Best Expert Floral Design Advice Podcasts (2025)

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Want more $200 orders? Here's How ☀️ 13:39

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2d ago13:39

13:39

The key to attracting premium online orders isn't what many florists think — more choices, more sizes, more colors etc. Customers who are looking to spend $200 online actually just want simplicity and ease so that's what we're talking about today. 🤩 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florist…

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The Design Description That'll Get You More $150 Orders ✍️ 14:29

9d ago14:29

14:29

By Little Bird Bloom

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Before You Post to Instagram, Do These 3 Things 🤓 19:24

17d ago19:24

19:24

Figuring out how to get real business results through Instagram can be confusing and frustrating. But it doesn't have to be. Join me in this episode where I share three simple ways to get Insta working harder for you without committing any more time and money. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to…

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There Are Only 2 Problems to Solve 👏 17:33

24d ago17:33

17:33

We tend to make business really, really complicated — to the point where we're left overwhelmed and don't know what to do. So in this episode I share my super-simple way to solve the Big Two problems in every florist's business. 🥰 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guess…

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Wanna Get Ahead of the Competition?!? Your New SEO Game Plan 🎯 32:44

1M ago32:44

32:44

If you're wondering how on earth to move your flower biz up from page 6 of a Google search, this episode's for you. We'll discuss the magic of combining longtail search terms with ChatGPT. If you want to see full text of the prompts I create, you can find them in my Youtube video here https://youtu.be/e_XAnjXi_7o Feeling stuck in your flower busine…

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How to Optimize Your Online Catalog for More Flower Orders 🌻 25:03

1M ago25:03

25:03

Today I'm gonna share three simple ways to get more (and better!) orders from your online catalog. 🤩 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Inside, you’ll get weekly support, proven marketing strategies, and the con…

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Encore Episode: CEO vs. Employee Mindset 🤩 27:10

2M ago27:10

27:10

I've dug out an awesome episode on one of my all-time favourite mindset hacks — how to embody both your "CEO" self and your "employee" self. Enjoy 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Inside, you’ll get weekly s…

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The 5 Minute Flower Boss Reset 💪 20:00

2M ago20:00

20:00

This is my super-easy and helpful way to set a new course for your business — without the overwhelm. You don't have to wait until next year/next quarter/next week to reset, you can start and be finished this afternoon 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every m…

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It Took Me 15 Years to Learn What I'll Tell You in 35 Minutes 😎 36:13

2M ago36:13

36:13

AI tools such as ChatGPT have literally changed the game for business owners. Knowledge that used to take years to learn is now at your fingertips. Join me for this episode where I show you how to use ChatGPT to create a business and marketing plan in minutes... 🥰 Feeling stuck in your flower business? The Clarity & Confidence Membership was built …

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How Often Should Flower Shops Post to Instagram? 🧐 23:22

2M ago23:22

23:22

By Little Bird Bloom

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5 Entrepreneur Books I Can't Stop Reading 📚 25:07

2M ago25:07

25:07

By Little Bird Bloom

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How to Sell Big Budget Floral Designs 💐 24:14

3M ago24:14

24:14

Selling high value designs isn't about being the best designer out there. Instead, it's about having the right strategy so join me today as I walk through the essential ingredients. 🥰 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth wit…

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Is Retail Dead? 🤷‍♀️ 22:47

3M ago22:47

22:47

No doubt any florist with a brick-and-mortar retail shop has asked themselves this question. So jump into today's episode and let's discuss the current state of retail floristry. 🥰 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with e…

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5 Florist Profit Strategies to Know 👍 20:38

3M ago20:38

20:38

Working smarter, not harder — today I share five ways you can apply the 80/20 principle in your flower business to get better results. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Inside, you’ll get weekly support, prov…

1
Is it Worth the Investment? 💸 19:27

3M ago19:27

19:27

It doesn't matter if something costs $10 or $10,000, spending money to grow your business can be stressful. How do you know it's worth it? In this episode I share three simple, but powerful questions to ask that will guarantee you get value for money every time. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built …

1
Not Making Enough Money? Here's How to Fix It 🔧 17:52

4M ago17:52

17:52

In this episode, Kathleen discusses five common symptoms that keep florists stuck and shares ideas on how to solve them. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Inside, you’ll get weekly support, proven marketing s…

