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This Indie Life

James McKinven and Dagobert Renouf

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Dagobert spent 5 years and $100K+ to bootstrap a startup and failed with a massive burn out. Every week he invites a new founder to talk about the dark side of entrepreneurship.
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He burned out only 3 months after starting his indie startup. But one year later found a deeper confidence and became unstoppable. My chat with @heymattia is out 💪 --- Subscribe to THIS INDIE LIFE podcast Apple - https://podcasts.apple.com/us/podcast/this-indie-life/id1648517057 Spotify - https://open.spotify.com/show/6QoeR2odVYQPYnfiTC5Egg YouTube…
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He hustled for years and only started relaxing when he reached $8K MRR. My chat with fellow indie hacker @sobedominik is out 🎙 You can listen to THIS INDIE LIFE podcast anywhere Apple - https://podcasts.apple.com/us/podcast/this-indie-life/id1648517057 Spotify - https://open.spotify.com/show/6QoeR2odVYQPYnfiTC5Egg YouTube - https://www.youtube.com/…
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My interview with Marie Ng is out 🎙 After growing her app to more than 20,000 users in 3 years, she’s often stuck working on admin tasks that kill her energy. But she found ways to recharge and keep the burnout away 🧘‍♂️ 🔋 My favorite moment is at 33:52. --- Marie's links Her twitter Her product This week's sponsor - Loop Loop - unify your inboxes …
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My interview with Dmytro Krasun is out 🎙 Even though he has a successful product, he doesn’t make enough money to escape the grind and feels trapped in his business. But he has a plan to eventually grow outside of it 💪 --- Dmytro's links His twitter His product His website His newsletter Meditation app he recommends Jason Cohen April Dunford This w…
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I finally overcame my perfectionist tendencies and edited the podcast episode with Lukas Hermann 🥳 We talked about the dark stuff he’s been through as an entrepreneur: from getting betrayed by his first cofounder to a physical breakdown that will keep him scarred for life... But we had fun the whole time 😁 --- Lukas' links stagetimer Lukas' twitter…
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The first guest of This Indie Life is here! Nico and I talked about the dark side of entrepreneurship: from getting his first gray hair at 26 to being on the verge of breaking up with his girlfriend... but we had some laughs too 😁 Nico's links Nico's Twitter Talknotes - his audio transcription + rewriting app Maker Ads Guide - course on running ads…
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In this episode, Dago quits his job and comes back to the indie life. Meanwhile James is nowhere to be found and the podcast is headed towards a new direction. Dagobert links Dagobert's Twitter Dago's Twitter Course Dago's Newsletter James links James' Twitter Indie Bites - indie founder chats 2 Hour Podcast - podcasting course Whitstable Craft Co …
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In this episode, Dago has a big life event which is going to change the trajectory of his indie life. Meanwhile, I reflect on one of my best weeks in a while being on form after spending some time away relaxing. Timestamps: 00:00 Intro 00:41 James updates 12:07 Dago updates Dagobert links Dagobert's Twitter Dago's Twitter Course Logology - high qua…
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In this episode, Dago talks about why he can’t do side projects anymore without going al in, but he does have a plan. Meanwhile, I’ve had a big week with my podcast Indie Bites, speaking to a bootstrapping legend, but having to overcome a metric shit ton of imposter syndrome. About Dagobert (to be updated soon...) Previously a money-chasing softwar…
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In this episode, Dago talks about how the honeymoon period for his job is over and how he’s going to address it with side projects. Is logology coming back? Meanwhile, I’ve been settling back into a new slightly too relaxed routine with my whale client and wonder what I need to do to make some progress with my side projects. About Dagobert (to be u…
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In this episode, Dago has started his new job and gives an update on what it’s like now he’s joined the dark side. Is he happy? Does he regret the decision? All will be revealed in this update conversation. I, meanwhile, travel to Dago’s country, avoid him completely and drive to the furthest point away from him to do some work. Dago updates: How h…
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In this episode, Dago’s got a big announcement. You might have seen on Twitter, he’s closing down his startup Logology and getting a job. I’ll read his whole tweet and then we’ll discuss why he’s making such a big decision. Read Dago's tweet. About Dagobert (to be updated soon...) Previously a money-chasing software engineer, but now building his o…
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Dago and I have taken a break from the pod while Dago gets to the bottom of his burnout. He's spent some time meditating and figuring out what the next steps are for his indie hacking journey. I have been galavanting around the world and away from my problems, spending time in both New York and Brazil, despite still being in crippling debt. Dago Up…
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In this episode, Dago has decided he is a Twitter Rockstar and tries to justify himself, meanwhile, I’ve made huge progress in paying off my debts and there’s even some positive leather news. Dago Updates: Coming to terms with the fact he's a Twitter rockstar Thoughts on the Twitter API price increase James Updates: New sponsor deal going well Sold…
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In this episode, Dago’s got to the bottom of his illness and is on the road to recovery, you won’t believe what it is! After months of positivity and growth, I might be running into some mental health problems so we try and stop it from getting worse, but there is some good news from me later on. Watch us on YouTube: https://youtu.be/oVPOcy8Wcbg Ab…
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In this episode, Dago is up and about, looking fantastic in his recording setup. We'll be diving deep into a topic that's on everyone's minds - artificial intelligence. Despite being skeptics at heart, Dago and I have both started to embrace AI in various aspects of our lives, and we're excited to share our thoughts and experiences with you. Join u…
