, and purpose after breakdown. Then we get …
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You’re not crazy. You tried “flat” and it got messy. You removed titles and shadow hierarchies popped up. You asked for ideas and everyone stared at the floor. In this episode you learn how to decentralize without breaking your business. We cover: • Why humans auto-create hierarchy and what to do about it • Why ambiguity freezes teams and how to re…
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You don’t need another buzzword. You need a way of working that survives chaos. In this deep dive you’ll learn what emergent business actually is and how to use it now. We walk through living-systems strategy, self-management, networked governance, safe-to-fail experiments, and why “power with” beats “power over.” You leave with one 2-week test to …
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What if your company isn’t a machine at all. It’s an organism. In this episode I map why the old model is cracking and what to build instead. We cover living-systems leadership, decentralized decision making, and values-anchored governance with real examples you can test this week. What we cover: Why “productivity” is a bad proxy for value Living s…
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Dopamine isn’t the cookie. It isn’t the like. It isn’t the quick hit you’ve been told it is. Dopamine is motivation. It’s what gets you up the mountain, through the project, into the scary thing you’ve been avoiding. It’s effort that creates the reward. If you’ve been told to stop chasing dopamine hits or to try a dopamine detox, you’ve been sold t…
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Stay in The Loop⁠⁠⁠⁠⁠⁠ - https://nicolebz.substack.com/ Have you ever noticed how your “original” idea suddenly pops up everywhere? That’s not coincidence... it’s the loop. In this episode, we break down why we’re all drinking the same Kool-Aid, how the collective consciousness actually works, and why you need to stop hoarding your ideas and start …
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We’re stealing pages from Prince’s playbook so you can build sovereignty, not just content. You’ll see how he negotiated creative control at 19, weaponized pseudonyms (Camille, Christopher, Alexander Nevermind) to outmaneuver contracts, and used Paisley Park as a vertically integrated engine for music, video, live performance—and myth. We decode Pr…
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You don’t just need a brand—you need an ecosystem. We’re using Dolly Parton as your blueprint to build one rooted in IP ownership, smart partnerships, and purpose-driven generosity. You’ll see how to: Own your IP before you cash it in (Dolly kept “I Will Always Love You,” said no to Elvis, and won big when Whitney covered it). Partner with existing…
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You know Pharrell Williams as a hitmaker, but what if you saw him as your business mentor? In this episode, we ask What Would Pharrell Do?—and uncover how his approach to creativity, collaboration, and ownership can transform the way you build your business. We explore how Pharrell: -Entered industries through the side door and built trust before a…
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Weird Al Yankovic turned parody into a business empire — and proved that originality can outlast trends. Together we’ll explore how asking for permission built trust, how “weird” became strategy, and how we can use our quirks to stand out in a copy-paste world. More BZ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…
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Ren didn’t just survive illness—he turned it into art, autonomy, and #1 chart success. In this episode, we go through Ren’s guerrilla tactics: moment-based pricing, strategic bundles, and owning the entire creative pipeline to build a fiercely loyal fanbase. More BZ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…
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Missy Elliott didn’t just make music... she rewrote the industry playbook. From wearing an inflatable patent leather suit on MTV to owning her masters in the ‘90s, Missy turned “too weird” into too powerful to ignore. Whether you’re an artist, entrepreneur, or creator, this is your guide to leading on your own terms and making the system bend to yo…
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This episode is all about creative sovereignty through slowness. We're unpacking Angus Stone’s reinvention as Dope Lemon, an artist who went from pop playlists to desert mysticism, all by embracing minimalism as power. Listen to the playlist We’ll get into: Why vintage surf shack visuals and low-frequency releases can build more resonance than hype…
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Hamilton was never just a musical. It was Lin‑Manuel Miranda’s Trojan horse. This episode unpacks how he used rhythm, conviction, and structure to hijack Broadway, disrupt how stories get told, and own every corner of his legacy. If you want autonomy, equity, and impact—this is your blueprint. Listen to the playlist More BZ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…
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In this episode of the Creative Disruptors series, we break down how Chappell Roan went from being dropped by a major label to becoming the queer pop icon of the moment—without sacrificing one inch of her weird, wonderful truth. This is not another come-up story. It’s a playbook on rejecting polish for performance art, using TikTok without selling …
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Beastie Boys Pandemic Playlist The Beastie Boys didn’t just break the rules. They built a creative empire out of irreverence, grit, and a DIY spirit that still hits decades later. This episode unpacks how these punk-turned-hip-hop disruptors reshaped music, business, and brand-building. From starting their own label to refusing to license their mus…