1
Winning the Instagram Game in 2025 for Florists 🎉 17:53

4M ago17:53

17:53

Does playing the Instagram game leave you frustrated and disheartened? Join Kathleen for this episode where she shares essential tips on shifting your strategy from "vanity metrics" to optimizing for localized SEO — which is where the real power of Instagram lies for florists. 🥰 Feeling stuck in your flower business? The Clarity & Confidence Member…

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The Online Catalog Strategy Every Florist Needs to Know 🏅 13:43

4M ago13:43

13:43

An online catalogue strategy that taps into buyer psychology will make ALL the difference! Learn how to increase your average order value with intentional pricing, categorized products, and compelling photos. 🥰 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and f…

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5 Pricing Strategies That Work 🖐 16:21

4M ago16:21

16:21

Today I'm sharing five effective (and relatively easy!) pricing strategies that can help you increase your average order value. And the best part is you can take any one or all five and put them to work for your business this week. 🥰 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-gu…

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How to Attract High-Value Customers to Your Florist Shop 🛍️ 20:20

5M ago20:20

20:20

When it comes to value, all customers are NOT created equal. 🤔 Listen in as Kathleen shares her insights on categorizing sales transactions to help you identify your most valuable customers. And, discover a simple, 30-day plan to optimize your product catalog, increase order value, and leverage the compound effect to drive growth. 🥳 Feeling stuck i…

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Should I Buy This Florist Business? 🧐 23:27

5M ago23:27

23:27

The decision to buy an existing flower biz can feel daunting. 🫣 But thankfully we can now leverage the amazing resources of AI to help us make informed decisions. In this episode, Kathleen discusses the essential steps to evaluate whether purchasing a florist business is the right move for you. 🥰 Feeling stuck in your flower business? The Clarity &…

1
I Reviewed 22 Florist Websites and Here’s What You Need to Know 💡 20:11

5M ago20:11

20:11

I recently reviewed 22 random florist websites across North America and found three common mistakes most of them were making. So in this episode, I'll reveal what those common mistakes were and show you how to correct them. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing e…

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The Profitable Florist Formula 👩‍🔬 27:14

5M ago27:14

27:14

In this episode, Kathleen shares her formula for turning a struggling florist into a high-profit business owner. Discover the three essential skills you need: embracing the entrepreneurial journey, mastering sales with simplicity, and implementing a rinse-and-repeat marketing plan. 🥳 Feeling stuck in your flower business? The Clarity & Confidence M…

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How Much Money can Florists Really Make? 🤔 36:01

5M ago36:01

36:01

Are you a floral designer striving to boost your business's profitability? In this episode, Kathleen shares how to transition from struggling florist to high-profit business owner. This includes sharing her own bumpy journey that took her from corporate marketing executive, to being a highly UN-profitable florist, and finally to being a successful …

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Attracting Premium Clients with Simplicity & Strategy 🌸 14:15

6M ago14:15

14:15

Are you feeling bummed-out by non-committal clients and endless consultations that go nowhere? In this episode of the Thrive Podcast, host Kathleen Drennan shares three signs that you're attracting the wrong types of customers and provides practical solutions on what to do about it. If you're ready for more clarity, clients, and success in your bus…

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Simple Sales Strategies for Florists Who Want Bigger Value Orders 🥉 18:24

6M ago18:24

18:24

In this week's episode, Kathleen shares three powerful sales strategies to help florists increase their profits without adding any new tech or using pushy sales tactics that we all hate. Instead, learn about price anchoring, optimizing your website for maximum sales, and crafting messaging that connects with what your clients actually want. Because…

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The SECRET to Your Most Profitable Mother’s Day Yet 🤫 23:50

6M ago23:50

23:50

In this episode, host Kathleen shares her proven strategy to help floral designers streamline their approach to Mother's Day, ensuring a profitable and low-stress experience. Learn how to curate your online catalog, increase average order values, and avoid the pitfalls of offering too many options. The goal is to transform Mother's Day into a succe…

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Maximize Your Mother's Day Revenue—Without Burnout 😮‍💨 34:15

