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Welcome To The NEXT LEVEL Facebook Ads Podcast with Phil Graham. We help you MASTER Facebook ads and give you an EDGE over your competition. If you want to be PART OF A MOVEMENT that is taking digital marketers to new heights, this is for YOU. Let's GO!
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The Blogger Genius Podcast

Jillian Leslie | MiloTree.com

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I'm Jillian Leslie, host of Blogger Genius and founder of MiloTree (https://milotree.com/) —the simple, all-in-one platform that helps bloggers and creators SELL digital products, GROW their email lists, and BUILD their social media followings. I'm also an online business strategist and Stanford MBA. 🚀 Start for FREE: Sell a digital product, offer a freebie or lead magnet, and grow your social media followers today—FREE! No credit card required. 👉 Sign up here: https://milotree.com/join/free ...
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Shiny New Object is a podcast about the future of data driven marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net
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Perpetual Traffic is a twice weekly podcast for CMOs, marketing directors, and business owners who want to master paid advertising, scale their businesses profitably and stay one step ahead of the shifting paid advertising landscape of today. Hosted by Ralph Burns (CEO of Tier 11, managing $200M+ in ad spend) and Lauren Petrullo (award-winning CEO of Mongoose Media), the show covers digital marketing strategy, paid traffic optimization, and performance marketing, featuring expert interviews, ...
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"Feel your feelings, then get a plan together and move forward in a new direction." On this week's Shiny New Object podcast, Adriane Goetz, Product Marketing Lead, Global Agency, at TikTok, shares her top lessons on developing and leading with adaptability and resilience. We also cover the three key behaviour changes that have helped Adriane deal w…
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Are you convinced your SEO is outperforming paid ads and wondering why you’re still spending six figures on Meta and Google? That assumption might be one of the worst mistakes holding your growth back. We see it all the time: brands looking at last-click data, celebrating “free” organic revenue, and completely missing what’s actually driving demand…
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As we gear up for the new year, we step back and look at the four Perpetual Traffic episodes you listened to the most in the past year and what they reveal about where digital marketing is actually headed. The selected episodes explain why AI-powered customer conversations are being underused and how Advantage+ quietly removed real targeting contro…
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In this final part of our four-part series on why Meta remains the top platform for scaling in 2026, we continue analysing the evolution of Meta’s advertising engine. From the days of custom audience uploads in 2012 to the impact of the 2016 election and the fallout from the Cambridge Analytica scandal, these milestones have shaped the platform’s c…
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Do you still consider Meta a targeting platform? If so, that mindset is probably costing you scale, efficiency, and confidence in your numbers. We see too many marketers clinging to old playbooks, such as hyper-specific audiences, exclusions, and lookalikes, without realizing the platform has fundamentally changed. In this episode, we continue our …
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Start selling digital products and services with MiloTree for FREE! If you're an online coach, course creator, or digital product seller, you've probably experienced this: You're working 35-45 hours a week managing sales, manually sending products, and personally following up with every customer. You're making some money, but you're completely burn…
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We continue our discussion on why Meta is still the most powerful ad platform and what to expect in the coming year. We break down how Facebook figured out monetization, from early Microsoft deals and disastrous missteps like Beacon to right-hand rail ads and the moment ads entered the newsfeed. We’ll walk you through the desktop era, the transitio…
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Meta’s global reach and heavy AI investments give it an undeniable edge over other digital marketing platforms. In today’s episode, we are exploring how Meta’s ongoing innovations will reshape advertising in 2026 and what this means for your business or agency. Lauren shares her firsthand experience testifying at a House subcommittee about how Meta…
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The biggest currency is attention, and we as marketeers we're fighting for attention, not only from other brands, but from all these other stimuli. For Martin Höfling, Global Marketing Manager Chupa Chups at Perfetti Van Melle - Brasil, cultural marketing is the way forward for brands who want to capture consumers' ever fleeting attention. On this …
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Set up your business for success with our Creative Diversification Package. You’ll get 30+ fresh creatives monthly in 10 high-converting formats plus free access to media buying and Tier 11’s Data Suite: https://tiereleven.com/cd Are you ready for 2026? Many businesses are focusing on the wrong things right now, but setting specific, measurable goa…
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Meta's new Andromeda retrieval engine demands REAL creative diversity. Get Tier 11’s Creative Diversification Package and access Media Buying + Data Suite for FREE: https://tiereleven.com/cd Is Meta forcing all your ad spend into one product, regardless of what you actually want to scale? What if the very thing limiting your business isn’t your ads…
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🚀 [MAKE MONEY ONLINE] 🚀 Sell digital products, grow your list, and boost your social media with ease—all for FREE! Start now! ➡️ https://milotree.com/ Are you selling digital products but struggling to increase your revenue? You're not alone. Most online creators, coaches, and bloggers focus all their energy on finding new customers, but here's a s…
