Are you on top of the latest innovations in data, analytics, and AI? With data being pivotal to strategy and change, the Data-powered Innovation Jam podcast gives you the key to some of the most crucial aspects of business success. Through our guests, we bring you the latest trends from the world of data and AI, discussing the best ideas and experiences. Our hosts with their decades of profound experience and a background in avant-garde music, will also explore the edges of jazz, rock, and p ...
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Data Warehouse Architecture Podcasts
In More Than Reports, Paul and Alex explore the many ways in which data technology can be used by small and midsize businesses to promote transformational growth. We talk openly about the opportunities and challenges companies face as they try to make sense of an increasingly complex environment. Together with our expert guests we break the facts away from the hype and never lose sight of our target: value.
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Join us each week to hear real-world advice and insights from senior marketing, growth and product leaders who are driving growth at the world's fastest growing companies.
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Ready to think beyond your common data environment and unlock what's possible when people, systems, and organizations are successfully integrated? Discover how the architecture, engineering, and construction (AEC) industry and project owners can save time, reduce risk, and drive ROI with modern collaborative project information management.
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Future-proofing the humans behind the tech. Follow Phil Gamache and Darrell Alfonso on their mission to help future-proof the humans behind the tech and have successful careers in the constantly expanding universe of martech.
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Come on an insightful journey across business, sustainability, technology, strategy and architecture - listen to the people who are influencing the architecture of tomorrow. Hear from the global community for Enterprise, Business, Technology Architects and related roles who want to collaborate and learn from each other. Connect with Oliver Cronk on LinkedIn if you have thoughts on topics or would like to appear on the series. Find the YouTube channel at https://YouTube.com/ArchitectTomorrow/
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180: István Mészáros: Merging web and product analytics on top of the warehouse with a zero-copy architecture
59:15
59:15
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59:15What’s up everyone, today we have the pleasure of sitting down with István Mészáros, Founder and CEO of Mitzu.io. (00:00) - Intro (01:00) - In This Episode (03:39) - How Warehouse Native Analytics Works (06:54) - BI vs Analytics vs Measurement vs Attribution (09:26) - Merging Web and Product Analytics With a Zero-Copy Architecture (14:53) - Feature…
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179: Tiankai Feng: The comeback of data quality and how NLP is changing the data analyst role
1:04:42
1:04:42
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1:04:42What’s up everyone, today we have the pleasure of sitting down with Tiankai Feng, Data & AI Strategy Director at Thoughtworks and Author of Humanizing Data Strategy. (00:00) - Intro (01:06) - In This Episode (03:18) - How Data and Marketing Create a Symbiotic Relationship (06:00) - If Data Governance Is the Jedi Council, Marketing Ops Is the Rebel …
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178: Guta Tolmasquim: Connecting brand to revenue with attribution algorithms that reflect brand complexity
1:06:44
1:06:44
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1:06:44What’s up everyone, today we have the pleasure of sitting down with Guta Tolmasquim, CEO at Purple Metrics. Summary: Brand measurement often feels like a polite performance nobody fully believes, and Guta learned this firsthand moving from performance marketing spreadsheets to startup rebrands that showed clear sales bumps everyone could feel. She …
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177: Chris O’Neill: GrowthLoop CEO on how AI agent swarms and reinforcement learning boost velocity
58:23
58:23
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58:23What’s up everyone, today we have the pleasure of sitting down with Chris O'Neill, CEO at GrowthLoop. Summary: Chris explains how leading marketing teams are deploying swarms of AI agents to automate campaign workflows with speed and precision. By assigning agents to tasks like segmentation, testing, and feedback collection, marketers build fast-mo…
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Ready for your Hour of (Data) Power with some Radioactive and Electric Feel thrown in? Ok, so hang tight, get your coffee or lemonade (depending on how your summer looks like!), as we bring you a double whammy from your newest Data-powered Innovation Jam to celebrate the anniversary launch of the 10th edition of the Data Powered Innovation Review. …
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176: Rajeev Nair: Causal AI and a unified measurement framework
1:08:49
1:08:49
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1:08:49What’s up everyone, today we have the pleasure of sitting down with Rajeev Nair, Co-Founder and Chief Product Officer at Lifesight. Summary: Rajeev believes measurement only works when it’s unified or multi-modal, a stack that blends multi-touch attribution, incrementality, media mix modeling and causal AI, each used for the decision it fits. At Li…
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175: Hope Barrett: SoundCloud’s Martech Leader reflects on their huge messaging platform migration and structuring martech like a product