6M ago34:15

34:15

Ready to make this Mother’s Day your most profitable yet—without the burnout? In the first episode of my 3-part Mother’s Day Masterclass, I’m sharing the best sales strategies florists can use to streamline their approach and sell more premium designs. It's the definition of working smarter, not harder. If you’re tired of the chaos and want to feel…

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How This Simple 30-Day Plan Transformed My Floral Business (And Can Work for You Too) 📊 28:03

7M ago28:03

28:03

Big goals are exciting—but figuring out how to make them happen is a challenge. In this episode, I’m sharing the exact 30-day business plan that changed everything for me. It’s simple, actionable and designed to help you make real progress without the overwhelm. You’ll learn: How to break down your big revenue goals into monthly targets The power o…

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Attracting Bigger Budgets: How to Get Clients Who Value Your Work 💰 27:30

7M ago27:30

27:30

Tired of inquiries from clients with tiny budgets? Wish you could attract clients who actually value your work and are happy to pay higher prices? In this episode, I’m sharing the game-changing shifts that will help you attract dream clients who see your expertise, trust your process, and book without hesitation. You’ll learn: How the work you show…

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From Inquiry to ‘Booked!’—How to Streamline Your Wedding Sales Process 🤩 34:04

7M ago34:04

34:04

Tired of ghosting, endless back-and-forth emails and feeling stuck in a clunky inquiry process? You’re not alone. Many florists struggle with turning inquiries into bookings—without wasting hours on consultations or feeling like they need to "convince" clients to say yes. In this episode, I’m breaking down exactly how to simplify your wedding sales…

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Why Your Website Is Losing You Clients—Fix These 3 Mistakes Today 🥳 25:58

7M ago25:58

25:58

Is your website actually helping you book more clients—or is it quietly turning them away? Your website should be working harder than you, bringing in inquiries without you having to chase every lead. But if it's unclear, hard to navigate, or missing a personal touch, you're losing sales—without even realising it. In today’s episode, I’m breaking d…

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Why Posting Every Day Isn’t Working—The Instagram Strategy That Gets You More Sales 🎯 30:35

8M ago30:35

30:35

If you've been posting every single day on Instagram and still struggling to get inquiries, you're not alone. The truth? The best customers—the ones willing to pay premium prices—aren’t looking for more inspiration. They’re ready to take action. In this episode, I’m breaking down the real Instagram strategy that helps florists book more clients wit…

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Scared to Raise Your Prices? Here’s How to Charge More—And Hear ‘Yes!’ ✅ 27:06

8M ago27:06

27:06

If the thought of raising your prices makes you panic — this episode is for you. 💸 ✨ And, you’re not alone as I used to feel the exact same way. But once I cracked the code on profitable pricing, it led to so many more ‘a ha’ moments and even faster growth. In this week's podcast episode, I’m sharing my 3-step framework so you can confidently raise…

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How I Went from ‘Barely Booked’ to Consistent Dream Clients (Without Burning Out 😅) 29:36

8M ago29:36

29:36

Feeling like booking dream clients means running yourself into the ground with endless proposals, consultations, and price haggling? It doesn’t have to be that way. In this episode, I’m sharing 3 powerful shifts that will help you book out your floral calendar with ease, confidence, and profit—without the stress. You’ll learn: → How to set your pri…

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The Marketing Myth That’s Holding You Back (and what to do instead) 😀 25:18

8M ago25:18

25:18

Think you need to be famous in order to be successful in your florist business? Think again. In this episode, I’m busting the biggest marketing myth that keeps florists stuck in the content-creation hamster wheel—chasing visibility instead of focusing on what actually drives sales. I’ll walk you through a simple, high-profit marketing strategy that…

1
How to Sell Wedding Flowers Without Competing on Price 🤫 37:31

9M ago37:31

37:31

Tired of feeling like you have to lower your prices just to book wedding clients? In this episode, I’m breaking down exactly how to sell wedding flowers profitably —without discounting or competing on price. 🥳 You’ll learn the key shifts that help you attract high-quality clients, position yourself as the go-to florist, and confidently charge what …

