A podcast about magazines and the people who make them. Every fortnight we hear from an indie magazine maker about why they started, how they put together new issues and the trials and challenges of producing a printed publication. Hosted by Dan Rowden of Magpile.com, Subsail.com and @dansmags.
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Dan Rowden Podcasts
No More Mondays peels back the curtain to see what it takes to build an indie business. Following the journey of indie hackers Dan Rowden and James McKinven as they navigate building a micro-SaaS studio and a podcast respectively.
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This week Dan moves closer to finishing his Twitter course and gets geared up for a big Product Hunt launch while I battle with another tough week of low motivation and no money. What we covered in this episode: Is ilo a bad name? How do you title podcast episodes? Sponsor - Paddle Dan moves towards launching his course Should he do a PH launch for…
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This week Dan finally launches his marketing site and gets the itch to start another new product, while I have a bit of a battle to find clients and someone said my website was rubbish. What we covered in this episode: James loses his Twitter streak Sponsor - Paddle Paddle Documentary Dan launches his new marketing site New Product Hunt pages Shoul…
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This week Dan goes hard on the marketing site for ilo and is busy with the new Ghost v5 launch, while I go viral taking down a certain microphone but had a tough mental health week. What we covered this week: ilo marketing site, paid trials Dan goes Climate Positive Ghost v5 launch Dan thinks about Cove again Skipped Indie Bites - bad week dontbuya…
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16: Products as marketing & James gets out of debt
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24:18
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24:18This week I sell my car to kickstart project get James out of debt, Dan launches a bunch of new marketing products for ilo and I practice my street hustling skills at a pub in London. What we covered in this episode: Building dontbuyayeti.com James sold his car Project get James out of debt Sponsor - Upvoty James street hustling at Indie Beers Shou…
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15: Your questions answered (Q&A special)
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24:10This week, we’ve got a special episode for you as we answer your questions from Twitter. We answer life’s big questions like what we’d work on if money were no object, what the best things about this podcast are and what really is enough. What we covered in this episode: TikTok update If money were no object, what would you work on? from Hrishi Wha…
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14: Multiple projects vs single focus, what is better?
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25:15This week, the multiple projects vs single focus debate comes up again, Dan and I discuss our TikTok challenge progress and we have a fancy new jingle at the end of the episode. What we covered in this episode: Updates on our TikTok challenge After a few years, is $4k MRR any good? Dan's tweet Justin Jackson False positives article Multiple project…
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13: $1k in course pre-sales and new download milestones
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22:45This week we kick off our TikTok challenge, Dan made $1,200 launching his new course and my cat Alfie finally gets the recognition he deserves. What we covered in this episode: Our TikTok progress Dan’s planning week Working on a new theme, Orbit Dan’s new Twitter course A surprising Twitter stat James’ viral tweets James’ cat is more famous than h…
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This week James overhauls his entire website and doesn’t tell anyone, Dan gets featured in TechCrunch and we discuss our plan to become TikTok stars. What we covered in this episode James is back in his podcast booth James writes an article about microphones Sponsor - 4DayWeek Where Dan should go with ilo? Features, marketing and churn Getting feed…
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11: Growth, lifetime deals and saying no to clients
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28:34This week Dan finally comes to his senses on client work, we talk about how many eggs he gets through in a week and why we’ve both decided to make it big on TikTok. James hits some nice milestones, sticks to his deadlines and has a quandary about burning the midnight oil. 💬 Want to join in the conversation? Discuss this episode on Twitter 👉 Dan's e…
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Today Dan is back with a bang, rekindling his Cove side project with a splattering of new features, but that’s left him with some doubts about doing a Ghost agency. Meanwhile I take a very lazy day off and secure my biggest ever sponsor for Indie Bites. What we covered in this episode Dan’s knee update Arvid’s episode Sponsor - ZipMessage Dan updat…
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9: How to stay consistent w/ Arvid Kahl (The Bootstrapped Founder)
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29:02Dan is off this week, so the Bootstrapped Founder, Arvid Kahl is filling in for him. Arvid and I talk how I can be more consistent, why Arvid spends all week watching Twitch to help him write his newsletter, and I try to pronounce a German word forgetting Arvid was German. Arvid Kahl built bootstrapped business called FeedbackPanda to $55k MRR whic…
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Today we talk about a record breaking month for both of us, why it’s sometimes difficult to enjoy success as an indie hacker and I try and convince Dan not to start freelancing again. What we covered in this episode: James steals some art James' setup Dan invents bike couriering Sponsor - Talk to Stefan James' best month ever for all projects Feeli…
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Today Dan and I talk about when you should take time off as an indie hacker, some fun ways to spice up your workspace and we giveaway a t-shirt. What we covered in this episode: Approaching 3k downloads When you should take time off Having art in your workspace Sponsor - Upvoty Remembering Tolta ilo Threads Launching a new theme Brett and Sahil Ind…
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6: Updates to ilo and growing Indie Bites
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25:09
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25:09Dan and I talk about some cool new features he’s added to his Twitter analytics service ilo, how I’ve quadrupled my earning potential for Indie Bites and why Dan is now considered a veteran. Got a question or want to add to the conversation? 💬 Discuss this episode on Twitter What we covered in this episode: McKinven Sr. ran 5k New Apple products Sp…
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Today Dan and I talk about what I did when I ran out of money this week, how Dan made $1k in February with Ghost themes and what the real Twitter growth secret is. Discuss this episode on Twitter 💬 What we covered in this episode Note taking on paper vs on apps Sponsor - ZipMessage James running out of money Getting new clients for a productized se…
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4: A $120k MRR one-person business - Brett Williams, Designjoy
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33:08Today we are joined by our very first guest on the show. Brett Williams runs Designjoy, a one-man productised service that is doing over $130k MRR. Dan and I give you our regular updates, then we catch up with Brett to ask him how he built such an impressive business, some tips on creating a compelling productised service and if Brett should maybe …
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Today Dan and I talk about why Dan’s closing down one of his projects, whether or not he should make a course and we debate having a portfolio of projects vs a single focus. 💬 Discuss this episode on Twitter! What we covered in this episode: James in NYC and Dan in a cyclone Sponsor - Upvoty Why Dan is closing his side project, Gloat Dan’s new prod…
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2: We accidentally made $2k sponsor revenue. Now what?!