1:03:01
1:03:01
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1:03:01What’s up everyone, today we have the pleasure of sitting down with Hope Barrett, Sr Director of Product Management, Martech at SoundCloud. Summary: In twelve weeks, Hope led a full messaging stack rebuild with just three people. They cut 200 legacy campaigns down to what mattered, partnered with MoEngage for execution, and shifted messaging into t…
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174: Joshua Kanter: A 4-time CMO on the case against data democratization
1:05:01
1:05:01
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1:05:01What’s up everyone, today we have the pleasure of sitting down with Joshua Kanter, Co-Founder & Chief Data & Analytics Officer at ConvertML. Summary: Joshua spent the earliest parts of his career buried in SQL, only to watch companies hand out dashboards and call it strategy. Teams skim charts to confirm hunches while ignoring what the data actuall…
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Green Software Engineering with Wilco at Voxxed Days Amsterdam
12:02
12:02
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12:02A conversation with Wilco Burggraaf, Principal Lead Green Software Engineering at High-Tech Innovators, exploring the practical side of green software engineering.In this episode, we discuss:How Wilco transitioned into sustainability after 20+ years in ITBuilding a 700-member Green Software Foundation meetup community in the Netherlands in just 8 m…
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173: Samia Syed: Dropbox's Director of Growth Marketing on rethinking martech like HR efforts
59:31
59:31
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59:31What’s up everyone, today we have the pleasure of sitting down with Samia Syed, Director of Growth Marketing at Dropbox. Summary: Samia Syed treats martech like hiring. If it costs more than a headcount, it needs to prove it belongs. She scopes the problem first, tests tools on real data, and talks to people who’ve lived with them not just vendor r…
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From punk rock to process automation, from Blondie to BSON — it’s a genre-defying episode of the Data-Powered Innovation Jam where we grab a virtual bench in Central Park with Andrew Davidson, SVP of Products at MongoDB, and let the data conversation run wild. What follows is an improvisational jam session on the evolution of data, the art of distr…
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172: Ankur Kothari: A practical guide on implementing AI to improve retention and activation through personalization
52:46
52:46
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52:46What’s up everyone, today we have the pleasure of sitting down with Ankur Kothari, Adtech and Martech Consultant who’s worked with big tech names and finance/consulting firms like Salesforce, JPMorgan and McKinsey. The views and opinions expressed by Ankur in this episode are his own and do not necessarily reflect the official position of his emplo…
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Why Data Centres Belong in Nursing Homes (Not Isolated Warehouses) with David from Leafcloud
28:55
28:55
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28:55In this episode, Oliver speaks with David Kohnstamm from Leafcloud about a fundamental shift in how we think about data centre locations. Forget remote warehouses - the future of sustainable computing lies in nursing homes, apartment complexes, and anywhere with constant heat demand.David reveals why traditional data centres waste enormous amounts …
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171: Kim Hacker: Reframing tool FOMO, making AI face real work and catching up on AI skills
1:01:26
1:01:26
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1:01:26What’s up everyone, today we have the pleasure of sitting down with Kim Hacker, Head of Business Ops at Arrows. Summary: Tool audits miss the mess. If you’re trying to consolidate without talking to your team, you’re probably breaking workflows that were barely holding together. The best ops folks already know this: they’re in the room early, prote…
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Using waste heat from data centres: Deep Green - Mark Bjornsgaard
9:57
9:57
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9:57Please note: We apologise for the audio and video quality in this episode - as Oliver mentions, "we're a bit hesitant here because we're kind of squatting in part of Tech Show London trying to record a conversation" - but we couldn't miss the opportunity to capture this discussion!In this episode of Architect Tomorrow, we catch up with Mark from De…
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The six pistols of technology trends
1:18:45
1:18:45
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1:18:45Ready for the remix? You might have already listened to one of the most recent episodes of the Cloud Realities podcast, where six dynamic voices from two podcast teams came together to unpack Capgemini’s TechnoVision 2025. From infrastructure and applications to collaboration, user experience, automation, and — naturally — a heavy dose of data and …
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170: Keith Jones: OpenAI’s Head of GTM systems on building judgement with ghost stories, buying martech with cognitive extraction and why data dictionaries prevail
58:34
58:34
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58:34What’s up everyone, today we have the pleasure of sitting down with Keith Jones, Head of GTM Systems at OpenAI. Also just a quick disclaimer that Keith is joining the podcast as Keith the technologist and human, not the employee at OpenAI. The views and opinions he expresses in this episode are his own and do not represent OpenAI. Summary: The best…
