Best Energyos Podcasts (2025)

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Creative Angle over Dashboards: Full Journey Growth | Ep. 33 w/Gabe Wolff (Everything Bagel) 19:59

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1d ago19:59

19:59

Brand-side veteran turned collective leader Gabe Wolff makes the case that tidy ROAS and over-engineered account structures distract from what actually scales: a sharp creative angle, a full user journey, and profit-first measurement. We cover misaligned agency incentives, post-iOS14 realities, practical ways to structure campaigns by angle/ICP, an…

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Lead with Humanity: Caregiving, Clarity & Real Growth | Ep. 32 w/Yasmine de Aranda (360ANGLE) 25:40

7d ago25:40

25:40

What happens when the glossy leadership myth meets real life - kids, partners’ health, and aging parents? Yasmine de Aranda argues that caregiving is a leadership superpower and that humane companies outperform hustle cosplay. We map marketing’s role as organizational glue, why growth-at-all-cost fails humans and strategy, and how to build flexible…

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Break the Agency Mold: Right-Sized Teams, Real Results | Ep. 31 w/Jamie Read (BriteBirch) 22:36

9d ago22:36

22:36

Agency polish without agency baggage. Jamie Read unpacks how BriteBirch Collective builds project-led, specialist teams that scale up or down fast, why fractional talent creates anti-fragile organizations, and how the commoditization of paid media plus AI content noise makes earned, community-driven attention the smartest bet. We also cover earned-…

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Community over Audience: Measurable ROI & CQLs | Ep. 30 w/Yurii Lazaruk (Community ROI) 27:16

16d ago27:16

27:16

Most teams confuse audience with community. Yurii Lazaruk explains the difference (one-to-many vs. many-to-many) and maps a measurable framework for community’s impact on support, product, marketing, and sales—including Community-Qualified Leads that move members into the right offer at the right time. We get into avoiding “fandom” traps, when to b…

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Do the Homework: Foundations Before Ads | Ep. 29 w/Nikhil Vaish (BoostSolo) 21:25

21d ago21:25

21:25

Agency veteran Nikhil Vaish, founder of BoostSolo, argues that most ad failures start upstream. We walk through his three-step model: Offer > Homework > Execution, show how AI can amplify both good and bad strategy, and detail a practical voice-of-customer workflow using your own sales calls. Expect a frank conversation about niching down, pricing …

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Attribution Is Fiction: Profit Over Dashboards | Ep. 28 w/Andrew Maffettone (BlueTuskr) 24:05

23d ago24:05

24:05

E-commerce isn’t single-touch - and your reporting shouldn’t pretend it is. Growth leader Andrew Maffettone breaks down how marketplace spillover (Amazon, Walmart, DTC, social) makes ROAS tidy but wrong, why profit beats channel vanity metrics, and how to design campaigns by channel purpose (education vs. capture). He shares a surprising SEO play—u…

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Community over Clicks: Women, Talent & Real Influence | Ep. 27 w/Shraddha Varma (Fuzia) 17:33

30d ago17:33

17:33

Community isn’t a channel—it’s an operating system. Shraddha Varma, Co-Founder of Fuzia, shares how a women-centered platform turns creators into contributors, and contributors into careers. We map the community → credibility → opportunity flywheel, plus a pragmatic view of paid media once audience and offer are proven. You’ll learn: How to build a…

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Credibility over Clout: Books, Wine & BS-Free Marketing | Ep. 26 w/Megumi Calver (Merobebe) 19:53

1M ago19:53

19:53

Author credibility beats vanity metrics—and hospitality beats hacks. In this conversation, Megumi Calver explains how she helps nonfiction authors and speakers use books as credibility engines, why she built Merobebe to champion women winemakers, and the narrow moments when paid ads are worth it—after audience and offer are dialed. You’ll learn: Th…

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Building a Global VA Agency Without Ads | Ep. 25 w/Utsav Nagori (DynaPro Global) 17:07

