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David Reibstein Podcasts

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Measured Thoughts

by David Reibstein

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David Reibstein is the host of Measured Thoughts radio show (on Wharton Business Radio, Sirius XM Radio Channel 111. Measured thoughts offers unique, executive-level insights into the efforts required to measure the effectiveness of marketing initiatives. The show is composed of one-on-one informal discussions with today’s top CEOs and CMOs to provide a candid look at the state of marketing measurement today.
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Knowledge at Wharton

The Wharton School

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The Knowledge at Wharton Network Acast feed serves as a curated showcase highlighting the best content from our podcast collection. Each week, we feature one standout episode from each show in the Wharton Podcast Network, giving listeners a comprehensive sample of our diverse business and academic content. This rotating selection allows audiences to discover new shows within our network while experiencing the depth and variety of Wharton's thought leadership across different topics and forma ...
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show series
 
Mark Pauly, Professor Emeritus of Healthcare Management at the Wharton School, examines Senator Bill Cassidy’s new health savings account–based proposal, evaluates its relationship to existing ACA tax credits, and offers broader insights into the persistent economic and political challenges of U.S. health care reform. Hosted on Acast. See acast.com…
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Peter Adams, Senior Writer at Marketing Dive, joins Barbara Kahn to explore how economic bifurcation, evolving loyalty drivers, and rapid advances in AI are forcing marketers to rethink strategies, adapt to cultural moments, and navigate an increasingly complex industry landscape. Hosted on Acast. See acast.com/privacy for more information.…
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Eric Bradlow, Cade Massey, Shane Jensen, and Adi Wyner explore how advanced analytics are influencing modern sports—from reshaping baseball’s Gold Glove selections to refining NFL power rankings and playoff projections—while dissecting how the new 12-team College Football Playoff format heightens uncertainty and reshapes championship probabilities.…
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Listen to a special episode from Where AI Works, a podcast hosted by Wharton faculty, sponsored by Accenture. The show dives into how artificial intelligence is transforming the way we live and work, with real-world stories and insights from leaders across industries. In this episode, Wharton's Peter Cappelli is joined by Vivian Sun, senior directo…
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Rob DiGisi, Lecturer in Legal Studies and Business Ethics at the Wharton School, joins the show to discuss how recent gambling indictments involving NBA figures reveal the complex intersection of legality, ethics, and integrity in professional sports—and why issues like prop bets, player vulnerability, and federal cooperation continue to shape the …
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Sean Bruich, Senior Vice President of AI, Engineering and Data Science at Amgen, joins Barbara Kahn and Dr. Americus Reed, II to discuss how AI’s rapid evolution is transforming industries—not by replacing humans, but by creating new opportunities that blend human expertise with advanced technology to drive innovation and efficiency. Hosted on Acas…
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Wharton's Eric Bradlow, Shane Jensen, and Adi Wyner debate Bill Belichick’s legacy in the post-Brady era, explore how analytics have reshaped baseball strategy, and speak with Dan Szymborski—Senior Writer at FanGraphs and creator of the ZiPS projection system—about forecasting player performance and team success in today’s evolving sports landscape…
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Cait Lamberton, Wharton School Vice Dean and Professor of Marketing, explains how businesses can balance enthusiasm for new technologies, such as AI, with historical lessons, market fundamentals, and strategic analysis to identify sustainable innovation and avoid costly missteps. Hosted on Acast. See acast.com/privacy for more information.…
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Shannon Shae Montoya, Global Head of B2B Marketing, Sponsorships, and Events at Yahoo, joins Barbara Kahn to explore how Yahoo leverages data, creativity, and nostalgia to craft experiential marketing campaigns that leave lasting impressions—revitalizing the brand for new generations and reinforcing its relevance across digital and physical spaces.…
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Brian Burke, Sports Data Scientist at ESPN, joins Cade Massey, Eric Bradlow, and Shane Jensen to share insights on building advanced football power ranking systems, the role of Bayesian models in balancing priors and new data, and how analytics informs game-day decisions like fourth-down calls and playoff predictions. Cade, Eric, and Shane also ana…