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169: Elena Hassan: Visa acquires your startup but nobody warns you about the tech stack aftermath and enterprise culture shock
1:00:50
1:00:50
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1:00:50Summary: Elena has done what most startup marketers only guess at; made it through multiple acquisitions and now leads global integrated marketing at Visa. In this episode, she breaks down what actually changes when you go from scrappy lead gen to enterprise brand building, why most martech tools don’t survive security reviews, and how leadership w…
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What happens when Professor Erik Proper of the Technical University of Vienna teams up with the ever-inquisitive ‘Dr. Bob’ Robert Engels – modestly supported by co-hosts Weiwei Feng and Ron Tolido - to discuss AI, models, semantics, ontologies, and context? A true PhD Fest? Or a practical exploration of the synergies between the academic and busine…
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168: AI's Talent Crunch: Marketing jobs on the brink and those set to thrive
54:04
54:04
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54:04What’s up folks, today we’re diving into the AI talent crunch and exploring which marketing roles have the strongest staying power and which are most likely to be replaced by AI. Summary: Shit is changing fast. Don’t wait for someone to guide you. Navigate this transition by focusing on judgment tasks while letting AI handle predictions. At risk ar…
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167: Moni Oloyede: The marketing ops identity paradox, why attribution is a waste of time and why GTM engineering is just sales ops
1:02:37
1:02:37
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1:02:37What’s up everyone, today we have the pleasure of sitting down with Moni Oloyede, Founder at MO Martech. Summary: Your buyers can't remember why they bought from you, our brains physically can't store that information correctly. But we've built elaborate attribution systems pretending otherwise. Moni helps us understand why we need to stop creditin…
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Futuring Architectures: Ecosystems, AI and Mindset Shifts
47:04
47:04
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47:04In this episode, Oliver Cronk talks with Ron Kersic about "Futuring Architectures" and how architects can navigate today's rapidly changing digital landscape. Ron, a self-described "recovering programmer" now at ING's Tech Strategy group, discusses his journey from early programming to enterprise architecture. He explains his concept of "Futuring A…
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Much like a hammer sees every problem as a nail, data experts tend to see opportunity in every single data field. Collaboration on data is still one of the best ways to bring data to life and build business value on top of it. Sharing data across organizations is one of the most powerful ways to spark innovation. But when data needs to stay private…
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166: Constantine Yurevich: Visit Scoring, an alternative to MMM and MTA few marketers know about
1:08:08
1:08:08
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1:08:08What’s up everyone, today we have the pleasure of sitting down with Constantine Yurevich, CEO and Co-Founder at SegmentStream. Summary: Multi-touch attribution is a beautifully crafted illusion we all pretend to believe in while knowing deep down it's flawed. The work is mysterious, but is it important? The big ad platforms sell us sophisticated so…
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165: Ashley Faus: Building content that matches actual human thinking by integrating lifecycle, content and product marketing
1:08:28
1:08:28
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1:08:28What’s up everyone, today we have the pleasure of sitting down with Ashley Faus, Head of Lifecycle Marketing at Atlassian. Summary: Marketing frameworks often fail because they ignore how humans actually behave. People don't follow neat, linear paths; they explore, double back, and leap ahead based on genuine interests. Drawing from her diverse exp…
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Ever thought AI practitioners could win a Noble prize? Well, they already have. Not for predicting your next favourite movie or generating poetry, but for groundbreaking advancements in Life Sciences. And it won’t be the last time. In this episode, hosts Ron Tolido, Robert Engels, and Weiwei Feng find themselves venturing into unexpected territory …
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164: Ruari Baker: The 3 most important things you can do for email deliverability: Multi-subdomains, email validation 3.0 and good ol’ postmaster
1:01:10
1:01:10
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1:01:10What’s up everyone, today we have the pleasure of sitting down with Ruari Baker, Co-Founder and CEO of Allegrow. Summary: Your fancy AI personalization messaging strategy doesn’t mean anything if you don’t also have a strategy for email deliverability. Ruari busts long-standing myths about HTML vs plain text, why open rates died with Apple's 2021 p…
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163: Danielle Balestra: Building AI and Martech Stacks Inside Regulated Enterprise is More Rewarding Than Startups
59:10
59:10