1M ago17:07

17:07

What if you could build a thriving global business — without spending a dime on ads? In this episode of Is Anything Real in Paid Advertising?, Utsav Nagori, Founder of DynaPro Global, shares how he grew a VA agency serving clients across the U.S. entirely through trust, relationships, and ridiculous consistency. From his first few clients to managi…

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Stop the Ad Addiction | Ep. 24 w/Jared Tang (Gaggle Social) 24:52

2M ago24:52

24:52

Tired of chasing clicks and conversions that don’t convert? In this episode of Is Anything Real in Paid Advertising?, host Adam W. Barney sits down with Jared Tang, Founder & CEO of Gaggle Social, to talk about breaking the cycle of ad dependency and building brands that grow on real connection, not rented reach. 💡 What We Cover: Escaping the paid-…

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Scrappy ABM, Real Results: Building Pipeline Without Paid Ads | Ep. 23 w/Mason Cosby (Scrappy ABM) 25:34

2M ago25:34

25:34

What happens when you stop chasing vanity metrics and start running ABM the way it’s meant to be — personal, measurable, and scrappy? In this episode, Mason Cosby, CEO & Founder of Scrappy ABM, joins Adam W. Barney to unpack how small, focused teams are generating enterprise-level outcomes with smarter, more human strategies. 🔥 Topics we dig into: …

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EQ, Resilience & Real Influence | Ep. 22 w/Chuck Garcia (Climb Leadership International) 26:06

2M ago26:06

26:06

It's time for another Exclusive Drop you don't want to miss! Leadership isn’t forged at the summit: it’s forged in the storm. In this powerful conversation, Chuck Garcia, Columbia University professor, author, and founder of Climb Leadership, joins host Adam W. Barney to unpack what it really means to climb with resilience, emotional intelligence, …

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Fix Your Bank. Scale Your Ads. | Ep. 21 w/Alex Steele (Opal) 19:05

2M ago19:05

19:05

In this episode of Is Anything Real in Paid Advertising?, host Adam W. Barney sits down with Alex Steele, Founder & CEO of Opal, to unpack how agencies can unlock growth by rethinking how they bank. 💡 Alex shares the story of building Opal — the fintech platform redefining how ad agencies and creators manage cash flow and credit. From partnering wi…

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Narrative Power in a Noisy World | Ep. 20 w/MK McGowan (MK McGowan Studios) 18:35

2M ago18:35

18:35

In a world where ads fight for attention and algorithms dictate visibility, one thing still cuts through the noise: storytelling. In this episode of Is Anything Real in Paid Advertising?, I sit down with MK McGowan, Founder of MK McGowan Studios, to explore how narrative isn’t just marketing — it’s the difference between being ignored and being unf…

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Filtering Noise with AI: Authentic Growth & Real Connections | Ep. 19 w/ Joe Apfelbaum (evyAI) 27:03

3M ago27:03

27:03

AI in sales and marketing isn’t about replacing people: it’s about amplifying them. In this episode of Is Anything Real in Paid Advertising?, I sit down with Joe Apfelbaum, Founder of evyAI and CEO of Ajax Union, to unpack what it really takes to scale authentic relationships in the age of AI. Joe shares his journey from building 100+ websites a ye…

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CRM That Pays: Lead Scoring, Attribution & ROI | Ep. 18 w/ Jason Kramer (Cultivize) 23:06

3M ago23:06

23:06

Most companies pour money into marketing without connecting it to revenue. Jason Kramer, Founder & CEO of Cultivize, shows how to turn CRM, lead scoring, and simple attribution into hard ROI...and why many campaigns should be trimmed, not scaled. In this episode, you’ll learn: How a 25-year roofing company cut ~$50k in wasted ad spend by tracking e…

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Building Trust Before Ads | Ep. 17 w/ Abu Kamara (Green Zone Solutions) 18:33

3M ago18:33

18:33

Most entrepreneurs feel the pressure to run ads before they’ve built a foundation. Abu Kamara, Co-Founder of Green Zone Solutions, took a different path. In just 18 months, he built a consulting business around sustainability, logistics, and operational performance - all through relationships, referrals, and trust, not ad spend. In this episode, we…