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Listen to the Playlist ⁠Billy Strings didn’t need a gimmick. He mastered his craft—and disrupted an entire genre by going deeper, not louder. In this episode, we look at how Billy built a brand on emotional storytelling, real roots, and relentless practice. This is what entrepreneurship looks like when it’s steeped in legacy instead of hustle cultu…
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Listen to the Playlist - https://open.spotify.com/playlist/4GjhwJPEseBrgmwXv6UF33?si=nRH1icq3R2S2Yk2EL6rymQ&pi=jZimqw6zQuaVB Stay in The Loop⁠⁠⁠⁠⁠⁠ - https://nicolebz.substack.com/ Nina Simone didn’t go viral. She went visceral. This episode explores how her truth-telling, rage-fueled artistry doubled as strategy and what it means for anyone trying…
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Listen to the playlist ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Stay in The Loop⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Dilla bent time, ignored the rules, and made work that still hits like truth. This episode breaks down how his approach to rhythm, creativity, and imperfection can rewire how we build systems, manage time, and make art that actually resonates. More BZ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…
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The What Would Bowie Do Playlist ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Stay in The Loop⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Bowie didn’t chase relevance—he created it. This episode kicks off our summer series by breaking down how he used identity, myth, and reinvention as serious business tools. We’re talking creative risk, character-driven strategy, and why personal truth alwa…
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This one’s about micro-moves, energy leaks, and the sneaky ways we sabotage ourselves by showing up one way on the outside and another internally. If you're tired of “just push through” energy and want alignment without burnout, this one's for you. Because how you do anything? It really is everything. More BZ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…
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💥 FREE RESOURCE INCLUDED: Get the New Wealth Workbook here → https://nicolebz.kartra.com/page/new-wealth-blueprint Let’s be honest: the economy’s a mess, your business can’t run on hope, and those billionaire success formulas? Total fiction. This episode is your post-apocalyptic wealth manual—redefining freedom, building income streams that don’t k…
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Get the Apocalypse Survival Guide → https://nicolebz.kartra.com/page/apocalypse-survival-guide So the systems are failing, everything’s melting, and you still have to figure out what’s next? Cool. This episode is all about surviving the modern apocalypse—by learning to adapt, iterate, and collaborate like your life (and business) depends on it. Bec…
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Are you leading—or just hovering? In this episode, we’re dragging the idea of mothering potential—that well-intentioned habit of over-nurturing your team until they can’t breathe, grow, or lead themselves. Learn how to shift from helping too much to building trust, encouraging autonomy, and actually getting out of the damn way. Your team’s potentia…
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The Not Knowing Era has begun, and the revolution will not be televised, it is streaming, live, now. Change isn’t the problem—your death grip on the past is. In this episode, we’re unpacking why we resist change, how it messes with our identity, and why that discomfort you’re avoiding might actually be your next big breakthrough. You’re not stuck—y…
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Work culture is a mess—and the buzzwords aren’t helping. In this episode, I unpack trends like resenteeism, rage applying, and why we keep saying “circle back” instead of just getting real. We’re talking about the new wave of ambidextrous leadership, how to reclaim workplace language, and why human-first work isn’t a trend—it’s a damn necessity. If…
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Still chasing that perfect five-year plan? Cute. In this episode, I break down the Heisenberg Principle, the observer effect, and why certainty is basically a marketing scam. We’re talking about how the best leaders experiment, flow with seasonality, and stop trying to fix things that aren’t broken. Progress isn’t linear. Success isn’t clean. And y…
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Thinking about going all in? Or are you still hanging out in the shallow end, wondering why your dreams are half-baked? In this episode, I talk about why playing it safe is basically self-sabotage, how to build resilience for the inevitable faceplants, and what happens when you finally decide to show up like you mean it. More BZ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠…
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Let’s talk about chaos—not the fun kind, the cult kind. In this episode, I’m digging into how chaos becomes addictive, seductive, and even a badge of honor in high-achieving circles. You know the vibe: burnout as a flex, calm as weakness, and the constant churn being mistaken for success. I’ll break down the emotional and organizational damage caus…
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Get a copy of your User Manual You can’t bribe people into caring with lukewarm perks and passive-aggressive Slack emojis. In this episode, we’re talking about real motivation—what actually drives people to show up, speak up, and give a damn. I’m diving into why connection > control, how systems can empower (not crush) your team, and why a shared m…
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We’re more connected than ever—and somehow lonelier than ever, too. In this episode, I unpack the weird paradox of modern work life: constant digital connection but a deep lack of real community. Spoiler alert: this disconnect isn’t just hurting feelings—it’s wrecking productivity, leadership, and business as we know it. I dig into how leaders can …
