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Ethical Client Acquisition Podcasts

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Tips and tech for Canadian professionals in solo private practice. Explore proven strategies to attract ideal clients, reduce admin overhead, protect client privacy, and foster sustainable growth. All without leaning on aggressive marketing and hustle-culture tactics. Join host Greg Mount on the quest for a calm, more organized business in a chaotic, digital world.
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Lead Better - Grow Your Practice. Live Your Purpose.

Nicole Harlow: Brand and Marketing Strategist for Health-Based Businesses

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If you're ready to stop chasing leads and start leading your industry, then it's time to Lead Better. Welcome to Lead Better, the podcast for functional medicine and wellness leaders ready to move beyond fragmented efforts and into a realm of predictable growth and undeniable market authority. Join Nicole Harlow, a seasoned expert with over a decade of experience guiding the best health pracitioners and clinics to exponential success, as we dissect the true mechanics of modern practice growt ...
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Does creative ownership still exist when every platform claims broad rights to your uploads? In this departure from our usual tips and tech, Greg Mount explores how the erosion of digital ownership affects professionals who share their expertise online. Through stories from the music industry's digital transformation and a parable about a fictional…
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Your clients can order pizza in two minutes. How long does it take them to book their first appointment with you? If the answer makes you uncomfortable, you're not alone. In this episode, Greg Mount reveals why most Canadian professionals are losing clients to outdated onboarding processes and shares three battle-tested solutions for creating seaml…
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Ever wonder why unqualified influencers and AI-generated content dominate search results while actual professionals stay silent? The answer lies in five research-backed barriers that prevent qualified experts from sharing their knowledge online. In this episode, Greg Mount explores why Canadian solo professionals struggle with content creation desp…
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If you're a Canadian professional, where your website is hosted has serious legal and practical implications. This isn't just about patriotism—it's about regulatory compliance, client privacy, and practice efficiency. In this episode, Greg Mount explains why Canadian web hosting matters for professionals in regulated industries and outlines a frame…
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Moving your practice online? Learn how to establish and maintain your professional credibility in the digital world without compromising your values or standards. In this episode, Greg Mount explores how Canadian professionals can thoughtfully translate their expertise into an effective online presence while navigating regulatory requirements and p…
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Episode Summary: In this episode, Nicole Harlow explores the power of identifying the ONE thing you want your ideal client to know about your brand. Discover why this exercise is crucial for clarifying your message, connecting with your audience, and standing out in a crowded market. Key Takeaways: Blue Ocean Marketing: There's enough space for eve…
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Skyrocket Your Instagram Followers: 10 Effective Strategies for Health Entrepreneurs In this episode of Wealthy Wellness Biz, host Nicole Harlow discusses how health and wellness entrepreneurs can grow their Instagram followers to the coveted 10K mark. Nicole outlines 10 effective strategies, including defining your niche, maintaining consistency, …
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In this episode of Wealthy Wellness Biz, Nicole Harlow takes a critical look at how wellness professionals manage their time, particularly around social media. This episode serves as both a PSA and a reality check, focusing on the financial and strategic implications of the time spent on platforms like Instagram. Nicole breaks down the numbers and …
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In this episode of "Wealthy Wellness Biz," Nicole Harlow turns conventional wisdom on its head by sharing the five things she didn’t do to build her multi six-figure branding and marketing agency. Tune in to discover how breaking the "rules" and embracing your authentic self can lead to greater success in your business. Action Steps: Identify What …
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Ever have those days (or weeks...or months...) where you just can't even with social media? 🙋‍♀️ Today's episode is a wake-up call on why that lack of posting mojo could be costing you clients. Here's the deal: Consistency Builds Trust: Think of it like dating - showing up regularly tells your audience you're committed and ready to serve them. Stay…
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In this episode, Nicole Harlow explores the power of podcasting for wellness professionals. Discover why podcasting is essential for standing out in a crowded market, building trust with your audience, and establishing yourself as a leading voice in the wellness industry. Key Takeaways: Establish Authority: Share your knowledge and insights to posi…
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In this episode of the Wealthy Wellness Biz, host Nicole Harlow discusses the number one mistake wellness professionals make on social media: not aligning content with their core mission. Nicole explains the pitfalls of posting generic tips and trends, and emphasizes the importance of showcasing unique expertise and understanding audience needs. Sh…
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Ever wondered how to boost your social media strategy for 2024? What if we told you that it's not about chasing vanity metrics but about authenticity and engagement? We're peeling back the curtain on the forecasted social media trends for 2024, placing the emphasis squarely on authenticity and community building. Let's take a voyage together throug…