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The Future of AI & Creativity | Ep. 16 (Exclusive Drop) w/ Mike Todasco (SDSU, Ex-PayPal) 23:32

3M ago23:32

23:32

The AI wave is reshaping industries faster than most leaders can process. Few people have navigated it from as many angles as Mike Todasco, former Head of Innovation at PayPal, Visiting Fellow at the James Silberrad Brown Center for Artificial Intelligence at San Diego State University, and holder of 100+ patents. In this Exclusive Drop episode of …

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AI That Actually Delivers: Clarity Before Paid Ads | Ep. 15 with Vinod Kumar (Syntheum AI) 20:37

3M ago20:37

20:37

AI that actually delivers. Vinod Kumar, CEO & Co-Founder of Syntheum AI, joins host Adam W. Barney to talk about clarity, discipline, and why most brands chase paid ads before they’ve earned the right. From building agentic AI tools for merchandisers to pioneering the idea of being “seed-strapped,” Vinod shares how founders can scale smarter withou…

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Filtering the Noise: Offline Data, Ad Fraud & LTV | Ep. 14 w/ Noel Geer (Connected Interactive) 26:19

4M ago26:19

26:19

Forget vanity metrics. Noel Geer, CEO & Founder of Connected Interactive, joins host Adam W. Barney to reveal why most brands are wasting money chasing CPMs and ROAS...and how focusing on lifetime value unlocks real, lasting growth. In this episode of Is Anything Real in Paid Advertising?, we dive into: Why 84% of purchases still happen offline - a…

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How Fuzia Built a 10M+ Community That Actually Converts | Ep. 13 with Priyanka Mishra (Fuzia Talent) 18:33

4M ago18:33

18:33

Forget paid tricks. Priyanka Mishra, Business Head of Fuzia Talent, joins host Adam W. Barney to break down how she scaled a global, women-led platform to over 10 million users - without relying on gimmicks or inflated metrics. In this episode of Is Anything Real in Paid Advertising?, we dive into: Building emotional trust in a data-obsessed ecosys…

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Strategy Over Shortcuts: Small Biz Growth That Lasts | Ep. 12 w/Lucy Wang (Pocketflows) 21:36

4M ago21:36

21:36

“AI without strategy is chaos.” Lucy Wang, Co-Founder & CEO of Pocketflows, joins me for a straight-talking breakdown of what’s real in small business marketing today. From funnel nightmares to the trap of instant gratification, Lucy calls out the shortcuts that sabotage founders—and shows us what sustainable growth really takes. Inside this episod…

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Data That Cuts Through the Noise | Ep. 11 with Ryan Stevens (Digital Reference) 22:18

4M ago22:18

22:18

Too many agencies are drowning clients in dashboards, vanity metrics, and pretty charts that don’t move the needle. Ryan Stevens is here to burn that to the ground. In this episode of Is Anything Real in Paid Advertising?, Adam W. Barney sits down with Ryan, Founder of Digital Reference and the guy agencies call when they want their data to actuall…

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Scaling Smarter: Agency Growth, Balance & Real ROI | Ep. 10 with Anthony Tsigourakos (ScaleSmarter) 25:55

4M ago25:55

25:55

Anthony Tsigourakos, co-founder of SmartSpend Advertising and growth advisor at Good Name Consulting, knows the hidden costs of scaling. After helping dozens of agencies break through plateaus, he’s learned that real growth isn’t just about adding clients or revenue…it’s about protecting your capacity, your margins, and your energy. In this episode…

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Beyond Clicks and Chaos | Ep. 9 with Patrick Cumming (KleintBoost) 25:09

5M ago25:09

25:09

What actually works when paid ads stop performing? In this episode, Patrick Cumming, Head of Marketing at KleintBoost, joins Adam W. Barney to cut through the noise and talk shop: what’s real, what’s BS, and why most agencies are still chasing vanity metrics. We go deep on: 💥 How to audit your funnel without losing your mind 📊 The real KPIs that ma…

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Breaking the Vice Stigma | Ep. 8 with Pauline Schmiechen (Fanblast) 16:43