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In this episode, Dago is still sick so records from bed and tries to find out his customer’s deepest darkest fears. Meanwhile, I’ve had a positive week having discussions about selling indie bites, or maybe finding an alternative solution to my short term money problems, but I do have to tackle a little bit of rejection along the way. Dago updates …
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In this episode, Dago is coming to terms with working less and making the most of it. I’m not talking sipping mamosas, I’m talking optimizing his Twitter time. I share more details about my long term indie bites partnership, although there might be a stumbling block in the way in my quest for being debt-free. Watch us on YouTube 📹 Dago's course 🐦 B…
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In this episode, Dago is still sick so records from bed and tries to find out his customer’s deepest darkest fears. Meanwhile, I’ve had a positive week having discussions about selling indie bites, or maybe finding an alternative solution to my short term money problems, but I do have to tackle a little bit of rejection along the way. Watch us on Y…
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In this episode, Dago is still sick so records from bed and tries to find out his customer’s deepest darkest fears. Meanwhile, I’ve had a positive week having discussions about selling indie bites, or maybe finding an alternative solution to my short term money problems, but I do have to tackle a little bit of rejection along the way. Watch us on Y…
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In this episode, Dago talks about reinventing himself on Twitter, dealing with sickness as a founder and he attempts to find 50 shades of grey to wear. I meanwhile ponder just a single thing, is it worth selling my baby? (aka my podcast). Watch us on YouTube 📹 Dago's course 🐦 Buy a leather wallet from James 💳 Podcast website 🎙️ Dago updates/reflect…
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In this episode Dago gets himself into debt, only works 19 hours in a week, and enjoys using AI. Will we get the old Dago back, who knows? Meanwhile I manage to publish an episode of Indie Bites with my leather man, increase my prices despite my reservations and am about to hit a big milestone for the month. Watch us on YouTube 📹 Dago's course 🐦 Bu…
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Dago talks about his impromptu Twitter hiatus and shares some nuggets of wisdom from his course, James is back on his feet after a down period after selling some bi-fold wallets on Twitter and tries to convince Dago why he should exercise. Watch us on YouTube 📹 Dago's course 🐦 Buy a leather wallet from James 💳 Podcast website 🎙️ Dago updates/reflec…
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In this episode Dago ponders how AI will affect his logo business and is thinking of moving to another part of the country to help his indie hacking. I have a battle with the UK postal service who decided not to ship wallets to customers and find out how much profit I made on the £5k of leather wallet sales in December. Watch us on YouTube 📹 Dago's…
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This episode, Dago talks about how much he’s enjoying doing a podcast and his plans for maintaining momentum for his course. I’m also thinking about momentum in the new year after crossing £5k this month in leather wallet sales in the run up to Christmas. Dago's updates: product update: so happy to do this pod reflecting on the journey: audience fi…
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This episode, we reflect on our black friday sales and how Dago made a full-year worth of sales i a weekend, I meanwhile have a found a new lease of life thanks to my the leather wallet business but question the potential for it becoming something I spend more time on, or if it’s just a distraction. Dago: reflecting on the journey: More money 1 mon…
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James has had a massive week making £1,600 in a day selling leather wallets, Dago has success with black friday sales and we finally get to the bottom of how you pronounce niche. Get Dago's course here 👈 What we covered in this episode: Dago took some time off How to pronounce Niche Black friday sales Meme of the week James’ £1,600 in one day in wa…
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This episode, Dago talks about how he feels one week on from his course launch and some of the new ideas he has for keeping the momentum. I on the other hand was not having a good day when we recorded this, I was feeling a little down in the dumps and wasn’t even sure if we should record. But we want to be honest and truthful with this show, to giv…
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This episode Dago talks about how he made $16,000 launching his course and why he’s not feeling amazing about it, I go viral on Twitter and then make a promise I might not be able to keep. Get Dago's course here 👈 What we covered in this episode: Dago's course launch Post launch-depression Is Dago burnt out? Why James is in debt How he can get out …
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This episode Dago talks about why he had to delay the launch of his course, we both discuss some of the disagreements we’ve had in the past few weeks and I think about how I can grow Indie Bites. Dago's Twitter course is launched! 🎉 Grab your copy here. What we covered in this episode: Dago updates: Struggling to launch his course Perfectionism and…
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This episode Dago is in full-prep mode for his Twitter course launch and talks about how the early access has helped them. Both of us are no stranger to burnout, so we discuss both our approaches to avoiding it, including revealing how many hours we both work each week. I think you’ll be surprised by our answers here. 👉 Follow the pod on Twitter 💸 …
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This episode is a little meta, because Dago and I discuss the launch of the show and if we should accept sponsors. So I said we’d be open and honest and sometimes we may even disagree, but I thought it might take longer than the second episode. We both have kinda different approaches to monetizing the show so we hash out our thoughts in this episod…
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In this episode, both Dago and I introduce ourselves, from there we head into our usual updates as Dago’s talks about his new Twitter course, why his most viral meme of all time is to keep him in check and we both had some deep realisations about our physical health might be more closely related to our startups than we think. Follow the pod on Twit…
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