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26:13Today Dan and I talk about how we got $2,000 of sponsors in a day, why Dan lives in Mauritius and my editing process for podcasts. 💬 Discuss this episode on Twitter What we covered: Buying Dan a new mic How we got $2,000 of sponsors in 1 day Sponsor - Talk to Stefan How do we split the money? Why Dan lives in Mauritius James’ first YouTube video Ho…
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1: A $7k MRR SaaS studio and a $700 podcast
24:42
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24:42Welcome to No More Mondays, the podcast where two indie hackers, James McKinven and Dan Rowden talk about building their indie businesses. This is an intro conversation to me and Dan, what we’re working on and what the podcast is all about, but as you’ll see from the start, it didn’t all go smoothly. 💬 Discuss this episode on Twitter What we covere…
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Welcome to the No More Monday’s podcast, the show where two indie hackers talk about growing our indie businesses. I’m your co-host James McKinven, and I’ll be joined every week by Dan Rowden as we share an insight into what goes into building a bootstrapped business. Follow the show on Twitter and get involved → @nomoremondaysfm About Dan Dan is t…
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By Dan Rowden
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27 — Cam Held & Christine Reighley (Maine The Way)
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26:08
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26:08By Dan Rowden
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By Dan Rowden
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Danny Giacopelli is the editor of Courier magazine, a title that covers business and startups from around the world. We had a great conversation about Danny's start in magazines at Monocle, his move across London to Courier and the magazine's plans for growth. Courier couriermedia.co Twitter Instagram Danny's reading recommendations The New Yorker …
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Indhi Rojas is the founder and creative director of Anxy, a magazine about mental health and our “inner worlds.” Last month Indhi announced she has stopped publishing this multi award-winning magazine so I thought it would be great to hear more about Anxy's story. We talked about why she started a print magazine in a digital world, validating ideas…
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Alice is founder and editor of Akin, a bi-annual magazine which is inspired by a different person for each issue. Alongside the magazine, Alice has started hosting events for the creative community in her native Norwich, England, and selling indie mags at various popups around the city, which we discuss in our chat. Akin akinmagazine.com Instagram …
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Sam is the Commissioning editor of Mundial, a football culture magazine from London. In our chat, Sam explains how Mundial came about as “a group chat that kind of got out of hand”, Sam's trip to New York for the recently released 19th issue, plus Mundial's latest project, a full-on football team. Mundial: mundialmag.com Twitter Instagram Sam: Twit…
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21 — Robbie Russell (Assistant editor of PUSH)
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24:15Robbie is the assistant editor and commercial manager of PUSH, a new magazine focusing on youth culture. Robbie launched the magazine after university and has big plans. We also delve deep into PUSH's successful free distribution model. Sponsored by Subsail is a new platform to help you sell recurring magazine subscriptions and manage your subscrib…
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Felicia is editor of SEASON, a football magazine for and about women. We chatted about the magazine's position in giving female football fans a voice, a final-year thesis that sparked the idea for SEASON, and a unique way the magazine engages its readers. Sponsored by Subsail is a new platform to help you sell recurring magazine subscriptions and m…
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Kai is the Editor of Offscreen, a magazine that looks at the human side of technology. We talk about the magazine's custom subscription and ordering system, problems Kai had with the magazine's new binding method, and Heftwerk, a Berlin-based collective of companies Kai helped set up to make producing a magazine a lot easier. SPONSORED BY Subsail i…
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18 — Bethany Thompson & Sam Bradley (Editors of Counterpoint)
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23:59Sam and Bethany are the editors of Counterpoint, a magazine full of illustrations and writing on a different theme each issue. We had a nice chat about Counterpoint's hand-bound and risograph production processes, moving from online to a very specific print product, and their upcoming issue about food.…
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17 — Christi Barnes (Managing editor of Woven)
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20:57
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20:57Christi is the managing editor of Woven, a Seattle-based magazine that interviews artists, creatives and entrepreneurs. We talked about the magazine's journey from a digital platform to a printed publication, personally interviewing for each feature, and a potential to grow the team for future issues.…
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Wendy is the editor of Arcades, a magazine which buries itself in a city's suburbs for each issue. In our chat we talked about the magazine's origins as a student project, how the cities she features affect each issue and the magazine's raw design style.By Dan Rowden
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Lucy is the editor of Ethos, a magazine reporting on ethical and progressive businesses and business people. We chat about Ethos' crowdfunding campaign from last year, their collaborative publishing projects, and the balance between their print and digital efforts.By Dan Rowden