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Do you ever wonder how your unique personality can fuel your business strategies? Well, I'm Nicole Harlow, and I'm excited to share my process of planning for 2024 on this episode of Wealthy Wellness Biz podcast. An intriguing twist is that this time, I'll be broadcasting live on Instagram from my new office, a great chance for you to jump in on th…
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Ever thought about engaging Facebook as a powerful tool to grow your wellness business? Curiosity piqued? This episode uncovers the dynamic landscape of Facebook for businesses, particularly for wellness entrepreneurs and clinicians, providing a fresh perspective on how this social media titan has evolved and its place in a comprehensive social med…
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Ready to unlock the Instagram puzzle and transform your business? This week on Wealthy Wellness Biz, we're pulling back the curtain on the hidden potential of Instagram for your brand. From the power of Instagram stories and Instagram Live to the intricacies of its algorithm, we're taking you on a deep-dive into this popular platform. Beyond being …
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Think TikTok is just for kids? Convinced that it's not a platform for serious content? Well, it's time to shed those misconceptions! In this vibrant discussion, we dive into the whirlwind world of TikTok, exploring its potential as a powerful tool for business growth. We debunk the myths around this platform, tackle the challenges it presents, and …
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Are you ready to unlock the power of YouTube? It's time to strategize and optimize. YouTube isn't just about cat videos and workout tutorials. As the second largest search engine in the world, it's an invaluable tool for search engine optimization (SEO). Tune in to today's episode to learn how to make the most of this platform to enhance your podca…
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Are you ready to harness the power of social media for your business? You're in the right place. In our latest series, we're giving you a hands-on approach to construct your very own social media marketing strategy. We'll show you how to be authentic, how to sidestep fleeting trends, and reveal that you don't need to conquer all platforms to be suc…
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Hi and welcome to Wealthy Wellness Biz - I’m your podcast host Nicole Harlow – CEO of Brand Better®, brand strategist and podcast producer for wellness businesses. This is the place to be if you’re a wellness entrepreneur, health coach, functional medicine practitioner or naturopathic doc looking to turn your wellness biz into a WEALTHY wellness bi…
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Hi and welcome to Wealthy Wellness Biz - I’m your podcast host Nicole Harlow – CEO of Brand Better, brand strategist and podcast producer for wellness businesses. This is the place to be if you’re a wellness entrepreneur, health coach, functional medicine practitioner or naturopathic doc looking to turn your wellness biz into a WEALTHY wellness biz…
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Hi and welcome to Wealthy Wellnes Biz - I’m your podcast host Nicole Harlow – CEO of Brand Better, brand strategist and podcast producer for wellness businesses. This is the place to be if you’re a wellness entrepreneur, health coach, functional medicine practicitioner or naturopathic doc looking to turn your wellness biz into a WEALTHY wellness bi…
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Figuring out how to price your programs and services can be one of the most frustrating parts of running a business. Aim too low and you won’t feel valued for your work … Aim too high and you’ll trigger some internal blockages around selling … So how to we reach that happy medium, sweet spot of pricing that feels good to ourselves and our clients? …
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One of the biggest things I hear at Brand Better is “I don’t know who my avatar is.” Seriously, I hear this allllllll the time. It’s one of the biggest problems that people work with me to solve, it really is just. that. Important. And just so we’re clear, an avatar is different from your niche. Niche is the space in your industry that you serve. A…
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Whether you pronounce it nitch or neeeshe (all fancy like me), the fact is: you need one. In the online world, it’s kind of a non-negotiable to have a defined niche that you serve, or else good luck because you’re about to get totally lost in a sea of generic. Washed on the shores of online businesses that “serve everyone.” But, I know you don’t wa…
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Hi and welcome to Wealthy Wellness Biz- This is the place to be if you’re a wellness entrepreneur, health coach, functional medicine practitioner or naturopathic doc looking to turn your wellness biz into a WEALTHY wellness biz. Are you a wellness entrepreneur struggling to charge premium prices for your health packages and programs? In this episod…
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Hi and welcome to Wealthy Wellness Biz- This is the place to be if you’re a wellness entrepreneur, health coach, functional medicine practitioner or naturopathic doc looking to turn your wellness biz into a WEALTHY wellness biz. Do you dream of becoming a recognized expert in the wellness industry? In this episode of Wealthy Wellness Biz, Nicole Ha…
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I recently saw a meme about how fascinating it is that men walk around the city all day long without anything but what’s in their pockets. I felt seen. What do you mean, you don’t need two pairs of sunglasses, extra lip balm, every credit card that you own, stamps, 6 pens, hair ties, backup hair ties when those ones break, tweezers, and napkins in …
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Hi and welcome to Wealthy Wellness Biz- This is the place to be if you’re a wellness entrepreneur, health coach, functional medicine practitioner or naturopathic doc looking to turn your wellness biz into a WEALTHY wellness biz. ​ Discover the power of storytelling to connect with potential clients on a deeper level! In this episode of Wealthy Well…