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Yes that typo was on purpose.... IFKYK We love to throw around phrases like “no regrets” and “fail fast,” but what if that’s not the whole story? In this episode, I dive headfirst into the messy, uncomfortable, and wildly transformative space of regret, failure, and personal growth—and how those so-called setbacks might just be your biggest asset. …
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Let’s be real—details are annoying. Whether you’re a big-picture thinker drowning in the small stuff or a perfectionist obsessing over minutiae, details have a way of either overwhelming us or holding us back. In this episode, I break down why we resist details, how to work with them instead of against them, and why they’re secretly the key to succ…
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Ever feel like your life (or business) is falling apart right before a big breakthrough? Yeah, that’s not a coincidence—it’s part of the cycle. In this episode, we’re diving into the Phoenix effect—why breakdowns often lead to breakthroughs and why contraction is a necessary step before expansion (science says so, not just me).I’ll share real-life …
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DISCLAIMER: We had some technical difficulties with this one. You may notice the audio cutting out from time to time. Are we really who we are online, or is it just a carefully curated remix of our real-life selves? In this episode, we’re diving into the tension between IRL (real life) and URL (digital identity)—because let’s be honest, the lines h…
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Leadership isn’t just about making decisions—it’s about how we show up when everything feels like it’s falling apart. In this episode, we’re diving into what it truly means to lead in times of uncertainty, especially in a world shaped by natural disasters, societal shifts, and constant change.I’ll break down why emotional intelligence, visioning, a…
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Astrology, business, and spirituality walk into a bar… okay, not really, but that’s pretty much what happens in this episode. I sat down with Emily Klintworth to talk about her journey from the corporate world to running a thriving astrology-based business—without relying on social media. (Yes, it’s possible!)We dive into everything from time manag…
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Let’s be real—most “productivity hacks” are just glorified to-do lists that make us feel guilty for not doing more. But what if success wasn’t about working harder, but about working smarter? In this episode, we’re ditching the one-size-fits-all advice and figuring out your best way to work. We're diving into how personalized systems, creative flow…
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Let’s be honest—business (and life) right now feels like an absolute circus, and we’re all just trying not to get hit by flying objects. In this episode, we’re breaking down how to navigate the chaos with adaptability, delegation, and a whole lot less stress. Nicole BZ dives into why doing less can actually lead to more success (yes, really), how t…
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Let’s be real—life has zero chill when it comes to throwing curveballs. And guess what? It’s never going to wait for us to feel “ready.” In this episode, we’re diving into how preparedness and intuition can help us tackle the chaos, crush challenges, and come out stronger (even when we’re low-key freaking out). Spoiler: Luck isn’t random—it’s what …
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Blame—it’s easy, tempting, and oh-so-destructive. In this thought-provoking episode, we dive into the psychology of blame and its sneaky ability to derail personal growth, stifle creativity, and poison workplace culture. Together, we’ll explore how to break free from the blame game by embracing radical responsibility, fostering collaboration, and c…
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Let’s face it—sometimes life smacks us upside the head, and all those “healing tools” we’ve heard about feel as helpful as a soggy paper towel. In this refreshingly honest episode, we’re tackling the messy, unpredictable journey of healing together. Spoiler alert: it’s not all bubble baths and journaling. But with some small, intentional steps and …
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Perfectionism—it’s that voice that pushes us to do better but often holds us back from truly creating. In this episode, I get real about my own struggles with perfectionism and how learning to let go has unlocked a deeper connection to creativity. Let’s explore how imperfection can fuel artistic growth and bring more joy to the process. Mentioned i…
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As 2024 fades into memory -- sayonara -- it’s time to embrace pro-creation—the intentional act of crafting your life, work, and vision. This episode is your masterclass in using creativity, resilience, and collective intelligence to design the future you’ve always dreamed of. Whether you’re rebuilding, innovating, or simply looking for inspiration,…
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"The music business is a cruel and shallow money trench, a long plastic hallway where thieves and pimps run free and good men die like dogs. There's also a negative side." - Hunter S. ThompsonAs we close out one of the most chaotic years of my life, I’m diving deep into the genius of Frank Zappa—musician, anarchist, philosopher, and creative disrup…
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Tired of spinning out every time life throws you a curveball? It’s time to master the art of responding instead of reacting. In this episode, I’ll break down the exact mindset shifts that allow you to navigate unpredictability with clarity, calm, and creativity. Bonus: Learn my top mindfulness techniques to pause, reset, and transform chaos into op…
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