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Wharton's Barbara Kahn, author of The Shopping Revolution: How Retailers Succeed in an Era of Endless Disruption, explains the latest trends in retail, how AI fits into the customer experience, and what's to come for brick-and-mortar. This Ripple Effect episode is part of the “Future of Retail” series. Hosted on Acast. See acast.com/privacy for mor…
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David Musto, Wharton Finance Professor and Director of the Stevens Center for Innovation in Finance, explores the importance of teaching financial literacy to students, the progress made in recent years, and why early education in personal finance is essential for preparing future citizens and voters. Hosted on Acast. See acast.com/privacy for more…
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Listen to a special episode from Where AI Works, a podcast hosted by Wharton faculty, sponsored by Accenture. The show dives into how artificial intelligence is transforming the way we live and work, with real-world stories and insights from leaders across industries. In this episode, Wharton professor Serguei Netessine is joined by Tereza Nemessan…
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Highlights of Wharton Marketing Matters episodes featuring Connor Blakley, founder of Youth Logic, discussing the origins of his company, how to effectively reach Gen Z, and the missteps brands often make with this generation, and David Picioski, Head of Global Brand Partnerships and Collaborations at Wilson Sporting Goods Co., who shares insights …
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ESPN staff writer Bill Connelly joins Cade Massey, Eric Bradlow and Shane Jensen to share his take on the men’s and women’s tennis tours, the emerging Sinner–Alcaraz rivalry, and the depth of talent in women’s tennis. Bill also dissects the 2025 college football landscape, sharing insights on conference strength, playoff expansion, coaching traject…
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Cryptocurrency has evolved from a niche experiment to a global financial force. But how did we get here? In this episode, professor Itay Goldstein is joined by Duke professor Campbell Harvey and Neha Narula, director of the MIT Media Lab’s Digital Currency Initiative, to explore the milestones that led to crypto’s rise, the forces that shaped its g…
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John Zhang, Wharton Professor of Business Economics and Public Policy, discusses how firms use tariff-induced economic conditions to raise prices and explore dynamic pricing strategies, balancing profit motives with consumer perceptions and competition. Hosted on Acast. See acast.com/privacy for more information.…
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Adobe's Vice President of Marketing and Communications and Chief Communications Officer, Stacy Martinet, speaks with Barbara Kahn and Americus Reed about the company’s transformation from its PDF roots to a global leader in creativity and digital experience solutions, offering insight into Adobe’s strategic reinvention, generative AI integration, a…
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Generative AI promises productivity and cost-cutting gains, but it also has the potential to increase employee well-being. That’s why Wharton’s Stefano Puntoni wants companies to put their workers at the center of the AI conversation. This Ripple Effect episode is part of the “Research Spotlight” series. Hosted on Acast. See acast.com/privacy for m…
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A highlight of Eric Bradlow, Shane Jensen, and Adi Wyner's conversation with Seth Partnow—Data Science Manager for the NBA at PENN Interactive, former Director of Basketball Research for the Milwaukee Bucks, and author of The Midrange Theory—discussing what NBA work at PENN Interactive entails, expectations for draft picks and predicting player per…
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Wharton management professors Harbir Singh and Mike Useem discuss their book Resolute Japan: The Leaders Forging a Corporate Resurgence, which explores how a new model of leadership has transformed Japan's top companies. This Ripple Effect episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.…
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Listen to a special episode from Where AI Works, a new podcast hosted by Wharton faculty, sponsored by Accenture. The show dives into how artificial intelligence is transforming the way we live and work, with real-world stories and insights from leaders across industries. In this episode, host Kartik Hosanagar speaks with David Droga, founder of Dr…
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Virtual influencers are more effective when paired with a companion, which makes them seem more human and trustworthy, according to research from Wharton's Jonah Berger, USC Marshall’s Giovanni Luca Cascio Rizzo, and LUISS Guido Carli University’s Francisco Villarroel Ordenes. Hosted on Acast. See acast.com/privacy for more information.…