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59:10What’s up everyone, today we have the pleasure of sitting down with Danielle Balestra, Director of Marketing Technology and Operations at Goodwin. Summary: Marketing operations power organizational change through deep system understanding. Danielle reveals how strategic operators transform corporate landscapes by mapping intricate human networks, t…
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In for a new venture? This episode of the Data-powered Innovation Jam has you covered. Our hosts Weiwei, Robert, and Ron welcome Brett Clark, Director, Global Business Development at blackshark.ai—a company with the modest mission of creating a digital twin of the entire planet using satellite data. It all started with Microsoft Flight Simulator, b…
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162: Rich Waldron: How to build and manage AI agents from a single, composable platform without coding
1:05:57
1:05:57
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1:05:57What’s up everyone, today we have the pleasure of sitting down with Rich Waldron, Co-founder and CEO at Tray.ai. Summary: Marketing ops folks stand at a crossroads where iPaaS platforms and AI agents are colliding in crazy ways. Rich pulls back the curtain on what happens when workflows become agent "skills": Imagine your carefully built automation…
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161: Angela Rueda: Meta’s Director of Martech on build vs buy, vendor selection and hybrid stacks
1:03:53
1:03:53
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1:03:53What’s up everyone, today we have the pleasure of sitting down with Angela Rueda, Director of Business Martech at Meta. Summary: Angela walked into Meta's engineering-first culture, discovering a sprawling mess of DIY custom martech solutions, and leading the organization through a fundamental mindset shift about build vs. buy decisions. She brings…
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It’s the ultimate new hit album for generative AI: intelligent automation, autonomous systems, and—of course—agents. But while ServiceNow has been a pioneering force in this space for a long time, it still seems to fly under the radar for many data and AI experts. Time to change that. Time to bridge the worlds of Planet Process and Planet Data! For…
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160: Mac Reddin: How to leverage dinosaurs to get warm intros and drive better pipeline
1:03:44
1:03:44
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1:03:44What’s up everyone, today we have the pleasure of sitting down with Mac Reddin, Founder and CEO of Commsor. Summary: Mac treks through the Jurassic wilderness of modern sales, where outbound campaigns cannibalize themselves while AI-powered sequences are degrading response quality by the day. Real marketing power flows through human networks, forwa…
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159: Ana Mourão: Privacy-first data literacy and modernizing legacy martech at a global enterprise with data templates and POCs
53:14
53:14
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53:14What’s up everyone, today we have the pleasure of sitting down with Ana Mourão, CRM, Customer Data and CDP Advisor. About Ana Ana started her career in the financial services sector before moving to field marketing and ecomm partnerships She then spent 5 years as a Marketing leader at 3M She created the Experimental Marketer framework to help marke…
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"It Don’t Mean a Thing If It Ain’t Got That Swing"—Duke Ellington’s immortal words composed almost a century ago resonate deeply in the latest episode of the Data-powered Innovation Jam. Hosts Ron Tolido, Robert Engels, and Weiwei Feng explore TechnoVision 2025, Capgemini’s annual technology trend analysis, where ‘The Pendulum Swing’ captures the r…
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158: Jeff Lee: How Calm’s Billion customer message machine unites martech and engineering
51:05
51:05
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51:05What’s up everyone, today we have the pleasure of sitting down with Jeffrey Lee, Lifecycle Marketing Technical Lead at Calm. About Jeff Jeff started his career as an IT specialist at IBM He then joined Merchant Circle as a FE Web dev and eventually ended up managing a team of web developers He later joined Flipboard – a popular social magazine app …
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157: Sandy Mangat: How to fix outbound with a crystal ball and signal-powered AI agents
58:58
58:58
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58:58What’s up everyone, today we have the pleasure of sitting down with Sandy Mangat, Head of Marketing at Pocus. Summary: AI and outbound prospecting has flooded our inboxes with poorly personalized, irrelevant, and frankly lame template attempts at human connection. But some teams are seeing the light… the purple light. Sandy takes us inside the diml…
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Cloud computing has long been a familiar fixture in the digital sky, but that doesn’t mean innovation has stopped soaring. In this episode, hosts Ron Tolido, Robert Engels, and Weiwei Feng discuss all things cloud with Carolin Eggers, Director, Data & AI, EMEA North, Google Cloud. The first kind of cloud? There’s nothing UFO about it. That’s well u…
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156: Chris Golec: The Godfather of ABM is on his 3rd company and he’s solving attribution for B2B marketers with AI
58:59
58:59
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58:59What’s up everyone, today we have the pleasure of sitting down with Chris Golec, Founder & CEO at Channel99. Summary: The Godfather of ABM takes us through his humble beginnings in Detroit's industrial trenches to category creation and entrepreneurial expeditions. His journey spans building magnetic company cultures, cracking the code on remote wor…