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When your brand messaging is on-point, it flies straight like an arrow and hits your ideal client in a way that inspires (and hopefully inspires them to action.) Marketing success can be boiled down to a pretty simple equation. Educate your audience on the transformation you provide >> client lines up with wanting that transformation >> you apply y…
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FOMO (for me it’s more like JOMO), IYKYK, TL;DR, FWIW … all acronyms that have slid into our public lexicon in the last decade, but as a business owner there’s one acronym that rules them all that you have GOT to get down with. KLT KLT stands for “Know, Like and Trust” - and it should be your guiding north star for your marketing and sales decision…
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In this week’s episode, I’m chatting with my friend and Brand Better client Dr. Tamara McIntrye … or Dr. Mac as we love to call her! Dr Mac is an internationally recognized chiropractor and mentor. She is committed to heart centered service and and high touch education which has pervaded every aspect of her career. She believes that embedded in the…
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Hi and welcome to Wealthy Wellness Biz - This is the place to be if you’re a wellness entrepreneur, health coach, functional medicine practitioner or naturopathic doc looking to turn your wellness biz into a WEALTHY wellness biz. ​ Are you struggling to attract clients who can afford your services? In this episode of Wealthy Wellness Biz, Nicole Ha…
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In today’s episode of Wealthy Wellness Biz, I’m chatting with my friend and Brand Better client, Dr. Nashat Latib. Dr. Nashat has 20+ years of clinical experience as a Board Certified Emergency Physician and is one of only 960 Institute of Functional Medicine Certified Physicians in the world. She’s certified by the American Board of Anti-Aging and…
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Rounding out our season of podcasting for wellness businesses “mini-series,” I wanted to make sure that I spend a little bit of time on the flip side of the coin: pitching yourself to other people’s podcasts. I’m a BIG fan of using both strategies in your business: Having your own podcast positions you as an expert, grows your library of intellectu…
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In this week’s episode of Wealthy Wellness Biz podcast, I had the pleasure of interviewing my friend and client, Sarah at Fab Fertile. This episode is a behind-the-scenes peek at Sarah’s functional wellness business - where I’m asking her to spill the tea on all the details of how she runs her biz. When Sarah Clark was 28 years old, she received a …
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Since we started the podcast production wing of Brand Better, I’ve been getting a lot of questions in my inbox about podcasting. SO I decided to devote today’s Wealthy Wellness Biz podcast episode to answering those questions. In this episode, you’ll find my answer to: Should I start my own solo show, interview guests or both? How do I come up with…
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In this week’s episode of Wealthy Wellness Biz podcast, I had the pleasure of interviewing my friend and client, Mel at Synthesis Health. This episode is a behind-the-scenes peek at Mel’s functional wellness business - where I’m asking her to spill the tea on all the details of how she runs her biz. Mel is the Founder of Synthesis Health Lab, an on…
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We’re continuing on with our podcasting for wellness businesses “mini-series” on the show. In this week’s Wealthy Wellness Biz podcast episode, I’m going to walk you through a step-by-step process to get your wellness expert podcast named, outlined and delegated in 24 hours. I really appreciate the “delegation” part … and I hope you do, too. See, d…
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In this week’s episode of Wealthy Wellness Biz podcast, I had the pleasure of interviewing my friend and client, Jess at Leadwell Health. This episode is a behind-the-scenes peek at Jess’ health coaching business - where I’m asking her to spill the tea on all the details of how she runs her biz. Leadwell empowers business owners to take charge of t…
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It’s no secret that looove efficiency (I think it must be a Taurean thing.), In today’s Wealthy Wellness Biz podcast episode, I’m sharing my “million dollar podcast” methodology & content repurposing hack that will have you easily sitting on a year’s worth on content. How about never having to wonder what to post on social media again. Intrigued? I…
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In this week’s episode of Wealthy Wellness Biz podcast, I had the pleasure of interviewing my friend and client, Donna at Truly Vibrant Health. This episode is a behind-the-scenes peek at Donna’s health coaching business - where I’m asking her to spill the tea on all the details of how she runs her biz. Donna is a life long-learner and Holistic Nut…
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So, I think it’s time for a mindset shift guys. Today I want to reframing “podcasting,” so that you can start thinking about podcasting as an authority-building content engine for your business … rather than just a pointless time-suck. In today’s episode, I’m going to be sharing why I think every wellness business owner needs to start their own bra…
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Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch th…
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Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch th…
  continue reading
 
Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch th…
  continue reading
 
Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch th…
  continue reading
 
Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch th…
  continue reading
 
Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch th…
  continue reading
 
Where to next: 01. Let us produce your podcast. Book a "Hire Us" Call ==> https://www.brandbetterco.com/book-a-call 02. Join the Wealthy Wellness Biz Coaching group for $37/mo Join the biz coaching group ==> https://girlmeetsbody.krtra.com/t/MXm4IOVx8YCp 03. Wellness clients on-demand - Podcasting for your health-based business MASTERCLASS Watch th…
  continue reading
 
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