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Companies can benefit from the experience and flexibility of older workers, says Wharton’s Peter Cappelli. What will it take for employers to stop age discrimination and change their approach to retirement? This Ripple Effect episode is part of a series on “Navigating Retirement.” Hosted on Acast. See acast.com/privacy for more information.…
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Wharton vice dean for executive education Patti Williams talks with Jennifer Tejada, CEO of digital operations management firm PagerDuty, about the importance of having an “ownership mindset,” understanding your users, and preparing for big changes like the advent of AI. Hosted on Acast. See acast.com/privacy for more information.…
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Professor Kevin Werbach has spent his career at the crossroads of business, law, and emerging technology. He talks about his latest project, the Wharton Accountable AI Lab, to help guide responsible development and governance of artificial intelligence. Hosted on Acast. See acast.com/privacy for more information.…
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Management professor Valentina Assenova discusses why digital platforms, like mobile money platforms, are improving financial access around the world. This Ripple Effect podcast episode is part of a series on “Innovation” that was produced in cooperation with Mack Institute for Innovation Management. Hosted on Acast. See acast.com/privacy for more …
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Professor Itay Goldstein welcomes Alesia Haas, CFO of Coinbase, and Michelle Lai, board member of Electric Coin Co, to discuss the ongoing fintech revolution. They examine the transformative role of technology in finance, from blockchain innovations to the future of digital currencies, and provide insights into how FinTech is set to evolve in the c…
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Professor Itay Goldstein is joined by Tobias Adrian, financial counselor and director of the International Monetary Fund, to explore the regulatory challenges posed by the rapid adoption of artificial intelligence in finance. The conversation delves into the emerging risks AI introduces to the financial sector, the steps regulatory bodies are takin…
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Professor Itay Goldstein interviews Bloomberg columnist Matt Levine to examine the GameStop and AMC stock saga and the powerful influence of social media on market events. The discussion highlights the role of behavioral finance in shaping investor actions and how social trends can disrupt financial markets on a global scale. This discussion is par…
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Professor Itay Goldstein is joined by Hyun Song Shin, economic adviser and head of research at the Bank for International Settlements, and Loretta Mester, former President and CEO of the Federal Reserve Bank of Cleveland. Together, they explore the 2023 banking crisis, focusing on the collapse of Credit Suisse, Silicon Valley Bank, and other small …
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Wharton’s Stephanie Creary speaks to Teresa Amabile, emeritus professor of business administration at Harvard Business School, and Kathy Kram, emeritus professor of management and organizations at Boston University’s Questrom School of Business, about how to prepare for retirement and other insights from their book Retiring: Creating a Life That Wo…
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In this year’s presidential election, both political parties are unwilling to tackle the burgeoning national debt. Wharton’s Joao Gomes warns that inaction is putting the country on a perilous economic path. This Ripple Effect podcast episode is part of the “Business of Elections" series. Hosted on Acast. See acast.com/privacy for more information.…
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From crowdsourcing to search engines, emerging AI technologies are pivotal in fostering innovation and advancing progress across various sectors. In this “AI Horizons” podcast episode, Kartik Hosanagar — Wharton professor of operations, information and decisions, and co-director of AI at Wharton — joins leading academics as they discuss how artific…
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When implemented effectively, generative artificial intelligence can enhance innovation among employees, relieve them from repetitive tasks, and bolster their communication skills. AI enables employees to maximize their potential in the workplace. In this “AI Horizons” podcast episode, scholars from the University of Southern California’s Marshall …
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In this “AI Horizons” podcast episode, Wharton marketing professor Robert Meyer joins Dokyun Lee, an information systems professor at Boston University; Yannick Exner, a doctoral researcher in digital marketing at the Technical University of Munich; and Ankit Sisodia, a Purdue University marketing professor who specializes in the use of machine lea…
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