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155: Meg Gowell: Typeform’s full stack marketer on growth experiments, brand momentum and warehouse-native stacks
1:03:26
1:03:26
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1:03:26What’s up everyone, today we have the pleasure of sitting down with Meg Gowell, Director of Growth Marketing at Typeform. Summary: Marketing leadership in 2025 is a wild time. After years of learning martech and technical concepts to become a full stack marketer, you finally land that dream director gig... only to watch your hard-earned tech skills…
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Is quantum computing an early ‘70s thing? Well, certainly if you compare it to the new, experimental music that was released then. To many, quantum computing feels like listening to an early Pink Floyd record for the very first time: alien, incomparable, confusing, but above all: intriguing. Quite different from the more mainstream band the Floyd l…
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154: Confessions of Product Marketing Misfits Who Actually Know GTM and Translate Marketing Buzzwords for Breakfast
1:01:09
1:01:09
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1:01:09What’s up everyone, today we have the pleasure of sitting down with the lads from We're not marketers. Summary: When did everyone on LinkedIn suddenly become a GTM expert? The misfits from ‘We're Not Marketers’ dive into this chaos, explaining why Go-to-Market strategy has become the most misused term in marketing. They share product marketing stor…
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153: Sundar Swaminathan: How Uber measures the ROI of marketing according to their former Growth Marketing Data Science Lead
1:08:13
1:08:13
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1:08:13What’s up everyone, today we have the pleasure of sitting down with Sundar Swaminathan, author of the experiMENTAL newsletter and part time Marketing and Data science advisor? Summary: After leading Uber's Marketing Data Science teams, Sundar shares insights that work for both tech giants and startups. Beyond uncovering that Meta ads generated zero…
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Knock, knock, Neo. Think Agents are a thing of the future? Look again at the iconic movie, The Matrix—they've been hiding in plain sight. In the first episode of 2025, hosts Ron Tolido, Weiwei Feng, and Robert Engels venture down the digital rabbit hole of Virtual Twins with Morgan Zimmerman, CEO of NETVIBES at Dassault Systèmes. It’s a fascinating…
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152: Sarah Krasnik Bedell: A data eng turned marketer on embedded marketing analysts and batch vs webhook pipelines
58:36
58:36
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58:36What’s up everyone, today we have the pleasure of sitting down with Sarah Krasnik Bedell, Director, Growth Marketing at Prefect. Summary: What happens when a data engineer with an obsession for truth-testing crashes into marketing's sacred cows? Sarah's journey from code to campaigns unfolds like a detective story, where she picks apart marketing m…
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151: Austin Hay: An operator’s guide to AI agents, composability, building in concert and self-designing APIs
1:10:59
1:10:59
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1:10:59What’s up everyone, welcome to our first episode of 2025 – today we have the pleasure of sitting down with Austin Hay, Co-Founder and Co-CEO at Clarify and Martech Teacher at Reforge. Summary: Something extraordinary is brewing in the world of martech. In the near future, Austin thinks AI agents will turn into an omniscient digital butler, anticipa…
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Episode 6 of 6 in our Data Architecture Series In this episode, we conclude our discussion on data warehouses. As technology costs continue to drop, small and mid-sized businesses are now in an excellent position to invest in these solutions. We explore key considerations, including costs, potential risks, and strategies to avoid common pitfalls. T…
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Do we hear sleigh bells in that surf rock soundtrack? Well, anything can happen when you tune in to the Data-powered Innovation Jam podcast—especially in the very last episode of the year! Our hosts Weiwei Feng (winning top honours for her Christmas sweater), Robert Engels, and Ron Tolido gather with their producer Arne Rossmann by a cozy fireplace…
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150: Welcoming Darrell Alfonso as a co-host, celebrating baby milestones and the top 2 predictions for martech by 2030
34:40
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34:40What’s up everyone, today is our last episode of the year and if you paid attention to the intro, I’m excited to officially welcome Darrell Alfonso as the newest co-host of the podcast! Summary: The Humans of Martech enters an exciting new chapter with Darrell Alfonso joining as co-host, bringing fresh energy and insights to the show. As a long-tim…
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The Value and Potential of a Data Warehouse for the AEC Industry
21:34
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21:34In this episode, we dive into the benefits of implementing a data warehouse in the Architecture, Engineering, and Construction (AEC) industry. We discuss how centralizing data can address issues like fragmented systems, improve search and reporting, and prepare your organization to fully leverage AI. Whether you're migrating to the cloud or seeking…
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