5M ago16:43

16:43

What do you do when Google, Meta, TikTok, and every other ad platform shut the door in your face? You break the rules, rewrite the playbook, and scale anyway. In this episode of Is Anything Real in Paid Advertising?, I talk with Pauline Schmiechen: badass founder, consultant, and builder of multiple high-traffic adult platforms, who’s thriving in t…

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Alignment Over Algorithms | Ep. 7 with Lea Miner (Intention & Insight) 22:54

5M ago22:54

22:54

In Episode 07 of Is Anything Real in Paid Advertising?, we dive deep with Lea Miner, Founder of Intention & Insight, who’s building something truly different: a business rooted in resonance, not just reach. What started as a small somatic journey experiment on Meetup grew to a thriving 600+ person community in just six months, without a dollar in a…

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From Grind to Growth: Micro-Niching, Daily Emails & Ditching the Social Media Hustle | Ep. 6 with Ziv Raviv (Kivi Media) 27:24

5M ago27:24

27:24

What if the real growth play wasn’t grinding on social media or spending wildly on ads? In this episode of Is Anything Real in Paid Advertising?, I sit down with Ziv Raviv, Founder & CEO of Kivi Media, creator of Daily Cookie, host of Beyond Six Figures, and author of The Fully Booked Coach, for a masterclass in scaling through soul-first strategy.…

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Creative Metrics, Messaging Clarity & Creator Grit | Ep. 5 with Nuria Garcia (NbN Marketing) 24:39

6M ago24:39

24:39

Nuria Garcia of NbN Marketing joins me for a raw dive into the behind-the-scenes reality of creator-led growth. From ad platform bias to client miseducation, this episode unpacks the truth about scaling creative work with integrity, even when it gets messy. We cover: The hidden constraints behind Meta Ads and TikTok What Nuria does when client scri…

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Creative Chaos & AI Mood Boards | Ep. 4 with Christina Magaña (Modish Creative) 19:35

6M ago19:35

19:35

AI may be getting flashier, but is it making your creative work better or just…blobbier? In this episode of Is Anything Real in Paid Advertising?, I sit down with Christina Magaña, Founder of Modish Creative and creative strategist behind some of the most vibrant, soulful branding campaigns in the game. We dive into: Why AI-generated visuals are hi…

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Funnels, AI, and the Human Touch | Ep. 3 with Nathalie Doremieux (Podcast LeadFlow) 21:41

6M ago21:41

21:41

Is AI driving deeper connections, or just more noise? In this episode, I’m joined by Nathalie Doremieux, Co-Founder of Podcast LeadFlow, who reveals how to transform podcast listeners into qualified leads through strategic AI-powered conversations. We unpack how the Human → AI → Human model outperforms generic automation, and why quality, not quant…

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PMax, AI, and the Myth of Set-It-and-Forget-It | Ep. 2 with Ben Lund (Rise Marketing Group) 23:05

6M ago23:05

23:05

Performance Max can scale. But only if you control the inputs. Otherwise? You’re handing the wheel to a robot with no map. In this episode of Is Anything Real in Paid Advertising?, I’m joined by Ben Lund, founder of Rise Marketing Group and ex-Googler, to unpack what’s real...and what’s wildly misunderstood...about AI-driven campaigns in 2025. We g…

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Scaling with Soul | Ep. 1 with Kristi Broom (Lotus Transformation Group) 19:27

7M ago19:27

19:27

In this kickoff episode of Is Anything Real in Paid Advertising?, I sit down with Kristi Broom, Co-Founder of Rising Tide Cooperative to talk candidly about building inclusive cultures, evolving leadership identities, and embracing AI without losing your edge. We dive into: Scaling while staying grounded in your values Using transparency and empath…

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Ep. 00: Is Anything in Paid Advertising Even Real? 2:41

7M ago2:41

2:41

You’ve seen the headlines. You’ve heard the hype. You’ve probably even burned budget on a “proven funnel.” But let’s be honest: is anything in paid advertising even real? In this kickoff episode, host Adam W. Barney (author, strategist, energy coach, and $100M+ ad spend veteran) lays out why this podcast exists, who it’s for, and what to expect in …