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In Control.

Adis Jugo. Damir Tomicic

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Welcome to the In Control. Podcast by run.events. Let's talk about insights, trends, and innovations shaping the future of events. And remember, everything is under control!
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The Event Show

Andrew O'Loughlin

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The Event Show podcast is giving a voice to the event industry, where we hear the stories of influential and inspiring event people. It's all about creating more successful events, and influential event people. Find out more at andrewoloughlin.com
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Join Hopin's Julius Solaris as he taps trusted subject matter experts and seasoned industry practitioners to share their hard-earned secrets and experiences in all facets of the events industry. This is the 2022 Event Trends Report you need.
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Join us for this exclusive webinar episode live from European Collaboration, AI&Cloud, and BizApps Summit 2025 with Damir Badjari, Digital Marketing Specialist at Syskit. In this session, we're diving deep into the real-world challenges of delivering modern events and how the right tools, platforms, and processes can make the difference between str…
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AI is transforming the event industry, but how much is hype, and how much is real opportunity? Join Adis Jugo, CEO of run.events, and Lee Stott, Principal Cloud Advocate Manager at Microsoft and Honorary Associate Professor at Unversity College London, as they tackle the most challenging AI questions in events: ✅ AI in the Event Industry: Just a tr…
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Ab 2025 unverzichtbar: Wie KI und Barrierefreiheit die Eventbranche neu definieren Digitale Barrierefreiheit wird ab 2025 nicht nur Pflicht, sondern auch eine Chance, Events und Event Websites inklusiver und erfolgreicher zu gestalten. Schließe dich unserem Webinar mit der renommierten Expertin für digitale Barrierefreiheit, Peggy Reuter-Heinrich, …
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In a world where connections drive success, event matchmaking is more than just exchanging business cards—it’s about creating meaningful, lasting relationships. Join us on the Event Ninja Podcast as we sit down with Galina Bankova, Relationship Architect at The Matchmakers, to explore the true value of human connection in the events industry. We’ll…
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Join us for this insightful podcast with mental fitness coach Julian Maier, creator of the “Mental Six-Pack” framework. Discover how to build resilience, stay calm under pressure, and handle the unique challenges of high-stress environments like event management. About the guest: Julian is a mental fitness coach specializing in building resilience …
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Our first in-person podcast streaming from ETL in London. This time, we’re teaming up with Andy Batten, Account Manager at One World Rental, to dive into the essentials of event registration and check-ins, with real-life examples from European Collaboration Summit and European Cloud Summit. Learn how to use the tools of an Event Ninja, using cuttin…
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In this episode, we're diving deep into the decision-making process of choosing event software with our special guest, Thomas Vochten, a vastly experienced event professional and a Microsoft MVP. Topics will include: 🔍 Assessing your event needs 🛠️ Event platform vs. individual tools 📈 Event marketing as a part of the mix 💰 The price factor Who sho…
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Join us for the new episode of our In Control. podcast! This an insightful session on revolutionizing event check-ins, featuring Matthias Landthaler, senior key account and business development manager at CCD Congress Center Düsseldorf. Some of the key topics include: 🤗 Stress-free check-ins for everybody 🏆 Self-service for the win 📍 Check-ins at h…
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This episode's guest is Aurélien Clere, a Microsoft MVP and the CTO / Architect Expert at Dynamics365. With his vast experience both in tech and events spheres, Aurélien will share his valuable real-world insights that can help you boost your tech event planning to new heights. In this session, we dive into: - Attracting the Right Speakers: Learn s…
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In this episode, we delve into the perspectives of sponsors and exhibitors on events in general, and specifically, how Event Tech can help exhibitors have successful events. Our guest in this episode is Brett Lonsdale, CEO of the UK and USA-based software company Lightning Tools, which has been exhibiting at events of various sizes for over 15 year…
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In the second episode of the "In Control!" podcast, Edyta, Adis, and Maarten Eekels (Global Director Data & AI at Rapid Circle) will discuss ways to manage speakers and plan event agendas. They will be discussing easy and effective methods to: - Create and manage Calls for Content - Form independent Content Teams and manage them - Manage content ra…
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In this episode, we team up with Mira Razman (Community Empowerer at DynamicsMinds) as our guest alongside Edyta Gorzon (Director of Customer Success, run.events) and Adis Jugo (President, run.events) on host positions to uncover the most critical issues in today's event industry landscape. What a way to recap 2023!…
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We are sharing some 5-minute 'thought starters' from our blogs in between Event Shows, to hopefully help you with your thinking. This one is about how an event-led 'Blockbuster strategy' is helping the leaders win across sport and entertainment, and how you could too. To check out the blog version please visit... https://www.andrewoloughlin.com/blo…