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There's one Facebook and Instagram ad structure I've used across industries, offers, and budgets, and I keep coming back to it because I love it so much. In this episode, I'll break down the simple formula I keep coming back to, and the one twist I use to make it resonate with my audience. Website: https://philgrahamdigital.com…
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Do you ever feel like your marketing messages aren’t landing? What if the real issue isn’t the message itself, but how you’re communicating it? In today’s episode, we explore the art of communication with Charles Duhigg, the New York Times bestselling author of The Power of Habit and Super Communicators. Charles shares how understanding different t…
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You can have the best tech and innovation, but are you creating for and connecting with humans? If all you rely on is AI, you'll eventually lose human connections and your marketing will fail, says Carly Morris, Global Head of Acquisition & Growth at Microsoft Advertising. She's picked "people centric leadership in an AI evolution" as her shiny new…
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It’s time to draw your 2026 marketing plan, and we want to help you maximize profits with Meta ads. We’re offering you 30 monthly deliverables,10 ad types, media buying, and access to Tier 11’s Data Suite before the year ends. Claim your Creative Diversification Package now at: https://www.tiereleven.com/cd Are you trying to squeeze every last bit …
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I don't want a team of people who are so frantic and actually being unproductive because they don't know actually if they're coming or going. Bee Craft, Head of Performance Marketing at Golfbreaks, has found the cure for frantic, noisy marketing environments: the scrum methodology. On the podcast, she explains: How applying structured two-week spri…
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The busiest ad weeks of the year are here and there's still time to make smart, strategic moves. In this short episode, we'll cover the key things to adjust in your Facebook & Instagram ads this month: what to pause, what to refresh, and how to shift your messaging as shipping deadlines approach. Ten minutes, all action, no hype, no fluff. Website:…
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As the BFCM dust settles, it’s time to plan for Q4 and 2026. We’re offering you 30 monthly deliverables, 10 ad types, media buying, and access to Tier 11’s data suite to help you maximize profits with Meta ads. Claim your Creative Diversification Package at: https://www.tiereleven.com/cd Record Black Friday sales don’t mean anything if you shredded…
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With the latest GEM and Andromeda updates, creative diversification is the only way to crack Meta's algorithm. We’re offering you 30 monthly deliverables,10 ad types, media buying, and access to Tier 11’s data suite to help you stay ahead. Get our exclusive Creative Diversification Package at: https://www.tiereleven.com/cd The days of throwing up a…
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Creative diversification is now the primary lever that Meta is rewarding. You need at least 30+ fresh concepts per month to unlock the algorithm's full potential. Our Creative Diversification Package will give you that and more. Check out the offer at: https://www.tiereleven.com/cd Meta’s latest update will fundamentally change how your ads are ran…
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"You need to fall in love with the why, right, not just the numbers, not just the data, not just the metric." On the latest episode of the Shiny New Object Podcast, Kiesse Lamour, Global Head of Media, Commerce at VML, tells us why marketers need to understand the bigger picture and move slower to deliver higher-quality work that actually brings be…
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Creative diversity is a must to crack Meta's new Andromeda algorithm and dominate your market. We’re offering you 30 monthly deliverables, 10 ad types, media buying, and access to Tier 11’s data suite to help you stay ahead. Get our exclusive Creative Diversification Package at: https://www.tiereleven.com/cd Are you really getting the most out of y…
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Running Facebook ads on a small budget doesn't mean it's impossible to get great results, it just means you need a smarter plan. In this short episode, I'll break down how to try and make every dollar count, avoid the mistakes that can waste money, and get more data and momentum from limited spend. Website: https://philgrahamdigital.com…
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What purpose is your content serving? Sian Nicholas, Global Social Media Manager at Charlotte Tilbury, believes in asking "why?" over and over again to get to the bottom of effective data driven marketing. Tune in to hear: 🎥 why employee-generated content is becoming the most authentic format in beauty and beyond ✨ why every brief should start with…
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John Moran joins us this week as we unpack how the Andromeda model is reshaping media buying, why creative diversification is no longer optional, and how three rapid rounds of creative iterations dropped CPA from $44 to $25 in just 10 days. We walk you through the exact playbook we used to achieve these results. If you’ve ever paused an ad because …
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Meta's Andromeda update has disrupted digital marketing for good. But, we've cracked the code! We’re offering you 30 monthly deliverables,10 ad types, media buying, and access to Tier 11’s data suite to help you stay ahead. Get our exclusive Creative Diversification Package at: https://www.tiereleven.com/cd AI is not a buzzword. It is not a passing…
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"We've got all this data, but who's to say people aren't just randomly searching for random things because we've got so many avenues to be searching for them?" Nick Cedar, Manager Media Strategy and Planning at SharkNinja, talks about why it's important to understand your audience more than it is to extract data that may not be giving you any relev…
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Struggling with what to sell for Black Friday? You're not alone. The good news: creators and coaches are making serious money with simple offers—no complicated funnels required. During last year's sale, one creator sold only coaching sessions and cleared nearly $3,000 in four days; another launched a single spreadsheet and made $8,400; and a more a…
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