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Matthew is an editor of DOG, a "modern lifestyle magazine exploring the presence and influence of dogs and their owners in society.” It was great to hear from Matt about the magazine’s origins, how they go about selecting a different breed for each issue, and the ways they report on life with dogs.By Dan Rowden
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13 — Johnny Crisp (Deputy editor of Perdiz)
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21:32Johnny is Deputy editor and Translator at Barcelona-based Perdiz, a magazine "about people and the things that make them happy." We talk about some of the interesting stories unearthed for issue 8, how the team go about sourcing their content, and the multilingual aspect of the magazine.By Dan Rowden
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12 — Sean Dagan Wood (Editor-in-chief of Positive News)
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25:23Sean is the Editor-in-chief of Positive News, a publication focused on good journalism about the good things that are happening. We chat about the magazine's history, starting as newsprint in 1993, and its smart, ethical and positive publishing outlook. Show notes Positive News crowdfunding campaign Issue 89 on Magpile Positive News membership Wher…
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Lene is the editor of Brygg, a magazine about "conversation and coffee." We discuss Brygg's past as a Norwegian-language coffee magazine, it's change to an English-language cultural title, and what's coming up in the next issue. Where to find Lene and Brygg @lenehaugerud on Twitter @beyondmeek on Instagram @Brygg_magazine on Twitter @brygg_magazine…
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10 — Steven Watson (Founder of Stack Magazines)
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22:42Steve is the founder of Stack Magazines, a magazine subscription service that sends you a different independent magazine every month. Steve is slowly building a magazine-focused empire; in this episode we touch on a few of his latest projects, the Stack Awards and the Stack podcast. Show notes Stack Awards Real Review Stack Live Rough Trade Gym Cla…
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Elliot and Samantha Stocks are the husband and wife team behind Lagom, a new magazine which looks at creativity, and the balance between work and play. In the episode, they talk through the new issue (released last week), how they manage publishing the magazine in their spare time, selecting photos for their covers, and we discussed their interesti…
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8 — Gail Bichler (Design Director, The New York Times Magazine)
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37:57
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37:57Gail Bichler has the envious job of Design Director at The New York Times Magazine, a publication setting trends in cover design, read by millions each week, and with a big relaunch just a few weeks ago. Gail explains how the magazine gets put together each week, her rise through the ranks at the magazine, and reveals her favourite NYTMag covers. S…
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This episode is sponsored by Newsstand. Rosa Park is the Editor of “travel and style” magazine, Cereal, which is on the cusp of a relaunch, with a new design and a slight change in content scope. Rosa talks about starting a magazine with little experience in the industry, the balance of how much to share of new issues on Instagram and travelling ar…
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6 — Ryan Essmaker (Creative Director of The Great Discontent)
37:27
37:27
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37:27This episode is sponsored by Hemlock. Ryan Essmaker is half of the husband-wife team that started The Great Discontent as an online interview series in 2011. Launching a print edition in spring 2014, TGD has recently gone quarterly. I talked with Ryan about TGD's beginnings, current growth and the possibilites print brings to the previously web-onl…
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Kai Brach is the man behind Offscreen, a magazine about people who work on the web and with apps. We talk about Kai's transition from web designer to independent magazine publisher and discuss the importance of social media in today's publishing landscape. Show notes Cereal Hello Mr. Kai's 3 magazine recommendations Scrag End Delayed Gratification …
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Alec is Editor of Intern, a new magazine highlighting work by interns and sparking the debate about intern culture. We discuss the genesis of his publication, his work as an intern for other independent mags, and how Kickstarter has become a good way to launch a new title.By Dan Rowden
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3 — Philip Diprose (Editor of The Ride Journal)
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48:48Philip is the Editor of The Ride Journal, an illustration-filled, storytelling biking magazine from the UK. We discuss Philip's passion for biking (and his bike collection) and how this fuelled the creation of this beautiful magazine, now on its 8th issue (released tomorrow).By Dan Rowden
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2 — Ibrahim Nehme (Editor of The Outpost)
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36:47Ibrahim is the Editor-in-Chief of The Outpost, a Beirut-based “magazine of possibilities.” We discuss The Outpost's origins in a region of flux and the current publishing climate in the Middle East.By Dan Rowden
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Luke is the Art Director of Boat Magazine, a magazine that travels to and reports from a different city each issue. We talk about how Luke got into design, what he does in his day job and how he manages to balance that with his work on a nomadic magazine.By Dan Rowden
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This first episode introduces Mag Heroes and lays out my thoughts behind starting this show.By Dan Rowden
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