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Welcome to this new series of the Event Show we are lucky to speak with leaders in the world of major events, as we enter an exciting window of opportunity across our industry. The purpose of the show is to give a voice to our industry, to hear from influential leaders as to how they are going about their work, and so we can take things away and ap…
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We are sharing some 5 minute 'thought starters' from our blogs in between Event Shows, to hopefully help you with your thinking. This episode is about the power of starts, and how you can use them more, and more often. To check out the blog version please visit... https://www.andrewoloughlin.com/blog ... and if we can help you in the design (or red…
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We are sharing some 5 minute 'thought starters' from our blogs in between Event Shows, to hopefully help you with your thinking. This one is about how we are all living a real life 'comeback story', and how there might be an opportunity for you right now, that you may not want to have again. To check out the blog version please visit... https://www…
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Welcome to this special Event Show which is a bit of a comeback special, almost two years to the day that we did a coronavirus special to support each other as our industry was shut down, in those weeks that the likes in the Grand Prix were cancelled, today the Grand Prix is back stronger than ever, as our many events across Australia. But it hasn'…
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I'm really pleased to be able to share this follow up discussion that I had with Tim Oberg, a previous Event Show guest and the man who brought what has become a global success story, parkrun, to this part of the world. This is a great opportunity to understand the experience that parkrun provides, and how it goes about providing it. A participant …
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Over on our 'Sport Experience' show we speaking with some of the world's leading experts, giving us some inspiration and relevant information to use in designing experiences that will capture the hearts and minds of our audiences. So we thought we would share this conversation here on the Event Show, as it was invaluable talking to James Wallman, f…
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Welcome to the Sport Experience show - where we are speaking with world-leading experts in the world of sport and active experiences, sharing their ideas and giving you some inspiration and meaningful info to walk away with and use in your work. This new series is exploring the influence of the experiences we provide, as I think we all agree that t…
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Welcome to the Sport Experience show, where we are speaking with the world's leading experts in sport and live experience design, finding the new ways of winning for sport and active experience providers. We all have a lot of things to achieve, but ultimately the EXPERIENCE matters the most. As we all know that the experiences we provide will decid…
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What is the purpose of your event experience? What influence do you want to have? In who? What is the purpose, the shared interest you have with these people? What types of experiences do you want to provide? What types of value do you need to provide in your experiences? What are the influential milestones? What are the moments that will have the …
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You can follow the video version of this series here - https://www.andrewoloughlin.com/influential-info Have you observed people acting differently based on the space, the environment they are in? What types of behaviour, what thoughts and feelings will the places and spaces you put your audience in, have on those people? What are the props, the th…
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How does the time of your event, the date, and the time, influence the success of your event? You can follow the series on video here >> https://www.andrewoloughlin.com/influential-info What does the place, the location say about your event? How influential is the place on whether people will sign up, and what they experience when they show up? For…
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What can you remember from an event you went to last year? What did you talk about? What are the moments that matter the most across your experience? What moments do, or will, have the most influence? For a free Discovery call, on advisory services, team workshops or more XD resources and ideas… please jump into experiencedesign.global & email me a…
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What is the aspiration your event offers? As a whole event, or the moments and experiences within it? What support do you need to provide to enable people to achieve this? Does this differ for different audience groups? Both their aspirations, and the support they need? https://youtu.be/fNcDefqz4rg​ Let's talk more!? For a free Discovery call, on a…
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What are the crucial milestones that your audience need to go through? When does it start? When does it finish? What are the key moments in the middle? You can follow the video version of this series at www.andrewoloughlin.com/influential-info And… lets talk more!? For a free Discovery call, on advisory services, team workshops or more XD resources…
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What opinions, beliefs, or basic behaviours can you see are influenced by the people around you? Can you use the influence of people around your audiences to have a more positive influence? Can you share some of the desired thoughts and actions of your audience with other people, so that they may positively influence them as well? Let's talk more!?…
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Do you value experiences more than possessions? Can you leverage the value people place in experiences even more? Can you create more ownership of the experience? Before the event, co-creating the event? Or during the event, making it more interactive? Can you reward them more by allowing them to see the investment they have made and contributed to…