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Price It Right: 3 Strategies for a High-Profit Valentine's Day 🎉 33:32

9M ago33:32

33:32

Want to know the secret to making Valentine's Day feel less overwhelming AND more profitable? (Hint: It's not about working harder) 😅 In this episode, I'm sharing three powerful strategies that will help you: Work smarter (not harder) this Valentine's Day Increase your average order value without working more hours Create space for those dream clie…

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Valentine’s Day 2025: Let’s Make It Your Most Profitable Year Yet 🥰 43:09

9M ago43:09

43:09

Imagine a Valentine's Day where you feel completely in control. You know exactly what you need to do to attract high-value clients, your wholesale order is locked in and you’re excited to wake up on the day and delight your customers. If you're a florist ready to experience a stress-free Valentine's Day, while maximising your profitability, this ep…

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Say Goodbye to Price Shoppers — How to Attract Clients Who Value Your Work 🛒 37:43

9M ago37:43

37:43

If you're getting too many price shoppers knocking at your door, this is the episode for you. I'll share some of my best tips for decreasing the number of PRICE driven customers and increasing the number of VALUE driven customers. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-gue…

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Optimise Your Online Catalogue for More Sales: The 6x6 Strategy 🎯 25:00

9M ago25:00

25:00

This is a simple and effective strategy for setting up your online catalogue to deliver more sales 🤗 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Inside, you’ll get weekly support, proven marketing strategies, and the con…

1
From Reflection to Action — Crafting Your Best Year 👩‍🎨 31:11

10M ago31:11

31:11

How I'm "planning" for next year and why 2025 is going to be amazing 🎉 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Inside, you’ll get weekly support, proven marketing strategies, and the confidence boost you need to book…

1
Marketing for Florists in 2025 — Trends to Know 💡 33:44

10M ago33:44

33:44

The new year is coming 🥳 And it's a great time to realign your marketing so that it attracts good customers and brings in more revenue. 🥰 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Inside, you’ll get weekly support, pro…

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Navigating Rejection as a Florist (Flower Boss Secrets) 😉 23:29

10M ago23:29

23:29

Being told "no" is something every florist is going to hear...a lot. So why does it trip us up so much? Listen in to today's episode where I share some powerful, yet simple, strategies for navigating rejection. 🥰 Jack Canfield's book The Success Principles Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help …

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How I Learned to Sell with Confidence as an Introverted Floral Designer 🫣 27:38

10M ago27:38

27:38

The word "selling" alone strikes fear into most introvert's heart. I know it did mine! But selling is simply a skill to be learned, just like so many others every floral designer has mastered along the way. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and fin…

1
3 Instagram Posts that Increase Flower Sales 😚 28:12

11M ago28:12

28:12

When in comes to Instagram, we florists get to play a different game rather than chasing Likes and Followers. Join me as I share the three foundational posts that every florist needs in their feed. Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step i…

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What's Working in Floral Instagram: The 24/7 Sales Strategy You Need 🤩 25:17

11M ago25:17

25:17

You've probably been using Instagram forever but is your strategy right? Join me as I talk through my time-tested approach for making Insta work for your floral business. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Ins…

1
3 Changes You Can Make This Weekend For More Online Sales 🥉 21:06

11M ago21:06

21:06

I’m sharing three simple yet powerful changes you can make this weekend to attract more clients, increase revenue, and build a more profitable business. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth with ease. Inside, you’ll get we…

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Should I Have Pricing on My Website as a Wedding Florist? 🤔 23:14

11M ago23:14

23:14

If you’ve ever wondered whether adding a price list to your website is the right move for your wedding business, you’re not alone. In this week's podcast episode, I’m diving into the advantages and disadvantages of posting pricing on your website, specifically for wedding clients. We’ll discuss how a price list can impact your client inquiries, att…

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Unlock Premium Wedding Enquiries with this 3-Step Plan 💍 25:14

12M ago25:14

25:14

Ready to attract luxury wedding clients and elevate your floral business? In this episode, I'm sharing my 3-step plan to position yourself as the 'go-to' florist for high-end weddings. 🥳 Feeling stuck in your flower business? The Clarity & Confidence Membership was built to help florists stop second-guessing every move and finally step into growth …