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Can you reflect on any biases that you may have? What are some stereotypes you have in your mind? Do you think your audience, or some of your stakeholders have a bias towards you or your event? Some preconceived or pre-set ideas about you and your event? Are these biases having a positive influence? A negative influence?! For a free Discovery call,…
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How can you encourage more 'word of mouth' around your event? Physical word of mouth? And sharing online? And… lets talk more!? For a free Discovery call, on advisory services, team workshops or more XD resources and ideas… please jump into experiencedesign.global & email me at andrew @experiencedesign.global…
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How can you be more share-able? How can you encourage the sharing of your experience? How can you give people something to share? Content? Stories? Experiences? And… lets talk more!? For a free Discovery call, on advisory services, team workshops or more XD resources and ideas… please jump into experiencedesign.global & email me at andrew @experien…
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How can you position your event as being popular? How can you be seen as THE place to be? Can you use scarcity or exclusivity? What is remark-able about your event? What do, or will, they talk about? What is interesting about your event? Where are the stories? What are you known for? What could you be famous for? And… lets talk more!? For a free Di…
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How can you engage the Network Effect? Can you design the experience so that it will be better if people have other people with them? So that they feel other people need to be with them? Can you make it more 'social'? More share-able? So that they sign up, show up and share your experience. And… lets talk more!? For a free Discovery call, on adviso…
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What role does social currency play in your event? How can you be seen to be the place to be? How can you encourage and promote the currency of being at your event? And… lets talk more!? For a free Discovery call, on advisory services, team workshops or more XD resources and ideas… please jump into experiencedesign.global & email me at andrew @expe…
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How can you answer the question people have - in a positive way? Do people like them, do events like this?? That is, should they, sign up for your event? How can we show them that people like them do sign up and show up? How can we communicate, and ask others to communicate that this event is for them? How important is it for your event, for people…
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Can you remember events where you have been more committed to going because of a commitment to other people? Can you recall doing more of something or doing it better because of the presence of other people? Can your event encourage the social forces more, to encourage people to sign up for your event, and to do more of something while they are the…
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If you think about an event you went to recently, was they way you behaved when you were there, influenced by the people around you? How much does your event harness the social forces that influence your audience? What are the social norms that you can observe within your audience? Are there behaviours which differ to everyday life? That differ fro…
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Thinking about an event you went to recently, were you influenced by what other people were going? Did you want to know who was coming? Did you want to know that others were going? It may seem obvious, but how much to do show your audience who else is coming? And how many? And how popular you are? Can you solve their 'coordination problem', and sha…
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Do you really know your audience? What do they think about you? Can you segment based on the relationship you have with your audience? Do you know and understand your Advocates? Do you have a relationship with the 'event evangelists', those die hard fanatic, the particularly loyal parts of your audience? Do you know and understand that group that i…
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You should be inclusive, but we must realise your event will not appeal to everyone. Who is your event not for? Who do you need to focus on, so that you really connect, and get it absolutely right for them? And… lets talk more!? For a free Discovery call, on advisory services, team workshops or more XD resources and ideas… please jump into experien…
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Please follow the video version at https://bit.ly/3gWkNkm Your Experiences of Value What can your experience allow people to DO more of? What is the functional value you offer in specific moments? What can your experience allow people to Feel more of? What is the emotional value you offer in specific moments? How can your experience allow people to…
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What are you famous for?? https://youtu.be/KSE2Lspnf5U​ Let's talk more!? For a free Discovery call, on advisory services, team workshops or more XD resources and ideas… please jump into experiencedesign.global & email me at andrew @experiencedesign.global You can download the workbook here… www.andrewoloughlin.com/influential-info Plus my book – '…
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Do you offer the right experiences in the right moments? Do you have some novel experiences? If your event has been held before, have you changed 2 in 10 parts - to have some novelty? 2 features? or 2 moments in the run sheet? Or 2 elements of the experience? Lot's of questions - and lot's of answers! Please follow the video version at https://bit.…
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The Right Experiences? Can you list 5 functional moments in your event experience? (Or an event you attended recently) Can you list 5 memorable moments? Or that people have shared or talked about afterward? Can you list 5 moments which are transformational, that influence what people think or do? Please follow the video version at https://bit.ly/3g…
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